PROMOTION TECHNIQUES Poll hangings and big flexes (size 40 x 30 feet) will be displayed all over

UET with the names of organizers and sponsors. Shirts will be distributed to the waiters of cafes as a promotion technique. Volunteers will wear the shirts of marathon and run on the main UET road

in a group for publicity. Pamphlets will be distributed in students about the event which contains the

information about the green marathon event and the names of organizers and sponsors.

8 big media groups (Geo news, Express news, Dunya news, Aaj news, Bol news, ARY news, SAAMA news, Capital news) will be invited for the coverage of event and there will be one official media partner.

Event will be promoted on social media pages (i.e. Facebook Pages and Website) with over 100000 users.

Hanging flags on the main Jamya mosque road will be used as a promotion technique for event.

Wish balloon will be released in ending ceremony that will be attractive event for the students.

The stadium road will be lightened (with the color of the sponsors) a day before the event will also be a promotional technique for the green Marathon.

Vice Chancellor will inaugurate the marathon event by lighting a torch and plant the tree.