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EXHIBITOR PROSPECTUS

EXHIBITOR PROSPECTUS - WiHCA/WiCAL · The Expo is from 12–2 pm on April 2; lunch is provided to all exhibitors and attendees during the Expo, inside of the expo hall. Exhibitors

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Page 1: EXHIBITOR PROSPECTUS - WiHCA/WiCAL · The Expo is from 12–2 pm on April 2; lunch is provided to all exhibitors and attendees during the Expo, inside of the expo hall. Exhibitors

EXHIBITOR PROSPECTUS

Page 2: EXHIBITOR PROSPECTUS - WiHCA/WiCAL · The Expo is from 12–2 pm on April 2; lunch is provided to all exhibitors and attendees during the Expo, inside of the expo hall. Exhibitors

EXHIBITOR INFORMATIONATTENDEES:With nearly 350 attendees annually, including owners, operators, administrators, Assisted Living managers, DONs, nurses, social workers, activity directors, maintenance and labor staff, support staff, and various other levels of personnel. Exhibiting at the Spring Conference gives you the opportunity to interact and meet key LTC decision makers! WHCA/WiCAL invites all skilled nursing facilities, assisted living facilities, and home health care providers in the state of Wisconsin to attend Spring Conference. Those in our neighboring states are also welcomed to attend.

COST & FEES:$849 for Non-Business Partners; $749 for Business Partners; Single booths include up to 4 booth personnel. Double booths may be purchased for $1,500 and include up to 6 total booth personnel at no additional charge. Single booths are 8 ft deep x 10 ft wide, draped, carpeted, and include one 8ft long table and two chairs. Double booth dimensions are 8 ft deep x 20 ft wide, and include up to two 8ft long tables and 4 chairs. Free WiFi is provided and electricity is available for purchase. The Exhibitor Kit, booth needs, including shipping information, electricity needs, and table/chair needs, will be provided by the expo company, WI Expo, within 3–5 days of registration.

DATE & TIME: The Conference is from April 1–3, 2020. The Expo is from 12–2 pm on April 2; lunch is provided to all exhibitors and attendees during the Expo, inside of the expo hall. Exhibitors are welcome to enjoy lunch in the the Expo Hall from 11:15–11:45 am. Booth set-up time: April 1 between 12–4 pm; April 2 from 7–11:30 am. Tear down immediately following the Expo.

LOCATION: The Hyatt Regency Hotel & KI Convention Center 333 Main St, Green Bay, WI 54301 Phone: 920-432-1234.

EXPO HALL NAME: The expo hall is located on the 2nd level of the KI Convention Center – West, in Grand Ballroom A-E.

THIS YEAR’S THEME:GREAT GATSBY/ROARING 20’S!We encourage all of our exhibitors to be creativeand participate in the Spring Conference theme.

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EXHIBITOR HOURS: APRIL 2, 2020•12-2 pmSet up: April 1• 12–4 pm | April 2• 7–11:30 am

Tear down immediately following expo www.whcawical.org/Spring

Page 3: EXHIBITOR PROSPECTUS - WiHCA/WiCAL · The Expo is from 12–2 pm on April 2; lunch is provided to all exhibitors and attendees during the Expo, inside of the expo hall. Exhibitors

EXHIBITOR HOURS: APRIL 2, 2020•12-2 pmSet up: April 1• 12–4 pm | April 2• 7–11:30 am

Tear down immediately following expo www.whcawical.org/Spring

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EXHIBITOR INFORMATION CONT EARLY BIRD REGISTRATION:Register before January 1, 2020 and receive $50 off the price to exhibit ($100 off if purchasing a double booth!). Additionally, anyone registering prior to February 14 will be entered into a drawing for a Care Classic Golf Prize Package, which includes two free entries into the annual Care Classic on July 20, 2020.

HOTEL RESERVATION & PARKING INFO: This exhibition will be held at the KI Convention Center attached to the Hyatt Regency Green Bay, 333 Main St, Green Bay, WI 54301, 920-432-1234. The exhibit hall is located near all educational sessions, meal functions, and sleeping rooms. The hotel has convenient loading and unloading areas. The WHCA/WiCAL Conference Hotel rate is available for Business Partners. The group rate is $105 per night. Mention the Wisconsin Health CareAssociation while booking. The rate will be available until March 11, 2020. Online Reservations can be made at https://www.hyatt.com/en-US/group-booking/GRBRG/G-WICL.

VISIBILITY, MARKETING, AND SPONSORSHIP: All Exhibitors will be listed in the conference app, with the ability to upload handouts and company information via the app. All exhibitor information will be provided to the attendees via the app and various marketing efforts. Exhibitors will also receive complimentary pre- and post-Conference acknowledgement in various WHCA/WiCAL electronic communications. All Business Partners exhibiting will receive the pre- and post-attendee listing. All Exhibitors will have additional advertising and sponsorship opportunities made available. We encourage you to take advance of these valuable programs and opportunities. Plan to attend The MVP of LTC Opening Night Reception on April 1, from 5–8 pm and the Gatsby Themed Party & Dueling Pianos event on April 2, from 4:30–7:30 pm. Both are extremely well-attended events and give you additional opportunities to meet and network with our members! Advertise in the Attendee Brochure! ½ page ad: $350; full page ad: $500. Ad space will also include the exhibitor booth number! To purchase the ad space, contact Jena Jackson at [email protected] ASAP! Must have registration completed, ad secured, and image received no later than January 15! Purchase the Traffic Builder BINGO promotion to guarantee traffic to your booth! Business Partners may purchase this promotion for $150; Non-Business Partners may purchase the promotion for $200. Details of the promotion: WHCA/WICAL be awarding several cash prizes at various times during the exposition, including the Early Bird $500 Cash Prize and seven $100 Traffic Builder Bingo prizes. Each attendee will be given a BINGO form listing every exhibitor participating in the traffic builder program: Attendees must visit each participating Exhibitor to complete a “Blackout” on the BINGO card; once completed, the BINGO card is returned to one of seven designated areas for the attendee’s chance at $100 CASH! Exhibitors participating in the traffic building promotion are guaranteed to have traffic at their booth!

RESULTS:Your attendance at this exposition will help you open new markets, introduce new products/services, generatesales leads, increase your number of sales, maintain relationships with established clients, and provide networkingopportunities with providers so important to you.

Page 4: EXHIBITOR PROSPECTUS - WiHCA/WiCAL · The Expo is from 12–2 pm on April 2; lunch is provided to all exhibitors and attendees during the Expo, inside of the expo hall. Exhibitors

PROMOTIONAL OPPORTUNITIES

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ATTENDEE BROCHURE

ADVERTISE IN THEATTENDEE BROCHURE! ½ page ad: $350; full page ad: $500. Ad space will also include booth number. To purchase the ad space, contact Jena Jackson at [email protected] ASAP!

Must have registration completed, ad secured, and image received no later than January 15!

PURCHASE THE TRAFFIC BUILDER BINGO PROMOTION TO GUARANTEE TRAFFIC TO YOUR BOOTH! All conference attendees will be given a Traffic Builder BINGO card at registration, listing every exhibitor participating in the traffic builder program. Attendees are instructed to complete a BLACKOUT BINGO by visiting all participating Exhibitor booths. The BLACKOUT BINGO cards are then returned to one of seven designated areas throughout the Expo Hall, for the attendee’s chance at $100 CASH.

Business Partners: $150 • Non-Business Partners: $200

Exhibitors participating in the traffic building promotionare guaranteed to have traffic at their booth!

Page 5: EXHIBITOR PROSPECTUS - WiHCA/WiCAL · The Expo is from 12–2 pm on April 2; lunch is provided to all exhibitors and attendees during the Expo, inside of the expo hall. Exhibitors

HALL MAP AND OTHER DETAILSThe Hyatt Regency Hotel & KI Convention Center

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BOOTH SELECTION:

Pricing: $749 for Business Partners and $849 for Non-Business Partners. You may purchase a double booth space; please contact Jena Jackson at [email protected] to coordinate. Please complete the exhibitor registration online at www.whcawical.org/Spring and select your top three booth preferences. Each booth is 8 ft deep x 10 ft wide, with an 8 ft long table and two chairs. All booths are carpeted and draped. Free Wi-Fi provided; electricity is available. You must register each booth personnel; you may have up to four total booth personnel at no additional charge.

FOOD & BEVERAGE:Complimentary food and beverages are provided during the Expo. Lunch is served for all attendees and exhibitors in the Expo Hall. Exhibitors will have the opportunity to eat lunch 30 mins before the start of the Expo. Additionally, complimentary snacks and refreshments will be provided the duration of the Conference in the Break Area.

ADDITIONAL INFORMATION: All Exhibitors and booth personnel are welcome to attend all convention events, the Keynote session, and education sessions. Please be sure to wear your badge to all networking events and to the education sessions.

Page 6: EXHIBITOR PROSPECTUS - WiHCA/WiCAL · The Expo is from 12–2 pm on April 2; lunch is provided to all exhibitors and attendees during the Expo, inside of the expo hall. Exhibitors

All sponsors will receive recognition of sponsorship prior to Conference in various forms of marketing & communications. This also includes on-site signage reflecting sponsorship. Additional post-conference communication will be sent to all attendees, thanking and recognizing all sponsors. Please contact Jena Jackson at [email protected] or at 608.257.0125 to confirm your sponsorship, obtain more information about sponsorship, or for additional sponsorship suggestions & opportunities.

RECEIVE ADDITIONAL EXPOSURE BY BEING A CONFERENCE SPONSOR OF ANY OF THE FOLLOWING:

ATTENDEE BADGE SPONSOR: $1,500

Company branded lanyard and/or badge holder given to all attendees at registration (One Available)

MVPS OF LTC OPENING NIGHT RECEPTION SPONSOR: $1500 (One Available)

KEYNOTE SPONSOR: $1500, opportunity to introduce the Keynote speaker on April 2 (One Available)

BREAKFAST/BREAK SPONSOR: $500 each (Three Available)

LUNCHEON SPONSOR: $3000 (One Available)

REGISTRATION GIFT SPONSOR: $300 each

Name and Logo Displayed, Opportunity to Give Away Logo’d Swag at Registration Desk All Three Days(Two Available)

PRIZE SPONSORS: $750 (One Available)

GATSBY THEMED PARTY & DUELING PIANOS EVENT SPONSOR: ($1500 Two Available)

ADVERTISE IN THE ATTENDEE BROCHURE! ½ page ad: $350; full page ad: $500

Ad space will also include booth number. To purchase the ad space, contact Jena Jackson at [email protected] ASAP! Must have registration completed, ad secured, and image received no later than January 15!

Please contact Jena Jackson at [email protected] or call the WHCA/WiCAL office at608-257-0125 for further details and to confirm your sponsorship.

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CONFERNCE SPONSORSHIPS

Page 7: EXHIBITOR PROSPECTUS - WiHCA/WiCAL · The Expo is from 12–2 pm on April 2; lunch is provided to all exhibitors and attendees during the Expo, inside of the expo hall. Exhibitors

WEDNESDAY, APRIL 1 • 5-8 PMATRIUM OF THE HYATT REGENCY HOTEL

Before the Conference programming is in full swing on Thursday,

join us at our MVPs of LTC Opening Night Reception with long-term

care professionals and business partners!

Stop by and enjoy a few cold beers, some classic tailgating games,

and mouthwatering food. This is a perfect opportunity to

build lasting relationships in a relaxing, fun, inviting atmosphere!

Page 8: EXHIBITOR PROSPECTUS - WiHCA/WiCAL · The Expo is from 12–2 pm on April 2; lunch is provided to all exhibitors and attendees during the Expo, inside of the expo hall. Exhibitors

Thursday April 2Lower Level of the KI Convention Center

in B1 and B2Cocktail Reception 4:30-5 pm

FOLLOWED BY GATSBY PARTYAND DUELING PIANOS EVENT

5–7:30 pm

COSTUMES AND DRESSING INCOSTUMES AND DRESSING INGatsby themed clothingGatsby themed clothing

Is Strongly Encouraged!Is Strongly Encouraged!

HOLD ON! These Performers are Adept at Entertaining Audiences

Rip Roaring Humor to Go Along With TheirIncredible Performing Skills.

National Experience + Local Roots =Can’t Miss Entertainment!

Page 9: EXHIBITOR PROSPECTUS - WiHCA/WiCAL · The Expo is from 12–2 pm on April 2; lunch is provided to all exhibitors and attendees during the Expo, inside of the expo hall. Exhibitors

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ELITE PREMIER BUSINESS PARTNER

M3 Insurance828 John Nolen DriveMadison, WI 53713608-288-2807Pat [email protected]

ELITE BUSINESS PARTNERS

CE Solutions1111 W. San Marnan DriveWaterloo, IA 50701866-650-3400Deb [email protected]

McKesson Medical Surgical8121 10th Avenue NorthGolden Valley, MN 55427800-328-8111Kristen [email protected]

Navigator Group Purchasing, Inc.25-A Vreeland RoadSuite 200Florham Park, NJ 07932800-642-3020Laurie [email protected]

Specialized Medical Services, Inc.5343 N. 118th CourtMilwaukee, WI 53225414-476-1112Steve [email protected]

WHCA/WiCAL Service Corporation131 W. Wilson StreetSuite 1001Madison, WI 53703608-257-0125Jena [email protected]

Wipfli LLP10000 Innovation DriveMilwaukee, WI 53226414- 431-9300Larry [email protected]

PRIME BUSINESS PARTNERS

Energy Performance Lighting243 Bonnie RoadCottage Grove, WI 53527608-661-5555 X205Rodney Heller LC, [email protected]

Martin Bros Distributing6623 Chancellor DriveCedar Falls, IA 50613608-343-3194Christy [email protected] [email protected]

SELECT BUSINESS PARTNERS

Gordon Food Service10901 38th St. Kenosha, WI 53144309-781-8259 Kymberly [email protected]

Nassco, Inc.5365 S. Moorland RoadNew Berlin, WI 53151262-432-4977Danell [email protected]

Pathway Health Services, Inc.11240 Stillwater Blvd NLake Elmo, MN 55042651-407-8699Stacy [email protected]

St. Croix Hospice7200 Hudson Blvd., Suite 230Oakdale, MN 55128651-735-3656Rick [email protected]

Think AnewPO Box 669 Madison, MS 39130 601-853-1953Stacey [email protected]

University of Wisconsin Healthcare AdministrationLocations in La Crosse, Parkside,Platteville, Stevens Point, & Stout 608-265-1496William [email protected]

GOLD BUSINESS PARTNERS

Accurate Healthcare615-423-7902Jame [email protected]

AdvaCare Systems888-233-7677Josh [email protected]

AlixaRx419-277-6334 Scott [email protected]

American Data608-643.8022John [email protected]

Avanir414-403-5867 Frank [email protected]

Basic American Medical Products920-904-0989Jacqueline [email protected]

Behavioral Care Solutions248-895-5470 Robert [email protected]

Direct Supply Inc.414-760-8421Savannah [email protected] [email protected]

EasyShifts920-373-3747Michael [email protected]

Encore Rehabilitation Services502-400-6361Ryan [email protected]

Fusion Medical Staffing877-230-3885 Chris [email protected]

GrapeTree Medical Staffing712-336-0800Aaron [email protected]

Health Dimensions Group763-210-6727 Leah [email protected]

Healthcare Services Group920-216-2458Jason [email protected]

HPSI Purchasing Services414-405-0300 Pete [email protected]

Ideacom Mid-America651-292-0102Susan Eason [email protected]

Integra Healthcare Equipment888-828-7729Brett [email protected]

Medline262-412-4001Mark [email protected]

MJ Care, Inc.414-329-2500Bethany [email protected]

MobilexUSA866-682-5454Lindsey [email protected]

New Horizon Foods763-218-3098Amy Wemple RD, [email protected]

Northwest Respiratory Services800-232-0706Mark [email protected]

Omnicare, a CVS Health Company888-545-6664Eric [email protected]

PointClickCare905-858-8885 Kayleigh [email protected]

Preferred Podiatry Group, P.c.262-995-3340Briana [email protected]

Rehabcare502-596-7640Jen [email protected]

Reinhart Foodservice608-793-9278Katie [email protected]

rtNOW Telehealth612-760-0904 Curt [email protected]

Shared Purchasing Solutions608-317-9556Raphie [email protected]

Senior Dental Care913-647-7950 Laura [email protected]

SeniorWell312-956-7417 Amy [email protected]

Sky Satellite715-258-9211 Kevin [email protected]

Sysco Baraboo608-477-5694Lea [email protected]

Temp Social Work651-504-8010Julie Reedy, [email protected]

U.S. Water LLC715-842-2215 Seth [email protected]

United Rx Pharmacy773-520-1987 Andrew [email protected]

WISHIN608-268-1841 Amy [email protected]

2020 Elite Premier, Elite, Prime, Select, and Gold Business Partners

REVISED 10/9/19

Interested in becoming a WHCA/WiCAL Business Partner or changing your Business Partner Sponsorship Level? Please contact Jena Jackson, Director of Development, at [email protected] or 608-257-0125 for more information.