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Fiona Campbell0424 420 497
Technical Skills
WordPress / Magento / Drupal Microsoft Office - Advanced PowerPoint, Word
and Excel XHTML Strict 1.0 to HTML5 / CSS3 Visual Studio - asp.Net /C# / SequelServer Adobe Acrobat XI Pro eDM – Campaign Monitor & Campaign Master Adobe Creative Suite 6 - Photoshop, Dream
Weaver, Flash Notepad ++
Visio for Wireframes, Org charts etc. Microsoft Access Database Twitter, Facebook, YouTube, LinkedIn,
Instagram, Hootsuite Wufoo, Formstack, Survey Monkey, Eventbrite Google Analytics MYOB, SAP Have a love of software, makes life efficient!
Education
Diploma in Web Development (2 years)Ultimo Tafe2012 -2013
Diploma in Business Administration (6 months)Metropolitan Business College2004
Advanced Diploma in Fashion Design & Production (4 years)Canberra Institute of Technology
Current The Centre for VolunteeringActing Marketing and Communications Manager Develop, manage and maintain Website x 2(CFV and SVM)-WordPress CMS, we
currently use the following plugins: Eventbrite/Formstack/ Wufoo/Survey Monkey/SlideShare/Paid Membership Pro/Rev Slider/Google Analytics
Develop Social Media strategy, implement social media strategy for campaigns-FB/TW/LinkedIn/YouTube/Hootsuite, interpret Analytics.
Develop current eDM templates using CampaignMonitor, eDM content proofing. Manage Rebrand through external agency Implement rebrand across organisation Manage Marketing aspects of Events-Eventbrite, Media Wall, Banners, PowerPoint
and collateral.
Jan 29 –March 2014Clean Up Australia Day Campaign
Digital Marketing Coordinator - Clean Up Australia Day campaign 2014 Develop current eDM templates using Traction Express (Campaign Master), eDM
content writing Database management- merging (excel vlookups) two separate databases with data
from Website(Wordpress) and eDM (Campaign Master) – ensure effective and optimised targeting
Interpret and monitor Google Analytics Develop (excel) and monitor effective benchmarks for measuring impact of social
media programs, and analyse, review, and report on effectiveness of campaigns in an effort to maximise results
Review Website (Wordpress) and make recommendations for update Accept handover from Marketing Manager and round up campaign, finalise
Marketing report for CUAD 2014
Fiona Campbell0424 420 497
Jan 2012 – June 2013 Diploma in Web DevelopmentThe course is designed so that students learn to build back-end/ front-end fully functioning e-commerce sites. I coded basic e-commerce sites both Adobe (Dreamweaver) and Visual Studio (asp.NET). I am very capable at reading code, understanding different code snippets (jquery & other plug-ins) and their placement within the HTML, making changes to the back-end, linking data sources, linking to PayPal, wireframes, XHTML1.0 strict – HTML5, CSS, eDMs (inline CSS and HTML tables). I know how to use the Meta data with reference to SEO.
Institute Chartered AccountantsJan – Mar 2013
PowerPoint Creator – Part-time while studying Create PowerPoint presentations for E-learning Work with SMEs to created effective online learning tools via PowerPoint.
(Temp contract)Fulton HoganJune- July 2011
EA to Australian GM EA duties- diary, travel, expenses, board papers, meeting coordination Relocation of GM and family from Brisbane to Sydney
Forgacs EngineeringJan 2008- June 2011
Production Coordinator
Naval Engineering atGarden Island Naval Base
Assist Structural Engineer Manager in the renewal of the following :· Responsible for communicating daily job schedule to Australian Navy and ensuring
that the work areas meet current safety laws and Australian Navy standards Lube oil purifier renewal, AFFF Fire Main pipe renewal, removal & placement of
pumps & motors, preservation duties All production administration; WHS compliance, tender proposal, booking
cranes/scaffold, ordering fabrication materials, hazard material testing.Trained in the following:
Fire Sentry, Confined Space Sentry
Longbeach AustraliaAugust 2006 - Dec 2007
Product Design Manager – 1626 & Katies Chain stores
Clothing Design & Manufacture
Account Management- negotiate garment design & cost with buyers. Design (sketch/Illustrator), plan and develop garment Manage and implement production, trade sketch garments and create Specification
sheet for off-shore production Scheduling (excel) - Sample garment production, testing for fit & quality (including
fabric testing) Negotiate with off-shore manufacturers landed cost & schedule of delivery (12 week
turn-around from sale to in-store)
(Maternity contract)Kimberly Clark AustraliaJan- August 2006
Marketing Coordinator
FMCG - Paper& Tissue Provide a high level of marketing support to sales & marketing team coordinating direct and channel marketing campaigns
Web Coordinator- assist in developing online marketing campaigns, manage image refinement/specification, and upload content to CMS (Joomla)
Manage site analysis, download data and provide top line summary of site usage Coordinate eDM (Traction Express), maintain the database (attached to SAP) Event Coordinator- assist with the development of Kimberly Clark Award for
Cleaning. PA to Director of Marketing– travel arrangements, electronic diary, and expenses Communicating and acting on behalf of director with high level external
stakeholders
Fiona Campbell0424 420 497
Ralsport Golf ApparelJan- Dec 2005Clothing Design & Manufacture
Account Manager/ Product DesignAchievement: set-up and managed our promotional stall at Twin Waters Golf Trade Show, I worked hard to promote the brand and was rewarded by securing Ralsport the position of preferred supplier of Golf wear to be sold in pro stores across Australia.
SOR Account manager Australia wide- over 80 pro shops BDM: Develop & manage corporate accounts Embroidery manager – responsible for ensuring brand identity is adhered to Range development – create illustrations and trade sketches for new ranges. Create catalogue (Photoshop) including image & copy for distribution to current
accounts & prospective Event management – setup & drive awareness of brand at trade shows
Galileo Brand Dev Co.June 2001- Dec 2004
Executive Assistant/ Marketing CoordinatorAs a start-up agency it was my role to implement and refine procedures to ensure the smooth running of the office while providing top level marketing assistance. I wore many hats in this role from research assistant, design liaison to office manager. Achievement: New Business Development, although it was not my role to generate new business I did generate business by bringing on board two major projects for AMP & Southcorp Wines.
Managing two director’s daily work schedule – diary mgmt., 1st point of contact for stakeholders, screening, manage high profile, upper management stakeholders in lieu of directors.
Create & design multimedia PowerPoint presentations (80-100 slide per). Proof, edit content prior to print or public distribution Produce mood boards for focus groups, organise focus groups. Collate and provide analysis of data collected. Assist all contract staff in their assembly of information, create cohesive
presentations, proof read & assist with copy. Manage Graphic design- communicate and monitor creative brand directives for
stakeholders to Graphic design agency Overall running of the office ensuring staff could achieve their goals without
unnecessary distraction
(Maternity contract)Susie Sharrock AgencyJan- June 2001
Clothing Sales, Marketing & Distribution
Data entry sales figures using NICHE purchasing system Accounts receivable, reconcile accounts – invoicing and stock control Warehouse Quality Control – receipt & distribution garments Reception / customer service
Musto Line 7Jan- Dec 2000Clothing Design & Manufacture
Product Design ManagerAchievement: Contributor for Sydney Olympic Logo tender. Outcome: we won the right to use the Olympic Logo on our garments.
Negotiate costs, schedule production, control local production deadlines. Design garments that suit stakeholder corporate identity Warehouse Quality Control – receipt & distribution garments.
Channel 9 Wardrobe StylistWardrobe manager for-The Footy Show, Catchphrase, Changing Rooms & Midday Show Stylist Catalogue- David Jones – Winter 98 & 99, Summer 98 Chatswood Chase – 98 Stylist Commercial- Hyundai Cars – series of 6