For travel until December 22, 2022

Campaign Goals & Objectives

• To promote social group travel and drive bookings by offering a more competitive group promotion with greater value adds and less restrictions including:

• Minimized black out periods• Distinguishing group services• More lenient cancellation and attrition penalties• Discounts on spa services and products

© Copyright AMResorts 2019. All imagery, messaging and offers are specific to this AMResorts campaign and should not be used for any other offers or promotions.October 1st, 2019

Offer Details• Effective for travel until December 22, 2022

• Participating Resorts: All Zoëtry Wellness & Spa Resorts, Secrets, Breathless, Dreams, Now, and Sunscape Resorts & Spas

• Applicable Markets: US

• Offer details: Guests who stay at any AMResorts property will receive every 5th, 6th, or 7th room complimentary, based on Seasonality*, one (1) complimentary upgrade for every 5, 6, or 7 rooms paid, based on Seasonality*, one (1) one-hour cocktail party for groups of 10+ rooms, one (1) semi-private dinner for groups of 10+ rooms (max of 40 people), 20% discount per person on Spa services / 10% discount per person on Spa products, private check-in when group arrives together, group Coordinator for groups of 10+ rooms, and hospitality desk with house line

• For more detailed information on Groups Savings for Every Season, including Terms & Conditions Click for details.

October 1st , 2019 © Copyright AMResorts 2019. All imagery, messaging and offers are specific to this AMResorts campaign and should not be used for any other offers or promotions.

Campaign Creative

© Copyright AMResorts 2019. All imagery, messaging and offers are specific to this AMResorts campaign and should not be used for any other offers or promotions.October 1st, 2019

Campaign Logo

Color Palette

PRIMARYHEX: 50A2D2

SECONDARYHEX: 5EC4D0

TERTIARYHEX: 2D3379

FOR TEXTHEX: 000000

Photography

Campaign Collateral

Sales Flyer• Target audience:

Consumers & Travel Agents

• Printed or digital promotional piece distributed to travel agents through sales shows, sales calls, product launches, etc.

• Ability to co-brand flyer for distribution through partner sales force

• Available on the media site

© Copyright AMResorts 2019. All imagery, messaging and offers are specific to this AMResorts campaign and should not be used for any other offers or promotions.October 1st , 2019

AMRewardsTM

Target audience: Travel AgentsAgents can earn points on all bookings, including Groups 3 Ways, for any of the following rewards:• Booking Bonuses – distributed in the form of an AMRewards Visa® Prepaid

Card• Complimentary nights for you

• Gifts for clients during their stay• Spa treatments• Romantic dining • Champagne breakfast in bed

• Branded Marketing Materials• Co-branded banner bugs• Co-branded desktop banner displays• Co-branded point of purchase display

© Copyright AMResorts 2019. All imagery, messaging and offers are specific to this AMResorts campaign and should not be used for any other offers or promotions.October 1st , 2019