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Presentation for Money & Happiness.
Citation preview
Julian Antetomaso, Ellen Hur, Amy Kiska, Claudia Senior, Soo Min Shim
From Zero to Savings
Abstract
Does saving money bring you happiness? Our group looks at how young people
practice and understand the concept of saving money. Based on our findings we are
proposing a system that teaches and motivates users to save money to enhance
their happiness.
Subject Matter Happiness vs. Satisfaction
• Can This teach you how to save?
Delayed Gratification
• Saving money has little to do with how much you make
Income
• Making people aware of the importance of saving money earlier in life to prepare them for events later in life such as retirement, college, etc.
Awareness
Tricks to Save Money
• Delayed Gratification, Satisfaction leading to happiness, Awareness, the process of saving money.
The initial trends we observed were:
Methodology
Ethnographic Research
Concentration on Culture
Individual Interview
Unified Survey
From Zero to Savings Blog
OUR BLOG HAS FOLLOWERS!
Quotes “I save approximately 75% of every paycheck and place it in a savings account.”
“Saving money allows you to have the peace of mind that you will always have a back-up plan if any financial woes occur.”
“My culture doesn’t encourage saving because I live in a capitalist country that says SPEND,SPEND,SPEND”
“It is only in the United States that your parents pay for you until you’re in your late 20s. Everywhere else, you’re cut off at 18. We’re so dependent here.”
“Buying something that I saved for, it gives even more value to the purchase.”
NO MONEY=NO HONEY
Problematic
“People don’t know how to begin saving.” – Rajesh Bilimoria
Young adults don’t take saving money seriously because many of them have safety nets.
Fear is the #1 motivation behind saving money.
Motivation to save is linked to visual reminders.
“When I think of savings I think of all the things I won’t be able to buy.”
HOW CAN WE SAVE MONEY?
FEED ME
SAVING IS FUN AND REWARDING
Design Proposal
We are proposing a new model for saving money that is more engaging,
motivating, and rewarding for the user.
The system will use visuals to encourage the user during their saving process.
This system can be an add-on for current online banking sites such as American Express Rewards Program, Bank of America, and Mint.com
Which are you most likely to save up for and which one would make you happiest?
16
THANK YOU