ACCREDITED

Sample Four-Year Degree Plan

BACHELOR OF SCIENCE IN MARKETING

First Year Fall Semester Spring Semester

Course Credits Course Credits

ENG 112 English Composition 3 Gen Ed Social Science 3

CIS 217 Fund. of Business Computing 3 Gen Ed Natural Science w/ Lab 4

MTH 221 Business Calculus 3 Gen Ed Humanities 3

Gen Ed Natural Science 3 Gen Ed Fine Arts 3

Gen Ed Humanities 3 Gen Ed Foreign Language 3

GEP 100 Academic Planning Seminar 1

Total 16 Total 16

Second Year Fall Semester Spring Semester

Course Credits Course Credits

ACC 281 Financial Accounting 3 ACC 282 Managerial Accounting 3

MTH 244 Business Statistics 3 ECN 202 Macroeconomics 3

ECN 201 Microeconomics 3 Gen Ed Diversity or Other World 3

Gen Ed Fine Arts w/ Performance 3 Gen Ed Oral Communication 3

Gen Ed Social Science 3 ECN 304 Intermediate Statistics 3

Total 15 Total 15

Third Year Fall Semester Spring Semester

Course Credits Course Credits

ENG 302 Business Writing 3 BUS 345 International Business 3

BUS 325 Principles of Finance 3 BUS 378 Business Gov’t & Society 3

BUS 335 Principles of Marketing 3 BUS 441 Marketing Management 3

BUS 366 Organizational Behavior 3 BUS 361 Prod. & Operations Mgt. 3

BUS 375 Business Law 3 Marketing Elective 3

BUS 389 Business Careers Seminar 1

Total 16 Total 15

Fourth Year Fall Semester Spring Semester

Course Credits Course Credits

Marketing Elective 3 BUS 475 Strategic Management 3

Marketing Elective 3 BUS 498 Internship 3

Gen Ed Gender Perspectives 3 Marketing Elective 3

General Elective 3 General Elective 3

General Elective 3

Total 15 Total 12

GRAND TOTAL 120

DEPARTMENT OF

BUSINESS

ADMINISTRATION

The marketing major offers

a broad-based business

background as well

opportunities to specialize

studies based on your

interests.

Experiential learning is built into several of the

marketing courses, where you'll work on market research projects and

develop marketing plans for some of Brockport's

regional businesses.

Career Outlook:

Market research

Product management

Sales and sales management

Public relations

Retail management

Advertising

Non-profit marketing

Promotions

Contact us:

(585) 395-2623

www.brockport.edu

The School of Business and Management at The College at Brockport aims to provide each student a clear path to graduation. Please refer to this sample four-year plan as a guide for fulfilling degree requirements. Your path to degree completion may differ somewhat from this illustration. We encourage students to consult with their faculty advisor each semester to ensure appropriate course selection.

350 New Campus Drive ∙ Brockport, NY ∙ 14420

Sample Four-Year Degree Plan

BACHELOR OF SCIENCE IN MARKETING

Marketing Specialty (3 credits) BUS 441 Marketing Management

Marketing Electives (12 credits) Select FOUR of the following by advisement:

BUS 440 Business to Business Marketing BUS 437 Advertising & Promotion

BUS 432 Personal Selling & Sales Management BUS 438 Supply Chain Management

BUS 433 International Marketing BUS 439 Social Media & Digital Marketing

BUS 435 Consumer Behavior BUS 498 Internship

BUS 436 Marketing Research

The School of Business and Management at The College at Brockport aims to provide each student a clear path to graduation. Please refer to this sample four-year plan as a guide for fulfilling degree requirements. Your path to degree completion may differ somewhat from this illustration. We encourage students to consult with their faculty advisor each semester to ensure appropriate course selection.

350 New Campus Drive ∙ Brockport, NY ∙ 14420