Food & Beverage Atlantic Executive Director Report

2017 Annual General Meeting

January 18, 2018

Member Benefits Access to expertise & services at member discounts Members Exchanges Marketplace for Suppliers Members purchasing Coop for 2018 Members Supply Chain Coop for 2019 Business Development Initiative to help develop export ready F&B companies in Atlantic Canada Draft proposal is complete

2017 Objectives

Hire Assistant Director Secure additional resources to deliver plans Member input on program development Funding partners aligned to support export readiness initiative Membership fee increase required

2017 Plan

HOST Management – March 2017 New interactive Website Industry programs & events complete and underway – Education & Training: EU Regulatory and Labelling; Canadian Food

Innovators; HACCP & Listeria; BRC – Proponent: New York Summer Fancy Food; Conxemar Seafood – Co-Organizer Atlantic Food Summit – Co-Chair Atlantic Trade and Investment Growth Strategy for Food

& Beverage export development – Atlantic Growth Initiative (AGI) to develop foundations for long

term Association strength

2017 Action

Atlantic Growth Initiative 2017-2020 – Reposition & relaunch Atlantic Food & Beverage Association

• Mission; brand; communication

– Deliver tangible benefits to members

• Cost reduction • Access to services • Access to benefits

2017 Action

What is the #1 thing you need from Food & Beverage Atlantic in the next 12 months?

1. Industry Leadership

• Facilitate Strategy • Providing insight for growth of industry for 2023 • Learn more about the sector • Catalyst to continue building momentum & growth: bring industry together • Building networks & partnerships • Continue to offer courses and conferences like Food Summit • Keep the momentum going for growth of our food industry • Collaboration, training, assistance, building markets

2. Value Creation • Collaborate with government (all levels) – feed in to Atlantic Growth Strategy • More collaboration: have several organizations in a region doing training, industry info sessions, workshops, etc. Work together vs. Compete/duplicate. Realize happening now to some extent but could be enhanced. • How can Atlantic companies collaborate to mitigate costs to demo products at retail banner locations in market? Important in getting your product in to the CART. Especially in new markets for new products and brands • More collaborative opportunities with the sector • Provide a link to food processors to equipment suppliers via day trade show or annual meeting to discuss expansion, equipment needs • Clear description on how they provide value to potential members • Better use our resources to support your members beyond food safety training

3. Tactical Support

• Export Initiatives to connect a group of complementary food companies with premium market/buyer • To promote the export market access program and e-tools for exporting programs to its members • Funding assistance for trade shows and for assistance for “production tourism” • More label leads • Make space for Agri-Business start-ups all across Atlantic Canada

2017 Feedback

1. Grow Membership • Continue Value Creation Efforts • Capacity exchange • Summits & Conferences; networking events

2. Improve Processor Member access & engagement

• Board Meetings throughout Atlantic region • Executive Director Outreach • Website improvements and social media

3. New Marketing partnerships • Involve & engage with Supplier Members to develop win-win programs • “Marketplace” tools & events

2. Implementation of ATIGS Export development program

3. Food & Beverage Alliance?

2018 Plan

Atlantic Growth Initiative 2017-2020 Cost Savings Initiative – Phase 1 complete

• Original concept not right fit for FBA.

– Next Step: form Steering Group with purchasing professionals from within FBA membership; consulting support. • Launch target January 2019

Benefit Program Status 2018

Atlantic Growth Initiative 2017-2020 Regulatory & Labelling Resource

• Partnership with non-profit Groupe Export Association • Your membership with Food and Beverage Atlantic gives you access to their

services • Groupe Export will offer support for nutritional fact tables, label compliance

verification and consultations as required • For a quote, contact information is available on Food and Beverage Atlantic

website

Benefit Program Status 2018

Atlantic Growth Initiative 2017-2020 Group Health Benefits

• Partnership with not-for-profit Medavie Blue Cross • Benefit options include health, dental, travel, life and income replacement • Health Spending Accounts are available • Agents from Medavie Blue Cross will be here today at 2:30, at the reception,

to answer any questions you may have • Medavie Blue Cross agents will be reaching out to members over the next

weeks to see if there is an interest in getting a quote • Additional information will be posted on Food and Beverage Atlantic web site

Benefit Program Status 2018

Atlantic Growth Initiative 2017-2020 Commercial / Personal Insurance

• Partnership with the co-operators • All your insurance requirements with one agent • Group auto and home insurance available • Agents from the co-operators will also be at the reception to answer any

questions • Agents will be reaching out to you to see if you are interesting in a quote • Additional information will be posted on the web site in the next couple of

weeks

Benefit Program Status 2018

Atlantic Growth Initiative 2017-2020 Courier/ LTL Services

• Partnership with Sameday Worldwide • All your courier and less than truck load requirements • Preferred rates for Food and Beverage Atlantic members • Agents from Sameday worldwide will also be at the reception • Contact information is available on the web site

Benefit Program Status 2018

Atlantic Growth Initiative 2017-2020 Special Milk Class Permit Program

• Partnership with Ron Burry, Dairy Consultant • Canadian Dairy Commission Special Permit Program • If you use Canadian dairy ingredients in the manufacturing of a finished food

or beverage you may qualify for savings through the program • Ron will be the reception at 2:30 to answer your questions and explain the

program • Additional information will be available on the Food and Beverage Atlantic

web site

Benefit Program Status 2018

Associations need involved & engaged members • Involved on Board of Directors • Involved on Committees • Keep company profile updated

Association’s respond to Member input….but they need the input • Respond to surveys • Acknowledge requests to add to contact lists • Suggest programs needed • Come out to meetings • Check the website & now Facebook for news

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Food & Beverage Atlantic Putting Food First