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Event OverviewNovember 4, 2020
CP+ 2021 ONLINE: The Concept
In addition to the CP+ 2021 event which will be held at
PACIFICO YOKOHAMA Exhibition Hall, participation will
be available to additional guests via CP+
2021 ONLINE.
1
CP+ 2021 ONLINE: Event Overview
Event title: CP+ 2021 ONLINE
Event period: Thursday, February 25 to Sunday, February 28, 2021
* Archive will be accessible until March 31 (Wed).
Organizer: Camera & Imaging Products Association (CIPA)
Participation: Free of charge (participation registration). Acceptance begins January 19.
Sponsor: Japan Photo and Video Accessory Association
Supporters: Ministry of Economy, Trade and Industry/Japan Tourism Agency/Kanagawa Prefecture/City of Yokohama/The Yokohama Chamber of Commerce & Industry/Japan External Trade Organization (JETRO)
Special cooperators: JCII Camera Museum/The Japan Newspaper Museum/Yokohama Museum of Art
Cooperators: Camera Journal Press Club / Japan Advertising Photographers’ Association / Japan Camera Industry Institute / Japan Electronics Packaging and Circuits Association / Japan Optomechatronics Association / Japan Photo Culture Association / Japan Photo Imaging Association / Japan Photo Studio Equipment / Japan Professional Photographers Society / The Japan Society of Applied Physics / Japan Telescope Manufacturers Association / The Optical Society of Japan / PACIFICO YOKOHAMA / The Photographic Society of Japan / Professional Photographers of Japan / The Society of Photography and Imaging of Japan / Tokyo Press Photographers Association / Yokohama Convention & Visitors Bureau
(In alphabetical order)
* Expected companies and groups for support, special cooperation, or cooperation.
2
(1) Reaches out to photo image fans
(2) Marketing data of visitors are provided
i. Reaches out by sending a mail magazine to over 110 thousand photo image fans who previously participated in the CP+ Exhibition over the last 3 years.
ii. Since this event is not tied to a single location or schedule, exhibitors can reach participants beyond the exhibition area of PACIFICO YOKOHAMA.
Attribute data (personal information not included) of visitors who accessed an exhibitor’s link during the session will be provided following the session. The data can be used for marketing.
CP+ 2021 ONLINE: Features
(3) Promotion activities using the CP+ 2021 logoExhibiting businesses will be able to use the CP+ 2021 ONLINE logo for promotion purposes.
3 Benefits of CP+ 2021 ONLINE Exhibition
3
CP+ 2021 ONLINE: Access Method
CP+ 2021 Official Website
Advanced registration for admission ENTER HERE
Register for Participation
Advance registration for entry begins on January 19.
CP+ 2021 ONLINE
Once an advance registration for entry is made, a guest can participate in both:
- CP+ 2021 held at PACIFICO YOKOHAMA Exhibition Hall
- CP+ 2021 ONLINE
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CP+ 2021 ONLINE: TOP Page
* Design is subject to change.
(1) Organizer spaceOrganizer’s seminars and lectures are posted.Details regarding official channels will be announced at a later date.
(3) Exhibitor space
(A) PR frameExhibitor’s logo and PR info are posted.Displayed randomly or by scrolling.
(B) List of special sites for exhibitorsLink to exhibitor’s site will be posted.
After logging in, the TOP Page of CP+ 2021 ONLINE is displayed
(C) List of exhibitor seminarsYou can browse a list of exhibitor seminars.
(3)
(B)
(C)
(A)
(1)
(2)
(2) What’s newLatest information is posted regarding an exhibitor’s site update.
5
CP+ 2021 ONLINE: Official Channel
Seminars / Lectures planned by organizer
Organizer contents released from February 25 throughout the exhibition period.
(1) Official Channel
A plan for posting exhibitor-presented seminars will be
announced soon!
Option
Option
6
CP+ 2021 ONLINE: What’s New
Following the ONLINE OPEN on January
19, updates of an exhibitor’s site will be
posted up until the beginning of the event.
(2) What’s New
Submission rules and update frequency will be announced during the CP+ 2021 ONLINE Explanatory Meeting.
7
CP+ 2021 ONLINE: Exhibitor Space / PR Frame
Exhibitor’s logo and PR info are posted.
(3-A) PR Frame
- Displayed randomly or by scrolling, this allows a new point of contact with guests.
Submission rules such as the number of letters for PR info and the resolution of logos will be announced during the CP+ 2021 ONLINE Explanatory Meeting.
- Clicking the logo opens a new tab to the exhibitor’s site.
8
CP+ 2021 ONLINE: Exhibitor Space / List of Special Sites for Exhibitors
Category search to effectively guide users
to an exhibitor’s site
(3-B) List of Special Sites for Exhibitors
An application for registering up to
5 search categories will be
made available to exhibitors at the CP+
2021 ONLINE Explanatory Meeting.
9
List of Special Sites for Exhibitors
CP+ 2021 ONLINE: Exhibitor Space / List of Exhibitor Seminars
currently being delivered.
(3-C) List of Exhibitor Seminars
Pre-submitted seminar information from the exhibitor will be listed in text format.Submission rules will be explained during the CP+ 2021 ONLINE Explanatory Meeting.
Each company’s seminar will be posted so that CP+
2021 ONLINE visitors will be aware of the seminar
10
CP+ 2021 ONLINE: Exhibition Fee
300,000 yen (excl. tax)
Exhibition Fees for CP+ 2021 ONLINE
Option
Details regarding the official channel will be announced soon!
11
CP+ 2021 ONLINE: Exhibition Flow
Exhibition applications can only be made at the website.
Carefully read the “Description of Important
Matters Related to the Exhibition at CP+ 2021
ONLINE” prior to application.
12
CP+ 2021 ONLINE: After-Event Report
After-Event Report
- Number of unique users- Gender breakdown- Age group breakdown*
* Unit: 10 years
- Residential prefecture breakdown
The following information of visitors to an exhibitor’s site during the period (Feb 25 to 28) will be provided:
Personal information for the above will not be included.
13
List of Special Sites for Exhibitors
CP+ 2021 ONLINE: Schedule
○ October 28 (Wed)
○ November 30 (Mon)
○ December 4 (Fri)
○ December 31 (Thu)
○ January 8 (Fri)
○ January 19 (Tue)
○ February 25 (Thu) – 28 (Sun)
○ March 1 (Mon) – 31 (Wed)
Exhibition application website OPEN / Exhibition acceptance begins
Exhibition application deadline
CP+ 2021 ONLINE Explanatory Meeting
Deadline for payment of exhibition fee
Deadline for submissions (posting URL / PR info, etc.)
Press conference (announcement of event overview)
CP+ 2021 ONLINE OPEN
Opening of CP+ 2021 ONLINE
Archive access
14
CP+ 2021 ONLINE: Request to Exhibitors
Exhibitors must open a site for postings on January 19 to display content such
as seminars and lectures conducted at CP+ 2021 ONLINE (Feb 25 to 28).
Also, we ask that exhibitors’ sites are not closed until March 31.
Request to Exhibitors
15
Inquiries on matters such as Website Design, Video Production, and Live Streaming are welcome.
Please feel free to contact us.
CP+ 2021 ONLINE: Website Production
16