16
Gartner Enterprise Architecture Summit 2008 Emergent Architecture – New Game, New Rules 23-24 SEPTEMBER 2008, ROYAL LANCASTER HOTEL, LONDON europe.gartner.com/ea Philip Allega Research Vice President, Gartner Brian Burke Research Vice President, Gartner CONFERENCE CHAIRS Phillipe Barreaud Chief Enterprise Architect, Michelin LEADING EDGE SPEAKER

Gartner Enterprise Architecture Summit 2008 · Gartner Enterprise Architecture Summit 2008 Emergent Architecture – New Game, New Rules 23-24 SEPTEMBER 2008, ROYAL LANCASTER HOTEL,

Embed Size (px)

Citation preview

Page 1: Gartner Enterprise Architecture Summit 2008 · Gartner Enterprise Architecture Summit 2008 Emergent Architecture – New Game, New Rules 23-24 SEPTEMBER 2008, ROYAL LANCASTER HOTEL,

Gartner Enterprise ArchitectureSummit 2008Emergent Architecture – New Game, New Rules

23-24 SEPTEMBER 2008, ROYAL LANCASTER HOTEL, LONDONeurope.gartner.com/ea

Philip AllegaResearch VicePresident, Gartner

Brian BurkeResearch VicePresident, Gartner

CONFERENCE CHAIRS

Phillipe BarreaudChief Enterprise Architect, Michelin

LEADING EDGE SPEAKER

Page 2: Gartner Enterprise Architecture Summit 2008 · Gartner Enterprise Architecture Summit 2008 Emergent Architecture – New Game, New Rules 23-24 SEPTEMBER 2008, ROYAL LANCASTER HOTEL,

Register today at europe.gartner.com/ea2

Emergent Architecture – New Game, New Rules Introduction from the Conference Chairs

The practice of enterprise architecture that has steadily evolved over the past 20 years isabout to be turned on its head. Instead of controlling chaos, it’s time to embrace it. Nolonger will enterprise architects be able to dictate highly prescriptive standards to anunwilling group of stakeholders. The reins of decision-making power are now largely inthe hands of the EA stakeholders.

Given their freedom, business units, employees, customers, partners and suppliers willimplement a diverse set of solutions driving value from information in new ways,unanticipated by the central planners in EA. Enterprise architects must not only acceptthe inversion of control, your role will be to stimulate diversity by empowering yourstakeholders.

It may seem counter-intuitive, but the role of enterprise architects in the future will be todefine a minimal set of rigidly enforced standards and maximize the freedom of choice forthe implementers of the EA. Conventional thinking would suggest that too much freedomwill result in inefficiencies – that the masses must be controlled. Conventional thinkingis wrong. Welcome to the new game.

At this summit, we will be exploring the boundaries of enterprise architecture and relateddisciplines. We will help you to understand the leading practices to define interfacestandards that enable emergent behaviour and stimulates innovation – in the future wewill be architecting the lines and not the boxes. We will also explore the leading edge ofcloud computing, service oriented architecture, project and portfolio management andbusiness process management – those issues that are most critical to enterprisearchitects. We will also showcase some of the leading practitioners of enterprisearchitecture from a broad range of industries and geographies.

We are convinced that this EA Summit will not only update you on the latesttrends in EA, but challenge you to change some of your most basic premisesand operating models.

Philip Allega Brian BurkeResearch Vice President Research Vice PresidentGartner Gartner

Page 3: Gartner Enterprise Architecture Summit 2008 · Gartner Enterprise Architecture Summit 2008 Emergent Architecture – New Game, New Rules 23-24 SEPTEMBER 2008, ROYAL LANCASTER HOTEL,

Register today at europe.gartner.com/ea 3

WHO SHOULD ATTEND?

The Gartner Enterprise Architecture Summitbrings together senior strategists, enterprisearchitects, portfolio managers and seniorlevel IT managers in their quest tostrengthen and manage business and ITalignment.

• Architects and Architecture Leaders

• Strategy and Planning Heads

• CIOs and Senior IT Managers

• Software Development/IntegrationExecutives

• Business and Systems Analysts

• Consultants

BENEFITS OF ATTENDING

• Find out about the new approach to EA:Tracks 1 and 3 will directly assist you withmaking and implementing those criticaldecisions that dominate your working life.

• The all new Track 2 will give you an entirelynew perspective on those issues critical toarchitects: cloud computing, BPM, SOA, etc.

• Empower your teams and knowledgeworkers to make better decisions – faster

• Hear the visionary keynotes from Gartneranalysts and industry experts

• Up-to-the-minute Gartner Insights: enhanceyour knowledge with the latest analysis

• Tackle your toughest challenges – incomplimentary One-on-One sessions withGartner analysts and Analyst/User Roundtables

• Share your experiences with your peers fromacross Europe and the Middle East

• Meet Key Solution Providers: evaluateofferings from leading vendors at the SolutionShowcase

• Enhance your knowledge with theopportunity to take away documentation fromthe conference sessions and share yourlearning with your colleagues

Agenda-at-a-glance

Monday 22 September

PRE-EVENT TUTORIAL(payable separately)

13:30 Registration Opens

14:00 – 18:00 Tutorial Session

Tuesday 23 September 08:00 Registration Opens

09:00 – 09:15 Conference Opening

09:15 – 10:45 Plenary Sessions

11:15 – 13:00 Track Breakout Sessions

13:00 – 14:00 Lunch & Solution Showcase

14:00 – 17:00 Track Breakout Sessions

17:00 – 18:00 The Leading Edge Presentation

18:00 – 20:00 Networking Drinks Reception

Wednesday 24 September09:00 – 12:45 Track Breakout Sessions

12:45 – 13:45 Lunch & Solution Showcase

13:45 – 15:35 Track Breakout Sessions

16:05 – 17:05 Gartner Open Research Meeting

17:05 – 17:15 Conference Closing Remarks

17:15 Conference Finishes

Page 4: Gartner Enterprise Architecture Summit 2008 · Gartner Enterprise Architecture Summit 2008 Emergent Architecture – New Game, New Rules 23-24 SEPTEMBER 2008, ROYAL LANCASTER HOTEL,

Register today at europe.gartner.com/ea4

Tracks Speakers

1

2

3

The Tracks for 2008Firing on All Cylinders As the practice of enterprise architecturecontinues to grow and evolve, the focus hasshifted from technology to information andbusiness. The key to enterprise architecturesuccess is often not the creation of thearchitecture itself, rather it is the supportingactivities that are often most critical. Defining apragmatic and actionable architecture that isrelevant in today’s constrained economy ischallenging for many enterprise architectureprograms. This track will provide the guidanceand insight necessary to get the EA programon firm footing.

Casting a Broad Net Enterprise architecture is not an island. To besuccessful, architects must interact with avariety of related management disciplinessuch as solution development, businessprocess management and portfoliomanagement. It is important to define theboundaries and build the bridges between EAand other disciplines to reduce the ‘whitespace’ and overlaps. This track will discusssome of the key relationships for EA, definethese boundaries and describe the state ofthe art in these areas.

Taking IT and EA to the Next Level EA has already changed. New styles, newapproaches, new content in the faces of newdemands, new technologies and even newreporting relationships. The key to managingchange is EA. A Chinese proverb states, “Ifyou do not change direction, you may end upwhere you are heading”. Establishing EA andconnecting to other complimentarymanagement disciplines is baseline for leadingedge practitioners today. This track willexplore the concepts, trends and thoughtprovoking considerations for mature enterprisearchitects as they take EA, and IT, to the nextlevel.

LEADING EDGE SPEAKER

Phillipe BarreaudChief Enterprise Architect, Michelin

Philippe Barreaud is Michelin’s Chief EnterpriseArchitect. He has 18 years of experiencemanaging both IS/IT and business functions inEMEA and Asia. Prior to joining the IS team tolead the Enterprise Architecture initiative for

the Group, Philippe was managing Michelin’s operations inChina.

KEYNOTE SPEAKERS

Brain BurkeResearch Vice President, Gartner

Mr. Burke has a broad and diversebackground in technology and strategy, havingmore than 20 years of experience in theindustry. He joined Gartner in April 2005 withthe acquisition of Meta Group, where he

worked for the past seven years. Prior to that, he heldsenior management positions with responsibility for thedevelopment of IT strategy and architecture and theimplementation of emerging technologies, includingInternet, knowledge management, data warehouse,groupware, client/server and LAN/desktop technology.

“Being an IT researcher provides me with the opportunityto speak with a large number of IT practitioners in avariety of industries and geographies – work that gives mea deep understanding of the common issues faced byindustry participants. What I learn from these interactionsenables me to inform clients about successful strategiesbeing employed by leading companies worldwide.”

Nick GallVP Distinguished Analyst, Gartner

Prior to joining Gartner in 1996, Mr. Gallgained more than 19 years of experience ininfrastructure and application design withcompanies such as Honeywell/Bull and BBN.His expertise spans diverse domains, including

relational database design, object-oriented design,programming language design, artificial intelligence, naturallanguage processing and Internet architecture. Mr. Gall hasled scores of workshops for Fortune 500 IT organizationson topics such as adaptive infrastructure, service-orientedarchitecture and integration architecture. As a formerintellectual property litigation attorney, he also has deepexperience with the legal issues of IT.

“Information technology isn’t just my vocation, it’s also afundamental aspect of my avocation: philosophy. I’m aphilosopher at heart, and I view the world and IT throughphilosophically shaded glasses. I have an insatiable desireto ask why and how, and I believe that IT enables us tounderstand the world – and ourselves – in fundamentallynew ways. In fact, I believe that IT is changing what itmeans to be ‘us’.”

Page 5: Gartner Enterprise Architecture Summit 2008 · Gartner Enterprise Architecture Summit 2008 Emergent Architecture – New Game, New Rules 23-24 SEPTEMBER 2008, ROYAL LANCASTER HOTEL,

Register today at europe.gartner.com/ea 5

Meet the Analysts

For over 25 years, Gartner analysts have been the trusted advisors to many of the world’s largest and mostdemanding organizations. No one sees the implications of technology so clearly, so consistently. Gartneranalysts draw constantly from the real-life challenges and solutions experienced by more than 45,000 clientsworldwide. The value of this resource, combined with our in-depth analysis of technology vendors, is unrivalled.Gartner’s Enterprise Architecture Summit 2008 brings a level of experience and expertise that you simply cannotget anywhere else.

Brian BurkeResearch VicePresident

Key Focus Areas:

Emergent Enterprise ArchitectureStyles

Enterprise ArchitectureManagement and Governance

Managing Innovation

Philip AllegaResearch VP

Key Focus Areas:

The Changing Nature ofEnterprise Architecture

Enterprise Architecture asStrategy

Business and IT Integration

Richard BuchananManaging VP

Key Focus Areas:

Business and Corporate Strategy

Enterprise ArchitectureManagement

Change Management

Robert HandlerVP DistinguishedAnalyst

Key Focus Areas:

Enterprise Architecture Process &Best Practices

IT Portfolio Management

Organizational Change

Betsy BurtonVP DistinguishedAnalyst

Key Focus Areas:

Enterprise Business Architecture

Emerging Technology Trends

Managed Diversity

Nick GallVP DistinguishedAnalyst

Key Focus Areas:

Enterprise Architecture

Service Oriented Architecture (SOA)

Architecture Governance

Andy KyteVP & Gartner Fellow

Key Focus Areas:

IT Modernization

Application Strategy

Application Governance

Mark RaskinoVP & Gartner Fellow

Key Focus Areas:

Emerging Business Trends

Hype Cycle

CIO Trends & Directions

Anne LapkinResearch VP

Key Focus Areas:

IT Modernization

Application Strategy

Application Governance

Daryl PlummerManaging VP &Gartner Fellow

Key Focus Areas:

Service Oriented Architecture (SOA)

Business Process Management

Application Development

Web Technologies

Emerging Trends

Worldwide Expertise at Your Fingertips – Your Questions on Enterprise Architecture Answered!

Page 6: Gartner Enterprise Architecture Summit 2008 · Gartner Enterprise Architecture Summit 2008 Emergent Architecture – New Game, New Rules 23-24 SEPTEMBER 2008, ROYAL LANCASTER HOTEL,

Register today at europe.gartner.com/ea6

Conference Program

END-USER CASE STUDIES

The Implementation of Enterprise ArchitectureAcross Shell

In an ever-changing world, the organization mustmaintain target architectures and roadmaps to enablesmooth integration and alignment of new developments.This session covers how we set about creating andmaintaining an architecture community able to handlethe challenges of a large, global enterprise with verydiverse businesses, relying on governance structuresinvolving our strategic suppliers, using the same toolsand procedures, and focusing on delivering realsolutions and services to our businesses.

Johan Krebbers, Group IT Architect, Royal Dutch Shell plc

Statoil + Hydro = StatoilHydro:Architecture Lessons Learned from CreatingScandinavia’s Largest Company in Under Six Months

When Statoil and Hydro decided to merge to formStatoilHydro, the pressure was on and the timing wastight. In a few short months a new business modelhad to be designed and implemented based on twocomplex application portfolios. A continuous focus onenterprise architecture over many years gave the oiltrading organisation a good starting point when themerger was planned and executed, and in this sessionwe take a look at the lessons learned and resulting keyfocus areas in the merger that created the world’s thirdlargest net selling oil organisation.

Harald Wesenberg, Leading Advisor EnterpriseArchitecture, StatoilHydro ASA

From Fragile to Agile: The Evolution of Architecture

Carphone Warehouse plc is the world's largestindependent retailer of mobile phones. The hallmark ofthe organisation to date has been rapid, sustainedgrowth in a number of diverse markets. Balancing thebusiness drive to deliver innovative solutions to marketquickly against the IT need for predictability presentsthe Architecture team with an evolving set ofchallenges. This session describes the journey frominception of the function to the current day, theapproaches, skills and tools used, and the lessonslearnt along the way.

David Byrne, Architecture & Design Director,Carphone Warehouse plc

From Servers and Silos to Services – An Architectural Expedition

Your company is struggling to standardize its ITinfrastructure, for efficiency and/or for enterprisecommunications. Simultaneously, you recognize theneed to break down silos within your business. Youbelieve that services (processes, information, andplatforms) could be the answer but this is a voyageinto the unknown. This session will highlight the rolethat architects and architecture in all parts of theorganization need to play in order to make this journeya success.

Alec Fitton, Head of IS Strategy andArchitecture, SyngentaPeter Hungerford, Enterprise Architect,Syngenta

Page 7: Gartner Enterprise Architecture Summit 2008 · Gartner Enterprise Architecture Summit 2008 Emergent Architecture – New Game, New Rules 23-24 SEPTEMBER 2008, ROYAL LANCASTER HOTEL,

Register today at europe.gartner.com/ea 7

Conference Program

PLENARY SESSIONS

Gartner Keynote: Emergent Enterprise Architecture – New Game, New Rules

The command and control model for enterprisearchitecture is being turned on its head. Rather thanimposing increasingly prescriptive standards on a lessand less enthusiastic audience, the new game willmaximise the freedom to experiment and innovate byreducing the standards that architecture imposes. Lessis more! In this session we will explore the fundamentalchanges that are driving organizations to simplifyenterprise architecture and enable innovation. We willalso provide real world examples of organizations thatare leading the way by deploying an emergentarchitecture style.

Brian Burke and Nick Gall, Gartner

The Leading Edge Presentation: New Rules, New Game: EA Gets Real in aVirtual World

Michelin, the world’s Number 1 tire manufacturer, usesEA to align IS with business across 3 product lines, 75factories and 170 countries. A highly interactivetraining environment in Second Life combinespresentations and a hands-on workshop helping ISmembers understand their role in making EA real.Prepare to be immersed in an interactivedemonstration of EA you’ve never thought possible –until now.

Philippe Barreaud, Chief Enterprise Architect,Michelin

Premier Panel

Two key players in this space and one Gartneranalyst will engage in a lively debate on currentindustry issues and latest technology trends.

alfabetSybaseModerated by: Robert Handler, VPDistinguished Analyst, Gartner

“The Summit has been a greathelp to generate ideas tobuild on our current BPM

projects and extend / evolvethem into EA and SOA

orientation.”Roel Brand, CIO, WE International

Gartner Open Research Meeting

Gartner Open Research Meetings are livelyaffairs, with exchanges of ideas andperspectives. In this special session, weinvite you to participate in an opendiscussion with Gartner analysts and otherdelegates as we explore the highlights andkey takeaways from the conferenceexperience, what assumptions were validatedand what assumptions weren’t. Don’t besurprised if the interactive dialogue opens afew eyes, bringing new and important ideasto the forefront, building possible newstrategic assumptions around EA topics.Moderated by Nick Gall, delegates andanalysts alike will engage each other inspirited exchanges.

Philip Allega, Richard Buchanan, BrianBurke, Betsy Burton, Nick Gall(moderator), Robert Handler, AnneLapkin, Daryl Plummer, Mark Raskino,Gartner

Page 8: Gartner Enterprise Architecture Summit 2008 · Gartner Enterprise Architecture Summit 2008 Emergent Architecture – New Game, New Rules 23-24 SEPTEMBER 2008, ROYAL LANCASTER HOTEL,

Register today at europe.gartner.com/ea8

Track 1 Sessions

Defining the Business Architecture

Enterprise architecture is about much more thantechnology; it is about the process of enabling anorganization (including information, technology,business and solution) to change and evolve toward abusiness vision and strategy. As such, enterprisebusiness architecture (EBA) is a critical, but often notclearly defined or understood, part of an overall EAeffort. This session defines EBA and the majordimensions and influencing factors (internal andexternal).

Philip Allega

Creating EA Roadmaps & Migration Plans

Visualizing the aggregation of multiple plans at anenterprise level helps companies understand, forexample, that the launch of a new critical product isaligned with other operational plans of the company,including business processes, information andtechnology. The ability to manage and understand theimpact of complex, interrelated future-state plans andscenarios is crucial for all enterprise architects thatmust project the future state of the enterprise overtime.

Richard Buchanan

Communicating the Value of EA

Communication is a critical issue for EA teams, andone that is neglected surprisingly often. In fact,Gartner’s analysis indicates that effectivecommunication has the most significant impact on EAprogram success of all EA activities. Gartner estimatesthat up to 30% of an EA team's effort should be spenton communication. Formal communication planning isa requisite skill for enterprise architects.

Brian Burke

Integrating EA and Business Strategy

The company’s three biggest brains cannot constructEA without business context. EA without businesscontext is a set of indefensible standards, models,patterns or blueprints. EA and business strategytogether improves and strengthens support for thecontent of EA. This session will help you understandhow to make this happen, even if you don’t think youhave a business strategy today.

Philip Allega

EA Governance

EA and governance efforts should be intertwined andcomplimentary. IT managers should use the artifacts ofEA (such as business context, principles and models)to develop a business-driven IT governance strategy.Equally, the EA team should leverage the ITgovernance model when defining the EA organizationand defining working groups with business leaders.This session illustrates the need for integration andcollaboration between these two processes.

Richard Buchanan

Measuring the Business Value of EA

Many enterprise architecture teams struggle to findmetrics that demonstrate the value that EA is deliveringto the business, and resort to inwardly focused metricsmeant to increase the scope of EA assurance andgovernance processes. This session explores the shiftin EA measurement programs from inward metrics toperformance management in order to relate the valueof EA to the business value areas defined in thebusiness strategy.

Anne Lapkin

Projects and Programs: The Future Must BeSmaller, Faster and Easier

Enterprises execute change through project-basedactivities under the PPM (program and portfoliomanagement) umbrella. The methodologies, roles andbest practices for these activities have been writtenabout, standardized, certified, promoted, anddocumented. Yet “success” (the ability to pick the rightprojects, execute and deliver to expectations) is oftenstill elusive for today’s IT organizations. In thispresentation we discuss how to find the real criticalsuccess factors – the ones no one taught you. Inaddition, we take a look into the future and findincreasing evidence that even less of the standardproject methodology foundation we depend on todaywill serve us effectively in the future. We’ll discuss whatthe future holds and how projects and programs willneed to change.

Robert Handler

Firing on All Cylinders

Page 9: Gartner Enterprise Architecture Summit 2008 · Gartner Enterprise Architecture Summit 2008 Emergent Architecture – New Game, New Rules 23-24 SEPTEMBER 2008, ROYAL LANCASTER HOTEL,

Register today at europe.gartner.com/ea 9

Track 2 Sessions

If You Had an Application Strategy, WhatWould It Look Like?

The typical “de facto” application strategy approachworks in a slow-changing environment, but cannotsupport today’s radical and rapid changes intechnology and business. Organizations need to builda coherent, modern, vision-focused strategy, but fewknow where to start and how to craft the rightobjectives, structure and content. This session willpresent a framework for constructing a modernapplication strategy, and will provide practical adviceon how to create and evolve one.

Andy Kyte

What’s Next: Context-Delivery Architecture

Gartner's analysis of four key areas of communicationsare indicating that a transformational wave of change isimminent and combined with context awarecomputing will lead to the creation of context-enrichedservices. New opportunities and risks triggered by thisblending of communications and applications willrequire enterprise architects to adopt new viewpoint,known as Context Driven Architecture (CoDA). In thissession, Gartner looks at how CoDA will impact theindustry in 2012.

Anne Lapkin

Dynamic BPM: Services and Processes GetReal Time Events

The future of business is to be proactive, efficient, andreactive to deliver on the promise of agility. Businessprocesses are not always agile. With SOA, events willallow business processes to be more ad-hoc anddynamic. This presentation discusses the need fordynamic BPM where rules, processes and eventscome together.

Daryl Plummer

Mastering The Hype Cycle

The Hype Cycle is one of Gartner's most famous andimportant models. This new work expands andexplains it while raising its usage to a new strategiclevel – into effective business change through timelytechnology innovation adoption. Based upon theforthcoming book of the same title, this session willexplain how to navigate the Hype Cycle for successand avoid its damaging traps.

Mark Raskino

SOA and EA: Lessons Learned From theTrenches

Many organizations have started with service orientedarchitecture initiatives but many have simply ‘let ithappen’ rather than planning the change. As a result,these organizations are not seeing the benefits theyexpected from their investment in SOA. This sessionwill take a look at some of the common missteps thatorganizations make in moving towards SOA and howto avoid those mistakes.

Nick Gall

Cloud Computing: How Getting “Served” willAlter Your Architectural Plans

The Cloud Computing phenomenon is gaining steamand will be one of the most talked about subjects of2008. Vendors are rapidly delivering plans for cloudplatforms and services through industrialized IT.However, myths about cloud computing such as IT ontap, software-only clouds, and the end of softwaremust be balanced with the reality that will exist. Thispresentation examines Gartner’s definition of the cloud,how it will evolve, and what myths will morph intosuccessful cloud initiative.

Daryl Plummer

Radical IT Cost Cutting Driving BusinessTransformation

Whether good economic times or bad, ITorganizations must manage their cost profile. Leadingorganizations have discovered that radical cost cuttingideas in IT (reducing total cost to the business,depopulation, etc.) can lead to better businessinnovation. For enterprise architects, learning how tothink differently about how IT can be applied to thebusiness can free your mind to consider new ways todo business and IT differently.

Mark Raskino

Casting a Broad Net

Page 10: Gartner Enterprise Architecture Summit 2008 · Gartner Enterprise Architecture Summit 2008 Emergent Architecture – New Game, New Rules 23-24 SEPTEMBER 2008, ROYAL LANCASTER HOTEL,

Register today at europe.gartner.com/ea10

Track 3 Sessions

EA Tools: Understanding the Market andSelecting a Tool

A fool with a tool is still a fool. EA tools serve as theprimary repository to store, structure and relate a widevariety of information. They also support the analysisand presentation of this information to meetstakeholder needs. In this volatile and geographicallydispersed market, the maturation of tool capabilitiesmeans that new and senior architects must reassesswhich tools are the best fit.

Robert Handler

Pulling It All Together: Defining the SolutionArchitecture

The solution architecture integrates the businessprocesses, information and technology to actuallydeliver something useful. However many enterprisearchitects struggle with the concepts and relationshipsin a solution architecture. Understanding the solutionarchitecture is the key to delivering an integratedarchitecture that meets business needs. This sessionwill discuss solutions and services and how they fit intothe enterprise architecture models.

Nick Gall

Why Leaders Place IT Strategy BeforeBusiness Strategy

How far out should your strategy look? 3 years? 5?How about – “as long as the persistence of yourdecisions”? Business and IT managers today are livingwith the consequences of decisions taken 20 yearsago. Persistent success means raising the horizon –developing a twenty year life-cycle plan for all theenterprise assets.

Andy Kyte

Minding Your Own Business: Architecting the Information Assets

Information architecture is widely talked about, deeplymisunderstood and seldom practiced. Information isthe most valuable asset in your care, and yet gets littleattention from enterprise architects. The cause is thatinformation architecture is poorly understood andinformation architecture practices vary greatly. Thissession will demystify information architecture in all itsvarious forms, and help you to focus on takingpragmatic steps to effectively manage the informationasset.

Betsy Burton

Managing the IT Investment Portfolio

Unlocking the business value of IT and EA requires anunderstanding of the IT investment portfolio: itscreation, polices, principles, organizational roles andother governance aspects. Today’s demandingregulatory and economic climate heightens the need tounderstand how this critical discipline supports andenables the implementation of EA’s future state. Thissession will explain the process of achieving arationalized and business-aligned portfolio to supportthe needs of business.

Robert Handler

The Best Enterprise Architects Don’t WorkToo Hard

Gartner’s empirical research indicates that enterprisearchitects are generally bad golfers, consistently losingto the Sales people at company golf tournaments. Theroot cause is that enterprise architects are simplyworking too hard. Join this session to explore tips andtechniques to accelerate EA development. Learn howto leverage knowledge and talent from across theorganization and beyond to orchestrate thedevelopment of EA.

Brian Burke

Alt+Shift+N: Start a New Game

Change is the game. The only source of sustainablecompetitive advantage is organizational agility – buthow can you teach a dinosaur new tricks? Managinginnovation and disruptive technologies is an art andscience that few organizations master. Those that doare rarely blindsided by change, and are often in theforefront of industry shifts. In this session we willdiscuss the techniques that the most agileorganizations use to identify, select and implementinnovation strategies.

Betsy Burton

Taking IT and EA to the Next Level

“Gartner are professional andknowledgeable. But deliverinformation in a friendly andunderstandable way.”

Michael Smith, ebus Architect, Friends Provident

Page 11: Gartner Enterprise Architecture Summit 2008 · Gartner Enterprise Architecture Summit 2008 Emergent Architecture – New Game, New Rules 23-24 SEPTEMBER 2008, ROYAL LANCASTER HOTEL,

Register today at europe.gartner.com/ea 11

The Core Ideas of Adaptive Enterprise Architecture

Increasingly, organizations are initiating or revamping EA programs tobetter cope with unprecedented rates of change in an ever morecomplex IT environment. However, many EA initiatives fail todemonstrate sufficient business value to sustain themselves over thelong run. In many cases, failure lies in not getting the basics right.

• Get an introduction to the foundations of EA• Gain the knowledge to help you make the most of the presentations

during the Summit• Find out what you need to get started and how to position your EA

project to move it forward• Learn how to develop your own projects• Comprehend the ‘terms of art’ • Discover how to communicate best practices.Richard Buchanan, Managing VP, Gartner

Get Up To Speed – Attend the Pre-Event TutorialSpaces Strictly Limited! (Payable separately, please refer to back page for payment details)

Whether you are new to enterprise architecture or are looking to get a refresher, this pre-conference tutorial provides you with the key tools to overcome challenges to the success of yourEA program.

• Get up to speed and gainmaximum benefit from all theSummit has to offer by kick-starting your understandingof EA

• Position your EA programand communicate yourstrategy to enhance its valueto the organization

• Gain substantial insights intokey success factors andavoid common pitfalls – rightfrom the beginning of your EAprogram.

Pre-Event Tutorial 22 September 2008

“Gartner Summitsprovide time to be

inspired and theopportunity to

discuss particularmethods to bring

about change.”Neil Heydon-Dumbleton,

Architecture Manager, RoyalLondon Group

Page 12: Gartner Enterprise Architecture Summit 2008 · Gartner Enterprise Architecture Summit 2008 Emergent Architecture – New Game, New Rules 23-24 SEPTEMBER 2008, ROYAL LANCASTER HOTEL,

Register today at europe.gartner.com/ea12

PREMIER SPONSORS

alfabet AGalfabet provides a standard, integrated softwaresuite, planningIT®, which empowers organizationsto plan, invest and perform effectively. planningITis unique in tightly coupling business prioritiesand IT returns with current and future initiatives.Its innovative, data-driven approach supports thechange management of business and ITarchitectures in a collaborative planning processcomprising automated, full architecture lifecyclesupport, “what-if” scenarios and rich simulationof future states for any period of time for allstakeholders in IT, Business and Finance.

www.alfabet.de

SybaseSybase PowerDesigner is an enterprise modelingand design solution that assists organizations inimplementing effective Enterprise Architecturestrategies. PowerDesigner integrates multipleindustry standard models together within arobust metadata repository to define anddescribe all aspects of the business and ITinfrastructures to support Business Agility,Regulatory Compliance and metadatamanagement.

www.sybase.com

Meet innovative technology and service providers at the forefront ofenterprise architecture. At the Summit we’ll help you develop a “short list” of technology providers who can meet yourparticular needs. We offer you exclusive access to some of the world’s leading technology andservice solution providers in a variety of settings. Visit the demonstration forum, attend the sponsorpresentations and join in the networking drinks reception for informal relationship-building.

Sponsors

Page 13: Gartner Enterprise Architecture Summit 2008 · Gartner Enterprise Architecture Summit 2008 Emergent Architecture – New Game, New Rules 23-24 SEPTEMBER 2008, ROYAL LANCASTER HOTEL,

SPONSORSHIP OPPORTUNITIES

If your organization is interested in sponsoring this event, please contact Silas Mante or Babita Maria:

Silas Mante Tel: +44 (0)1784 26 7103 Email: [email protected]

Babita Maria Tel: +44 (0)1784 26 7431 Email: [email protected]

Register today at europe.gartner.com/ea 13

Sponsors

PLATINUM SPONSORS

InfosysInfosys (NASDAQ: INFY) defines, designs anddelivers IT-enabled business solutions that helpGlobal 2000 companies win in a flat world. Thesesolutions provide clients strategic differentiationand operational superiority. With Infosys, clientsare assured of a transparent business partner,speed of execution and the power to stretchbudgets using the Global Delivery Model.

www.infosys.com

MetastormWith a focus on enterprise visibility, optimization,and agility, Metastorm offers market-leadingsoftware for Enterprise Architecture (EA),Business Process Analysis & Modeling (BPA) andBusiness Process Management (BPM).Metastorm Enterprise™ allows organizations toimprove business results by unifying strategy,analysis and execution.

www.metastorm.com

WiproWipro Technologies is a global services providerdelivering consulting and technology-drivenbusiness solutions that meet the strategicobjectives of our clients. Wipro has 50+ ‘Centersof Excellence’ that create solutions aroundspecific needs of industries. Wipro providesEnterprise Architecture and SOA servicesimproving overall IT landscape and of individualsystems to enhance impact of IT to business.

www.wipro.com

BTBT Global Services helps multi-site organisations tomaster the complexity of business communication.It serves corporate and government customersworldwide, and wholesale customers outside theUK. BT Global Services provides a range ofspecialist network-centric propositions andpractices spanning high performance networking,applications management, outsourcing andmanaged services, and business transformation.

www.btglobalservices.com

“Thanks for delivering 2 valuable EA days, helping me to understandhow and what of SOA to align even better with my business.”

Henrik Jacobsson, Manager, Shell Information Tech Int Bv

Page 14: Gartner Enterprise Architecture Summit 2008 · Gartner Enterprise Architecture Summit 2008 Emergent Architecture – New Game, New Rules 23-24 SEPTEMBER 2008, ROYAL LANCASTER HOTEL,

Register today at europe.gartner.com/ea14

Sponsors

Architecting-the-EnterpriseArchitecting the Enterpriseprovide training andconsultancy in EnterpriseArchitecture and have trainedand certified over 60% of allTOGAF practitioners globally.

www.architecting-the-enterprise.com

SILVER SPONSORS

Orbus Software www.orbussoftware.com/ea

BRONZE SPONSOR

BiZZdesignBiZZdesign offers solutionswith integrated and alignedmethods, tools, educationand business consultancyservices. Enterprisearchitecture and businessprocess improvement andmanagement are our corecompetences.

www.bizzdesign.nl

IDS ScheerIDS Scheer, the leadinginternational solution providerfor Business ProcessManagement (BPM),develops BPM software,solutions and services forcorporations and publicorganizations worldwide.

www.ids-scheer.com

MEGAFor more than 15 years,MEGA International hasoffered the best in terms ofenterprise architecture,business process analysis,and governance, risk, andcompliance solutions.

www.mega.com

Troux TechnologiesTroux Technologies providesthe largest Global 2000enterprises and governmentswith strategic IT planningsoftware that helps IT to keeppace with increased businesschange without addingoperational risk.

www.troux.com

QualiWareQualiWare develops and sells abusiness modeling system andsupports the development,deployment and managementof Quality ManagementSystems, Business Processes,Information SystemsDevelopment, and EnterpriseArchitectures.

www.qualiware.com

Telelogic, An IBM Company

Telelogic, An IBM Company,provides software solutionsfor automating andsupporting best practices –from powerful modelling ofbusiness processes andenterprise architectures torequirements-drivendevelopment of advancedsystems and software.www.telelogic.com

Media Partners

Page 15: Gartner Enterprise Architecture Summit 2008 · Gartner Enterprise Architecture Summit 2008 Emergent Architecture – New Game, New Rules 23-24 SEPTEMBER 2008, ROYAL LANCASTER HOTEL,

Register today at europe.gartner.com/ea 15

Cert no. SA-COC-001683

© Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a trademark of Gartner, Inc. or its affiliates. All other brands are trademarks of their respective owners. E&OE. EADM2130608Gartner UK Ltd. is a company registered in England & Wales with the registration number 2266016. The registered office is Tamesis, The Glanty, Egham, Surrey, TW20 9AW, United Kingdom.

UPDATE YOUR PROFILE

Gartner Events realizes that your time isprecious. That’s why we only want to sendyou information that is relevant to your role.Update your profile with us and we will onlysend you information that meets your needs.

Visit experiencegartner.com

Gartner Events 2008

Portals, Content &Collaboration Summit10-11 September, London

Enterprise Architecture Summit23-24 September, London

IT Security Summit29 September – 1 October,London

Data Center Summit21-23 October, Amsterdam

Symposium/ITxpo3 – 7 November, Cannes

Gartner Strategie &Technologie Konferenz2-3 December, Frankfurt

Enterprise ArchitectureFoundation Seminar3-4 December, Amsterdam

Gartner Events 2009

Business Intelligence Summit20-22 January, The Hague

Customer RelationshipManagement Summit4-5 March, London

Business Process ManagementSummit23-25 February, London

Wireless & Mobile Summit20-21 April, London

Enterprise Networking &Communications Summit20-21 April, London

Outsourcing & IT ServicesSummit15-17 June, London

Upcoming EventsGartner is the leading provider ofresearch and analysis on theglobal information technologyindustry. Our goal is to supportorganizations as they driveinnovation and growth through theuse of technology.

As in our research, our events helpclients make informed technologyand business decisions byproviding in-depth analysis andactionable advice on virtually allaspects of technology.

For a full listing of our eventsplease visit europe.gartner.com/events

Important Dates

Now – 25 July 2008Register now for your early bird saving!

NowWebsite is updated with the Event Agenda. Browse thetopics, analysts and read about the keynotes!

27 June 2008Select which sessions you are planning to attend andbuild a personalized agenda using our unique onlineagenda builder.

5 September 2008Now is the time to book your 30-minute One-on-One(private consultation) with your preferred Gartneranalyst!

5 September 2008Access Summit documentation / presentations online

22 September 2008Pre-Event Tutorial

23 – 24 September 2008Summit starts!

TAILOR YOUR OWN AGENDAIN ADVANCE!

To enable you to build your ownpersonal agenda and select thesessions that are relevant to you,please use our online Agenda Builderto ensure you make the rightdecisions and get the best value fromthe Summit.

For details please visiteurope.gartner.com/ea

Page 16: Gartner Enterprise Architecture Summit 2008 · Gartner Enterprise Architecture Summit 2008 Emergent Architecture – New Game, New Rules 23-24 SEPTEMBER 2008, ROYAL LANCASTER HOTEL,

How

toR

egis

ter

Onl

ine:

euro

pe.g

artn

er.c

om/e

aTe

l:+

44(0

)20

8879

2430

Em

ail:

emea

.regi

stra

tion@

gart

ner.c

om

RE

GIS

TR

AT

ION

RA

TE

SS

umm

ito

nly:

Sta

ndar

dR

ate:

?2,

195

+17

.5%

VAT

Ear

lyB

irdR

ate:

?1,

895

+17

.5%

VAT

(offe

ren

ds25

July

2008

)

Sum

mit

&P

re-S

umm

itTu

tori

al:

Sta

ndar

dR

ate:

?2,

690

+17

.5%

VAT

Ear

lyB

irdR

ate:

?2,

390

+17

.5%

VAT

(offe

ren

ds25

July

2008

)

Return address: Gartner, Global DM, PO Box 952, Crawley, RH11 7WG, United Kingdom

Gar

tner

Clie

nts

Sum

mit

onl

y:G

artn

erco

nfer

ence

ticke

t

Sum

mit

&P

re-S

umm

itTu

tori

al:

Gar

tner

conf

eren

cetic

ket

plus

?49

5 +

17.

5% V

AT

If yo

u ar

e a

clie

nt w

ith q

uerie

s ab

out

ticke

ts, p

leas

e co

ntac

t yo

ur G

artn

erac

coun

t m

anag

er o

r em

ail

emea

.eve

nts@

gar

tner

.co

m

Gro

up d

isco

unts

4 fo

r th

e p

rice

of

3!

Reg

iste

r as

a te

am o

f 3 o

r m

ore

and:

•R

ecei

ve o

ne a

dditi

onal

free

pas

s•

Get

pre

fere

ntia

l acc

ess,

as

a te

am,

to y

our p

refe

rred

anal

yst o

f cho

ice

•E

xclu

sive

mee

ting

room

s fo

rin

tra-

team

mee

tings

ons

ite,

subj

ect

to a

vaila

bilit

yN

ote:

Sav

e up

to

E2,

195

on t

he S

tand

ard

Rat

e on

ly;

one

disc

ount

app

lies

Why

reg

iste

r ea

rly?

•S

ave

?30

0 on

the

sta

ndar

dco

nfer

ence

rat

e•

Prio

rity

One

-on-

One

boo

king

with

the

anal

yst

of y

our

choi

ce