D I G I T A L S O L U T I O N S

Built on more than 20 years of experience in automotive marketing, Search Optics’ integrated solutions are co-op eligible and personalized to meet your distinctive needs.

Your search for a smart, mobile-first solution ends here.

MANAGED PAID SEARCHDrive higher-quality leads and optimize search performance to lower cost-per-lead through our dedicated campaign management. Using brand-focused and make-geo targeted ads expand your reach across Google, Bing, and Yahoo. We’ll defend your brand from local competitors and promote your latest products and offers to online shoppers. Our targeted approach on lead generation puts your business ahead of the curve.

DISPLAY ADVERTISINGTarget specific audiences with incentive-based creative to drive vehicle purchases. With powerful data segments, you’ll target in-market shoppers, drive traffic to vehicle specials or inventory pages, and tie impressions from display campaigns to vehicle sales. Plus, deliver ads across thousands of popular sites to new audiences or specifically to users who have been to your dealership or competing dealerships.

SEARCH ENGINE OPTIMIZATIONImprove organic search visibility through SEO best practices and unique, relevant content developed with the user in mind. Gain higher page rankings with on-site metadata, header and internal link optimization and monitor keywords to stay ahead of competitors. Our SEO strategies increase web traffic and audience engagement, resulting in loyal ambassadors for your brand.

Search Optics Canada� 1 .866.877.2314 � info@SearchOptics .ca SearchOptics .ca Smarter Solutions - Better Results®

Driveleads &

increase conversion

rates

Reach targeted audiencesand grow awareness

Rankhigher inorganicsearch results

Smarter Solutions - Better Results®

D I G I T A L S O L U T I O N S

SOCIAL MEDIA ADVERTISINGDeliver hyper-targeted ads at every stage of the purchase process, reaching shoppers where they spend more than 25% of their time. Drive demand among intenders using highly-effective and cost-efficient campaign segmentation data and Facebook interest insights. Then, share unique, engaging content to drive leads into your CRM seamlessly and in real-time. Want more? Add social reputation management to get 6x greater results and 20% higher click-through-rates.

BLUEPRINT PLATFORMOur industry-leading website platform was developed to maximize dealer performance across every device and screen size. Blueprint’s responsive technology, user-friendly functionality and robust tools all work together to drive real results. Our websites are personalized for your brand and packages are configured to fit your needs.

UPTRACS®Maximize ROI with one dashboard to measure your marketing campaigns in real-time. By quickly accessing and generating reports for easy KPI analysis and tracking all leads by campaign, you’ll gain actionable insights to optimize your efforts. Finally, you can measure what matters™.

Search Optics Canada� 1 .866.877.2314 � info@SearchOptics .ca SearchOptics .ca

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Put our solutions to work for you. Contact us to get started today!

Engage& target

socialaudiences

OptimizeROI withreal-timeinsights

Responsive, Mobile-First Optimization

Search Optics Canada� 1 .866.877.2314 � info@SearchOptics .ca SearchOptics .ca Smarter Solutions - Better Results®

D I G I T A L S O L U T I O N S

Search Optics’ mobile-first solutions are developed to drive real, measurable results. Our integrated solutions and packages are built to Engage audiences and grow brand awareness, Expand reach, driving high-quality leads, and

Command the market so that your business outperforms competitors sees an increase in sales.

All packages are customizable - we’ll work with your strategy and objectives to tailor a program that works for you. Enroll in our Expand or Command digital

package and get the most out of your digital marketing!

PLATFORM

Website

Chat

BASE PREMIUM

$500 $1,450

$60 $1,245

$995 $1,995 $2,995

Monthly pricing based on recommended package levels for Tier III dealers. All prices are in CAD. *Standard UPTRACS Platform is included as added value with all Blueprint Platform packages. **One-time website setup fee for standard platform.

SEO

$495 $995 N/A

Social Media Management $1,925 $2,795 $3,665

PLATFORM SOLUTIONS ENGAGE EXPAND COMMAND

DIGITAL MEDIA STARTING AT $500

Paid Search Advertising

Display Advertising

Social Media Advertising

Video Advertising

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Local Search

UPTRACS® Platform* $250 $370 $480