Export

University

Starts February 11, 2016 1:00 - 4:30pm

6 Centerpoint Drive, Suite 225-226, La Palma, CA 90623 (Close to Knotts Berry Farm)

SUMMARY OF TOPICS:

Session 1 - Is Exporting for Me? - Feb. 11, 2016

The Export Process — An Overview

Potential Benefits, Costs and Risks

Exporting vs. Domestic Sales

Finding Overseas Buyers

Trade Contact Sources

Trade Shows and Trade Missions

Session 2 - Finding & Entering New Export - Feb. 25, 2016

Markets / International Matchmaking Prioritizing and Developing Export Markets

Determining Market Entry Strategies Export Plan

Session 3 – Export Sales Techniques/ - Mar. 10, 2016

Port & Airport Services Export Sales Contracts Export Pricing

Distributor contracts

Negotiating Export Terms of Sales

Session 4 - International Business Culture - Mar. 24, 2016 Understand the Culture of Your Target Markets Business and Social Protocol Communication Protocol

Session 5 - Internet Export Marketing / - Apr. 7, 2016

Establish Effective Branding Online

Develop High Impact Internet Advertising Strategies

Identify Key Internet Research Sites Website Automation for Overseas Markets

Session 6 – Export Trade Finance & Insurance – Apr. 21, 2016

Getting Paid

Balancing Risk Between Seller and Buyer

Selecting International Payment Methods

Using Insurance to Protect Against Default Financing Your Export Growth with Extended Credit

Protecting Against Foreign Exchange Risk

Session 7 - Incoterms - May 5, 2016

Accepted Definitions

Rules of Interpretation for Most Common Commercial Terms

Session 8 – Legal Do’s and Don’ts for Exporters - May 19, 2016

Export Regulations (Trade Compliance)

Role of Free Trade Agreements (FTAs) and Rules of Origin

International Sales and Distributors Contracts Intellectual

Property Protection (IPP)

Session 9 –Logistics & Shipping Documents - Jun. 2, 2016 Role of the Freight Forwarder

Negotiating Freight Rates Air and Sea Cargo

Cost / Benefit Analysis

Export Packing & Labeling

Customs Clearance Overseas

Session 10 - Export Plan & Panel Discussion – Jun. 16, 2016

Attendees will have the opportunity to discuss their

business export plan with a panel during this final session.

The panelist will be the U.S. Department of Commerce

and other appropriate government entities.

Disclaimer: University of Phoenix is a trade name and registered trademark of the Apollo Education Group, Inc.

Any use by Licensee to identify the event location is not intended to imply affiliation with, sponsorship or

endorsement of the event by The University of Phoenix, Inc. or Apollo Education Group, Inc.

http://tinyurl.com/ExportU16