FRANCHISE - Jims Car Detailing Melbourne · FRANCHISE INFORMATION - Jim’s Car Detailing HOW IT ALL WORKS THE BUSINESS A Jim’s Car Detailing business is a franchise, which means

FRANCHISE INFORMATION…turning passion into profits.

www.jimscarcleaning.net.au

ISSU

E 04

3FRANCHISE INFORMATION - Jim’s Car Detailing www.jimscarcleaning.net.au

WE

LCO

ME

CONGRATULATIONS,On making the decision to become a business owner.

By taking the first steps towards joining Jim’s Car Detailing, you have begun the journey towards setting your own hours, deciding your own income and controlling your own life.

MAKING IT SIMPLENothing could be easier than owning your own Jim’s Car Detailing Business.

In one easy step, we provide you with all the equipment; training and ongoing support you need to ensure your success.

Then, once you get started we will advertise and send you extra work so you have no headaches and can simply get on with enjoying your new life.

FOR YOURSELF NOT BY YOURSELFBeing in business for yourself does not mean that you are in business by yourself because over 3000 franchise business owners are now enjoying the benefits of being part of the biggest services group in the world. You can now find Jim’s Franchises in New Zealand, Canada, and United Kingdom as well as in Australia.

These benefits include access to the best people in the industry to act as business mentors, being part of the best and fairest franchise system and of course being offered the best national deals and prices for a comprehensive range of goods and services.

Franchise owners come from all walks of life and from all parts of the globe but share the common goal of ‘turning passion into profits’.

YOUR FUTURE STARTS HEREWhen you are your own boss you can choose your own hours and your own lifestyle. With a Jim’s Car Detailing Franchise, we remove the insecurities associated with setting up your own business, while at the same time giving you the independence to grow as big as you want.

Best Wishes,

ALI OLMEZChief Executive Officer


OU

R FR

AN

CH

ISE

TEA

M

Franchise owners in Jim’s Car Detailing come from all parts of the globe and every past career you could think of, from bank managers to cleaners to bus drivers.

Many work in teams with their husband, wife or other friends and relatives.

It’s often a great bonus that you can help your children, nieces and nephews out with some part time work every now and again.

All of our franchisors have been at the top of whichever field they came from, and many have

also been successful franchisees prior to taking on regions.

The diversity amongst our group means that the sheer amount of ideas, skills and experience within our group is an asset to all.

Each team member is an important part of the group and we have monthly newsletters, social events, training and franchisee meetings which are designed to share ideas.

Working together, anything is possible.

From all walks of life, our team is made up of hundreds of amazing people with stories to share.

DID YOU KNOW...Jim’s Car Detailing has won multiple awards including ‘Division of the Year’ for Franchisee Support & Happiness?

Haydar Hussein used to work in a bank — as his father had before him. After nearly 10 years there, he started his own cleaning business, The Cleaner Choice.

Far from being satisfied being the ‘little cleaner man in his own little van’ (albeit making plenty of money), Haydar soon realised that the way to grow his business and maintain great service was through franchising.

Haydar bought the franchisor rights for Jim’s Cleaning. “Everyone told me I was crazy to pay money for a logo” he says. I told them “I can see things you can’t see.”

Nowadays, Haydar owns the rights to 6 specialised cleaning divisions in Australia & New Zealand. He still speaks to franchisees and franchisors every day and enjoys time at home with his wife and four children in his spare time.

Jim Penman sold his first mowing franchise in 1989 and the rest, as they say, is history. Jim was a mowing man not only in the right place at the right time, but passionate enough about customer service to earn his business a reputation that is second to none.

Ali Olmez joined the Cleaning Group in 2007 and in 2010 he took over as the National Franchisor for Jim’s Car Detailing. Ali brought a depth of experience, knowledge and enthusiasm to the role and it was no surprise that success followed.

Car Detailing division has experienced double digit growth every year since Ali has taken over.


THE

JIM’S

TEA

M

REGIONAL FRANCHISORSRegional franchisors were first put into place by Jim to ensure that franchisees received first class support and guidance, in turn ensuring great customer service and further strengthening of the trusted Jim’s name.

Most commonly a regional franchisor is, or has been, a franchisee for the division, meaning they have invaluable experience and real practical advice as you start your new career.

Your regional franchisor is a role model and mentor whose primary role is to support you every step of the way as you build your business.

Franchisors ensure that your business is promoted in the best possible way for your local area, overseeing advertising and marketing in your region, all of which is designed to maintain and grow your business and the Jim’s brand for you.

Your regional franchisors details are included with this brochure.

THE JIM’S LOGOOne of the biggest reasons people join a franchise group rather than risking it on their own is that you are able to use an iconic identity to promote yourself.

Based on a simple line drawing of Jim Penman’s face, the Jim’s logo is now one of the most recognised pictures in existence.

Jim has since shaved his trademark beard [for a charity event] but the face remains, and members of the public know that Jim stands for quality, reliability and trustworthiness.

When you invest in a Jim’s Car Detailing franchise you represent a great name which customers already trust and this means that you are half way to winning every job, before you even call.

As our presence grows so does brand awareness – this brings in more work and the demand for our franchisees increases.

JIM’S CLEANING GROUP VISIONWe have a clear vision with goals set to take us through the next 5 years and beyond.

With realistic targets and true ongoing support we are confident that we will grow to 1000 franchise business owners nationally – job leads are growing and our brand awareness is getting stronger each day.

We are now truly national and have franchisees in every state and territory

that can undertake work in most areas of Australia. In addition the growth of alliances with specialist suppliers and corporate customers can only benefit each and every franchisee.

JIM’S CALL CENTRE

Jim’s call centre is open 7 days a week to help and assist our franchisees as well as allocating over 400,000 new jobs every year. Being a local call centre, based in Melbourne National Office; the call centre at any given time has between 30-35 staff. 80% of our calls get answered within 20 seconds! Don’t take our word – Try us now! 131 546

DID YOU KNOW...The Jim’s logos are recognised by more than 96% of the general public?


As a successful franchisee, you are granted the rights to purchase and operate a Jim’s Car Detailing business in a territory comprising homes and/or businesses for the provision of vehicle cleaning and detailing services to domestic, commercial, governmental and industrial markets but not limited to cars, buses, trucks, caravans and boats.

Your territory is non-exclusive which means that you get the first option on all work however if you decline the lead this will be offered to another franchisee. Of course this also works the other way in so much as you are not limited to only working in your own territory.

You can grow your business to any size without purchasing additional territories or franchises and are encouraged to expand your business by employing staff and/or investing in additional vehicles.

We don’t require any qualifications or experience as all the training is provided. Car Detailing suits anyone with an interest in cars or a love of working outdoors. For the more precise services such as polishing, a good eye for detail and a touch of a perfectionist streak also come in handy.

“If you enjoy working outdoors, meeting new people and love your cars – It’s time to turn your passion into profits” Jim’s Car Detailing CEO – Ali Olmez

DID YOU KNOW...You are not limited to your territory and can work anywhere you like?

CLE

AN

ING

TER

RITO

RY


HO

W IT A

LL WO

RK

S

THE BUSINESSA Jim’s Car Detailing business is a franchise, which means that while you own your own business, you will also receive the support of the Jim’s Group to show you how to do things. You will be joining a ‘team’ of like minded people who you can learn from and share ideas.

GETTING YOUR FIRST TASTEAfter your initial interview, you will generally be invited to spend a day or two on the road with an experienced franchisee, if you haven’t worked as a car detailer previously. This is your first taste of what it is like to own a Jim’s Car Detailing Franchise, you see how the work is performed, and you experience the customer interface.

You also get to speak with an experienced cleaner, on a one to one basis, about the business and the income.

Be comfortable that the business suits you.

ACCEPTANCE

If the trial day goes well, you will be invited to purchase a franchise and to choose a territory. If you need finance for the business at this point, we can assist you to prepare information to your bank and we may be able to offer vendor finance.

TRAINING FOR SUCCESS

The training is held at Jim’s Global Head Office in Melbourne, Australia to attend a five day business training course along with other new Jim’s franchisees from all around the world.

If you have not worked in this industry before, you will also be trained in a range of professional skills.

I knew nothing about the cleaning business before I went to training but I left feeling 100% confident.

START MAKING MONEY

After training your franchisor will work closely with you helping you to understand how to use the Jim’s system and where to find everything that you need to start your business.

After you have signed your Franchise Agreement you can start working straight away, and from Day #1 every new customer from your territory [and surrounding suburbs] is sent to your phone [via SMS] as a lead. A small lead fee is payable for each new customer, irrespective of how much the lead generates in income for you and you only pay once. Your customer is your customer for life. Any work that you generate for yourself does not attract any fees whatsoever.

DECIDING WHERE TO WORKBefore you start, you tell us what areas you would like to work in, and choose your own working hours. You can work where and when you like. Leads will be directed to you to make sure that you have plenty of work and get off to a flying start.

If you receive too much work you can reduce the areas that you service.

FUTURE CHOICESOnce you’ve been running your business for a while you might decide to put employees on, or to sell part of your business off for a profit. Or you may decide to specialise in particular services or sectors to make more money. All this is possible at no extra cost to you.

DID YOU KNOW...There are always opportunities in the group to step up and become area managers/franchisors?


PAY FOR

WO

RK

GU

AR

AN

TEE

PAY FOR WORK GUARANTEE The Jim’s Group knows how hard it can be to make the decision to go into business for yourself. BUT we also know that our business works if you follow the system and are committed to looking after your customers and delivering a first class service every time.

And so we stand behind this by guaranteeing that every new franchisee, buying a new franchise, will receive a minimum value of work every week.

The actual amount of the guarantee is based on your territory and your regional franchisor will confirm this with you.

Unique to the Jim’s system, a weekly work guarantee exists

to make sure that starting a business does not mean financial stress.

FAMILY SECURITY

In truth, Jim’s Car Detailing rarely pays out work guarantee since it is extremely uncommon for franchisees to need it, even in their first month; however it means that you can feel secure that your family income won’t be affected by your move to owning a business.

It also provides a measure of security to banks and other financial institutions who might be looking at financing your franchise for you.

Having the Jim’s work guarantee made my wife and me feel a lot better about starting our own business. We knew that we would make enough to pay all our bills and to feed the family from day one.

HOW IT WORKS

Naturally, you need to be available and ready to take as much work as we send you.

If after this you still don’t receive the guaranteed amount of work per week simply let your Franchisor know and Jim’s will pay the difference.

In exchange for this payment you will offer free promotional services to potential customers in your area. This gives you the chance to practice your professional and customer service skills as well as leading to a solid customer base and plenty of referrals.

There are some other conditions but these revolve mainly around being ready and able to handle the work, and promoting your business yourself as much as you can.

Your franchisor can explain the Pay For Work Guarantee in more detail at your franchise interview.

DID YOU KNOW...Most franchisees in the group average way above the minimum guarantee?


FAIR

FRA

NC

HIS

EE

FEE

S

WHY WE CHARGE FEESAll franchise systems charge a regular fee in return for their support, as you will no doubt know if you are investigating your business options. These generally cover all work that the franchisor does for you, including advertising, training, meetings, and advice and support.

At Jim’s your fees also cover a full time dedicated Jim’s Group Call Centre which answers your customer calls professionally and sends the leads by SMS to your mobile phone.

The call center even advises the caller of the cost of the service, which means that when you call all that is left to do is to confirm the time and place.

It’s very similar to having your own personal assistant handling your calls.

The reason that the Jim’s system has grown so fast is

that the fees system ensures that more money stays with franchisees.

LOWER FEES EQUAL HIGHER PROFITSAt Jim’s we believe that franchise fees should be kept as low as possible to ensure that more money stays in your pocket.

Quite simply we would rather have lots of franchisees making great money than a few paying us exorbitant fees.

FIXED MONTHLY FEEOnce you’re up and running you will only pay a monthly franchise fee, less discount for on-time payment. This fee covers all administration and customer calls.

Jim’s Car Detailing does not charge you a percentage of your income and does not make you pay for work you do on an ongoing basis.

USER PAYS SYSTEMYou only pay for the work you receive, when you want it and where you want it.

For each new lead sent to you a low fixed lead fee will apply, regardless of the type of job. For example it may be a private car needing to be washed or a commercial client with a fleet of vehicles. The fee remains the same.

You only pay for each job once, even if you end up looking after that customer for years.

Note that a 15% discount also applies to leads, which allows for the leads that you might not be able to service.

We believe that this is your business and any work you do to promote your business should bring you more rewards.

ADVERTISING CONTRIBUTION

Each franchisee pays a monthly advertising contribution, into the regional advertising fund, which has to be spent on advertising the business. Your Franchisor will review how monies are spent at franchisee meetings.

DID YOU KNOW...You only pay for NEW leads... when a customer calls back that lead will be sent to you free of charge?


TRA

ININ

G &

SU

PP

OR

T

MAKING BUSINESS OWNERSThe first part of your induction program involves traveling to the Jim’s Group head office in Mooroolbark, Victoria at the foot of the Dandenong ranges to attend a 5 day business course.

This is a residential course divided into generic franchisee training followed by Jim’s Detailing Group industry training.

While at the training center you will have the chance to meet new franchisees [not uncommon for there to be 40 or more attendees] from all of the divisions and from all around the world. This is a fantastic opportunity to see for the first time the power of the Jim’s Group that you are joining.

The franchisee training program is designed to give you all the information and skills you need to become a true business owner, rather than someone simply working for themselves. Topics covered include, the Jim’s system, bookkeeping and finance and of course you have the opportunity to hear from and to meet Jim in person.

It was only when I went to training that I realised how big the group was. Jim Penman’s session was inspiring.

INDUSTRY TRAININGIn the same way that we wouldn’t expect you to know how to drive a car without lessons, we don’t expect you to know how to detail a car without being shown how.

At the training course you are provided with the basic building blocks of OH&S i.e. how to work safely, and participate in specific hands on sessions to develop your advanced skills, such as cutting and polishing.

You will also receive extensive on-the-job training from your franchisor, when you return to your territory. This can range from just a couple of days to as many days as you feel that you need to be comfortable

and capable of doing the most advanced jobs, shampooing, polishing, and detailing.

We make sure that you are trained, prepared and confident from day one.

BUSINESS ASSISTAll franchisee have access to the Jim’s Detailing Group resources web site and to the Jim’s Car Detailing web site, which host operations manuals, letter templates for sales and promotions, links to preferred suppliers, professional hints and tips and much more.

DID YOU KNOW...You will continue to receive ongoing support and training from your franchisor(area manager)?


EN

VIR

ON

ME

NT &

JIMB

O

Our Green Team

THE SUNBURNT COUNTRYAustralia is a country of many extremes, vacillating from floods to droughts in only a matter of months with some states underwater whilst other states experience a heat wave and yet throughout this Jim’s Car Detailing continues to work.

Being aware and taking care of the environment is no longer optional and at Jim’s we believe that it is time to start to do something about protecting our beautiful country and not waiting until we are forced to by legislation.

WATER WISEWater restrictions vary from state to state however irrespective of whether the water you use to wash a car is from the tap at the house or from the tank in your vehicle, it is essential that it is used wisely.

Jim’s Car Detailing was audited and awarded a 5 Star rating by Ecowise Environmental for water efficiency.

The 5 star Ecowise Environmental efficiency award is given where vehicles are washed using less than 40 litres, on average. During the audit Jim’s averaged a miserly 15 litres per wash, less than 40% of the amount considered to be excellent.

WATER WASH MANAGEMENTThe primary areas of concern, for a mobile car Detailing operation, are the discharge of De-greasers and Detergents into drains and at Jim’s Car Detailing we have addressed this by performing risk assessment and developing practical and safe methods of operation.

Wash Location: The vehicle should be cleaned on the lawn or the ground where water can soak away without entering storm drains. If this is unavoidable ‘Silt Socks’ are available to prevent and block the residue entering the drain.

Product Selection: Jim’s Car Detailing uses industry specific products which are biodegradable and break down into natural products which are found in the ecosystem. Products are used as directed however ‘typically’ dilution rates are very high and consequently very little chemical is utilised.

Equipment Selection: Jim’s Car Detailing Franchisees use high pressure hoses to clean vehicles which use up to 80% less water than a standard garden hose, whilst applying up to 35 times more pressure to ensure a far more effective and efficient clean. All hose fittings and connections are maintained to ensure that they are drip free.

DID YOU KNOW...Jim’s Car Detailing averages 15.2 litres of water per wash according to our last audit?

MANAGING YOUR JIM’S CLEANING FRANCHISE JUST GOT EASIER:With JiMBO, we equip you will all the tools to take your business to the next level. We provide an easy to use IPAD application that also runs on any MAC or PC.

SAVE TIMEIncreased productive and reduce downtime. JiMBO streamlines your business so that you spend more time doing what your business is really about – not in admin tasks.

BOOST PROFITS:Streamlined processes means more time can be spent on generating new leads and completing jobs – which means more dollars earned.

INCREASE PROFESSIONALISM:Paperless communication, electronic invoices all combine to take your business to the next level. The easy to use interface that makes work a breeze.

ANYWHERE ACCESS:JiMBO uses the power of the cloud, you can run your business from anywhere, even from the beach when you’re on holiday.

QUOTES & INVOICES:

JiMBO lets you generate invoices and quotes & send them electronically to your customers. JiMBO also lets you tracks who your debtors are and how much you’re owed.

TRACK YOUR JOB PROGRESS:

JiMBO lets you track how each job you are handling is progressing. Even when you have employees and contractors managing sites out in the field.

INSTANT PROFIT REPORTS:

at the push of a button, find out exactly where your business stands. JiMBO gives you a dashboard of reports that show all the performance indicators so you can run your business profitably.


WH

AT OTH

ER

S S

AYDEAN HILL - Jim’s Car Detailing Greenwith

I have always had a passion for cars. I was looking at different

franchises when my accountant told me that I should do what I love doing. After going through the different franchises, he recommended Jim’s. Unlike the others, Jim’s has the support, back up and guaranteed income. I have been with Jim’s for 7 months now and am going well. I enjoy the flexibility.

I am a perfectionist so I might spend a bit more time on a vehicle but customers are very appreciative and are willing to pay for a top job. I already have quite a few regular customers including schools , government departments, TAFE colleges and small local businesses. I like meeting different people and working on a wide range of vehicles. If you have a passion for cars and give that little bit extra in customer service, you will be appreciated by the customer. You know when you have done excellent work for the customer when they present you with gifts at Xmas. That made my day.

DARREN WALLACE – Jim’s Car Detailing BentleighJim’s Car Detailing is the first time I have had my own business. As a new business owner I

had many reservations and nerves in making that initial first step toward taking on my own business but the Jims group were very supportive during this process. There has also been great ongoing support offered to me by the group from administration, product info, technical info and detailing techniques. My franchise has been building strongly since my start and is becoming everything that I wanted it to be. It has given me the freedom of being my own boss and the benefit in creating a great work life balance.

ANSLEY STARR – Jim’s Car Detailing Hoppers CrossingAfter working as a Designer in the Mechanical Engineering Industry for 19

yrs, I felt that I needed a change of profession - like the old adage goes: “change is as good as a holiday”.

I spent countless hours researching and meeting

various people in order to make an informed decision. However wherever I searched or went, one common brand kept on crossing my path – coincidence perhaps.

I decided to call Jim’s and was blown away by the prompt and professional call I got from my now franchisor Ismet Kuru. We had a very informative meeting where I basically decided that Jim’s was for me. A while later, I can honestly say I do not regret my decision at all, and really look forward to the growth potential, thanks to the backing of the Jim’s Cleaning Group.

Why Jim’s is a question all my family and friends ask, when there is so many other “teams” to join. For me it’s simple. Jim’s Franchise has proven operational models, marketing systems and financial success. Jim’s Car Detailing has given me the opportunity to fill a void in the car wash market; that is to bring back the personal touch and customer satisfaction as opposed to automated services at every corner. This has allowed me to create a business offering a higher-quality, full car detailing service making the customer’s needs the first and only priority.

Further, Jim’s car detailing made the most sense given my previous success with a car detailing business in South Africa. So without a doubt and plenty support from my wife and kids, I knew it was the right fit for me.

Oh , and did I forget to mention that I am I own

boss, determining my own hours and not to mention salary. Best perk ever is not having the dreaded Monday Blues.

ADAM FOX – Jim’s Car Detailing MidlandBefore I joined Jim’s Car Detailing I was at the height of my

professional career, managing a multi-million dollar retail operation BUT my private life was abysmal. I worked crazy hours, never seemed to see my son, and couldn’t participate in my favourite sport of basketball.

After buying my Jim’s Car Detailing Franchise this all changed.

As a business owner I set my own hours, working when I want and taking time off when I want. I spend great quality time with my son, often taking him to school and/or collecting him after school. I have time to play basketball, to coach junior teams, and to umpire at state level. And I still make a very good living.

As the Robbie Williams song title says “No Regrets” that’s how I feel about buying my Jim’s Car Detailing Franchise.

DID YOU KNOW...You can speak to all our franchisees?


FRA

NC

HIS

E S

YS

TEM

CH

EC

KLIS

T

NEXT STEPSHOW TO MAKE IT HAPPEN

Does a Jim’s Detailing Group business sound like you?Are you finally ready to ‘toss the boss’ and start a new life for yourself?

STEP 1.Call your Regional Franchisor (area manager) to make time to catch up and learn more about how the business will work for you.

STEP 2.Speak to your bank or Jim’s Finance if you need a business loan.

STEP 3.Book the training session through your franchisor (area manager).

DID YOU KNOW...In Jim’s Cleaning business, you can build and sell your customer base?

A sign of a good franchisee is someone who looks around and knows their options.When considering a franchise business, be sure that you ask

REMEMBER TO ASK: JIM’S OPTION 1 OPTION 2Can I speak to all of your other franchisees? ✔ ? ?Have you got a proven track record? ✔ ? ?Can I choose my territory? ✔ ? ?Can I work outside my territory if I want extra work? ✔ ? ?Do you take a percentage of my profits? X ? ?Can I resell my business? ✔ ? ?Do I have to pay fees for referrals I get? X ? ?Can I add another van at no charge? ✔ ? ?Can I have as many employees as I want? ✔ ? ?Can I do both domestic & commercial work? ✔ ? ?Can I choose my own work hours? ✔ ? ?Will you teach me business skills? ✔ ? ?Do you guarantee me a minimum amount of work each week?

✔ ? ?

Do you offer ongoing support & training? ✔ ? ?Can I buy my chemicals from anyone I like? ✔ ? ?

A COMMITTEDRELATIONSHIP

131 546www.jimscarcleaning.net.au

Documents

FRANCHISE - Jims Car Detailing Melbourne · FRANCHISE INFORMATION - Jim’s Car Detailing HOW IT ALL WORKS THE BUSINESS A Jim’s Car Detailing business is a franchise, which means