Fall 2015 Enrollment Report

2015-16

University of Wisconsin – Stevens PointEnrollment Management Unit

Summer 2015 Enrollment Summary

Fall 2015 Enrollment Summary: UW- Stevens Point

Fall 2015 Preliminary Enrollment Summary: UW- System

Source: UWS Preliminary Enrollment Reports

Admissions and Recruitment Data

Admissions Activity Historical

NEW FIRST-TIME

Year Applications Admits RegisteredAdmit/Mat

YieldFall 2012 5072 3639 1637 45%Fall 2013 4597 3715 1636 44%Fall 2014 4641 3795 1633 43%Fall 2015 4881 3987 1792 45%TRANSFERS

Year Applications Admits RegisteredAdmit/Mat

YieldFall, 2012 1384 1030 786 76%Fall, 2013 1411 1103 815 74%Fall 2014 1272 1022 767 75%Fall 2015 1132 899 682 76%

Academic Profile – Incoming Freshman Class

Academic Profile – UW System Summary

Source: UWS Informational Memoranda “The New Freshman Class 2014”

Strong Start with UW Marathon County Strong Start with UW Marathon County began as a partnership in the Fall 2015. Students who were unable to be accepted to UW – Stevens Point were offered the opportunity to attend UW Marathon County and are eligible for automatic transfer and acceptance upon completion of coursework at UW Marathon County. Presently there are 22 students enrolled in the program. An admissions counselor from UW – Stevens Point regularly checks in with these students to prepare them for transfer to the University.

Admission PlusFall 2015 (2nd cohort)

35 students enrolled in Fall 2015 Average ACT: 18.35 Average HS GPA: 2.5 State Residency:

o 28 Wisconsino 4 Illinoiso 1 Minnesotao 1 Canadao 1 Non U.S. Resident

1 student from the 2014 cohort is fulfilling his second semester of the program.

Spring 2015 19 students completed Spring 2015 with a cumulative above 2.0; 2 below 2.0 cumulative, 3 suspended First year retention (19/34) is 56 percent Average ACT for completers: 18.32 Average ACT for non-completers: 18.50 Average HS GPA for completers: 2.44 Average HS GPA for non-completers: 2.43

Fall 2014 (1st cohort) 34 students enrolled in Fall 2014 23 completed fall in academic good standing, 1 on Prob 1 2 withdrew, 1 transferred and 7 suspended (1 readmitted) 1st- to 2nd-semester retention (24/34) is 70 percent

Viewpoint and Visit Data

Admissions Prospect Sources (CRM Data)This data represents the original point of contact with a prospective student who enrolled at UW – Stevens Point. Last year Admissions significantly increased the purchase of prospect mail lists from ACT, Cappex and Zinch. The Ellucian Recruiter Constituent Resource Management System (CRM) coupled with efforts to improve website structure and marketing played a key function in generating institutional interest and converting admits to enrollments. In addition a strategic emphasis was placed on admissions counselors being the single point of contact therby heavily personalizing the recruitment experience.

Prospect Source Entry Term Fall 2014

Entry Term Fall 2015

New Freshman Application – no initial contact other than application 2848 2006

Athletic Recruitment 140 -Camp COFAC - 24Multi-cultural Leadership Camps 48 25Cappex Mail List Purchase 15 1College Fair 656 1776Email request form on Website 95 98High School Visits 461 529Online Event Registration 47 930Phone call for Info 75 127Faculty Referral 1 1

Suspect Import - Purchased mail lists from ACT

342 (ACT only, no

ACT PLAN)

1514 (790 ACT, 724

ACT PLAN)Daily Visit 92 219Daily Visit Special Group 208 561ViewPoint Visit 26 64Web Create an Account 852 642Zinch Purchased Mail Lists 1796 2098Event Music-related - 21Event Pius XI Dance - 1Event STEM - 115Event Unified Auditions - 13FAFSA - 1

Total 7,702 10,766

Admitted Not Enrolled for Fall 2015Students who were accepted to UW – Stevens Point and chose to attend another institution. Below are shown the top 15 institutions chosen over UW – Stevens Point.

Financial Aid Applications for Fall 2015New student financial aid applications increased last year. A decline in financial aid applications is a direct result of decreasing enrollment.

Fall 2014 10,549 Fall 2015 10,322

Enrollment Trends

Fall 2015 Enrollment Report and AnalysisGDR and GEP Enrollment as of Fall 2015

General Education Program Student Classification

Student Count

GDR 3-1ST SEM SOPHOMORE 1GDR 4-2ND SEM SOPHOMORE 5GDR 5-1ST SEM JUNIOR 20GDR 6-2ND SEM JUNIOR 112GDR 7-1ST SEM SENIOR 238GDR 8-2ND SEM SENIOR 976 GDR TOTAL 1352 GEP 1-1ST SEM FRESHMAN 1723GEP 2-2ND SEM FRESHMAN 719GEP 3-1ST SEM SOPHOMORE 888GEP 4-2ND SEM SOPHOMORE 810GEP 5-1ST SEM JUNIOR 966GEP 6-2ND SEM JUNIOR 695GEP 7-1ST SEM SENIOR 671GEP 8-2ND SEM SENIOR 914 GEP TOTAL 7386

Fall Retention Rates(Source internal SIM report) (Includes all freshman – does not match IPEDS calculation)

Fall 2014 First Year Retention: 77.3% Fall 2015 First Year Retention: 75.2%

Academic Probation/Suspension Average Probations per Term Since Spring 2002 = 556 Average Suspensions per Term Since Spring 2002 = 231

Academic Status Spring 2014

Spring 2015

Probation 567 594Suspension 260 266

Academic Status Fall 2014

Fall 2015

Probation 667 NASuspension 299 NA

University of Wisconsin System Retention and Graduation RatesNote: Institutions with the highest retention rates possess the highest academic profiles and the largest sums of freshman scholarship dollars to spend to drive that academic profile.

University of Wisconsin System Retention Rates (most recent year)

University of Wisconsin System Graduation Rates (most recent year)

Transfer Out from UW Stevens PointAfter reviewing the non-returning student data for students eligible to re-enroll from Spring 2015 to Fall 2015 it was discovered that 1% of the total reduction in institutional retention was the direct results of 124 more students than the previous year transferred to another institution. In a review of the data there was no particular major that stood out as a retention concern.

Fall 2015

Fall 2015 Total Transfer Outs 385 students 154 students returned to UW – Stevens Point that originally were classified as non-returning

Fall 2014

Fall 2014 Total Transfer Outs 261 student 62 students returned to UW – Stevens Point that originally were classified as non-returning

Total increase in transfer out students: 124 = 1% decrease in overall retention rate

Top Transfer Out Destinations from UW – Stevens Point - Fall 2015

Name of Transfer Destination

Transfer Destination

Type Public/Private State

Fall 2014 # of Non-Returns

Attending

Fall 2015 # of Non-Returns

AttendingNet

Loss/GainU OF WI MILWAUK 4 Public WI 25 31 6MID-STATE TECH 2 Public WI 32 29 -3

NORTHCENTRAL TE 2 Public WI 13 27 14U OF WI OSHKOSH 4 Public WI 24 23 -1U OF WI LACROSS 4 Public WI 10 21 11U OF WI MADISON 4 Public WI 10 17 7U OF WI STOUT 4 Public WI 4 17 13U OF WI PLATTEV 4 Public WI 12 16 4U OF WI EAU CLA 4 Public WI 12 15 3FOX VALLEY 2 Public WI 4 11 7MAD AREA TCH CG 4 Public WI 7 10 3U WI-MARATHON 2 Public WI 1 9 8U OF WI RIVER F 4 Public WI 7 9 2U OF WI WHITEWA 4 Public WI 9 7 -2NORTHEAST WI 2 Public WI 6 7 1U OF WI GRN BAY 4 Public WI 12 6 -6Totals 67

Withdrawn Students by Academic Classification and GPA Between Fall 2014 and Fall 2015 there were 16 less withdrawals a reduction of 19%. The largest number of withdrawals are within the GPAs between 2.00 and 4.00 (see Murky Middle Retention Project).

Spring 2014 to Fall 2014 Withdrawals GPA

Academic Classification0.00-0.99

1.00-1.99

2.00-2.99

3.00-4.00

Grand Total

1ST SEM FRESHMAN 6 6 2 1 151ST SEM JUNIOR 1 1 3 3 81ST SEM SENIOR 1 5 5 111ST SEM SOPHOMORE 1 1 5 3 102ND SEM FRESHMAN 1 2 4 3 102ND SEM JUNIOR 4 2 62ND SEM SENIOR 7 5 122ND SEM SOPHOMORE 2 6 3 11Grand Total 10 12 36 25 83

Spring 2015 to Fall 2015 Withdrawals GPA

Student Classification 0-0.991.00-1.99

2.00-2.99

3.00-4.00

Grand Total

1ST SEM FRESHMAN 4 1 1 1 72ND SEM FRESHMAN 2 2 4 2 101ST SEM SOPHOMORE 3 3 4 102ND SEM SOPHOMORE 4 1 4 1 10

1ST SEM JUNIOR 3 3 5 112ND SEM JUNIOR 1 2 31ST SEM SENIOR 1 1 3 52ND SEM SENIOR 1 1 6 3 11Grand Total 15 12 26 14 67

Reasons for Withdrawals 2014-2015