FALL 2014 Portland Fashion Week® Commemorative Magazine

2014 FALL EDITIONcommemorative magazine

YOUR FUTURE IS NOW

PORTLAND & VANCOUVERCAMPUSES NOW ENROLLING

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I KNOWWHO I AM.

The other half I’m searching for.

I don’t want to work in a cubicle.

I’m not afraid of work.

I have an independent streak.

I like a creative challenge.

I want to be inspired.

I have a passion.

I love being me.

MY FUTURE IS WITH AVEDA.

At Aveda Institute Portland, we strive to give our students the training, tools and

education needed to succeed in today’s beauty industry. There’s no better time

than now to start your career in Cosmetology or Esthiology.

Our creative team loves working with the local fashion community. We are inspired to

be creative not just in the beauty industry but with our guests. Come to one of our six

locations to see what our team can do for you.

CREATIVE TEAMDOSHA SALON SPA

Open Seven Days a Week

503.228.8280 | dosha.org

Northwest | Hawthorne | 5th Ave. | Bridgeport | Clackamas | Beaverton

© 2014 Imported by Birra Peroni Internazionale, Eden, NC

portlandfashionweek portlandfashion

#pFwFALL2014

p a r t n e r s p o n s o r s

Mark Daniel Muzzy

c o m m u n i t y p a r t n e r s

p r e s e n t i n g s p o n s o r s

portland fashion week® fall edition 2014 commemorative magaZine // page 8

EXECUTIVE DIRECTOR Jessica Kane

PORTLAND FASHION COUNCIL, LLC OWNERS Jessica Kane, Tod FoulK, sarabeTh chambers

PRODUCTION DIRECTOR barbara benneTT-hecK

MARKETING MANAGER Joanna PowierTowsKaSOCIAL MEDIA MGR briTTanY sierra oF arreisMODEL DIRECTOR Jenna QuinTanaJR PRODUCER calVin chen

HAIR & BEAUTY SERVICES PROVIDED BYdosha salon sPa + aVeda insTiTuTe PorTland

EDITORIAL PHOTOGRAPHY PROVIDED BYlaVenda memorY + TraVis GenY

PRODUCTION TEAM erin ToFT, GinGer Johnson, audreY hoFer, laceY linKmoniQue mcKibben, alYssa rucKer, lilY liuGabrielle de Guzman, dora suhrer, amber swaYneelizabeTh doran, Vanessa Judd, maKenzie cooPercaroline smiTh, loGan cheshier, JusTin bondFelicia roberTson, Paul Garcia oF PdXlasTniGhT

coVer image creditsFASHION KerrY YuPHOTOGRAPHY laVenda memorYMODEL TiFFanY hirTh of oPTion model & media MAKEUP & HAIR dosha creaTiVe Team

MASTHEAD

2014 FALL GRAPHIC DESIGN BY maKenzie cooPer

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© 2014 Clif Bar & Company. Trademarks and registered trademarks are owned by Clif Bar & Company, or used with permission. L14.652

NutritiousMeets Delicious

L U N A B A R . C O M

Portland Fashion Week® is excited to introduce our Style Collective members for the PFW Fall Edition 2014!

We are honored to have this elite group of Portland-area bloggers sharing their favorite looks and moments from the front row of fashion week!

Justin Matthews | Phashin’ Junky | @phashinjunky

Danielle Perullo | Danielle Diaries | @dperullo Lauren Hartmann | The Little Things We Do | @thelittlethingswedo

Ari Stevens | aireeland | @aireeland

Kelsey Wilburn | Ladies in Navy | @kmaliew

Erika Ellis | erikaellis//creative | @iamerikaellis

Lavenda Memory | Lavenda’s Closet | @lavendascloset

name | blog name | instagram handle


DESIGNER Sonia KasparianPHOTOGRAPHER Lavenda Memory

HAIR & MAKEUP Dosha Creative TeamMODEL Terra Setzler of Option Models

SPREADINGGOODNESSAND PURITYTHROUGHOUT THE

LAND.

Authentic Jewelry

Handmade with love in Portland, Oregon

w w w . c h a i n - a n c h o r . c o m

FASHION,

FUNCTIONmeet

FRIEND,

FINDLAY HATSmeet

FIND YOUR NEW FAVORITE HAT AT

FINDLAYHATS.COM

SPREADINGGOODNESSAND PURITYTHROUGHOUT THE

LAND.

TEXTURED HAIR WITH EMBELLISHMENTS

WHERE TO WEAR THE LOOK:

WHERE TO BOOK:

Fall 2014 is all about textured hair with movement, and to top it off, we will be seeing lots of embellishments-anything from rhinestones to metal details!

If you want a professional to create this look for you, give Dosha Salon Spa a call. Our stylists will walk you through each step - from the trial run all the way until the big day, Dosha Salon Spa will create a trendy look that is personalized to you.

This trendy, texturized look is perfect for a big day! At Dosha, we know every bride wants to feel like she is rocking her very own runway when she walks down the aisle, and there is no better way to make a statement than with voluminous textured hair! Adding embellishments will pull the look together, giving it a personal touch and add a hint of glamour!

THE TREND: HOW TO CREATE THE LOOK:

Step 1: Wet hair and spray thoroughly

with Aveda Pure Abundance Style

Prep and Volumizing Tonic.

Step 2: Blow dry upside down or with

a round brush to maximize volume.

Step 3: Section hair and begin curing

hair with 1 ½” inch curling iron. Set

each curl by spraying with Aveda Air

Control Hair Spray.

Step 4: Finger comb or paddle brush

through curls once they have cooled.

Step 5: Back comb at root or scalp to

shape and texturize.

Step 6: begin to pin sections of hair

where you want your focus to be.

Step 7: When complete, position

embellishment and set with Aveda

Control Force Hair Spray for an all

day long lasting hold.

Call 503-228-8280 to book your appointment today, or online at dosha.org

PRO TIPS:• For a longer lasting curl: pin each curl against

the head and let fully cool before releasing.

• Embellishments will stick in the hair best when built on a metal base.

• Focus on pulling all the hair up off the neck and toward the front of the head, as this is the

angel most of your photos will be taken.


Photography by: Lavenda | Models: Terra Setzler, Aja Wald, Lena Schroeder, Morgan Love, Baye Bryant | Hair & Makeup: Dosha Creative Team

TEXTURED HAIR WITH EMBELLISHMENTS

WHERE TO WEAR THE LOOK:

WHERE TO BOOK:

Fall 2014 is all about textured hair with movement, and to top it off, we will be seeing lots of embellishments-anything from rhinestones to metal details!

If you want a professional to create this look for you, give Dosha Salon Spa a call. Our stylists will walk you through each step - from the trial run all the way until the big day, Dosha Salon Spa will create a trendy look that is personalized to you.

This trendy, texturized look is perfect for a big day! At Dosha, we know every bride wants to feel like she is rocking her very own runway when she walks down the aisle, and there is no better way to make a statement than with voluminous textured hair! Adding embellishments will pull the look together, giving it a personal touch and add a hint of glamour!

THE TREND: HOW TO CREATE THE LOOK:

Step 1: Wet hair and spray thoroughly

with Aveda Pure Abundance Style

Prep and Volumizing Tonic.

Step 2: Blow dry upside down or with

a round brush to maximize volume.

Step 3: Section hair and begin curing

hair with 1 ½” inch curling iron. Set

each curl by spraying with Aveda Air

Control Hair Spray.

Step 4: Finger comb or paddle brush

through curls once they have cooled.

Step 5: Back comb at root or scalp to

shape and texturize.

Step 6: begin to pin sections of hair

where you want your focus to be.

Step 7: When complete, position

embellishment and set with Aveda

Control Force Hair Spray for an all

day long lasting hold.

Call 503-228-8280 to book your appointment today, or online at dosha.org

PRO TIPS:• For a longer lasting curl: pin each curl against

the head and let fully cool before releasing.

• Embellishments will stick in the hair best when built on a metal base.

• Focus on pulling all the hair up off the neck and toward the front of the head, as this is the

angel most of your photos will be taken.


Photography by: Lavenda | Models: Terra Setzler, Aja Wald, Lena Schroeder, Morgan Love, Baye Bryant | Hair & Makeup: Dosha Creative Team


c o m m e m o r a t i v e s e r i e s

in partnership with

laVenda memory + traVis geny

Every season our fashion team comes together to present you the

commemorative editorial series. This series is dedicated to the models,

designers, hair & makeup and production volunteers that make Portland

Fashion Week possible.

Sincere gratitude goes to the Dosha Creative Team for the amazing hair

and makeup concepts and to the PFW fashion designers who entrusted

their designs for these shoots and the Option models that brought them

to life.

www.lavendamemory.com www.travisgeny.com

jaefields


o n t h e r u n w a y 9 / 3 0 / 1 4

jaefields

Jaefields is the supplier of Portland

Proper Threads and Accessories.

With carefully hand selected garments of which are produced

in small batches with the idea of quality

over quantity.

PHOTOGRAPHER Travis Geny

HAIR & MAKEUP Dosha Creative Team

MODEL Kamyar Jahan Option Models

shop jaefields.com

PHOTOGRAPHER Travis GenyHAIR & MAKEUP Dosha Creative TeamMODELS Damien Giles & Natalya Sarafinchan of Option Models

west daily


o n t h e r u n w a y 9 / 3 0 / 1 4

shop westdaily.com

Founded by Portland-based designer Jason Calderon in 2012, West Daily is a casual luxury collection that draws inspiration from the culture of the West Coast.

PHOTOGRAPHER Travis GenyHAIR & MAKEUP

Dosha Creative TeamMODEL Danica Marsh of

Option Models

klÄd

shop at www.kladapparel.com

KLÄD apparel displays a sincere

appreciation of the human body and

what clothing can do to enhance it’s

natural beauty.


o n t h e r u n w a y 9 / 3 0 / 1 4

melanietrygg

sweetjaynebroadway

PHOTOGRAPHER Travis GenyHAIR & MAKEUP Dosha Creative TeamMODELS Alissa Holmes & Hayden Flake of Option Models

sweet Jayne

shop sweetjayne.net

Sweet Jayne is a unique fashion boutique located in Portland Oregon. Shopping overstock and store closures, they source higher end brands and sell them for a fraction of their original value. Location1914 NE Broadway StPortland, Oregon 97232


o n t h e r u n w a y 9 / 3 0 / 1 4

christie_kins

PHOTOGRAPHER Travis GenyHAIR & MAKEUP Dosha Creative TeamMODEL Tiffany Hirth of Option Models

christie chanthakhoun

shop christiechanthakhoun.com

Christie’s aesthetics to her designs are simply free

spirited, detail oriented, and vibrant in color and texture.

She has always been inspired by the color gold,

natural elements, tribal prints, and her cultural background.


o n t h e r u n w a y 9 / 3 0 / 1 4

PHOTOGRAPHER Travis GenyHAIR & MAKEUP Dosha Creative TeamMODEL Brenna Khaw of Option Models

katie guinn

shop at www.katieguinn.com

Inspired by art, history, nature, and the perfectly beautiful shape of each woman, Katie’s garments are best described as contemporary pieces with eclectic edge that are meant to be timeless.


o n t h e r u n w a y 9 / 3 0 / 1 4

aquariuskatieguinn

PHOTOGRAPHER Travis GenyHAIR & MAKEUP Dosha Creative Team

MODELS Morgan Love & Braedan Eufemia of Option Models

brady lange

shop bradylange.com

Brady Lange is fun clothing for

men and women. “Be inspired, be

influential and make the world a

happier place.”


o n t h e r u n w a y 9 / 3 0 / 1 4

bradylange

o n t h e r u n w a y 9 / 3 0 / 1 4

PHOTOGRAPHER Shannon Sewell

sister fresh

_sisterfresh_


shop at www.sisterfresh.com

Sister Fresh “Fresh Frocks for the Young and Fabulous” is a boutique clothing line for girls. Inside you’ll find a unique collection of dresses with retro flare and youthful charm!

M-Porium, The Mac Club1849 SW Salmon StreetPortland, OR

CLOTHING FOR THE SPIRITED GIRL

tati&me


o n t h e r u n w a y 9 / 3 0 / 1 4

PHOTOGRAPHER Jenni Lenc

tati & me

shop at www.tatiandme.com

Tati & Me: Clothing for the Spirited Girl, is a labor of love. A celebration of the spirit and

spunk of childhood, every collection is inspired by a

kaleidoscope of colors, prints and patterns, which is then

translated into limited-edition skirts and dresses. Each piece

is handcrafted with great thought to quality, detail and

functionality.

spiritedgirl5

PHOTOGRAPHER Travis GenyHAIR & MAKEUP Dosha Creative TeamMODEL Aja Wald of Option Models

devonation

shop devonyanberrong.com

Originally from Hong Kong, Devon Yan-Berrong grew up with a artistic family, moved to Portland Oregon in 2006 and pursued his dreams to freely express his passion for art and fashion. He is internationally acclaimed as a fashion designer, watercolorist, stylist and editorial fashion photographer.


o n t h e r u n w a y 1 0 / 1 / 1 4

PHOTOGRAPHER Travis GenyHAIR & MAKEUP Dosha Creative Team

MODEL Christine Lewy of Option Models

copper union

shop copperunionapparel.com

Daily adornments for the feminine warrior.

Modern plus size clothing, designed and

constructed in Portland.


o n t h e r u n w a y 9 / 3 0 / 1 4

copperunion

PHOTOGRAPHER Lavenda MemoryHAIR & MAKEUP Dosha Creative TeamMODEL Tiffany Hirth of Option Models

o’pearl brands

shop opearlbrands.com

Opearl Brands is not just about jewelry, It is a life style the attitude towards life and the way we see ourselves and the way we live our lives.


o n t h e r u n w a y 1 0 / 1 / 1 4

PHOTOGRAPHER Lavenda MemoryHAIR & MAKEUP Dosha Creative TeamMODEL Terra Setzler of Option Models

urchin redesign

shop at www.urchinredesign.com

Urchin bridalwear special occasion wear

and lingerie focuses on hand draped and highly

tailored couture made from a combination of

vintage heirloom and new materials.


o n t h e r u n w a y 1 0 / 1 / 1 4

urchinredesign

sonia kasparian

PHOTOGRAPHER Lavenda MemoryHAIR & MAKEUP Dosha Creative TeamMODEL Morgan Love Option Models

wendy ohlendorf

shop magentapdx.com

Details, craftsmanship, experimentation and history: these values are the driving force behind Wendy’s multimedia approach to apparel design.


o n t h e r u n w a y 1 0 / 1 / 1 4

wendyo

PHOTOGRAPHER Lavenda MemoryHAIR & MAKEUP

Dosha Creative TeamMODEL Alissa Holmes

of Option Models

oscar lopez

shop oscardominick.com

“My style is defiantly out there. It’s edgy, high-end,

lux. My pieces are body armors, made-to-fit. It’s about how you feeling

when you wear something you love… Irreplaceable.”


o n t h e r u n w a y 1 0 / 1 / 1 4

2014 emerging fashion designer winner

PHOTOGRAPHER Lavenda MemoryHAIR & MAKEUP Dosha Creative TeamMODEL Brenna Khaw of Option Models

isa

shop thenatureofisa.com

My goal is to make every garment enhance the natural beauty of the woman wearing it; to encourage confidence, warmth, and light.


o n t h e r u n w a y 1 0 / 1 / 1 4

PHOTOGRAPHER Lavenda MemoryHAIR & MAKEUP Dosha Creative TeamMODEL Baye Bryant of Option Models

kimmi designs

shop etsy.com/shop/Kimmi

“My clothing is created by me using my vast

collection of fabrics I’ve collected

over the years, many years! Of my favorites are laces

which I love working with as each piece

tells a story.“


o n t h e r u n w a y 1 0 / 1 / 1 4

PHOTOGRAPHER Lavenda MemoryHAIR & MAKEUP Dosha Creative TeamMODEL Lena Schroeder of Option Models

kate miles

shop kmiles.photobiz.com

“Designing is my passion. I love what I do, and am so thankful God has blessed me with this gift.”


o n t h e r u n w a y 1 0 / 1 / 1 4

2014 emerging fashion designer winner

PHOTOGRAPHER Lavenda MemoryHAIR & MAKEUP Dosha Creative Team

MODEL Aja Wald of Option Models

sunjin lee

shop sunjinlee.com

Sunjin designs gowns that celebrate and

enhance the natural beauty of the body, not

distracting from it by adding too much.


o n t h e r u n w a y 1 0 / 1 / 1 4

sunjinleebridal


act one | eco couture: fashion taking action

Eco fashion is a thriving design philosophy that takes pride in creating apparel in a way that protects our environ-ment and promotes social responsibility. Portland is proud to be an eco-focused city with a fashion community that has been collectively working towards sustainable practices.

This year, in conjunction with Portland Fashion Week, The Art Institute created an Eco-Couture Denim Contest. 16 designers were challenged to use up-cycled denim garments to create runway looks. The winning designer will receive a $500 cash prize.

Sue Bonde, The Art Institute of Portland’s Fashion Show Director, says “Our goal is to spark creativity and a sustainable conversation; to ask the larger question: Fashion at what cost? Designers need to take action; to make ‘Statement Pieces’ that are fashionable yet still say some-thing about ethical practices. Dare to disrupt! Dare to innovate!”

eco couture designers:

Christine Alexander

Brandon Avant

Germaine Barnard

Susan Bonde

Cera Crockett

Tricia Crockett

Rebecca Daeshner

Elizabeth Doran | Designs by Elizabeth Jane

Diana Kirkpatrick

Rachael Kranick

Lacey Lee | Lacey Lee Apparel

German Madrigal

Caroline Onzik

Nancy Simon

Susan Srofe

China Zamboanga

The Art Institute of Portland - Fall 2014 Showcase

o n t h e r u n w a y 1 0 / 2 / 1 4

DESIGNER

melissa dixon DESIGNER

bianca springDESIGNER

anya shevchenko


act two | senior collection showcase o n t h e r u n w a y 1 0 / 2 / 1 4

PHOTOGRAPHER Lavenda MemoryHAIR & MAKEUP Dosha Creative Team

MODELS Claire McCann, Mackenzie Barnes, and Christine Lewy

DESIGNER

hannah pare condonDESIGNER

mandy nelsonDESIGNER

tania naef


act two | senior collection showcase

PHOTOGRAPHER Lavenda MemoryHAIR & MAKEUP Dosha Creative TeamMODELS Emma Shortt, Jessica Blackburn, and Terra Setzler

o n t h e r u n w a y 1 0 / 2 / 1 4


about the art institute of portland: The Art Institute offers programs in the fields of Design, Media Arts, Fashion and Culinary. Our degree programs immerse students in foundational skills to transform their creative passion into purpose-driven, creatively rooted careers. The Portland campus also offers a minor in sustainability and is committed to the education of ethical industry practices. We challenge students to turn their dream of living a creative life into a reality.

See www.aiprograms.info for program dura-tion, tuition, fees, and other costs, median debt, federal salary data, alumni success, and other important info.

production staff:Susan Bonde – Show DirectorShannon Kaiser - Creative Director/Instructor Jill Jeske – Designer LiaisonSedona Rigsby - Project Manager Robert Morse - AnimatorHolly Coombes - Marketing ManagerZoey Stencil - Marketing CoordinatorKacie Cone - Marketing CoordinatorAvery Brown - Marketing CoordinatorRacheal Lallo - Graphic Designer Ali Kelley - Graphic Designer Kevin Ray - Senior Programmer/ Videographer Saira Bradner - Web Programmer (back end)

fashion department:DIRECTORMelanie Risner

FULL TIME FACULTYAnnin BarrettSusan Bonde Susan Frances Arthur Harold

ADJUNCT FACULTYKaty Hadad-DylerCarrie Beth LanghamCatherine StephensonKate Troedsson Jeffery Wilson

STUDENT WORKERSJill JeskeNancy Simon

thank you!We would like to extend a very special thanks to President Emily Hill and Joshua Nerat for their unwavering support of our students and this venture. We would also like to thank Jessica Kane and her team for making Portland Fashion Week a reality.

The Art Institute of Portland - Fall 2014 Showcase

ORANJ STUDIO

HAIR SALON + F INE ARTS

TUESDAY - FRIDAY 10A TO 6P / SATURDAY 9A TO 3P0726 SW GAINES STREET / SOUTH WATERFRONT / PDX

APPOINTMENTS 503-719-5338

ORANJSTUDIO.COM

FASHION PR + MARKETINGARREISPDX.COM

FIND YOUR PASSION. IGNITE YOUR FIRE. WILDFIREFITNESS.COM

2015

DESIGNER Wendy OhlendorfPHOTOGRAPHER Lavenda MemoryHAIR & MAKEUP Dosha Creative TeamMODEL Morgan Love of Option Models


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@portlandfashionweek


Documents

FALL 2014 Portland Fashion Week® Commemorative Magazine