GATEWAY IT-solution

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Next generation web-based presentation system

Goals, features and examples of use. Developed together with Kaizit

IT-solution

GATEWAY Compendium Series / IT-Solution/ Version 4.0

Powered by www.GATEWAYnnovation.com No copy or digital distribution without written permission.

Only 10% of corporate communication has professional external involvement

GATEWAY Innovation has a solution

to identify and refine the next 20% that generate up 80% of the ROI

Sales material Less meetings better effect

Partner material Less meetings better effect

Project material Financing and implementations

Member recruiting More attractive offering

Internal communication Education and process efficiency

Web visualizing Planning and implementation

Technology visualization Explaining uniqueness & financing

Corporate branding Attracting talent and customers

Concept dev. Visualizing and strategizing

Financial material Attracting capital and grants

Video teasers B2B communications

Coaching Extensive business advising

PRODUCT OFFERING BY GATEWAY INNOVATION

Innovate with GATEWAY: 1.  Identifying ROI

2.  Refining business content

3.  Optimize visual appeal/clarity

4.  Advanced digital presentation rooms

While the communication industry is offering important corporate branding, GATEWAY Innovation is expanding the scope to material directed towards investors, partners and other external target groups – by both focusing on the business development and world class visual design formats. Powered by effective IT solution GATEWAY Innovation has an unmatched approach to corporate communications.

Development of a next generation presentation system – Matching the best and biggest players

While web interfaces also come in elegant and sophistatec interphases, presentations are to many companies underutilized

Goals for the digital presentation system:

1.  Inspire companies to take better care of their most important presentations

2.  Inspire companies to benefit from having high quality presentations

3.  Inspire smarter external use of presentations (open web and statistics)

4.  Inspire smarter internal use of presentations (advanced statistics, tagging and development)

Bottom line: radical improve how presentations are planned, developed, used and updated to reap significant ROI benefits.

Navigation I Web site navigation & layout template 1.  Embedded presentation

2.  Segment one presentation into several smaller

3.  Have it open without password

4.  Password protected for seeing all presentations

5.  Simple layout changes

Home About us Presentations Target groups Videos Audio Give us feedback Contact

Description about core content in presentation Description about core content in presentation Description about core content in presentation Description about core content in presentation

http://engineering.columbia.edu/excellentia

Navigation IB Embedded real example 1.  Should be one of the

services that are integrated with Kaizit web modules

2.  Preferably with a more elegant top menu.

Navigation2 Full screen navigation 1.  Show 1 or 2 pages at the

same time (here shown as double pages)

2.  Possible to embed in other webpages

3.  Elegant navigation from different pages but preferably closer and less space

4.  Zoom pages

5.  Tailor color

6.  Company logo for branding

7.  Advertisement in free version

Navigation 2B Bottom navigation 1.  Alternative to the the

thumb nails in the bottom you can choose to see otherwise “hidden buttons”.

2.  Buttons allow you to do more advanced search while staying the presentation, like related pages, create and save presentations.

3.  The bottom menu let you work with a presentation while when only showing thumb nails this is for viewing.

Related pages Create presentation Saved presentations Notes Inputs to upgrades Create/review tags Site overview

Related pages: matching the profile of this page Create presentation: you can choose pictures to create a show Saved presentation: your personal favorite shows Notes to one page or the presentation

Inputs to upgrades: collection of feedbacks to be used for next upgrade Create tags: each page can be identified by several tags/categories Site overview: show relationships between different presentations Search: free search between presentations and in single pages

Navigation 3 Thumb nail approach 1.  Showing all pictures at the

same time for showing consistent design and easier navigation

2.  Easier navigation will also make choosing/creating a new presentation by selecting the most important pages.

Navigation 4 Advanced features 1.  The bottom right gives

opportunity to see related videos and voice overs.

2.  Customization of background and logo may also be offered.

3.  Inviting to meeting may be added.

Show all presentations

Show related presentations Change background color

Video available Voice over available

Email invite Virtual meeting

Close menu

Navigation 5 Showing all presentations 1.  Each page represent one

opening page

2.  Scoll over gives easy reading and access to what the presentation contains

Presentation: Education program This text will cover the essentials about this presentation like purpose, target group and creator. A Full profile should also be available. See next page.

Navigation 6 Profile of one presentation 1.  Each page represent one

opening page

2.  Scoll over gives easy reading and access to what the presentation contains

Presentation: Education program This text will cover the essentials about this presentation like purpose, target group and creator. A Full profile should also be available. See next page.

Title Author Description Tags for entire presentation Tags for single pages Target groups/uses Related presentations

Navigation 6b Profile of one presentation 1.  Good and simple menu

2.  Describing/tagging a document

3.  Link to webpage

4.  Link to person by email

5.  Edit document

Tagging Of document or each page 1.  By tagging individual

page from a consistent system this makes search more systematic.

2.  Tagging makes statistics better and more accurate.

3.  Tagging will be offered from a simple base version, additional systems can be customized.

q  Industry

q  All/generic q  IT q  Green tech/energy q  Network organizations q  Financing q  Other

q  Format

q  Price related q  Advertisement q  Brochure q  Fact sheet q  Questionnaire q  Other

q  Application

q  Investment q  Partner sales q  Customer sales q  Member recruiting q  Visualization q  Internal education q  Other

q  Owner

q  HR department q  Sales department q  Top management q  Marketing department q  Project specific q  Other

q  Revision updates

q  Once a month q  Once a quarter q  Once a year q  By number of hours q  By event q  Other

q  Type of statistics

q  Total volume q  External users q  Pattern of super users q  Use by owner q  Against main goals q  Part of annual report data q  Other

Advanced search

Next page

Additional key words:

Search Profile of one presentation 1.  Free search allows for

multiple titles

2.  The advanced search will follow the tag system tailored for a particular company (extra service)

3.  The other searches can support in coming up with search criteria though same can be available in “free search”

q  Industry

q  All/generic q  IT q  Green tech/energy q  Network organizations q  Financing q  Other

q  Format

q  Price related q  Advertisement q  Brochure q  Fact sheet q  Questionnaire q  Other

q  Application

q  Investment q  Partner sales q  Customer sales q  Member recruiting q  Visualization q  Internal education q  Other

q  Owner

q  HR department q  Sales department q  Top management q  Marketing department q  Project specific q  Other

q  Revision updates

q  Once a month q  Once a quarter q  Once a year q  By number of hours q  By event q  Other

q  Type of statistics

q  Total volume q  External users q  Pattern of super users q  Use by owner q  Against main goals q  Part of annual report data q  Other

Title Author Descrip0on Tags for en0re presenta0on Tags for single pages Target groups/uses Related presenta0ons

Free search

Advanced search

Key sta(s(cs: -‐  How many people -‐  Who is watching -‐  Which page is watched -‐  How long one person watch -‐  Passwords given by a “salesperson”

Secondary sta(s(cs: -‐  What else is the person watching -‐  Number of referrals -‐  Worldwide search (map) -‐  What else is the person watching -‐  Comparing companies

Statistics Analyzing one or several presentations 1.  To the top right the

criterions should be both per presentation and total volume of presentations.

2.  Cross referencing presentations with their profile will also provide value.

3.  Customized statistics may be developed one case by case basis in additional to fundamental statistics.

Case example By the numbers 1.  Per 100 employees a

company has 200 presentations.

2.  A 10 000 people company having 20 000 presentations, 20%, are tagged in this system (4000 presentations)

3.  5% of the presentations, 2000, are developed with a consistent layout from GATEWAY Innovation. The most important of these will be externally available through web page setup, replacing the need for a comprehensive “normal” web/portal layout.

4.  Presentations that qualify for being the top 10% are described in GATEWAY Innovation “Presentations”, but short includes presentations that stay relatively fixed, has ROI benefits and benefit from having top quality.

KAIZIT

Better project, company and network collaborations Web sites - Presentations - QMS - Recruiting - Social & Community - Extranet Powered by www.GATEWAYInnovation.com

KAIZIT

KAIZIT

Total solution for strategic management and collaboration

KAIZIT

WWW Sites

Presentations

QMS

Recruiting

Social & Community

Extranet My Page

Contacts CRM

Content ECM

Process & Projects

Assets

Kaizit Core Kaizit Modules

Dynamic presenta0on – click on one area and expand with more pup-‐ups

Product presentation on the web

KAIZIT

KAIZIT

Produkt (innhold under produktfanen)

Vise innhold i fht marker meny til venstre •  Bilde, bildeserie •  Film •  Artikkel

Sette venstremeny som aktiv når man klikker

Funksjoner

1.  Minside

2.  Intranett

3.  Arkiv

4.  CRM

5.  Målstyring

6.  Prosjekter

7.  Kvalitet

8.  Rekruttering

9.  Hjemmeside

10.  Community og

markedsplass

11. Med mer

Prosessmaler

1.  Styrearbeid

2.  Prosjekttyper

3.  Drift av organisasjon

4.  Salgsprosess

5.  Kvalitetsrevisjon

Åpne opp ”Prosessmaler”

Hvorfor Kaizit

1.  Lønnsomt

2.  Konkurranseevne

3.  Kunderelasjoner

4.  Helhetlig

5.  Kvalitet

6.  Prosessforbedring

Åpne opp ”Hvorfor Kaizit”

Funksjoner | Prosessmaler

Bransjeløsninger

1.  Events og arrangører

2.  Organisasjoner

3.  SMB og industri

4.  Petro (beholde eksisterende side)

5.  Porteføljestyring

6.  Nettverksorganisasjoner

7.  Partnerportal

Target groups and internal roll-out plans


Main concept

Creating smart infrastructure I

Accelerator IT program

Business + IT + Visual communication

3. Profiling of Executives

1. Profiling of Projects/company needing funding

and resources

2. Profiling of Network

organizations

The importance of attracting 3 different target groups Coupling network organizations and their members: By giving projects and companies a possible way to profile them for funding (1), this can be an attractive member service for network organizations (2). If network organizations have their own profile (white label) and they also get share of attracted funding we will have an incentive for them to actively suggest to members to profile them. Executive/consultant needs: In addition to financing, member based organization can also offer access to resources (Executives, nr 3), so they more efficiently can find resources that have been vetted. If also the network organization can get part of income they will actively use service. For executives they will have reason to use sales tool but also to access the deal flow from network organizations.

Profiling of different target groups and coupling their needs with smart infrastructure solutions can create a learning system, sales system and network system a billion dollar market potential.

What Executives are getting? -  Access to deal flow from companies

requesting quotes -  Profiling of their services -  Aggregated references -  Payment system -  GATEWAY branding -  Access to sales tools

(GATEWAY compendiums) -  Best practice examples

(GATEWAY customer compendiums)

What companies get? -  Profile projects for crowd funding

-  Profile company for investor funding

-  Request services

-  Exposure towards high number of

visitors on a monthly basis

What network org. get? -  Assist members to get funding -  Assist members in getting quality services

-  New profile new member services

-  Get share of value creation

(movement of capital)


Main concept Creating smart infrastructure II

2. Example by numbers for Norway: 1.  20 organizations use the service 2.  10 000 companies are represented by these networks 3.  500 companies are continuously seeking funding 4.  100 companies are seeking services worth 10 million NOK at any given time 5.  200 executives have been granted access to deal flow requests 6.  Investors representing 5 billion NOK look at the financing list monthly 7.  10 billion from Forskningsråd and Innovation Norway is also reviewing list for

financing

White label strategy for network organizations 1.  We can charge for creating unique profiles 2.  Tailor features and modules to their needs 3.  They communicate closer with member companies 4.  More ownership to solution 5.  Easier to have competing organization using the Accelerator (it is more

discrete that GATEWAY is behind)

1. Requirements from different users 1.  Each requested service must at least cost 1000 dollars.

2.  Companies must at least request 10 000 dollars in funding.

3.  Each Executive, must have 100k dollars in yearly revenue, score of 4.0 or

higher (we start having clients rate them), recommendation from 2 Executives or 2 companies with revenue over 1 million USD, must complete profile, must agree to license terms).

3. ROI and quality control - We measure success in terms of volume og projects sold to Executives, Financing granted and customer satisfaction - Good numbers and systemic approach to create high volumes in one market is to be used in other countries.

Project/company needing funding?

Member organizations needing new revenue sources?

Company needing to buy services?

Country needing better innovation/learning systems

By coupling the needs of different target groups (picture) and setting premises for use (section 1) and reach a critical volume of use (section 2) and measures success (section 3) we have created system to replicated internationally.


Compendium presentation Purpose to establish an attractive and GATEWAY branded web solution that presents 20-30 compendium to start with. Purpose: be able to distribute content effectively and yet control access through passwords. Site will be used to promote the compendium format to companies and to test functionality needs. Presentation format: Should be easy to change page and preferably also see thumb nails of pages for easy overview. Should be able scale up (the original size is the tabloid format, close to A3 size. Password: Executives will have password and they will access the site as long as their activated. They can also give passwords to customers, their access should be limited in time, and likely also not to see all content. Branding: Should have the GATEWAY yellow and logo, and yet be possible to change if bigger clients want a white labeled version with their color and logo.

Development plan – the first module developments

Executive profile Purpose to create a way for senior consultants to join for free to provide their own services. Purpose: a senior consultant, when deemed qualified, should be able to register information about skills, services and references to reach out to a bigger audience and in order to access the Compendiums (we can require that you need a full profile to access the Compendiums) Presentation format: It should be possible to tag your profile through a pre set terms for easy access. In addition there will be about 5 template where you can self-publish information. Payment solution: A payment system is needed for Executives to easy pay for services and also for their clients to pay to GATEWAY. Additional features: Additional profiling options should be established that would increase the perceived value and interest to pay. Example: you can be offered to create your own presentations based on the compendium pages and store these presentations.

Advanced options The entire site Additional functionality More advanced crowd funding: if this is getting good traction, we can create different ways of increasing the credibility and interest to particular investment prospects, like expert validation, confirm it has been through a GATEWAY process. Executive delivery of projects: Not only create a tool for selling services, but to more easily delivering services, this can be accessing templates to generate certain deliverables like part of a business plan. Integration: Integration to internal systems of customer companies and how to link with LinkedIn and others with already established profiles and features Personalizing the Executive profiling: Giving more options to stand out and make you more interesting.


Payment opportunities: Executives These are some of the possible payment options (that also will depend on the roll-out plans of modules) Charge for adding a compendium to the site for hosting, password and other features. Charging for sales, by using the compendium to promote services. Example: a consultant in Germany uses business plan compendium to promote what he can deliver of service. Charging for extended personal profile: All qualified can register for free, but an extended profile can be charged for. Example; to upload own work, to have more presentation pages. To link his profile to specific compendiums. Charge for leads/deal flow – a user can post a project and if the Executive accepts an assignment, he must pay to the one generating the lead and to GATEWAY Charging for Presentation rooms – gives opportunity to prepare presentation and share screen and voice with client. Payment options: there can be a price list after registration – where you can either buy full access to all features, or you can buy modules when you need them.

Potential revenue sources Drivers of revenue: number of compendiums, number of companies using to store their compendiums, number of executives and number of people searching the web site. We might limit the revenue channels and focus on those likely yielding highest returns.

Payment opportunities: Customer companies These are some of the possible payment options (that also will depend on the roll-out plans of modules) White labeling for company having their own profile to access all their compendiums. Crowd funding: companies can list their project for funding – and micro funding is changed (Per Bjorstad – initiator) Charge for adding a compendium to the site for hosting, password and other features. Password access: An organization with 10 000 employees pay more to give out password or access to high number of users. Than 100 employee company. Access to Compendium as learning tool for network organizations and different target groups. Example; there can be an own module for business plans, one for development of web pages etc. Defining own search criterions. Example; Statoil will want to define technology areas to make easy search. Charge for educational class rooms: tutorial can be created with voice, sometimes video to present important compendiums

If communication formats by GATEWAY is used to profile en executive or company this can be charged for.

Ways to reach big numbers: We should agree on the most important channels and agree on different target numbers and calculate the financial potential related to these numbers.

Possible sources: 1.  Work through network organization with high number of members.

2.  Associations (LO, NHO)

3.  Bigger companies

4.  Partner companies that currently are not offering all the products/services GATEWAY does.

5.  National media articles

6.  Active use of social media

7.  Using famous people in testimonials for the solution.

8.  Creating a contest atmosphere, so it becomes attractive to be validated and approved as an Executive – “The top Executive Club”.

Limited liability: We will have to very clearly throughout the web page establish that the Executive using the solution is responsible for the quality and we ask the customer to rate the services at any time or report problems for possible terminating the Executive license to operate.

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