Upload
victoria-simpson
View
229
Download
0
Tags:
Embed Size (px)
DESCRIPTION
FINE ART YEARBOOK
Citation preview
BRIEF
Design the year-book for the 2011 Fine Art graduates at Leeds college of art. The publication will be based around the concept, ‘tacit knowledge.’
CONCEPT
What we cannot say: Inspired by the words Tacit knowledge which is knowledge that is difficult to transfer to another person by means of writing it down or verbalising it.
AUDIENCE
Visitors to the BA (hons) Fine Art degree show. Industry professionals and visitors to Free Range in London where the exhibition tours to.
RESOLUTION
A 100 page, 210 x 210mm publication with 1000 copies printed.
WHAT WE CAN-NOTSAY
Publication
The large scale poster is based on the same design and format as the translucent packaging. The poster is printed on a heavier stock and it is a limited edition within the range.
Grid Specifications
Publication
Document Margins, gutter & columns Margins Top: 10mmBottom: 10mmInsides: 14mmOutsides: 10mm
Gutter 3mm Columns 12 (aligned to margins not page)
Document210mm / 210mm
WHAT WE CAN-NOTSAY
Production Specifications
Cover
Stock- Uncoated 300gsmPrinting process- lithograph
Inside pages
Stock- Uncoated 100gsmPrinting process- lithograph
Type
Quicksand 22.5p/ 27ptFirst name is Quicksand BookSurname is Quicksand Light
OtherCourier New 7.5pt/ 13.5pt
Flyers
At the request of the Fine Art tutors, Ed Webb and Tim Wan designed accompanying flyers for the publications. The design was kept simple and very similar to the publication. The postcards ere double sided with opposite colour backs (i.e white with black and black with white).
Production Specifications
Cover
Stock- Uncoated 300gsmPrinting process- lithograph