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New Product Description (NPD) LCD TV

2010 Fighter TV (Prava Series)

•Fighter TV Model

•HDMI V1.3 Input

•High Glassy ID

•High Resolution up to 1080p

•120Hz MEMC Motion Boost

•HDMI CEC friendly

•Universal Remote Control

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Product Position2010 fighter product – Clear and Simple Basic TV Function Specification – Simple to Use First unit LCD TV in homeEco friendly & power saving

Target CustomersFirst time to buy LCD TVBudget limited user

Target Launch Date Jan. 2010

1ID Description

1Rear Facing I/O

REAR COVER

Rear and side I/O

Swivel

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High Glossy Clear Bezel

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DECO-STRIP

1 Features

11. Comply with EPA’s ENERGY STAR® Program Requirements

for Televisions Eligibility Criteria (Version 3.1).

2. Qualified Product: Power consumption in Standby doesn’t exceed 1 watt.

3. Meeting Energy-Efficiency Criteria and qualified as Energy Star.

4. Meet China LCD power saving Level-2 (depends on some models)

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HDTV supported- up to 1080p (32”, 42”)1) Prava series is fully supported for 720p, 1080i and 1080p inputs, they

can provide users extremely high picture quality when watching HD programs or connected to Blu-ray Disc player, PS3, Xbox 360, etc.

2) Furthermore, LC42K03M and LC46K03M have the native resolution of 1920x 1080, so they can provide an impressive full high-definition picture which users can hardly imagine.

WXGA

Full HD resolution provides 6 times higher resolution than the traditional.End user can enjoy the Full HD entertainment via LC42K03M and LC46K03M .

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HDMI 1.3 input 1) HDMI input allows the users to easily connect to other consumer electronics

such as Blu-ray DVD player to enjoy multimedia contents.

2) HDMI can transmit all HDTV standards and uncompressed digital audio such as Dolby Digital and DTS, it can also supports 10-bits and even more color depths to present vivid color.

-True and nature color display Real Color technology leads HDTV color expression to new generation. When you turn on AOC TV, the users will start to enjoy beautiful and vivid color. AOC TV produces breathtaking picture quality with reduced visual noise, enhanced color and overall image detail even on 1080p sources such as Blu-ray Disc™ players and high definition TV game.

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DCR

Dynamic Contrast Ratio (DCR) - Deeply Contrast Ratio control technologies can achieve super high contrast ratio, which allows the user to see the dark areas of the content in more depths.

DCR off DCR on

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Motion boost provides the clear picture even in fast motion video. (Partial Models)

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Time shift is the recording of programming to a storage medium to be viewed or listened to at a time more convenient to the consumer.

USB Music and USB Photo provide the feature for user to see the photo and listen the music though the USB connection

(Partial Models)

(Partial Models)

1A convenient design that can swivel from enable user to watch TV in different angle.

Image Ratio Control: With an input format of 4:3, switching display formats from 4:3 to 16:9 matches the input format and prevents the distortion of images. And there is also hotkey for easy adjustment.

Glossy finished Cabinet:

FRC 8-bit Panel can display 0.5 million more colors than normal the typical TN 6-bit panel(16.2 million of colors)

+- 350

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Benchmark

Brand AOC Sony TCL

Model Name LC32H03 KLV-32S550A LCD32K73

Backlight CCFL CCFL CCFL

Aspect Ratio 16:9 16:9 16:9

Resolution 1366 x 768 1366 x 768 1366 x 768

Connector •YPbPr*1,•S-Video*1•VGA*1,•PC Audio in x 1•HDMI*1,•AV-out*1•AV-in*2,•Headphone*1

•YPbPr*1,•S-Video*1•VGA*1,•PC Audio in x 1•HDMI*2,•AV-out*1•AV-in*2,•Headphone*1

•YPbPr*1,•S-Video*1•VGA*1,•PC Audio in x 1•HDMI*0,•AV-out*1•AV-in*2,•Headphone*1