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Generation Now and the Virtual Worlds of Girls 6 to 12

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As kids plug into the internet at younger and younger ages they are becoming an increasingly important part of the weband the web economy. Yet, reaching them directly or even indirectly is a perilous task for marketers who must be sensitiveboth to kids’ maturity levels and to parents’ concerns.

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Page 1: Generation Now and the Virtual Worlds of Girls 6 to 12
Page 2: Generation Now and the Virtual Worlds of Girls 6 to 12
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