2012/2013 MEDIA KIT

www.enveonline.com

RESPECT OUR

MICW O M E N ’ S H I S TO R Y M O N T H I S S U ETHE

enveonline.com/March 2012

LOLAMONROE

EXCLUSIVE

MCLYTE

FEATURING

Enveonline, a name that represents the feeling competitors will be left with, is a magazine set to take over the new world of digital media. Covering several topics in urban culture from hip-hop music and artists to urban fashion, NV Magazine is a digital magazine that

takes online media to a new level.“Enveonline will strive to be the complete outlet for hip-hop culture” explains Enve Magazine CEO Azarr Johnson, “Hip hop is a culture, a movement, and a lifestyle. So for the viewers and fans that would like to see hip-hop portrayed in a positive light and just want one comprehensive outlet for complete hip hop culture, Enveonline is the answer.”

Enveonline’s brand alliances are influential in the urban community, with the publication’s editorial content resonating within the depths of hip-hop culture; including both the underground and mainstream communities. It is Enveonline’s mission to become the top media outlet for the hip hop culture, and this goal has already began to come into fruition with the company’s numerous triumphs and accolades since its inception.

“Enveonline proudly invites others to join this journey to success with their growing company.”

MISSION STATEMENT

MC Lyte | Cover Women’s History Month Spring 2012

NEWAND IMPROVED LOOK

ENVEOnline

enveonline.com/February

enveonline.com

p10

+

A SPECIAL

ISSUE ON THE RISE»RELAUNCH

p6

TONETRUMP

+

Exclusive!NOVLEGSHORT DAWGTASHAN NEWSOMEAnd more

PHILLYSWAG

BRINGIN HIP HOPBACK!

HIP HOP'SNEWCOMERS

Founded in 2011 by Medgar Evers College graduate Azarr Johnson, by fusing his long-time loves of reading and hip-hop he created Enve Magazine. Donning a business degree, Azarr used his business knowledge and street savy to create a publication that would be a positive and realistic addition to hip-hop culture. He is assisted by Enve Magazine Vice President Deshaun Jones, a true hip-hop lover, and Dowling College alum.

Founder, Azarr Jonhson VP, Deshaun Jones

Enveonline was created as a result of a reaction to the numerous doors that were shut in the faces of EOM’s dedicated founders by other magazine outlets that said new innovative concepts would never make it in this industry. Coupled with the fact that Johnson and Jones were exhausted with seeing and reading the same rehashed content and ideals

in magazines, they then decided to singlehandedly revolutionize the editorial industry by creating Enveonline; a digital and print magazine portraying the authentic marriage of journalism and hip hop culture.

T“ MY GOAL IS TO REPRESENT PHILLY ON A UNIVERSAL LEVEL. I THINK WITH ME TRAVELING SO MUCH THIS EARLY IN MY CAREER THAT’S ALLOWING ME TO DO THAT. ”

6 | enveonline.com | February 2011

BRINGING

BACK

HIPHOP

REAL

LORExLORExLORExLORExLORExLOREx

BY DESHAUN JONES

LORE’LSHA

KE

DOWN!!

10 | enveonline.com | February 2011

i put

hard

work

in

whate

ver

i do.

18 | enveonline.com | February 2011

BY DESHAUN JONES

OVER THE LAST DECADE WEST COAST HIP-HOP has been on the decline in terms of record sales,

media attention and successful artists. All of the above is about to change with the emergence Cali’s

newest lyrical giant (we mean this literally) a 6’6” rapper named Jag. Jag’s flow, unlike the traditional west

coast sound, would find an ear in East Coast veteran Cassidy the Hustler. It’s clear from his appearances

on Applied Pressure 2 and Cassidy’s album C.A.S.H that Jag is here to revive the west and here’s how

he’s going to do it.

WelcomeTO THE

25 | enveonline.com | February 2011

Featuring Lore’l, Tone TrumpShort Dawg, Jag and a host of other notables from theredesigned, relaunched feb.11’ issue.

2011 ISSUEArticle Spreads

NYCMarch 2012 Issue

Riding on the cutting edge of technology by offering subscribers the option to purchase print or digital versions of each issue, Enveonline has broadened their reach to the masses

by embracing the digital wave of the future of editorial publications. Readers in international countries can enjoy Enveonline with the swift click of a mouse, while traditional print subscribers can still thumb through a print version while riding the New York City subway train. This dual availability sets Enveonline in a class of its own for urban publications. Enveonline covers the full scope of hip hop culture, from music to fashion, and prides themselves on never following or duplicating trends, but instead setting them. Enveonline does not just cater to one audience, but they appeal to a wide spectrum of urbanites and hip hop fans by tackling the interviews and stories that other magazines are scared to take a chance on. Enveonline stays authentic by keeping their ear to the streets of what is really important not just in the industry but also with their audience base, not by rotating the same stories that other similar publications are recycling.

Enveonline is published 4 times a year quarterly, with a regional edition available in the New York City tri-state area, as well as a broader national and international version available online to the public. With a rate base of 5,000 urbanites, Enveonline reaches approximately 5,000 readers per quarter using the mediums of direct mail, subscriptions and online downloads. There is a targeted distribution area in the New York City area within some of the most influential lounges, nightclubs, restaurants and venues that are prominent in the hip hop community. Enveonline also boasts over 100 direct subscribers who receive the magazine directly each quarter.

“ENVEONLINE COVERS THE FULL SCOPE OF HIP– HOP CULTURE, FROM MUSIC TO FASHION, AND PRIDES THEMSELVES ON NEVER FOLLOWING OR DUPLICATINGTRENDS...”

I like to think of myself as a lover of all things hip-hop; a true fanatic of the culture and music who has been gripped by the

throes of hip-hop since the early days of its inception. I love it all, from Wu-Tang Clan to Travis Porter, and I try to

stay up to date on the latest happenings in the industry, and how the trends are affecting urbanites like myself. But I do not

want to confine myself to reading about the same mainstream artists and stories, I also want to be informed about the under-

ground and upcoming emcees that are also making waves in the industry.

I am educated by the streets, and by the book. I am a blue collar worker, as well as a top executive. I network with my

colleagues and acquaintances using cutting edge technology and social media, and need my reading interests to be on the same

wavelength of my lifestyle . I am the future of this new generation of hip-hop, and I want my hip-hop magazine to keep it

real, raw and unedited, the way hip-hop should always be.

Sincerely,

The Enveonline Reader

Reads AdvertiseWho Who

with

Should

• Advertisers who understand that traditional urban markets are can tend to be over-saturated.

• Advertisers with new products or services who would like to reach a strong urban market

• Advertisers who need additional brand awareness.

• Retailers who need to generate or increase sales, both online and in store.

• Brands that are highly competitive and have exclusive or limited edition

products.

• Marketers who understand the value of segmentation and target marketing.