It’s not too late to get your game-face on for football

season.

Let’s discuss opportunities to reach football fanatics

this season and grow your brand.

We have a few Thursday or Monday Night Football,

and College Football Packages still available. Let us

know which zone you are interested in and we will tell

you what’s available and get you the best price.

info@cvfproductions.com

Football commands a Tuned-in,

attentive audience

Bet you wonder, WHAT WORKS BEST FOR ADVERTISERS?

Here are some answers (from Via Media)...

1. Tie your call-to-action to your end goal,

(ex. Use “Tap to watch” if you want con-

sumers to watch your video or “Check out

our new location” if you want consumers

to visit the store).

2. Include a specific offer (ex: monthly lease

estimates, % off sales, rebates, financing,

cash, free stuff), especially for big- ticket

purchases like auto and travel.

3. Create Ad Messages between 120 and

140 characters (or 30 sec if TV)

4. Heavy up Ad Message when your custom-

ers are most likely to be ready to shop

now.

5. Highlight deals, specials, and sales

events in messages

CVF now offers Digital Marketing (see Page 3)

1. Use superlatives (ex: “best”, “largest”)

2. Emphasize urgency & scarcity in mes-

sages (ex: “shop now” or “today only”)

TV Advertising Agency

Inside this issue:

Football Oppor-

tunites

1

What Works Best for

Advertisers

1

Hispanic Market 1-2

Don’t let your Com-

petitors steal your

Customers

2

Introducing the Au-

dience App by Spec-

trum

2

Cyber Monday—

Digital Advertising

3

Contact Info 3

Where you’ll find What’s New, What’s on Special

& What are best offers out there now for your

Business

Fall 2018 Newsletter

Don't Forget To Include Hispanics For The Holiday

Shopping Season

U.S. retailers can't afford to ignore multicultural consum-

ers, especially Hispanics. A perfect time to jump-start

customer engagement is be-fore the lucrative Holiday season. Branding is key to

gaining customer loyalty by the Christmas shopping sea-

son.

Hispanic Families are Grow-

ing, and So Is Their Spending

Research shows that those

Hispanic families make up to

40% of their purchases

online.

U.S. Hispanics are a growing

and tech-savvy demographic.

The Latino population in the

US reached nearly 58 million

in 2016, and it has been the

principal driver of U.S. demo-

graphic growth, accounting

for half of national popula-

tion growth since 2000.

Hispanic families also have

more children at home than

non-Hispanic families, and

with this comes higher holi-

day spending per household.

CVF can translate your TV

Ad into Spanish and if your

ad is actively airing, it won’t

cost anything.

Spectrum is offering a

Hispanic Bundle, which

includes airings on WAPA,

CNNE, GALA, FOXD and

ESPD for a bundled rate of

only $15 per spot! 5 net-

works for $15 and it airs in

all of Tampa Bay—all 7 coun-

ties. That’s a bargain! Let us

know if you would like more

information.

Call CVF at:

(727) 242-6092

INTRODUCING…..

Audience App

by Spectrum

You know those little cable boxes we use to view or record programming for our TVs, well data is being col-lected of our viewing habits now. Spectrum uses “Audience App” to create customized ad campaigns to target just the market you want and need. What do you think? INVASION OF PRIVACY OR TERRIFIC NEW TOOL?

Go to “CVFProductions” on FaceBook and answer our survey

How Does it Work?

AudienceApp is simple. Spectrum’s exclusive TV planning tool puts their

entire world of data intelligence to work right before your eyes in just 4 sim-

ple steps:

Hispanic Families are Growing

(con’t from Page 1)

MORE ON Audience App ...

Increase customer loy-alty, referrals, and re-peat business.

CVF Productions has part-nered with Be5Stars to get your business a Free Analy-sis. Be 5-Stars is the leading reputation and online pres-ence company, providing services for CVF Productions and thousands of other pro-fessionals. This analysis will show you where you stand right now, so you can see

what you look like online and how your customers see you.

Sometimes, the TV Ad leads people to search your busi-ness on-line. If you have few reviews or bad reviews, it may cause them to go with someone else. Your Reputation and Presence on-line is Key to the Success of your TV Ad. Let’s us help make sure your business Shines!

Don’t Let Competitors Steal Your Customers!

Since 92% of consumers use the Internet to help make purchase decisions, there-fore knowing what they see is extremely important to helping you find new ave-nues of revenue growth. An analysis will include info to help you accomplish three important objectives:

Help more people find you online.

Help more people trust you.

Page 2 CVF PRODUCTIONS Fall 2018 Newsletter

YOUR UNFAIR ADVANTAGE

Latino Population is principal

driver of US demographic

growth.

“You know those

little cable

boxes we use to

view or record

programming for

our TVs, well

data is being

collected of our

viewing habits

now.”

Audience App

INVASION OF

PRIVACY OR

TERRIFIC NEW

TOOL?

1 MARKET

Choose the Market/Ad Zones where you'd like to advertise

2 AUDIENCE

Select the Audience Attributes that best describe your ideal cus-

tomer

3 GOALS

Set Budget/ Impression goals and enter Flight Dates

4 PROPOSAL

Receive results in a highly-optimized proposal specifically

created for your need

CVF Productions now offers...

DIGITAL ADVERTISING through our partners

so that your business succeeds on all plat-

forms— Smartphones/Tablets/Social Media.

Here are the options...

MOBILE DISPLAY

Increase brand awareness with a display (banner) ad ap-

pearing across a vast network of mobile sites and apps.

MOBILE VIDEO

Drive awareness and sales with videos. Consumers gaze

5x longer at video than at static content. From mobile to

social media, video allows you to share your story or fea-

ture your product in action. TV Ads can be used.

SOCIAL MEDIA MARKETING

Facebook and Instagram ads are targeted according to a

user’s profile information such as your age, location, edu-

cation, relationship status, interests and much more. De-

pending on your goals, we’ll establish targeting filters to

select which audiences will see your ads.

MOBILE AD MESSENGER

Reach viewers on mobile sites & apps with easily updated

custom messages. Mobile AdMessenger is less intrusive,

more engaging and performs better than standard mobile

banners at generating user actions. Tap to expand will

expand users to full screen content supporting up to four

secondary user actions.

We can accommodate almost any budget

thanks to our partners. Give us a call and en-

ter into the Digital world to increase your con-

sumer traffic for the Holidays or anytime.

www.CVFProductions.com

IS YOUR BUSINESS READY?IS YOUR BUSINESS READY?IS YOUR BUSINESS READY?

Page 3 Fall 2018 Newsletter

CVF PRODUCTIONS, INC.

5006 Trouble Creek Rd. #216

New Port Richey, FL 34652

(727) 242-6092

“92% of

consumers use

the Internet to

help make

purchase

decisions”