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8/16/2019 Fifth Quadrant Credentials
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8/16/2019 Fifth Quadrant Credentials
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ABOUT FIFTH QUADRANT
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FIFTH QUADRANT
Established in 1998, Fifth Quadrant is a Customer Experience Consulting, Research & Design
organisation. We provide strategic and operational customer experience management consulting,
qualitative and quantative customer research and design services.
Fifth Quadrant has one of the largest bodies of customer experience related research in Australia.
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WHAT WE DO
OUR CORE VALUE PROPOSITION
Because of our extensive consumer and customer experience industry research capability, Fifth
Quadrant is able to deliver an unrivalled level of knowledge, subject matter expertise, data and
proprietary methodologies to support our clients to achieve their commercial and customer
experience objectives.
Different to other management consultancies, we are able to offer an integrated programme includingcustomer research, diagnostic assessment, future state design and operational transformation.
The value generated for our clients is:
Significantly improved customer experience, value, engagement and loyalty
Increased revenue from both inbound and outbound customer interaction channels A reduced cost to serve
Increased profitability per customer
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OUR SERVICES
Customer Experience Consulting Services:
Customer Experience Strategy Development
Customer Experience Diagnostic Reviews &
Industry Performance Benchmarking
Multi-channel Strategy Development
Contact Centre Optimisation and
Establishment
Tender Management & Consulting
Customer Experience Research & Design
Services:
Qualitative and Quantitative Customer
Experience research
Customer Journey Mapping
Future State Customer Experience Design
Voice of customer (VoC) programmes
Customer storytelling
Customer Experience Industry Research & Analyst Services:
Customer Experience Industry Analyst Reports, Subscriptions,
Briefings and Data Services
Online Publishing for the Customer Experience Industry
including advertising and advertorials
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FIFTH QUADRANT CLIENTS
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ABOUT CUSTOMER EXPERIENCE
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Customer Experience is defined as the internal response of an individual to their
interactions with an organisation's communications, products, channels, technologies,
processes, people and environments. Internal response includes the thoughts, feelings,
senses, physical reactions and emotions experienced as a result of the experience.
As a result of a Customer Experience the person will have a level of Engagement (also
termed State Engagement) which is a physiological state. As a result of State Engagement
the customer will then display certain Future Behaviours including propensities to:recommend (Net Promoter Score); purchase (Yield); renew; or be retained.
CUSTOMER EXPERIENCE DEFINED
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CUSTOMER EXPERIENCE MODEL
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CUSTOMER EXPERIENCE STRATEGY MODEL
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CUSTOMER EXPERIENCE MATURITY MODEL
LOW CX MATURITY DEVELOPING CX MATURITY HIGH CX MATURITY
No Customer Experience strategy Department based Customer
Experience plans and projects
Customer Experience Strategy
developed as part of Enterprise-wide
Strategy
No defined Service Promise or Charter Defined Service Promise or Charter Embedded Service Promise or Charter
Limited, traditional customer channel
offering
Medium to high channel offering with
minimal integration
Seamless integration of all channels
providing 360 view of the customer
Internally focused culture Customer service focused culture Customer centric culture
Low employee engagement Medium employee engagement High employee engagement
Department based processes Operationally efficient processes Co-created customer led processes
Limited or no understanding of
customer needs & preferences
Customer satisfaction research Organisation wide Voice of Customer
(VoC) program & insights driving
continuous improvement
High customer effort Some areas of high customer effort Customer effort reducing program
Insufficient data & measurement for
KPIs
Channel or divisional based KPIs Holistic, enterprise-wide Customer
Experience KPIs
Disparate technology Some technology integration Integrated technology with reportingand data analytics capabilities
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FIFTH QUADRANT TEAM
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STEVEN NUTTALL
HEAD OF SALES AND MARKETING
JAMES ORGANCHIEF EXECUTIVE OFFICER
STEPHANIE BAUER
HEAD OF CUSTOMER
EXPERIENCE CONSULTING
RONENE CAUCHI
SENIORCUSTOMER
EXPERIENCE CONSULTANT
WILLIAM DIEU
SENIOR CUSTOMER EXPERIENCE
ANALYST CONSULTANT
FIFTH QUADRANT KEY PEOPLE
AGI METCALFE
SENIOR CUSTOMER EXPERIENCE
RESEARCH CONSULTANT
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Fifth Quadrant Pty Ltd is a Customer
Experience Consulting, Research and Design
company . We provide management
consulting, customer experience design,
service industry research and customer
research services.
ACA Research is a full-service market
research consultancy with particular
expertise in customised B2B research
and syndicated multi-client studies.
With a focus on supporting clients in
the healthcare, animal heath and
automotive sectors. Providing strategic
qualitative and quantitative research
solutions to support businesses in their
decision making .
FIFTH QUADRANT GROUP:
TWO COMPANIES UNDER THE SAME MANAGEMENT
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For more information or a customised
package please contact:
T: +61 2 9927 3399F: +61 2 9927 3327
W: www.fifthquadrant.com.au
Northpoint, Level 11, 100 Miller Street,
North Sydney, NSW, 2060, Australia
F: www.facebook.com/fifth.quadrant
T: www.twitter.com/5thQuad
L: www.linkedin.com/company/fifth-quadrant-pty-ltd ABN: 53 088 072 940 | ACN: 088 072 940