Fuel Pump Manufacturers Council – March 16, 2010 1 March 16, 2010 Chicago

Fuel Pump Manufacturers Council – March 16, 2010

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March 16, 2010

Chicago


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Agenda• Welcome, New Member Steve• Minutes / Anti-trust Steve/Chris• Operating Principles Steve/Chris• Media / Web Site Chris• ASE Test Workshop Chris• Digital Diagnostic Tree Chris/Jeff• Returns tracking Steve/Chris• Training Videos Training Video Committee• Countermat Tom• Timing Belt Manual Steve• Association Update Theresa• OptiCat Brad Duncan, OptiCat• New Business Steve


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Anti-Trust Guidelines • It is the unqualified policy of the Motor & Equipment Manufacturers

Association to conduct its operations in strict compliance with the antitrust laws of the United States.

• MEMA's antitrust policy prohibits any discussions which constitute or imply an agreement or understanding concerning: 1) prices, discounts, or terms or conditions of sale; 2) profits or profit margins or cost data; 3) market shares, sales territories or markets; 4) allocation of customers or territories; 5) selection, rejection or termination of customers or suppliers; 6) restricting the territory or markets in which a company may resell products; 7) restricting the customers to whom a company may sell; or 8) any matter which is inconsistent with the proposition that each manufacturer, wholesaler and distributor must exercise its independent business judgment in pricing its services or products, dealing with its customers and suppliers and choosing markets in which it will compete.


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FPMC Mission Statement

To reduce warranty on fuel handling products to acceptable levels within the industry by providing

professional technicians and DIY installers with the resources, tools and information to more effectively

diagnose and service automotive fuel systems


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Media

• AutoInc February article – quote by Steve• News release on new leadership picked up by

several industry publications– AftermarketNews– SearchAutoParts.com– NPR– SiloBreaker– USAToday– AutoWarranties.com– Reuters


Media

• News release on US Motor Works picked up by several industry publications– AftermarketNews– SearchAutoParts.com– GreenSheet

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FPMC Web Site

• www.fuelpumpinfo.org• Recent additions:

– Article links (two recent news releases)– New member – US Motor Works– New tester link and brochure – Actron

• Additional information needed– Fuel system repair procedures– Fuel disposal procedures– TSB links– Hazardous material handling


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FPMC Web Site Traffic

0

1000

2000

3000

4000

5000

6000

7000

8000

9000

10000

May Jun Jul Aug Sep Oct Nov Dec Jan Feb

Visitors

Visits


FPMC Web Site

• Point of Discussion – Member Links– Videos– Brochures– Marketing materials– Links to specific content

• Possible Pages– About Us / Members– About Us / Member Content (doesn’t exist)

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ASE Test Workshop

• May 4-6• ASE headquarters near Dulles• Engine Performance• 15 or so participants• Invitation for two FPMC members to participate• Costs – flight, hotel, few meals• ASE covers one dinner and three lunches

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ASE Test Workshop

• Agenda– Fly in Monday evening– Tuesday 8:30-5:00, dinner provided– Wednesday 8:00-5:00– Thursday 8:00-2:00

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Digital Diagnostic Tree

• Carter used as basis• To be available for anyone to use• To be posted to Web site under Procedures

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Returns Tracking*

2008 2009 % Change% Returns

(Sales) 5.1 5.84 14.5% Returns

(Units) 2.5 2.68 7.2

* Based on same company data


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Countermat Project

• Subcommittee – Tom, Jeff


Training Videos

• Committee members– Tom Thompson– Jeff Richardson– Joe Yoon– Stephen Carrier

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Training Videos

• Original idea was for 6-7 separate videos of 10-20 minutes in length– Directed at the Technician for the most part

• We viewed the Federal Mogul training video and liked its concept and style– Video clips of 1-5 minutes each– Technician can view 1 or more clips at a time, then

revisit later


Training Videos

• We listed the topics that would incorporate the previous ideas with some new ones– Have streamed sequentially seven video clips – One set each for the jobber/counterman and the

technician with appropriate subjects for each– The following slides will break out the subjects, content,

duration and potential script writer for each value stream (jobber or technician)


Training Videos

• Jobber/ Counterman Video• Clip 1 – Introduction - 2 mins – Script Writer Tom T

– Video sponsored by FPMC– Designed to reduce industry warranty returns– Help Counterman identify Technician needs

• Clip 2 - Basic Overview - 3 mins – Script writer Joe Y– Return System– Returnless system– Mechanical– In-tank pumps (pump only and module)– In-line pumps– Diesel?


Training Videos• Jobber/ Counterman Video Con’t• Clip 3 – Things to watch for When Selling Fuel Pumps – 5

mins – Joe Y– Vin Code– Tank size (26 vs 30 vs 35 gal)– Is the vehicle out of gas?– Flex fuel app?– Wheel base– California emissions?

• Clip 4 – Recommended Additional Items to sell – 2 mins – TBD– Fuel Pressure Regulator– Strainer– Harness (if not included) – Tank Seal


Training Videos

• Jobber/ Counterman Video Con’t• Clip 5 - Installation Advice – 5 mins – TBD

– Clean the tank– Be sure you have the right pump for the technician (re-review

the qualifiers) (list them all in the script)– Be careful not to break the fittings when connecting hoses– Look for dirty gas– Be sure the vehicle fuel lines are connected to the correct

module lines (send and return)– Other


Training Videos• Jobber/ Counterman Video Con’t• Clip 6 – 10 mins - Things to watch for with Installer

returns – 10 mins – Charley Gipe (Delphi) – This section is critical to reducing warranty returns from the tech

to the jobber• Ensure returning the correct pump to correct manufacturer

regardless of what box it is in…look for mftr identification• Cracked and broken parts• Strainer filled with dirt• Fuel module bucket containing dirt or sand• Fuel Module beyond return date

– Discolored bucket, strainer and rust, i.e. module is well over a year old

• Bent connector terminals• Modified wiring • Manufacturer date beyond warranty period


Training Videos

• Jobber/ Counterman Video Con’t– Clip 7 – Effect on the Industry – 2 mins – Tom T

• Industry value statistics• Administration costs• Time wasted• Freight expense• Product handling• Environmental concerns


Training Videos

• Technician Video training– Clip 1 – Introduction - 2 mins – Tom T

• Same Intro as Jobber with slight modifications

– Clip 2 – Basic Overview – 3 mins – Charlie Gipe• Typical customer complaints

– Pump does not run– Pump is noisy– Gas gauge does not read correctly– Gas gauge does not work– Hesitation– No start


Training Videos

• Technician Video training– Clip 3 – Electrical testing – 5 mins

• We have elected to use the script from the Carter Tech training Video on the Carter website video training script (Chris, can u insert that video clip in at this point for presentation at the Chicago meeting?)

• Voltage drop test etc – Clip 4 – Pressure and Flow – 18 mins

• We have elected to use the Lincoln video script for this section

– Problem with the video is that technician needs to have a Mighty Vac in his shop in order to reap the most benefit from this video

– Use the script to describe how to test pressure and flow with more conventional methods?


Training Videos

• Technician Video training• Clip 5 – Repair Techniques – 10 mins – Jeff/Carter

Trainer– Mechanicals– Pump replacement (on a stick)– Module installation

• Clocking

• Lockrings

• Ensure tank clearance

• Electrical Harness connection

• Gas tank R&R (Gas Caddy)

• Access Panels on certain models (W cars? Through the trunk?)


Training Videos

• Clip 5 Repair Techniques Con’t– Things to look for during installation

• Contamination requiring tank to be flushed• Rust• Ensure a new fuel filter/strainer is installed• Inspect for leaks prior and post installation• Install all parts in the box provided• Inspect the filler neck for rust and holes

• Clip 6 - Tank Cleaning – 4 mins – Stephen Carrier– Mitchell manual and time allotted


Training Videos

• Clip 7 - Unique Product Features, Technical Service Bulletins, and conclude with Effects on the industry – 5 mins – Tom T– Utilize a combination of TSBs from the various members

without endorsement– Unique product features

• Internal strainers?• Harnesses for splicing to the vehicle body harness• Fuel Vapor pressure sensor


Training Videos

• Effects on the industry– Industry Value statistics– Administration costs– Time wasted– Freight expense– Product Handling– Environmental concerns– Doing the job more than once

• Same as Counterman


Training VideosFormat

Warranty and the Industry

Installation Advice

Dealer Returns Analysis

Sell up items

Fuel Pump Selling Tips

Basic Overview

Introduction

Tank Cleaning

Product Features/TSB’s

Repair

Pressure and Flow testing

Electrical Testing

Basic Overview

Introduction

•Tecnician Training (44 min)•Jobber Training (29 min)

•2 min

•3 min

•5 min

•18 min

•10 min

•4 min

•2 mins

•2 min

•3 min

•5 min

•2 min

•5 min

•10 min

•2 min


Training Videos

• Summary– Location for shoot to be determined– Presenters need to be found and enlisted

• Technical trainers from council members?• Professional actors• Installers/technicians/Dealer Owners who are well versed and spoken

• Timing– Budget finalized and funds arranged by April 15– Scripts done by June 18– Accompanying PPTs by July 16– Vehicle arranged, parts and equipment shipped to location by Sep 1– Location shoot Sep 8-10

• Setup Sep 8• Shoot Sep 9-10


Training Videos

• Parts– Committee to identify parts list– May require presenters or experts to select parts

• Committee Meetings– Requires Tri-weekly/monthly update committee meetings now until

shoot date

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Training Videos

• Facility Option 1– Northwood University recording studio– Midland, Mich.– Available for one day– $2,500– Will own the videos– Northwood will have rights to use as part of its curriculum– Facility capabilities limited


Training Videos

• Facility Option 2– AVI (Automotive Video Inc.)– $12,000 quote– Offer exactly what is needed– Promotional opportunities

• Three Web sites• Presentation at Training Event in Las Vegas

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Training VideosRecommendation

• Committee believes that AVI would probably do the best job in producing these videos– # 1 choice depending on cost

• If cost prohibitive, will seek out a community college with both Automotive and Video production to see if this works

• Contact John Passante at Speed Channel• Northwood would be the last choice


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Association Update

• Know Your Parts• OptiCat/Free-Cat• Partner Programs

– Experian credit reporting services– Experian VIO data– Activant Vista POS data– OE application/parts data (coming soon)

• Brake Manufacturers Council


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New Business

• Year end Warranty rate report– Send warranty rates to Chris G

• Preferably % of units and dollars • Need to be reported accurately or our goal is diminished

• 3 Year Plan Review / Update


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2010 Meetings

• March 16 – Chicago • ??? – Conference Call• ??? – Conference Call• November 1 – Las Vegas

Documents

Fuel Pump Manufacturers Council – March 16, 2010 1 March 16, 2010 Chicago