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Facebook for Business
PERRY D. LEWISVICTORIA PETERSEN
GEEKS ON GRAND
The Road to Social Media Success
Facebook for Business
Layout of your
Business Page
Page Architecture
Admin Panel
Business Page Header
Layout of your
Business Page
Page Architecture
The Timeline
Pin a Post to the Top of Your Page
Facebook Timeline
Highlighting a Post
Facebook Timeline
Hello, Highlights!!
“Likes”
Interaction
Growing Your Page
“Likes”
Growing Your Page
“Likes”
Growing Your Page
Vanity URLs
“Likes”
Growing Your Page
Interaction
Growing Your Page
Interaction
Interacting as “Your Page”Growing Your Page
Interaction
Interacting as “Your Page”Growing Your Page
Interacting as “Your Page”
Strategies
Content Marketing
General Strategies
Content Marketing
General Strategies
Content Marketing
Strategies
Content / Editorial Calendar
Goal Content Method / Type Audience(s) Brand Messages
Content Marketing
Strategies
Content / Editorial CalendarContent Marketing
Strategies
Content / Editorial Calendar
Advanced Management Tools:
TweetDeck – Software Download HootSuite – Online Software
Content Marketing
Relevant Search – at last!!
Facebook’s Graph SearchFacebook’s Graph Search
Facebook Page Guidelines
http://www.facebook.com/page_guidelines.php
Lessons Learned – FB Studio
http://www.facebook.com/FacebookStudio
Further Resources
“Spring into SEO” Series A Three-part series of workshops
focusing on Search Engine Optimization
First of the series will be held in March: “SEO for Websites”
Upcoming Workshops
Perry D. LewisVictoria Petersen
www.geeksongrand.com
970.533.9926
Facebook for Business
February 28, 2013
