FEASIBILITYANDREADINESSSTUDYOFCOASTALCOMMUNITYINTHE

ISLANDSOFNORTHSULAWESIFORENTERPRENEURSHIPMOOC

12February2018Malang,Indonesia

A

AlwinM.Sambul,PhD.UniversitasSamRatulangi,Manado

UNSRATFocus

• Target:Sangihe,SitaroandTalaudIslandsofNorthSulawesi

• Problem:Smallbusinesseslackskillstoincreasequalityforlargermarket

• Goal:Develop/strengthenentrepreneurshipskillsforfisheriesproductsthroughMOOC

ResearchObjective

1. Toobtaintheinformationaboutthecurrentconditionofthetargetcommunity:a) Socialfeasibilityà Demographyb) Technicalfeasibilityà ICTcondition

2. ToidentifytheopportunityforMOOCimplementationanditsdistributionconcept.

3. ToidentifythereadinessforconductingonlinecourseonenterpreneurshipthroughMOOC.

SECTIONA:

DEMOGRAPHICS

12February2018Malang,Indonesia

Age

1.20%

55%

28%

9%5%

0

0.1

0.2

0.3

0.4

0.5

0.6

17 21- 30 31- 40 41- 50 >50

Demographics:AGE

Percentage

Numberofrespondents:81people

Location

Urban84%

Rural10%

None6%

SETTLEMENT

EducationLevel

Elementary1%

Junior HS5%

SeniorHS54%

D322%

Undergraduate17%

Post-Graduate1%

EducationalLevel

Occupation

Employees10%

Gov.Officer12%

Entrepreneurship5%

Farmers30%

Craftsman4%

Fisherman27%

Trader12%

OCCUPATION

35

48

12

0

5

0

10

20

30

40

50

60

None <10ys 11- 20ys 21- 30ys >30ys

WorkingExperience

Percentage

Income

0

10

20

30

40

50

60

<Rp.1.000.000 Rp.1.000.000- Rp.3.000.000

Rp.3.000.000- Rp.5.000.000

Rp.5.000.000- Rp.10.000.000

none

Percentage 32 51 10 4 4

%

incomepermonth

SECTIONB:

ICTREADINESS

12February2018Malang,Indonesia

DeviceOwnership

0102030405060708090

100

Handphone Smartphone Tab/Tablet/iPad Computer(PC/Laptop)

AvailabilityofInternetAccess

72%

28%

AccesstoInternetconnection

Yes No

7%

72%

14%

7%

TypesofInternetConnection

Accessfromhome

Cellulardatapackage

Wifi

Others

48%

10%7%0%

12%

16%

6%Everyday

Every2days

Onceaweek

Oncein2weeks

Onceamonth

Others

Noanswers

InternetUsage

0%

20%

40%

60%

80%

100%

ReasontouseInternetFrequencyofInternetUsage

ComputerSkills

70%

28%

19%

25%

Abilitytousecomputingdevice

Smartphone Tab,tabletoriPad

PCathome PCatoffice

6%

70%

7%

16%

Computerskill level

High Normal Low Noskills

InternetSkills

Skills Agree RatherAgree Notsure Rather

disagree Disagree

KnowhowtousetheInternetbrowser 41% 33% 15% 6% 0%Knowhowtousethesearchengine 41% 33% 2% 5% 19%

41%

54%

Haveemail?

No Yes

47%53%

Useemailforcommunication?

Yes No

SocialMedia

79%

21%

Havesocialmediaaccount?

Yes No

0%

20%

40%

60%

80%

100%

Socialmediaplatform

ParticipationinOnlineCourse

33%

67%

Heardaboutonlinecoursebefore

Yes No

59%

41%

Willingtoparticipateinafreeonline course

Yes No

21%

79%

Willingtospendmoney forlearningaparticularskills throughtheonline course

Yes No

ParticipationinOnlineCourse(2)

0%

20%

40%

60%

80%

100%

Smartphone Tab,Tablet,iPad PCathome PCattheoffice Cybercafe Others

Willingtojoinonlinecourseusingwhichdevice?

Joinedanonlinecoursebefore 4%HeardaboutMOOCbefore 0%HeardaboutanycourseortrainingusingMOOCbefore 0%WillingtojoinacourseusingMOOC 33%ExpectingtoreceivecertificateafterjoiningacoursebyMOOC 27%

ParticipationinOnlineCourse(3)

5%

63%

32%

Preferencewhenjoininganonline course

FullonlinecourseCombineface-to-facesessionNotsure

42%

27%46%

30%

0%0%

Challengeorobstaclesthatcouldbefacedwhenjoiningafreeonline course

Timelimitation Accesstosmartphone,tabletsorPC

AccesstoInternetconnection Skillsforusingthetechnology

Lesssupportandmotivation Others

SECTIONC:

ENTREPRENEURSHIPREADINESS

12February2018Malang,Indonesia

EntrepreneurshipInterest

Agree98%

NotAgree2%

Yes28%

No72%

Doinganentrepreneurship?

Interesttostartanentrepreneurship?

Motivationtobecomeentrepreneur

Items %wanttohavemainsourceofincome 99%wanttoobtainsomeextra/additionalincome 100%wanttoobtaineconomicassuranceformyfamily 99%wanttooccupymyfreetime 96%receivesupport frommyfamilyandfriends 91%interestisinentrepreneurship 100%familyandfriendsareentrepreneurs 63%wanttobeself-employed 98%others 0%

ExperienceandKnowledgeaboutEntrepreneurship

Items %haveexperiencedinjoiningcourses/seminar/workshop relatedtoentrepreneurship 2%havesufficientexperienceinentrepreneurship 1%canbesuccessfulinentrepreneurship /business 60%liketocompetewithothersinbusiness/entrepreneurship 32%havethewillanddisciplinetobeanentrepreneur/businessman 93%planmyfamilybudget 79%awarethatrunning abusinesswillrequiremoreworking time 99%haveaphysicalstaminatogothrough theworkloadandbusinessschedule 98%havetheemotionalstrength todealeffectivelywithbusiness 43%willing totakeanybusiness-relatedrisk 44%haveenough financialresourcestorunmybusiness 0%havesocialsupport (frommyfamily,society,friends) torunabusiness 86%Continuous educationinentrepreneurship isimportant 2%

Perspective,ratetheimportanceofentrepreneurialskills

Items %

Studybusinessopportunity 100%Identifypotentialclients 96%Studypotentialcompetence 96%Makeabusinessplan 90%Makeafinancialplan 93%Preparesimplebusinessaccount 100%Possessbusinesscommunicationskills 99%Understandbusinessrulesandregulations 100%Seekadviceonbusinessfromrelevantparties 100%Others 0%

Conclusion

• IntermofSocialandTechnicalfeasibility,MOOCScouldbeimplementedintargetareabyconsideringonlocalconditionsandneeds.

• Curriculumhavetobedevelopedbyconsideringlocalresourcecapacity,learner’sneeds,andstackholder’s capabilities.

ThankYou

Furtherdiscussion:asambul@unsrat.ac.id