16
EXPO JAMAICA 2012 BUYER PROGRAMME EXHIBITOR MEETING PRESENTED BY: BERLETTA HENLON FORRESTER FEBRUARY 28, 2012

EXPO JAMAICA 2012 BUYER PROGRAMME EXHIBITOR MEETING PRESENTED BY: BERLETTA HENLON FORRESTER FEBRUARY 28, 2012

Embed Size (px)

Citation preview

Page 1: EXPO JAMAICA 2012 BUYER PROGRAMME EXHIBITOR MEETING PRESENTED BY: BERLETTA HENLON FORRESTER FEBRUARY 28, 2012

EXPO JAMAICA 2012BUYER PROGRAMME

EXHIBITOR MEETINGPRESENTED BY: BERLETTA HENLON FORRESTER

FEBRUARY 28, 2012

Page 2: EXPO JAMAICA 2012 BUYER PROGRAMME EXHIBITOR MEETING PRESENTED BY: BERLETTA HENLON FORRESTER FEBRUARY 28, 2012

BUYER DAYS

Two designated Buyer days for Expo Jamaica 2012:

THURSDAYAPRIL 27

10 am – 5pmDaily

FRIDAYAPRIL 28

S

Page 3: EXPO JAMAICA 2012 BUYER PROGRAMME EXHIBITOR MEETING PRESENTED BY: BERLETTA HENLON FORRESTER FEBRUARY 28, 2012

RECRUITINGLOCAL AND OVERSEAS

BUYERS

• A substantial cadre of international business entities / individuals - capable, willing and ready to do business with Jamaican companies.

• To facilitate and advance linkages between local buyers and suppliers

Page 4: EXPO JAMAICA 2012 BUYER PROGRAMME EXHIBITOR MEETING PRESENTED BY: BERLETTA HENLON FORRESTER FEBRUARY 28, 2012

BUYER UPDATETo date, we have 223 Registered Buyers:

COUNTRY BUYERS REGISTERED

USA 39United Kingdom 23Jamaica 112Trinidad 12Canada 13British Virgin Islands 4Barbados 5Africa 3St. Vincent 1Hungary 1Antigua 1Russia 2Grenada 3Dominica 2St Lucia 1Bermuda 1GRAND TOTAL 223

Page 5: EXPO JAMAICA 2012 BUYER PROGRAMME EXHIBITOR MEETING PRESENTED BY: BERLETTA HENLON FORRESTER FEBRUARY 28, 2012

BUYER UPDATE CONT’DJAMAICA

AFRICA 3

UK 23

USA 39

CARIBBEAN 30CANADA 13

EUROPE 3

JAMAICA 112

Page 6: EXPO JAMAICA 2012 BUYER PROGRAMME EXHIBITOR MEETING PRESENTED BY: BERLETTA HENLON FORRESTER FEBRUARY 28, 2012

BUYER PROFILELOCAL INTERNATIONAL

• Large Hotel Chains

• Boutique Hotels

• Tourist Attractions

• Membership Wholesale Outlets

• Retail Operators: Large Supermarket Chains Wholesale and Retail Outlets

throughout the Island

• Distributors of Ethnic Foods in main markets:

• UK

• USA

• Canada

• Retail Food Stores – Regional and International

• Clothing Boutiques

• Gift Shops

Page 7: EXPO JAMAICA 2012 BUYER PROGRAMME EXHIBITOR MEETING PRESENTED BY: BERLETTA HENLON FORRESTER FEBRUARY 28, 2012

WHAT BUYERS WANT: Product Categories /Product Areas Total No. of Buyers with interest

1 Food & AgroFresh Produced - 44

Processed Foods - 57

81

2 Beverages 603 Printing, Packaging and Labeling 194 Chemicals & Pharmaceuticals 175 Furniture and Bedding 146 Business and Other Services 147 Construction 138 Art and Craft 129 Textile Apparel 12

10 Fashion 1011 Information Technology & Communication 1012 Electronic, Electrical & Automotive 913 Jewelry 814 Minerals & Metals 515 Coffee 216 Cookware and plastic 117 Card-board Boxes 118 Cocoa 1

Page 8: EXPO JAMAICA 2012 BUYER PROGRAMME EXHIBITOR MEETING PRESENTED BY: BERLETTA HENLON FORRESTER FEBRUARY 28, 2012

PRE-SHOW INTERACTIONS

• Etouches is a web-based suite of integrated event planning software tools that organizes, streamlines, implements and executes world-class events.

• Exhibitors and Buyers are being asked to register on this system.

• Business Matchmaking Meetings option scheduled to open in March 2012.

• https://www.etouches.com/expojamaica2012

Page 9: EXPO JAMAICA 2012 BUYER PROGRAMME EXHIBITOR MEETING PRESENTED BY: BERLETTA HENLON FORRESTER FEBRUARY 28, 2012

MEETING SCHEDULING

JAMPRO will :• Provide you with a printout of your daily meeting

schedule• Organise meeting areas / tables• Reschedule meetings on request (in advance)• Monitor and provide support where needed

Page 10: EXPO JAMAICA 2012 BUYER PROGRAMME EXHIBITOR MEETING PRESENTED BY: BERLETTA HENLON FORRESTER FEBRUARY 28, 2012

INTERACTING WITH BUYERSBUSINESS MATCHMAKING MEETINGS • Ensure that you are on time for all confirmed meetings with Buyers.

• Ensure that the relevant Company Representative / Decision Maker is present.

• Document details from Buyer meetings, including:– Contact Details (Secure a business card)– Trade Leads– Product Sample Requests– Orders– Follow up activities

*You may want to develop a Tradeshow Contact Sheet to capture all this information.

• Make Buyers comfortable - include Meeting Areas in Booth to host discussions and be able to document information.

• JAMPRO will issue a Meeting Summary sheet each morning, please document all your meetings with Buyers, including noting any trade leads to be followed up on.

Page 11: EXPO JAMAICA 2012 BUYER PROGRAMME EXHIBITOR MEETING PRESENTED BY: BERLETTA HENLON FORRESTER FEBRUARY 28, 2012

TRADESHOW CONTACT FORM

Page 12: EXPO JAMAICA 2012 BUYER PROGRAMME EXHIBITOR MEETING PRESENTED BY: BERLETTA HENLON FORRESTER FEBRUARY 28, 2012

POST EVENT FOLLOW UP• Email Buyers as soon as possible to summarise meeting

discussions.

• Follow through on all promises made:• Product Samples to be sent• Price Lists to be emailed• Product descriptions, etc.

• Maintain contact with Buyers –DO NOT let leads go cold.

• JAMPRO will assist you with follow up.

• Feedback / Updates will be requested.

Page 13: EXPO JAMAICA 2012 BUYER PROGRAMME EXHIBITOR MEETING PRESENTED BY: BERLETTA HENLON FORRESTER FEBRUARY 28, 2012

BUYER HOSTING PROGRAMMEExpo Jamaica’s exclusive Buyer Hosting Programme includes:

– Special airfare and hotel rates

– Free airport transfers

– Free daily shuttle service

– Cultural Tours and Entertainment

– Free Registration

– Designated Buyer Days on April 26 and 27, 2012

Page 14: EXPO JAMAICA 2012 BUYER PROGRAMME EXHIBITOR MEETING PRESENTED BY: BERLETTA HENLON FORRESTER FEBRUARY 28, 2012

BUYER HOSTING PROGRAMME CONT’D

THURSDAY, APRIL 26 FRIDAY, APRIL 27 SATURDAY, APRIL 28

Opening Ceremony and Buyer Cocktail Reception

Buyer Debriefing

Buyer Cocktail Event

Kingston Cultural Tour

Fiction Night

NETWORKING EVENTS:

Exhibitors are invited to participate.

Page 15: EXPO JAMAICA 2012 BUYER PROGRAMME EXHIBITOR MEETING PRESENTED BY: BERLETTA HENLON FORRESTER FEBRUARY 28, 2012

EXHIBITORS’ ROLEREGISTER YOUR BUYERS:• Promote the show to Distributors / Retailers of your

products.

• Get them to register to participate in the Show and the exclusive Buyer Hosting Programme.

• Host your Buyers at the Expo.

• Participate in the Networking Events

Page 16: EXPO JAMAICA 2012 BUYER PROGRAMME EXHIBITOR MEETING PRESENTED BY: BERLETTA HENLON FORRESTER FEBRUARY 28, 2012

THANK YOUYour Buyer Recruitment Contacts at JAMPRO:

• Berletta Henlon ForresterManager – Export [email protected]: (876) 978-3337 ext. 2069

• Charlene WongConsulting Officer – Export [email protected]: (876) 978-3337 ext. 2059

• Ashura BurrellBuyer Recruitment [email protected]: (876) 978-3337 ext. 2067