Entrepreneurs, Business and Society Richard Sandover and Mike
Bull
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Brief Summary An in-depth study of entrepreneurship and the
interplay between entrepreneurs, business and society. The unit
aims to sensitise students to examine their own entrepreneurial
orientation and how this might be contextualised in business
formation.
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Indicative Content Introduction to key concepts. Entrepreneurs
in context: Entrepreneurship and social enterprise concepts,
issues, debates and drivers. The entrepreneurial process,
opportunity recognition and development, discovery versus creation.
Innovation and entrepreneurship. Characteristics of the
entrepreneur, entrepreneurial cognition and self- efficacy.
Self-interest versus social benefit, social entrepreneurship.
Business in context: Strategic entrepreneurship, leadership styles
and small business formats, introduction to social enterprise.
Enterprise and society, drivers, tensions and change, responsible
management, CSR, social and ethical capital, the rise of social
businesses.
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Learning Outcomes On successful completion of this Unit, the
student will be able to... Learning Outcome 1: With proper
reference to contemporary literature in the field, critically
evaluate concepts of entrepreneurship and social enterprise
Learning Outcome 2: Distinguish and identify the key
characteristics associated with entrepreneurship. Learning Outcome
3: Critically analyse business formation to achieve economic,
social and environmental goals. Learning Outcome 4: Identify and
evaluate the impact of changing business environment on
entrepreneurial opportunity.
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THE ENTREPRENEURIAL EYE Alertness; Spot & Exploit Market
Opportunities; Flexible; Tolerant of Ambiguity; Foresight; Notices
the Overlooked; Learns from Experience; Proactive THE CREATOR
Creative & Imagination; Innovative; Takes Initiative;
Problem-Solver; Uniqueness THE SELF-BELIEVER Internal Locus of
Control; Need for Achievement; Independent; Self-Belief /
Confident; Not afraid of Failure THE MANAGER Persuasive; Natural
Leader; Moderate Risk Taker; Hard Worker
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Perspectives on Entrepreneurship (Chell 2007) Economic
Entrepreneur: Seeks opportunities to create wealth Innovates to
create viable business model that maximises wealth creation. Social
Entrepreneur: Seeks opportunities to transform society Innovates to
create viable business model that maximises social impact.
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Coursework In small groups, students lead a seminar on a topic
related to the syllabus. Marks are individually awarded on critical
research evidence and arguments discussed in a class debate.
40%
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Examination Three hour paper, theoretically aligned with the
core learning outcomes 60%
