everything begins with a concept…

1everything begins with a concept…

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Presentation OutlineConcept Management Consulting Ltd. (“Concept”) - Introduction

Our Services

Concept Today

Leadership & Team

Case Studies

Concept Management Consulting Limited

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Concept – Introduction


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About Us Provides Entrepreneurial & Strategic Consulting, India Entry,

Capital Raising and Shared CFO services 14 years Delivery track record across sectors and geographies Serviced mid-size to large businesses - annual sales ranging

from less than USD 10 Mn to over 1 Bn Diversely talented, highly qualified and variedly experienced

team of professionals comprising Engineers, Management Graduates, Bankers, Chartered Accountants, Lawyers, Public Relations professionals, Company Secretaries & more

Effective Network among decision makers and well established relationships at Central and State level

Strategic Initiatives into Toll Roads, Power Sector & now setting-up a Private Equity fund

Credited with bringing Asia’s largest toll concession company to India

Delivering innovative strategic, financial & entrepreneurial solutions for both Public and Private sector

With long term relationship orientation, sense of

ownership and transparent & professional approach,

Concept has been the preferred consulting

partner for problem solving, end-to-end solution

delivery, strategic and financial advisory

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Mission & Our Approach

MISSION

Concept shall strive to be a universe friendly high productivity human organization creating sustainable value through all its endeavors by means that are ethically and morally above questioning

Relationship Driven ApproachConcept believes in building long term relationships with clients, partners and associates instead of a transaction driven approach

OUR APPROACH

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Service Portfolio


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Services


Our core competence is in the areas of Business Strategy, Entrepreneurial Solutions & Financial Engineering - our understanding of Indian market is deep & matured

We are always willing to partner in ventures where our role playing is limited to the areas of our core competence

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Concept focuses on its core competences across various sectorsIndian Markets Overseas Markets

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Our Services

Shared CFO Entrepreneurial Consulting

India Entry Strategy

OurServices

Equity & Debt Syndication

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Services

EntrepreneurialConsulting

Provide business Strategy, Implementation Support and Value Engineering Services to Entrepreneurs for enterprise growth

Partner with Entrepreneurs for creation of Valuable Enterprises

Expertise in deal structuring, turnaround strategies and related advisory services

Our Success Stories Partnered with PLUS Expressways Berhad, Asia’s Largest

Toll Concessionaire Company, to enable enter Indian Infrastructure Sector

Put together consortium of Korean E&C Leader, American architects, Indian developer & Concept for Development of DDA Commonwealth Games Village – turned down the work on disagreement with organizers on objectives

Assisted the largest E&C company in India to partner with a leading Malaysian company to develop Transit Oriented Property in Maharashtra

Devised & facilitated implementation of growth, business remodelling, value engineering and turnaround, strategies for several companies across verticals

Our Services


India EntryStrategy

OurServices


Entrepreneurial& Strategic Consulting

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Services

Our Services


SharedCFO

OurServices


India EntryStrategy

Market Opportunity Assessment Industry Analysis, Risk Profiling Entry Strategies – M & A, Joint Venture or Wholly owned Outline Business Plans including implementation plan Incubation Services

Þ Company IncorporationÞ Initial Team and Office SetupÞ Premises during incubationÞ Research and Analysis for expansion

Technology Transfers Managing Government and third party relations Support during facility setup Distribution Network / Marketing Channel Setup Initial Lead Generation/Project IdentificationKey Value Additions Reduction in project gestation time Cut down on time required to deploy client resources Reduced risks arising from delayed approvals, trial &

error Local management support available for advisory and

crisis management

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Services Debt & equity syndication services including proprietary

book financing support

Expertise in all Domestic, International Credit Facilities, reducing cost of capital & debt restructuring

Expertise in structuring and achieving tailored financial closure on schedule and in cost & cash flow efficient manner

Structured several unprecedented Financial Products and Customized Solutions to help Small and Medium Businesses (SMBs)

Advised clients in Sugar, Media, Construction and Environment sectors on raising equity through private equity/capital markets

Client retention rate of over 95% and more than 50% of existing revenues from repeat business

Our Services


India EntryStrategy

OurServices


Equity & DebtSyndication

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Services

EntrepreneurialConsulting

Our Services

India EntryStrategy

Entrepreneurial Consulting

India EntryStrategy

OurServices


Shared CFO

Small to Medium Businesses typically require high-end CFO services to efficiently manage the growing business however limited resources compel companies to settle for lesser skilled individuals

Our Shared CFO service bridges this gap

Presently catering to five such selected clients spread across sectors

Concept also works with Private Equity players to provide CFO services for their investments

As Shared CFO, Concept provides:

Þ Strategic and Directional support

Þ Relationship management with investors & lenders

Þ Systems and Procedures

Þ Capital raising

Þ Complete Financial Management

Þ Advisory services for long term value creation

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Evolution&

Capability Drivers


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Concept’s Journey Over the Years

2001Begins India entry strategizing & execution consulting to Foreign businesses entering India

1997Concept Incorporated to provide strategic & entrepreneurial consulting services to family managed businesses

2007Forms Consortium for building 2010 Common Wealth Game’s village. The consortium is rated best among 11 other competitors

2006Partners with Asia’s Largest Toll Concessionaire for its entry into India

2009Assists L&T in identifying strategic partner for transport oriented property development

2009Forms Concept International Business Consulting Pvt Ltd. (CIBC), for exclusively providing India Entry Strategy consulting to clients in Western Europe and American markets

2010Forms Concept Powercon in partnership with Powercon Projects Pvt Ltd (CPPL) to enter into Power EPC business

Timeline

2011Acquires 51% stake in Koyela Thermal Power Pvt. Ltd. to develop & operate 2X660 MW thermal power generation plants

2011Setting-up private equity fund


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Capability Drivers

Wide Network among Decision

Makers

Execution Capabilities

through Sector Specific

subsidiary companies

Concept’s integrated knowledge driven approach with complete execution support for sustainable value creation is based on following key capability drivers


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Capability DriversExperienced &

Talented Human Capital

Execution Capabilities Wide Network among Decision Makers

• Led by anoop gupta who brings over 30 years of diverse global experience in broad spectrum of Business & Strategic Consulting backed by outstanding scholastic & academic achievements

• Worked 14 years with leading multinational organizations – Arthur Andersen & Co., Credit Agricole, Hewlett Packard, KPMG etc. before setting up Concept

Leadership

• Cumulative experience of more than 200 Years• Track record of entrepreneurship, participation in governing, setting

up/turning around businesses & more • Includes sitting board members of Indian & international companies

Top Management

• Qualified professionals from India’s best colleges – ISB, IITs, BITS • Diverse background from banking, consulting, company secretary & legal• Average industry experience of more than 7 years

Execution Team

With its diverse & long experience, Concept's team is well positioned to manage & execute various phases of an engagement and complete life-cycle of an investment


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Capability Drivers

Pharma & Health

FMCG

Industrial Products

Food

Auto

Infra-structure

Consumer

Services

OTC & Ethical Devices R&D

Edible Oil, Confectioneries, Skin Care and Cosmetics

Auto Ancillaries, Power, Industrial Tools, Material Handling Electrical, Electronics, Clean technology, Lifts & Elevators

Flavors, QS Restaurant , Ready to eat & cook food, Dairy

Two Wheelers, Off roaders , 4 wheeler/HCV/LCV/ Cranes

Construction, Carpet, Tiles, Bathroom and Kitchen Lighting

White Goods, Baby products, Merchandise, Sports

Exhibitions, Rental Services

Concept team has exposure in various industries

Experienced & Talented Human

CapitalExecution Capabilities Wide Network among

Decision Makers


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Illustrative Client List

SICOM Investments & Finance Limited

http://www.hotelpolotowers.com/index.html

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Capability Drivers

Toll Roads

India EntryConsulting

Power Transmission

EPC

Power Generation

Real Estate

Securities



Decision Makers

Concept’s strategic investments in following sectors provide strong execution capabilities and support platform in these sectors to various Concept Group companies


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Capability Drivers

Investor Community

Entrepreneur Community

Domestic Clients of Concept

International Clients of Concept

Clients of Concept’s Invested Entities

Govt. & Bureaucratic

Offices



Decision Makers

Concept has wide network among decision makers and investors


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Concept - Corporate Structure


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Consulting Companies

Concept Management Consulting Ltd.

Concept International Business Consulting Ltd.

Concept Entrepreneurial Consulting Pvt. Ltd.

Concept – Corporate StructureConcept group consists of following companies

Sector Specific Operations

Koyela Thermal Power Pvt. Ltd

Integrated Home Solutions Pvt. Ltd.

Concept Powercon Projects Pvt. Ltd.

Concept Volop Securities Pvt. Ltd.

CMCL Commercial Plaza Pvt. Ltd.

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Consulting Companies – Overview Apart from services offered by Concept, specialized consulting services are offered

through following subsidiaries

Concept International Business Consulting Ltd.Þ Focuses on assisting foreign companies in entering India as manufacturer or supplier of

products and services

Þ Established as a joint initiative with 4 key professionals supported by a team, having cumulative work experience of more than 60 years in India Entry services

Þ In a span of 12 months, mandated by 20 companies from Europe & North America and delivering successfully

Concept Entrepreneurial Consulting Pvt. Ltd.Þ Focuses on providing network hand-holding with Government entities

Þ Established as a JV with highly experienced and well connected individuals

Þ Steering some high-end multi billon dollar projects with path-breaking concepts


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Consulting Companies – India Entry Services


• India Opportunity Assessment • Evaluation of Strategic Options• Develop Tailor made low risk, light asset Indian entry model• JV/Acquisition/100% Subsidiary/ Import distribution/ Manufacturing)

Pre Entry

• Create Entity for India Operations• Recruiting India team• Joint venture or acquisition if required• Signing Agreements with Partners/ Distributors• Setting up office

Entry

• Assist in Financial engineering and Debt / Equity raising from India• Ensure that financial closure is achieved in the most efficient way for both short term and

long term funding requirements • Ensure that a valuable enterprise is created within 24 months in India and subsequently listed

with in 48 months for creation of long term enterprise value

Post Entry

Concept hived off India Entry Services into a separate company CIBC from Dec 2009

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Consulting Companies – India Entry Services


Client planning to enter India

Target Identification

Merger & Acquisitions

Market Research India Visit Strategy Business Plan

Market ResearchAcquisition

Strategy Formation

Negotiations & Term sheet

Due Diligence

Govt. ApprovalsDeal ClosurePost Merger

Support

Site Selection Land Purchases

Govt. Approvals

Hiring Executives

Team Deployment

Recommend Service

Provides

Project Managemen

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GreenfieldOperations

Continuous value add across the Chain

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Toll Roads

Power Transmission EPC/Power Generation

Real Estate Securities PE Fund

In addition to specialized consulting, Concept has strategic investments in following sectors in partnership with professionals having long experience in their respective industries


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• PLUS Expressway Berhad (PEB), Malaysia is Asia’s largest and World’s sixth Largest Toll Concession Company operating 968 Kilometers of Toll Concessions

• PEB is partially held by Government of Malaysia and is listed on Kuala Lumpur Stock Exchange with annual revenues of USD 860 Mn

• PEB and Concept relationship goes back to 2004 when Concept assisted it in entering Indian market. Concept is currently a minority shareholder with PEB in its Indian Subsidiary PLUS BKSP Toll Limited (“PBTL”). anoop gupta is on the board of PBTL

Background

•Raised US$ 35 mn of local debt with no guarantee from PEB or its bankers•Managed construction period extension of 219 days - additional revenue US$ 5.8 mn•Refunded PEB preference capital of US$ 3 mn through bank borrowing before completion of construction

•Extension to construction period led to commencement of toll 187 days ahead of revised schedule though actual construction was considerably delayed

•Two rounds of re-phasing of local debt including one enhancement to meet cost overruns

•Provided high quality human resources on secondment

Relationship Highlights

•In July 2008, PBTL situation looked challenging surrounded by significant negative clouds on horizon and Concept has successfully handheld PBTL to its present position which offers clear visibility of profits

•Currently Concept is working to have PBTL claims settled in a favorable manner and to further expand concession period through negotiated additional works & variations orders

Continuous Contribution


Toll Roads Power EPC Power Generation Real Estate Securities PE Fund

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CPPL is led by Mr. Tathagat Mohanty who brings over 14 years of experience as a professional and an entrepreneur in the power industry. He worked as Chief Project Officer (East) with Jyoti Structures Ltd heading prestigious World Bank Projects

CPPL has an advisory council of dedicated professionals who have served at key positions in companies and utilities like ABB, AES, Bhusan Steel, Nava Bharat Group, Power Grid Corporation and Orissa Power Transmission Corporation Ltd

CPPL (through PPAL) currently has projects in hand with contract value of Rs. 88 Crores

CPPL is in advanced discussions for partnership with a leading Malaysian company with expertise in power and civil infrastructure. The ~$400 Mn Malaysian company is one of the largest developers of transmission lines in Malaysia and has the Employee Provident Fund of Malaysia (asset base of $100 Billion) as its single largest shareholder (~41%)

The Malaysian company has expressed its definite interest in joining with CPPL and has already bid in consortium with CPPL for a 220 km transmission line project in India

CPPL in discussions with the Malaysian company has set a target of reaching Rs. 500 Crores order book by 2013

Concept has partnered with Powercon Projects & Associates Limited and formed Concept Powercon Projects Limited (CPPL) to exploit opportunities in the Indian power sector

CPPL provides specialized expertise and execution capabilities in commissioning Transmission Lines & Sub-stations from 132 KV to 400 KV



Background

Management

Order Book

Strategic Value Add by Concept


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• Concept has partnered with Koyela International Pvt. Ltd. (“KIPL”) to form Koyela Thermal Power Pvt. Ltd. (“KTPPL”) for development & operation of 2X660 MW coal fired power generation plants at Jharkhand, India

• KIPL operates in international coal trading and assists Indian companies to acquire coal linkages

• KTPPL has the right to purchase 750 acres of land in the coal and mineral rich state of Jharkhand

Background

• Concept is in the process of arranging funds of USD 34 million as debt investment into KTPL

• Concept has designed a unique partnership model to overcome the challenges of land acquisition typically faced by most IPPs

• Concept is providing strategic advisory on various aspects related to seamless project management, obtaining the required approvals and identification of a foreign partner with necessary technical capabilities

Strategic Value-add by

Concept



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Real Estate

•Integrated Home Solutions Pvt. Ltd.•Focuses on real estate development activities•In negotiations for developing an affordable hosing township together with Maharashtra Housing and Area Development Authority (MHADA)•Approximately pre sold 25,000 housing units (10 Million sq. ft. built-up area) to be developed on 105 Acres of land located at outskirts of Pune, a large industrial city near Mumbai•Expected revenue from this development is ~USD 200 Million•Balance 157 Acres land shall be available for other residential & commercial projects valued at ~USD 800 Million

•CMCL Commercial Plaza Pvt. Ltd.•Owns and leases commercial properties; houses present administrative office of Concept in one of these properties

Securities

• Concept Volop Securities Pvt. Ltd.• Wholly owned subsidiary focuses on• Investment management activity for HNIs & institutional investors• Identifying & exploiting volatility opportunities in stock market

• Backed by qualified team of research professionals

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Cherry pick investment on highly informed basis More than 200 years of cumulative experience in entrepreneurial & strategic consulting Availability of focused services from subsidiaries & strategic business verticals Effective network among decision makers in investor and entrepreneur community

Deal Sourcing Value Creation Exit Strategy

As logical extension of its services Concept is launching its own PE Fund

CIBC Entrepreneurial & Business Consulting

Shared CFOReferrals &Network


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Risk Partnership with Clients


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Preferred Relationship Model – RISK PARTNERING Our experience in strategic consulting for foreign clients has been that at the beginning it is often

difficult to define actual role that Concept is required to play and document its value to business

On the other hand, clients prefer to minimize consulting and advisory costs while the Indian business initiative is in exploratory phase requiring equity funded spending

With a view to demonstrate our ‘Conviction’ and to ‘Harmonize Interests’ for a smooth long-term relationship, Concept often takes sweat equity in the Indian ventures

Sweat Equity model has found wide acceptance in achieving harmony of objectives & overcoming ‘Initial Stranger Resistance’ due to multiplicity of factors in cross border entrepreneurial consulting

Concept has a few well-sized ongoing relationships based on this model

Þ Concept is a partner with Asia’s Largest Toll Concessionaire Company in its Built Operate and Transfer (BOT) highway concession in India. Concept has been responsible for bringing this company to India and for assisting them in securing their first BOT project in India, a 22.5 kilometers road on the periphery of Mumbai city, the financial capital of India. The Company is Asia’s largest and world’s 6th largest toll company having revenues in excess of USD 800 Mn

Þ This relationship model is leading to setting up of the Private Equity Fund as the number of invested companies & size of investments is growing

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Leadership & Team


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Leadership Concept is founded and led by anoop gupta who brings over 30 years of

diverse International experience

anoop is a Chartered Accountant and Cost Accountant with additional qualifications in Law and Company Secretarial

anoop brings hands-on and directional experience in Business Development, Corporate Finance, Strategy, Banking, Fund Management, Investment Product Engineering, Auditing and broad spectrum Business Consulting

Before starting Concept in 1997, anoop has worked:

Þ 7 years at Arthur Andersen & Co. and KPMG as a Consultant,

Þ 2 years at Banque IndoSuez (now Credit Agricole) as a Banker,

Þ 3 years at Hewlett Packard as Corp Financier for Kingdom of Saudi Arabia,

Þ 2.5 years as advisor to President and a sitting board member with Al Faisalia Group (USD 400 Mn diversified business) in the Kingdom of Saudi Arabia.

Concept is well positioned to take up

end to end responsibility for

YOUR assignments

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Leadership – ConceptV S ReddyDirector

Has over 40 years of experience in banking sector; held very senior positions in public and private sector banks

Last position as MD & CEO of Lakshmi Vilas Bank - a bank with prominent presence in South India - having a network of 275 branches all across the country

Led the Mumbai circle of Canara Bank - the 3rd largest public sector bank in India - as General Manager of the Corporate Credit Dept for over 4 years; also worked at the London Branch of Canara Bank

Holds a Masters degree in Economics from Bangalore University and is an associate of The Indian Institute of Bankers

Wan Ahmad KamalResident Director, Malaysia

Brings over 40 years of experience as employee & entrepreneur and invaluable internationally network & goodwill

Held managerial positions in marketing in Malayan Tobacco Company (part of British American Tobacco) and Pernas Trading Sdn. Bhd.

Launched aviation company with Armed Forces Cooperative on aircraft charter, cloud seeding, aerial spraying of fertilizer, fixed wing charter with Esso & avionics maintenance

He is a graduate with Bachelor of Economics (Business Administration) from University of Malaya, Kuala Lumpur

Sanjivv Gandhi Director

Brings over 25 years of entrepreneurial experience in diverse industries with business associations spread across the globe

Manages key accounts at Concept and consults clients primarily in Corporate Finance and Business Strategy

Sitting board member with Kampala Holdings, UK. He manages company’s Indian assets in India worth US$ 100 Mil

Holds an MBA in Finance & Marketing, a degree in Law and Diploma in Engineering

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Leadership – ConceptAnil ChawlaDirector

Brings over 30 years of diverse entrepreneurial experience in management, strategy and legal advisory

Senior Partner at a law firm specializing in non-litigation legal advisory to corporates Has been member of various national committees formed by Govt. of India on judicial

reforms Anil is a law graduate from Barkatullah University and a mechanical engineer from Indian

Institute of Technology (IIT) PowaiTathagat Mohanty Director

Brings over 14 years of experience in consultancy and EPC work in transmission line and substations up to 500 HVDC in Power Sector including 7 years as an entrepreneur

Worked with Jyoti Structures Ltd. for 8 years as Chief Project Officer (Eastern Region) Recipient of Acharya Vinoba Bhave Sadhbhavana Award, Ashraya Samman and nominee of

Rajiv Gandhi Excellence Award Holds a Masters degree in Science and is a gold medalist in MBA and CE (Power Systems)

at IT BHUManoj ShahHead - Shared CFO

Brings over 14 years of diverse experience into business & strategy, general management and finance across different industries including Hospitality, Real Estate, Alcobev, Information Technology & Retail

Before joining Concept, Manoj has led finance and strategy function of a hospitality group with business interest in Alcoholic beverage distribution, Hotels, Food, Fitness & Real Estate; he founded & led an assurance consultancy fir and successfully sold this venture to a foreign company entering India

Manoj is a Chartered Accountant and Certified Information Systems Auditor (USA)

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Leadership – CIBC


Sujay Sen Gupta Masters in Economics from Delhi School of Economics; has more than 20 years of experience in strategic consulting for companies from industries such as Engineering, Healthcare, IT, Consumer, Energy, Chemicals & Petrochemicals

Has worked with international customers in North America, Europe and India. Has been involved in working closely with Top Management and Board members of organizations in the process of business development, strategy formation and implementation

Ritesh Dudeja Graduate in Industrial Engineering and Masters in Business Administration, Ritesh has more than 15 years of experience spread across various industries in Strategy Consulting, Mergers & Acquisitions and Project Management.

He has experience in setting up green field projects in Automotive, Facility Management Services, Engineering Design, Engineering Components, Steel fabrication, Formwork Products and Chemicals etc.

Yajna Prakash Graduate in Mechanical Engineering, Masters in Consultancy Management from BITS, Pilani and specialization in International Business from Indian Institute of Management (IIM) Kolkata, he has more than 14 years of experience in management and strategic consulting

Experienced in business advisory, strategy advisory, implementation & transaction process ensuring successful start-up operation for foreign companies setting up in India, he currently serves as a director of Indian operations of several companies

Saurabh Gupta Graduate in Mathematics & Management from Newport University with 13 years of working experience in consulting and market research. Has worked with US, European and Japanese companies investing in India

Experience in designing, developing and implementing India entry strategies through research, business intelligence/ due-diligence and business modeling etc.

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Leadership – CECLKanwar Karanjit Singh

Kanwar Karanjit Singh is a leading businessman involved in coal and power trading He belongs to The Royal Family of Kapurthala State He was chairman/MD or Spice Energy Limited from 2007-09 He has been a serial entrepreneur and pioneered power trading in private sector in India under

Koyela Energy Resources Private Limited. He also pioneered blending of imported coke and indigenous coke to make thermal grade coal in India under Koyela International Limited. He also pioneered in coke blending on barges on high seas. He has also been instrumental in setting up the coal trading unit for MMTC

He is an alumnus of the prestigious Doon School

Begum Noor Bano

Begum Noor Bano is a prominent Political Leader and Social Worker She belongs to The Royal Family of The Nawabs of Rampur (in the state of Uttar Pradesh) She has been a Member of Parliament where she was elected during its 11th & 13th terms She has been a member of All India Congress Committee, member of Consultative Committee,

Ministry of Home Affairs, member Committee on Commerce and member of Consultative Committee, Ministry of Chemicals and Fertilizers

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Team – ConceptAbhishek Sehgal Abhishek brings over 8 years of experience in strategy, project management and business

analytics across Banking, Finance and Technology domains. His prior engagements have been with YES BANK, Fidelity Investments and Cognizant. Abhishek holds an MBA in Analytical Finance and Strategy from Indian School of Business (ISB), Hyderabad and a Bachelor of Engineering (Mechanical) from Army Institute of Technology, Pune.

Arpita Tanna Arpita Tanna is responsible for all legal and regulatory functions in the organization and associate companies. She represents the organization at relevant institutions to ensure legal compliance. Her expertise is in formulating winning strategy and liaising with external parties to ensure successful closure of legal matters. Her forte is corporate law. Arpita is an Associate Company Secretary from The Institute of Company Secretaries of India, Mumbai and holds bachelors degree in commerce & law from University of Mumbai.

Ashish Sharma Ashish holds an MBA in Analytical Finance from Indian School of Business (ISB), Hyderabad and B.Tech in Civil Engineering from Indian Institute of Technology, Mumbai (IIT-Bombay). He brings over 8 years of work experience in financial analytics, strategy and technology consulting across Banking, Finance and Product Lifecycle Management (PLM) domain through his prior engagements with Yes Bank Ltd and Geometric Software Ltd

Chirag Paleja Chirag Paleja is responsible for handling capital markets related assignments. He has significant expertise in debt & equity syndication and investment advisory. Chirag joined Concept in 2007 and has been instrumental in growing capital market related services of the organization. Prior to Concept, Chirag worked with ICICI Prudential Life Insurance Company as an Investment Advisor. Chirag is an Associate Chartered Accountant from Institute of Chartered Accountants of India. He holds certifications from NCFM (Commodities & Derivatives), AMFI, BCDE, and IRDA.

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Team – ConceptManish Acharya Manish is a legal and finance professional with experience in areas of corporate capital

raising, transaction structuring, credit rating and legal advisory. Prior to joining Concept, Manish was associated with Fox Mandal Little and CRISIL, where he assisted domestic and international clients in fund raising through equity, debt and structured finance routes. Manish is a law graduate from the Government Law College, Mumbai and an Associate Company Secretary, and has an MBA in Finance from the Indian School of Business (ISB), Hyderabad.

Ramendra Shukla Ramendra has over 8 years of consulting experience in business strategy, supply chain, corporate finance domains across various sectors including Infrastructure, Real Estate, Information Technology, Construction and Media. Ramendra is an MBA in Finance and Marketing from Indian School of Business (ISB), Hyderabad and a B Tech in Mechanical Engineering from Birla Institute of Technology and Science (BITS), Pilani.

Sachin Kothari Sachin has over 6 years of experience in business strategy, corporate finance, accounting and taxation. He has experience across different industries including Media & Entertainment, Commodity Markets and Bullions. Sachin holds an MBA in Strategy and Finance from Cass Business School, City University in London and he is an Associate Chartered Accountant from the Institute of Chartered Accountants of India.

Sadhna Gupta Sadhna Gupta has a Masters Degree in Social Work and a degree in Commerce. She manages the HR and administrative functions at Concept

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Thank You!

Concept Management Consulting Limited501-502, A Wing, Building Number 2, Kailas Complex, Vikhroli (W) - 400 079, Mumbai (India)Off: +91 (22) 2518 1951/52 | Fax: +91 (22) 2518 1953 | www.cmcl.biz

http://www.cmcl.biz/

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Appendix

Case Studies

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Case StudiesCAPITALRAISING

Asia’s largest toll concessionaire company

• Concept raised USD 35 Mn of debt for the client from local banks

• Concept successfully restructured debt due to 18 months delay in project execution

• Expertise in deal structuring, turnaround strategies and related advisory services

Concept assists in fund raising, financial advisory and capital restructuring

A leading Integrated Sugar Manufacturing and Civil Constructions Company

• This Aurangabad-based company has been operating across Ethanol, Sugar, Construction and Distillery for the last 8 years

• Its turnover has grown from USD 0.2 Mn in 2001 to USD 20 Mn in 2009 by implementing Concept’s advise of consolidating the group’s interests

• Currently, this diversified business group is enjoying banking limits of more than USD 15 Mn through a 3 bank consortium formed with the assistance of Concept

• Concept has always supported this company’s expansion and diversification plans by arranging need based funding on a timely basis to support its business operations

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Asia’s largest toll concessionaire company

• This company is Asia’s largest and the world’s sixth largest toll concession company operating 968 kilometers of toll concessions

• It is partially held by the Government of Malaysia and is listed on Kuala Lumpur Stock Exchange with annual revenues of US$ 450 Mn and cash profit of US$ 16 Mn

• Concept assisted the company in securing their first BOT Highway Toll project in India - a 22.5 kilometer road on the periphery of Mumbai city

• Concept is an equity partner in this project

Concept identifies projects which best fit into our clients’ portfolio

Case StudiesPROJECT

IDENTIFICATION

India’s largest E&C company• India’s largest E&C company having US$ 17 bn market cap approached Concept for

sourcing strategic and financial partner for developing a Transit Oriented Property• Concept has identified partners who have synergies and have potential to help the

company to execute the project

Concept identifies strategic and financial Indian and overseas partners for our clients in India and abroad

PARTNERIDENTIFICATION

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Case Studies

LEGALSTRUCTURING

Asia’s largest toll concessionaire company• Concept assisted the company in creating an entity in Mauritius to benefit from the

taxation breaks for firms registered in Mauritius• This Mauritian entity was an SPV that injected equity in the project through the

Foreign Direct Investment route• The profits to this entity are tax free. While this structuring benefited from the tax

laws, extreme care was taken to work within the taxation and legal framework of the country

Concept identifies the best possible partnership structure abiding by the taxation and legal framework

RELATIONSHIPMODERATION

• Concept partnered with a leading Korean E&C Company, an American alliance of design and construction-related businesses, and a leading Indian Realty company for a 2.5 Mn Sq Ft Real Estate development project on PPP in New Delhi, India

• Concept identified partners who share synergies and have the potential to help the company in project execution

• Concept coordinated with consortium members for the bid• The consortium was one of the eleven pre-qualified bidders in a highly complex and

competitive bid

Working Methods and Management Styles are different from that in other countries Cross border partnerships are susceptible to cultural & expectation gapConcept plays a vital role of coordination and cultural moderation to bridge this gap

Documents

everything begins with a concept…