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Journal of Business Venturing 21 (2006) 401–404
Editorial
Entrepreneurship and strategic alliances
Keywords: Alliances; Entrepreneurship
1. Introduction
Alliances date to the beginning of the world as we know it, with early collaborations
between Greek city states formed to defeat Persia (Smith et al., 1995). However, present-
day academic interest in business alliances is largely rooted in the late 1970s and early
1980s when joint ventures were studied as vehicles for U.S. multinationals to expand
internationally. Alliances were often equity joint ventures geared to respond to foreign
governments’ restrictions on foreign direct investment. Typically the foreign investor
sought local market access, technology transfer was unilateral, and collaborations tended
to take place in commodity and other, less advanced industries. Today, however, alliances
often involve complex deal structures, bilateral knowledge flows, and the blending of
cooperation and competition amongst rivals (Reuer, 2004).
During the last three decades, there has been an impressive rise in alliance research,
with studies examining topics as diverse as investment patterns, organizational governance
choices, network structures, trust formation, and so forth. There have been many special
issues devoted to alliances in the leading journals, and alliances often represent a major
share of presentations at management and strategy conferences. Alliance research has
arguably become a cottage industry of sorts, and many alliance phenomena have been
studied extensively despite the relatively short history of this stream of research.
Given these developments in practice and theory, we believe that entrepreneurship is one
of the most important and interesting frontiers for research on alliance phenomena. Most of
the prior research on strategic alliances examines these relationships from the perspective of
established, large firms. However, alliances can also be critically important to entrepreneu-
rial firms (Alvarez and Barney, 2001; Ireland et al., 2006). Today’s competitive environment
finds entrepreneurial firms increasingly using strategic alliances to accomplish many
objectives, ranging from obtaining cost efficiencies to exploring new options in distant
markets to obtaining resources such as financial capital or legitimacy from other firms.
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doi:10.1016/j.j
see front matter D 2005 Published by Elsevier Inc.
busvent.2005.03.001
Editorial402
It is striking, therefore, that comparatively little is known about alliances in
entrepreneurial settings. To date, with a few exceptions, the contributions of entrepreneur-
ship perspectives to the alliance literature, and vice-versa, have been relatively limited.
Important questions arise concerning what entrepreneurial alliances are like, whether and
how they are different from btraditionalQ alliances, how alliances operate in entrepreneurial
contexts of uncertainty (Alvarez and Barney, 2005), how alliances might help large or
small firms become more entrepreneurial in their strategies (e.g., Ireland et al., 2006), and
how the opportunities and challenges associated with various alliances and networks
change as firms evolve. These are but a few of the many research opportunities at the
intersection of the entrepreneurship and alliance literatures. The papers presented in this
volume begin to make progress on joining these two streams of research as a means of
providing important contributions to the entrepreneurship and alliance literatures.
2. Overview of the volume
One of the attractions for the small entrepreneurial venture to form an alliance with a
larger, more established partner is to gain access to that firm’s financial capital. While
entrepreneurial start-ups such as biotechnology firms may have resources with value-
creating potential, financial capital is commonly a resource that is in insufficient supply. In
their article in this special issue, Coombs, Mudambi and Deeds examine the extent to
which firm- and location-specific characteristics are associated with the flow of financial
capital from foreign and domestic corporate partners to entrepreneurial ventures. They find
that the number of recent patents held by a biotechnology firm has the strongest influence
on the amount of domestic alliance capital received by the entrepreneurial venture. In
contrast, in terms of foreign alliance capital, the technological munificence of the
biotechnology firm’s location is a significant determinant of financial capital received by
the entrepreneurial venture. Coombs et al. interpret their findings as indications that
foreign firms use their financial capital to form alliances with entrepreneurial ventures with
locations in which desirable knowledge spillovers can be expected. Domestic firms are
relatively more interested in using their financial capital to form alliances with
entrepreneurial ventures that have high-quality research capabilities, as demonstrated by
their recent patent success. Thus, domestic and foreign partners appear to have different
motivations when selecting partners for their entrepreneurial alliances.
Rothaermel and Deeds provide another examination of alliances in the biotechnology
sector, yet their focus is on the development of firms’ alliance management capabilities.
Their work shifts attention from the individual deal to the firm, or portfolio, level of
analysis. In contrast to prior studies that have investigated experiential learning as the
mechanism for alliance capability development, they suggest that both alliance-specific
and firm-level factors shape the development and evolution of alliance management
capabilities. For example, they argue that different types of alliances pose unique demands
on capability development processes because different types of alliances vary in tacitness,
ambiguity, and complexity. Their specific focus is on the impact of various alliances on
new product development, and they present evidence that both the type of alliance and the
age of a firm moderate the relationship between firms’ alliance experience and the new
Editorial 403
products they develop. This paper therefore advances upon prior research by investigating
the contingencies affecting the development of alliance management capabilities.
While entrepreneurial firms have turned to alliances to manage challenges associated
with technology, they have also used alliances as an organizational form to expand into
international markets (Leiblein and Reuer, 2004). In their work included in the special
issue, Lu and Beamish focus on international joint ventures (IJVs) established by Japanese
SMEs, and these researchers examine the differential effects of experience-based resources
and firm-size based resources on two dimensions of IJV performance—profitability and
longevity. Their findings suggest that IJV performance is indeed a multi-dimensional
construct. Lu and Beamish’s results present scholars with an intriguing set of questions to
examine regarding the effects of different partnering strategies on different organizational
objectives. Given the uncertainty associated with entrepreneurial alliances, these findings
also provide a set of guidelines for firms to examine when seeking to form one or more
entrepreneurial alliances to achieve their organizational objectives.
The paper by Dickson, Weaver, and Hoy similarly examines international alliances
conducted by SMEs. Their specific focus is on the opportunistic behavior that often
accompanies such collaborative agreements, yet can vary based on the governance
structures firms employ as well as the national contexts in which alliances are situated.
Their work is unique and valuable because it directly addresses opportunism perceptions
in alliances rather than assuming opportunism will be likely under exchange hazards that
commonly surround alliances. Using an impressive multinational survey across eight
countries, their work also sheds light on the importance of relational governance
mechanisms as well as on the cross-national differences that exist in the impact of different
alliance control structures.
While transaction cost theory and other strands of economics have made a substantial
contribution to research on alliances, other streams of research have also attended to
organizations’ social structures and social ties as additional important influences on
collaborative agreements. Work included in this special issue highlights the importance of
these structures and ties for entrepreneurial alliances as well. The paper by Lechner,
Dowling, and Welpe informs the social network study of alliances by suggesting that not
only do the social networks of the firm provide alliance opportunities, but as the firm
develops, it in turn influences and changes its network. The Lechner et al. paper considers
five different types of networks; strong tie networks, reputational networks, marketing
information networks, co-opetition networks, and co-operative technology networks. They
suggest that the social networks of small and new firms have a mix of the sub-networks
they have identified, which in turn affects the firm differently at different points in its
development. One implication is that if firm and network development do not evolve in a
consistent manner, the firm’s survival may be at stake.
The paper by Walter, Auer, and Ritter uses early stage university spin-offs as a sampling
frame and begins to examine opportunities that are created in a network as a result of using
the network for opportunity recognition. This paper suggests that there is a direct
relationship between entrepreneurial orientation (EO) (i.e., risk taking, innovativeness and
proactive assertiveness) and network capability (NC) (i.e., coordination, relational skills,
market knowledge and internal communication) on firm performance. While they find that
EO by itself does not influence performance significantly, the interaction between EO and
Editorial404
NC has a positive effect on performance. These interesting results surface what may be an
important question for future research; namely, does firm performance in a network
influences the network itself? And, if so, what is the nature of that influence?
As a collection, these six papers are based in different disciplinary traditions, examine
central theoretical issues at different levels of analysis, and are concerned with distinct
alliance management challenges. This diversity captures the richness in both the
entrepreneurship and alliance literatures, but is only a first step. We hope that the work
included in this special issue will stimulate further cross-fertilization of the entrepreneur-
ship and alliance literatures. We believe that the authors of the works included in this
special issue are presenting us with an interesting and important set of potential research
questions that, when answered, have the potential to make important contributions to our
understanding of entrepreneurial alliances. We invite you to consider the authors’
contributions as potential sources of future research questions that you may seek to answer.
References
Alvarez, S.A., Barney, J.B., 2001. How can entrepreneurial firms really benefit from alliances with
large firms? Academy of Management Executive 15 (1), 139.
Alvarez, S.A., Barney, J.B., 2005. How entrepreneurs organize firms under conditions of uncertainty.
Journal of Management 31 (5).
Ireland, R.D., Covin, J.G., Kuratko, D.F., 2005. A model of corporate entrepreneurship strategy.
Working Paper, Texas A&M University.
Ireland, R.D., Hitt, M.A., Webb, J.W., 2006. Entrepreneurial alliances and networks. In:
Shenkar, O., Reuer, J.J. (Eds.), Handbook of Strategic Alliances. Sage Publishers, Thousand
Oaks, pp. 333–352.
Leiblein, M.J., Reuer, J.J., 2004. Building a foreign sales base: the roles of capabilities and alliances
for entrepreneurial firms. Journal of Business Venturing 19, 285–307.
Reuer, J.J., 2004. Strategic Alliances: Theory and Evidence. Oxford University Press, Oxford, UK.
Smith, K., Carroll, S., Ashford, S., 1995. Intra- and inter-organizational cooperation: toward a
research agenda. Academy of Management Journal 38, 7–23.
Sharon A. Alvarez
Fisher College of Business, Ohio State University, 2100 Neil Avenue,
Columbus, OH 43210-1144, United States
E-mail address: [email protected].
Tel.: +1 614 688 8289.
Corresponding author.
R. Duane Ireland
Mays Business School, Texas A and M University, College Station,
TX 77843-4221, United States
Jeffrey J. Reuer
Kenan-Flagler Business School, University of North Carolina, Chapel Hill,
NC 27599-3490, United States