February 2009

TOYOTA MOTOR CORPORATION

Jim SakaguchiGeneral Manager

Oceania, Middle East & Southwest Asia Marketing Division

2

1 Global Automobile Market

1. Global 2. US

3. Europe (except Russia)

65.868.2

71.869.1

0

20

40

60

80

Million units

’05 ’06 ’07 ’08Estimation

17.5 17.1 16.513.3

0

5

10

15

20

25

Million units

’05 ’06 ’07 ’08 Estimation

19.5 19.8 20.4 19.1

0

5

10

15

20

25

Million units

’05 ’06 ’07 ’08 Estimation

3

1 Global Automobile Market

4. BRICs 5. Middle East

10.6

12.8

15.7

17.2

0

5

10

15

20

’05 ’06 ’07 ’08 Estimation

0.9

1.0

1.3

1.5

0

0.4

0.8

1.2

1.6

Million units

’05 ’06 ’07 ’08Estimation

Million units

Emergency countries incl. Brazil, Russia, India & China GCC + Lebanon, Jordan, Syria & Yemen

4

2 Sales Volume by Manufacturer

1

2

3

4

5

GM

Toyota

Ford

VW

Hyundai

9.09

8.81

6.50

5.79

4.03

2006

1

2

3

4

5

GM

Toyota

Ford

VW

Hyundai

9.37

9.37

6.34

6.16

4.17

2007

(million units)

*Toyota = Toyota, Lexus, Daihatsu & Hino

2008

1

2

3

4

5

Toyota

GM

8.97

8.36

VW

Hyundai

6.23

(4.15)

Ford (5.40)

(Forecast)

5

3 Sales Volume (Toyota & Lexus)

1. Global 2. Middle East

7,2677,922

8,4297,996

0

2,000

4,000

6,000

8,000

10,000

x1,000 units

’05 ’06 ’07 ’08

301

377

451

548

0

100

200

300

400

500

600

x1,000 units

’05 ’06 ’07 ’08

GCC + Lebanon, Jordan, Syria & Yemen

6

4 Toyota’s Outlook of Middle East Automobile Market

The market is in an adjustment phase and is expected to make a moderate growth by 3 to 5% in 2009.

The market recovery is expected to start in the second half of 2009, and we are prospecting a steady growth again in 2011.

<< The reasons >>

• Governments in GCC countries are possessing surplus finance treasury due to high oil price in the past few years, and announcing aggressive 2009 annual government budgets. (’09 Annual expenditures: Saudi Arabia +16% and Oman +11% vs. ’08)

• The above will positively affect regional economy including Lebanese market.

• The population in the region is surely increasing, especially the population of the people who can acquire driving licenses is expected to increase rapidly.

• The inflation in Middle East is starting to cool down with the effect of weak Euro and so on.

• The economy of US and Europe is expected to hit the bottom and make a recovery in the second half of 2009 due to the massive provisions of each government.