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For all advertising enquiries please contact [email protected] Advertising with UKMusic.com

For all advertising enquiries please contact [email protected] Advertising with UKMusic.com

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Page 1: For all advertising enquiries please contact advertising@ukmusic.com Advertising with UKMusic.com

For all advertising enquiries please contact [email protected]

Advertising withUKMusic.com

Page 2: For all advertising enquiries please contact advertising@ukmusic.com Advertising with UKMusic.com

For all advertising enquiries please contact [email protected]

Advertising With UKMusic.com

Online Advertising

Did you know…

•25.5 million (or 54%) of UK adults are online•The online audience is growing at a phenomenal rate of 6,000 users per day!•Internet usage is becoming an increasingly important part of consumers’ everyday lives.•Online is highly targeted and can reach youth markets that are traditionally hard to reach.•Online is the UK’s fast growing medium. •Online's penetration is greater than all the quality press put together.•Ad campaigns are highly accountable and results are available quickly to advertisers.

Shopaholics Live Online•Online shopping is already worth around £1 billion per month in the UK, and represents around 6% of all retail sales. Some 14 million UK adults have shopped online and the amount they spend is increasing year on year. Source: IMRG

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Electrical white goods

Games

Electrical brown goods

Computer accessories

Pre-recorded DVDs

Groceries

Holiday related

Music CDs

Clothes

Books

Source: NOP Internet User Monitor Wave 16 Q 35:what have you bought online in the last 4 weeks?)

Top 10 Purchases By Category (%)

Internet Media Spend•Online ad spend continues to grow each year: now 83% of the top 100 advertisers in the UK use online as part of their media mix

•All sectors, especially FMCG, finance, travel and motoring are showing exceptional growth in online commitment

•Online can build brands, increase repeat purchase, loyalty and brand involvement

Source: BMRB & TGI data spring 2004

Page 3: For all advertising enquiries please contact advertising@ukmusic.com Advertising with UKMusic.com

For all advertising enquiries please contact [email protected]

Why Use UKMusic.com?

UKMusic.comUKMusic.com is the UK’s leading music website and reaches over 93,000 unique users each month! Daring, sexy, stylish, and informative, UKMusic.com offers users a the perfect mix of music news, reviews, competitions and features.

Our UsersUKMusic.com offers advertisers a unique opportunity to target a highly sought after market of stylish and image conscious young adults with a passion for life and music. Our users aren’t just passing traffic, they are a community of opt-in subscribers who visit the site regularly. A loyal, engaged audience who’ll view your advertising within a credible halo.

Exclusive ContentUKMusic.com has strong relationships with all major record labels and their subsidiaries, giving us unprecedented access to essential music content as well as new and independent material. Our users fully engage with UKMusic.com using a variety of interactive platforms featured on the site to extend their online experience.

Advertising With UKMusic.com…

NewsInterviews Reviews

Forums

Competitions

Arcade

Audio

Video

Newsletter

Directory

Page 4: For all advertising enquiries please contact advertising@ukmusic.com Advertising with UKMusic.com

For all advertising enquiries please contact [email protected]

Advertising Opportunities

BannersYour banner will appear in rotation on every page of the website including the homepage which generates the most traffic.

ButtonsOffer greater flexibility in size and page placement.

SkyscrapersRectangular creative space, located on the left hand side of the page.

We have a wide range of advertising opportunities and provide tailored solutions to suit specific advertising briefs.

NewsletterWe can also promote your brand through our email newsletter that is distributed to over 7,000 opt-in subscribers every fortnight.

Features/PromotionsLinking from a button on the homepage to a feature page on the company. This must include a competition prize.

Sponsorship of Existing FeatureSponsorship involves the brand being involved with an existing UKMusic.com feature. This would include logos on the feature with links to their site. The feature would be “in association with…”

CompetitionsAre a great way of enhancing brand awareness and increasing exposure.

Advertising With UKMusic.com…

Page 5: For all advertising enquiries please contact advertising@ukmusic.com Advertising with UKMusic.com

For all advertising enquiries please contact [email protected]

Ad Sizes

Advertising With UKMusic.com…

Super Skyscraper

160x600

Banner468x60

Skyscraper120x600

Medium Rectangle300x250

Button166x46

Page 6: For all advertising enquiries please contact advertising@ukmusic.com Advertising with UKMusic.com

For all advertising enquiries please contact [email protected]

More InformationContact DetailsFor further details on how to advertise your brand on UKMusic.com, please contact our advertising and marketing department at [email protected].

AccountabilityMonitoringEach campaign is closely monitored throughout its duration to help ensure that your objectives are met.

At the end of each advertising campaign UKMusic.com provides each client with a detailed campaign analysis outlining campaign performance.

Advertising With UKMusic.com…

Testimonials

"- UKMusic.com are always helpful and provide us with some great coverage for our artists. We look forward to working with them in 2005." Outside Line

"We enjoy working with UKMusic.com as they cover such a great cross section of UK and International music. Their commitment to delivering great content is impeccable. They always embrace the assets offered by us as a PR company and we always consider them an important aspect of any of our marketing campaigns for both new and established acts”Canonball PR

“UKMusic.com is a fab site covering many genres of music, always keeping it interesting for its broad base of users. Its is most definately a key site when promoting both established and upcoming artists and essential promo as part of an music releases. Dedicated to great content they are very responsive, open to suggestions and most of all, a pleasure to work with.”FNIK PR

"UKMusic.com is a great site, that offers some great coverage. They're easy to deal with and provide a great service." EMI Music