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� LE T’S T U R N B A C K T H E C L O C K
A C E N T U RY O R S O, S H A L L W E?
Innovation can be found anywhere, even on the shelves of a small country store.
It’s easy to see the forest for the trees once you replant the trees.
Timber can weather any storm, including the economic kind.
INNOVATION CAN BE FOUND
ANYWHERE, EVEN ON THE SHELVES
OF A SMALL COUNTRY STORE.
It was an outpost of progress, the chat
room of its day. It was where everyone
would gather to meet and greet, the
bustling center of commerce.
It was the country general store,
providing everything from petticoats
and plows to fellowship and even justice,
since, on occasion, the general store saw
duty as a courthouse.
The country general store was also the
place where you could get the scoop on
the latest news and the newest products.
The innovations that began to make rural
life “modern” in those days – the telephone,
the electric light, the automobile – were
often introduced to the rural South by
merchants who branched into other
enterprises, such as sawmills
and railroads.
Among these men of energy and vision
were two young mercantile clerks from
Meridian, Mississippi – Richard H.
Molpus and M.H. Henderson. These
two entrepreneurs came to Philadelphia,
a small timber town northwest of
Meridian, to start the Henderson-
Molpus Mercantile Store in 1905,
coincidentally the same year the
railroad arrived.
Philadelphia, at the time, was little more
than a speck on the map, not even a one-
horse town. In fact, it was a one-mule
town. Yet Molpus and Henderson saw
much promise. And their foresight proved
correct. By 1910, their mercantile business
was booming, and the town had too many
sawmills to count.
The Henderson-Molpus Mercantile
Store was more than a dry goods store, of
course. On the shelves, beside the coffee
and 10-penny nails, you’d find all the
materials needed to finish a house, from
the framing boards to the furniture. And
when Philadelphia was hit by a severe
lumber shortage in 1911 – due to very few
logging operations having the ability to
dry and dress lumber – Molpus and
Henderson solved the problem by
starting a small lumberyard, complete
with dry kiln and planer mill.
Over the next few years, the town and
the company continued to prosper. Molpus
even began shipping lumber as far away
as the Great Lakes states. A year-end
inventory conducted near the end of
World War I shows that Molpus Lumber
Company – renamed after Henderson’s
death – had an inventory of eleven million
board-feet of lumber. And, when World
War II came around, Molpus built a
sawmill to boost the
amount of lumber
being processed.
J.C. Garrett, Henderson-Molpus Company Accountant (left),
and R.H. Molpus (right)
As the number of wartime contracts
grew, the enterprise expanded into box
manufacturing to supply the thousands
of wooden ammo boxes needed by U.S.
forces overseas.
Through it all, Richard Hezekiah Molpus
always saw himself as more than a store
clerk or sawmill owner. He was a “big
picture” kind of guy, making sure that over
500 mill workers and loggers had secure
jobs, that the town of Philadelphia had
electricity, and that townspeople could
trade timber for clothes, food, or whatever
other essentials they happened to need.
So begins the story of Molpus Lumber
Company, which you could easily say is
the grandfather of The Molpus Company,
The Molpus Woodlands Group, and
Molpus Timberlands Management.
From the very beginning, this company
has held tightly to the idea that innovative
thinking, combined with opportunity,
leads to success. And, as a timberland
investment management organization,
or TIMO, The Molpus Woodlands
Group is guided by that same spirit of
innovation today. In fact, that visionary
spirit is reflected in the very nature of
timberland investment itself.
Timberland is an innovative investment
for all the right reasons. First of all, it is
an abundant, renewable resource,
and demand has continued to grow
unwaveringly through the decades.
Over the past five years, timberland
has outperformed large and small cap
stocks, real estate, T-bills, and the S&P
500. For the past 15 years, yields have
consistently been in the 8-12% range,
comparable to equity investments. And
for more than a century, the price of
timber has outpaced inflation by an
average of 3.6%.
Yes, Richard Hezekiah Molpus knew
the value of timberlands when it all
began back in 1905. And, in the century
since, the value of those lands has grown
to exceed even his vision.
Richard Hezekiah Molpus (1875
to 1937), co-founder with M.H.
Henderson of the Henderson-Molpus
Mercantile Store in 1905, saw the
business grow from a small country
store to a thriving lumber company
engaged in several other activities,
including serving as the local electric
company and a military ammo box
factory. “Papa Dick,” as he was
known to his eight children and many
grandchildren, also founded The
Crippled Children’s Home in Jackson
(now Blair Batson Pediatric Center),
and served as a Roosevelt delegate to
the Democratic Convention of 1922.
1905 | The Molpus-Henderson Mercantile Store opens its doors, offeringeverything from ladies’ hats to horse wagons. In 1911, the storeeven starts operating a small lumberyard with a dry kiln andplaner mill – to help with the town’s severe lumber shortage.
WOOD YOU BELIEVE?GREAT MOMENTS IN TIMBER, LUMBER, AND WORLD INNOVATION HISTORY.
1905—1935
1905 | Frank Epperson, an inventive eleven-year-old, combines “sodawater powder” with water and puts the mixture out on the backporch on a cold night, leaving in the stir stick. By the next morning,he had created the world’s first Popsicle® – which he’d sell in themillions 18 years later. What’s that have to do with a tree, you ask?Well, no Popsicle would be complete without the handy wooden stick.
Molpus Lumber Company sawmill, circa 1945.
1909 | Henry Ford begins manufacturing the Model T,the first car for the masses. Ford pioneered the modernassembly line, which made its way into other industries, includinglumber. Also notable is the fact that the body of a Ford Model T was made of wood, making it a lot lighter than cars today. While most automobiles now weigh in at around 3,000 pounds, the Tin Lizzie topped out at 1,200.
1916 | Frank Lloyd Wright’s son, John Lloyd Wright, creates Lincoln Logs.®
The log-shaped, interlocking building pieces were inspired by theearthquake-proof foundation of the Imperial Hotel in Tokyo.
1917 | The New York City fire of 1917, set off by a Christmas tree lit withcandles, sparks an idea for young Albert Sadacca. And presto, the 15-year-old invents electric Christmas tree lights.
1931 | Arthur Scott turns a railcar full of “too thick” toilet tissue into the veryfirst paper towels.
1935 | By this time, Molpus Lumber is supplying all the electricity forPhiladelphia. So, when there was a breakdown at the lumberyard, all the lights in town went out.
During the early 20th century, most of
the lumbermen and investors who built
the first large sawmills in the Southeast
only saw value in virgin forestland. Once
trees were cut, they had little use for what
was left. But once again, technological
innovation led to a new age of forest
management and renewal.
It became clear to some landowners
early on that nature, with a little assistance,
can establish a second, even third forest
of young-but-valuable trees. In turn, these
trees might be milled for house-framing
lumber, furniture, and utility poles. So,
they began planting pine seedlings,
growing stands of trees in the favorable
Southern climate that they could take
to market within a few years. Thus was
born the “tree farming” movement,
rapidly assisted by the U.S. government’s
reforestation programs of the Depression,
when many Southern companies started
active forest management.
Meanwhile, Molpus Lumber was
chugging along nicely, too, with the
second generation of the family at the
helm. Returning from service in World
War II, Richard Molpus guided the
IT’S EASY TO SEE THE FOREST FOR THE TREES
ONCE YOU REPLANT THE TREES.
company through several years of
prosperity and expansion. In 1963,
though, the situation took a turn for the
worse when the sawmill was entirely
destroyed by fire. The Molpus family
teetered on the brink of financial ruin,
and employees lived almost hand-to-
mouth. But fortunately, Richard applied
for and received the country’s very first
Small Business Administration loan.
With the loan, he was able to begin
construction on a new mill in 1965,
which ultimately became the
largest sawmill complex east
of the Mississippi River.
That mill, featuring advances such as an
8-knife planer, two double-track kilns,
and an automatic stacker, boosted total
production to 30 million board-feet,
which was shipped to some 21 states.
That’s lumber enough to build 2,500
houses, as they used to say.
At the mill, Richard strived to be a fair
manager, “treating all people with the same
respect, from the lowest man on the
totem pole to the highest.” For instance,
when some Molpus employees retired
before the start of their Social Security,
Richard set up a company fund and sent
checks to those families each month so
they had money to live on.
By the 1970s, Richard began playing
an instrumental role in Mississippi’s
sustainable forest movement. As head
of the Mississippi Forestry Association
in 1974, he was the chief architect of the
Forest Resources Development Act,
ensuring that the industry started planting
more trees than it cut in Mississippi. As
Richard noted at the time, “By cutting
more trees than we are growing, we
are like a person using his principal
instead of his interest. Unless something
is done now, we will be in the red.”
James Allen, of the Mississippi Forestry Commission (above left) and Richard Molpus (above right)
Richard Molpus (below left) and Governor William Waller (below right)
R.H. Molpus’ son, Richard, took over leadership in 1946, following service in
WWII, and dramatically expanded operations of Molpus Lumber by building
one of America’s biggest, most technologically advanced sawmills in 1974. Sales
reached $26,000,000 in 1977. A civic leader who was the prime architect of
the Mississippi Forestry Redevelopment Act, Richard also added the Molpus
Hardwood, Molpus Pulpwood, and Molpus Realty divisions to the company. At
the mill’s 76-year anniversary, he said, “The lumber industry has touched the
lives of Neshoba County families for the past century, and Molpus Lumber is
proud to be a part of that past and excited about the future.”
New boiler tubes for the Molpus dry kiln.
TIMELINE
1939—1974
1970 | Richard Molpus is named president of the Mississippi ForestryAssociation and eventually helps write and pass the forward-thinkingForest Resources Development Act in 1974, putting sustainableforestry into law. Says Molpus at the time, “We have some 61/2
million acres that are not anywhere near producing capacity.”
1974 | Molpus opens the largest, most advanced sawmill east of the MississippiRiver in Morton, Mississippi. Utilizing every bit of the tree down tothe sawdust, the operation churns out 30 million board-feet per year.
1939 | Progress marches on at Molpus Lumber, as huge new boilertubes are installed for the dry kiln.
Thanks to sustainable forestry practices, America starts plantingmore trees than are harvested and has done so every year since.1940 |
Molpus Lumber expands into box production, building woodenammo boxes for U.S. Armed Forces during World War II.
1963 | The Molpus sawmill in Philadelphia is entirely destroyed by fire. Butwith help from the community, and by securing America’s first SBAloan, the company’s able to begin rebuilding in 1965.
1944 |
USING GIS AND GPS TO PINPOINT
THE VERY BEST INVESTMENT.
Back in 1905, going out to survey the land meant exactly that. You went out and walked the fence line
to evaluate the value of a particular parcel of timberland. But now, there’s GIS: Geographic Information
Systems software.
GIS is a powerful tool that allows for the most precise, most effective management of timberland. Here’s
how it works: Data is collected from the air in the form of aerial and satellite photography, and information
is gathered by foresters on the ground using GPS, the Global Positioning System. These high resolution
aerial images and infrared satellite imagery are then utilized to accurately “cruise” timberlands for
information on the size, age, distribution, and even the species of trees within a particular area.
The Molpus Woodlands Group also uses its proprietary Timberland Information Management System
(TIMS), which allows for easy access and analysis of all critical forest management and investment data.
TIMBER CAN WEATHER ANY STORM,INCLUDING THE ECONOMIC KIND.
Most of us think of the early 1900s as
simpler times. But we forget that they
were tougher times as well, particularly
in the 1930s. For several years during
the Depression, in fact, Molpus Lumber
Company had to pay employees not in
money but in coupons that could be used
to purchase goods at the company store.
Through Richard Molpus’ determination
and the dedication of his employees, the
company made it through those lean years,
going on to become the 10th largest
independent lumber mill in the United
States. Perhaps that’s why The Molpus
Woodlands Group is focused today on
timberland investment, an investment
resilient enough to weather both the
good times and the not-so-good.
Dick Molpus, the man who started
The Molpus Woodlands Group in 1996,
notes that timber is a great hedge against
sharp market downturns. “With timber,
the biological and investment growth cycles
are very steady and predictable. If the price
is low, you can simply leave the timber
standing until the price goes up. Timberland
is one of the few proven ways to get bond-
like safety with stock market returns.”
Dick still remembers a piece of advice
his father passed along years ago. “He
told me, ‘You should always trade fairly
and leave a person as happy with his
trade as you are with yours.’ For me,
that’s not just good advice, it’s the way
to do business.”
It’s a business philosophy that this third
generation Molpus has put to smart use,
starting when he served as Secretary of
State, supervising over 600,000 acres of
16th Section land that was set aside in
the early 1800s to raise money for public
schools. The property had been leased for
an unreasonably low price, but by forcing
renegotiation of the below-market leases,
Molpus increased the amount of revenue
from it by $20 million.
And during his time as Secretary of
State, Dick turned that agency from a
tax drain of $200,000 per year into a
profit maker of $2,000,000 a year.
It seemed only natural when, after
completing his third term in public
office, Dick began a timberland
investment management organization.
“Given our family’s history in timber,
and my own experience with The Molpus
Company, I knew precisely where I
wanted to go with this new enterprise,”
said Dick. “From the beginning, we’ve
focused on investment-grade, Southern
pine timberland. That’s what makes
us unique.”
The Molpus Woodlands Group is,
in fact, the only TIMO that invests in
one specific geographic region, the
Southeastern United States. It’s also the
only TIMO with a century of timber-
related knowledge to draw upon. “As
the industry has evolved over time, from
sawmills to lumberyards to timberland
investment, so have we. We’ve been an
active part of that evolution,” notes Dick.
“Of course, we’re not just resting on our
depth of experience. We’re expanding
on it, hiring people who are recognized
experts in timberland investment
management. And we don’t just consult
with foresters and technicians, we are
foresters and technicians.”
What may be even more enticing to
perspective investors is the fact that The
Molpus Woodlands Group is structured
to fully maximize investor returns. “Every
person who works here has an incentive
to make the highest profits for our clients,
because doing so has a direct effect on
their personal bottom line.”
With all that said, Dick Molpus and
the company he founded believe that
timberland has proven to be one of the
most innovative, resilient, strong and
secure investments of the last 100 years.
And the next century will show that it was
just the beginning of great things to come.
“When you look at everything
timberland has to offer – the tax
advantages, the fact that it’s a
renewable, natural resource, its
flexibility and liquidity, its
incredibly low volatility, the
proven track record – timberland
holds potential and possibility like
no other investment out there. And
don’t forget that world demand for
timber is anticipated to grow by
nearly 60% in the next 30 years.
Needless to say, we’re very excited
about the future.”
–Dick Molpus
In 1996, Dick Molpus, Richard’s son, founded The Molpus Woodlands Group
and Molpus Timberlands Management after being Vice President of Manufacturing
for Molpus Lumber Company, and decades of public service, including three terms
as Mississippi’s Secretary of State.
As one of the largest timberland investment management organizations in the
country, The Molpus Woodlands Group has purchased over 1,400000 acres
for investors and is currently managing over 1.000,000 plus acres valued at
approximately $936,000,000.
Timberlands managed by Molpus today are
dominated by Southern pine, including loblolly,
slash, and Virginia.
Southern pine is one of the most popular timber
species due to its great abundance, rapid growth
rate, strength, durability, and overall versatility.
New generations of Southern pine seedlings even offer
superior genetic characteristics, faster growth, and
greater disease resistance.
Then there are benefits to its simply being grown in
the Southeast. The region’s mild winters offer the trees
a growing season that is two-to-four times the national
average and a growth rate of 6-12% per year. Trees
can reach full maturity in 25-30 years, compared to
45-55 years in the Pacific Northwest and 70-100
years in Canada, northern Europe, and Russia.
SINGING THE PRAISES
OF SOUTHERN PINE.
“The magic of timberland investing is that
the return comes not from price appreciation,
like it does for most natural resources such as
gold, silver, oil, and gas, but from biological
growth, buying small trees and giving them
time to grow into more valuable trees.”
–Dick Molpus
FROM TINY SEEDLING TO TALL TREE:THE SCIENCE OF SILVICULTURE.
Silviculture, the care and cultivation of trees, has a tremendous
influence on timberland investment quality. That’s why our staff
of foresters and land managers develops and implements a silvicultural
prescription specific to each new forest. Combinations of mechanical and
chemical site preparation – along with fertilization, weed control, and
genetically improved seedlings – are usually prescribed to cultivate timber
stands. Mid-rotation silvicultural practices, including thinning, fertilization,
and vegetation control, come into play as well in maximizing the growth
potential of every tree.
TIMELINE
1974—1996
1974 | 1974 revisited once again: Richard Molpus delves deeply into real estate, creatingMolpus Realty: “We have been involved for many years in building homes andsubdividing large tracts of land, which we plan to develop in the near future, and our latest project is the 200-acre tract inside Philadelphia.”
With the sale of its Philadelphia, Mississippi mill to Louisiana-Pacific, The MolpusCompany ends an era of mill operation. Richard creates the successor to MolpusLumber, Molpus Forest Products, to continue the company’s forest products legacy.
The final Navstar satellite needed to complete the Global Positioning System islaunched by the U.S. Air Force on June 26. Today, Molpus Woodlands Groupuses GPS technology to survey timberland.
1984 |
1993 |
1974 | Jot this down – the Post-it® Note is born, created by 3M researchers Spencer Silverand Arthur Fry.
The Molpus Company establishes its timberland investment management organization,The Molpus Woodlands Group, setting up headquarters in the Garner-Green House(top right photo) in Jackson, Mississippi. On the National Register of Historic Places,the building was constructed in 1910.
All told, The Molpus Woodlands Group has purchased over 1,400,000 acres forinvestors and is currently managing over 1,000,000 acres valued at $936,000,000.
Molpus Timberlands Management, the division of the company that oversees largeclient holdings in Mississippi, Alabama, Louisiana, Tennessee, and Texas, is located in
Hattiesburg, Mississippi, in the historic Tatum Lumber building (bottom rightphoto). The painstaking restoration of the structure earned a 2004 honor
award from the American Institute of Architects’ Mississippi Chapter.
1996 |
2035 |In the next 30 years, world population is expected to grow by 59%. With thatincrease, there will be greater demand for timber in home construction, disposable paper products, and many other wood-based industries.
2005 |Dick Molpus is inducted into theMississippi Business Hall of Fame.
Sources:
Forestweb.com
Forestry Highlights, The Southern Forest-Based Economic Development Council, 1998
Market Outlook, Southern Forest Products Association, 2003
RISI-Resource Information Systems, Inc., 1999
The Great Idea Finder Web site.
Popsicle® is a registered trademark of Unilever Ice Cream.
Post-it® is a registered trademark of 3M Corporation.
Lincoln Logs® is a registered trademark of Hasbro.
Disclosure:
Information contained in this document is based on data obtained from recognized statistical
sources, user reports, and other sources believed to be reliable. The Molpus Woodlands Group
does not verify such information and does not make representation as to its accuracy or
completeness. All figures and historical projections are supported by The Molpus Woodlands
Group and industry opinion, which are subject to change.
Special thanks to Jim Myers Photography for providing numerous photographs.
The Molpus Woodlands Group, LLC may be referred to as MWG, Molpus, Molpus Woodlands
or Molpus Woodlands Group.