ILOILO CITY COMMUNITY COLLEGECor Tiolas-M. H. del Pilar Sts.,Molo, Iloilo City

ELOA 7Entrepreneurship

Instructor Information:

Rezlie T. Lavalle, MMAcademic Counseling Hours: Instructor 1 _______________________Mobile: 0947-723-3880Email: dollai12@live.com I. Course DescriptionThis is an introductory course in management for business students who need to grasp the big picture of management concepts, and techniques as practiced today in business, industry and government. The students gain a solid grasp of how effective managers orchestrate human resources and their own energies to contribute to an organizations successful achievement of its mission and bottom-line goals.

II. Unit Credit 3 units

III. Number of Meetings/Week2 meetings of 1.5 hours/ 54 hours per semester

IV. Desired Learning OutcomesOn completion of this course, students will be able to: 1. Appreciate the interrelations between business and the other sectors of society. 2. Be aware of the current issues and challenges facing the Philippine business environment. 3. Pinpoint the national and international trends that will have an impact on business and management in the 21st century, 4. Identify potential opportunities for business which exist in various industries here in the Philippines, and5. Be able to create business opportunities as solutions for pressing problems of the society.

Technical Skills Ability to perform the given job Utilization of different machines and tools Use of various procedures and techniques

Human Skills Interpersonal Human relations Communication Administrative Leadership

Conceptual and Design Skills Analytical Creativity Initiative Planning Problem solving Decision-makingV. Final Product/Performance: 1. Case studies and final examination assesses comprehension of, and ability to explain and describe management concepts and principles discussed in the course. 2. Group presentation assesses ability to apply management knowledge integratively in solving management problems. 3. Class activities assess analytical and decision making skills related to management knowledge. 4. Students are expected to understand and apply managerial ethics throughout the course. This is assessed through course work and final examination. No marks will be given to writings with views which imply unethical decisions and behavior in all written assignments or in the examination.

VI. Criteria for Assessment (TESDA competency-based)1. CONTENT

LEVEL 4(4 points)LEVEL 3(3 points)LEVEL 2(2 points)LEVEL 1(1 point)

Identification of the Main Issues/ Problems Identifies & understands all of the main issues in the case study Identifies and understands most of the main issues in the case study Identifies and understands some of the issues in the case study Identifies and understands few of the issues in case study

Analysis of the Issues Insightful and thorough analysis of all the issues Thorough analysis of most of the issues Superficial analysis of some of the issues in the case Incomplete analysis of the issues

Comments on effective solutions/strategies (The solution may be in the case already or proposed by the group) Well documented, reasoned and pedagogically appropriate comments on solutions, or proposals for solutions, to all issues in the case study Appropriate, well thought out comments about solutions, or proposals for solutions, to most of the issues in the case study Superficial and/or inappropriate solutions to some of the issues in the case study Little or no action suggested, and/or inappropriate solutions to all of the issues in the case study

Economic and Ethical FeasibilityThe proposal is grounded on financial and ethical feasibility with proofs from financial statements and ethical standpointsThe proposal is grounded on financial feasibility but is not ethicalThe proposal is grounded on ethical feasibility but is not financially practicalThe proposal is neither financially nor ethically feasible

Links to Course Readings and Additional Research Excellent research into the issues with clearly documented links to class (and/or outside) readings Good research and documented links to the material read Limited research and documented links to any readings Incomplete research and links to any readings

2. PRESENTATION

Delivery and Enthusiasm Very clear and concise flow of ideas. Demonstrates passionate interest in the topic and engagement with the class. Clear flow of ideas Demonstrates interest in topic and engagement with the class. Most ideas flow but focus is lost at times Limited evidence of interest in and engagement with the topic Hard to follow the flow of ideas. Lack of enthusiasm and interest.

Visuals Visuals augmented and extended comprehension of the issues in unique ways Use of visuals related to the material Limited use of visuals loosely related to the material No use of visuals.

Staging Uses stage effects, such as props, costumes, sound effects, in a unique and dramatic manner that enhances the understanding of the issues in the case study Uses stage effects, such as props, costumes, sound effects, in an effective manner to extend understanding of the issues in the case study Limited use of stage effects, and/or used in a manner that did not enhance the understanding of the issues in the case study.No use of stage effects

Involvement of the class: -Questions -Generating discussion -Activities Excellent and salient discussion points that elucidated material to develop deep understanding Appropriate and imaginative activities used to extend understanding in a creative manner Questions and discussion addressed important information that developed understanding Appropriate activities used to clarify understanding Questions and discussion addressed surface features of the topic Limited use of activities to clarify understanding Little or no attempt to engage the class in learning

Response to Class Queries

Excellent response to student comments and discussion with appropriate content supported by theory/research Good response to class questions and discussion with some connection made to theory/research Satisfactory response to class questions and discussion with limited reference to theory and research Limited response to questions and discussion with no reference to theory/research

VII. Learning Activities: COURSE OUTLINETIME FRAME

Course Orientation Course Outline presentation Objectives, policies and grading system Introduce final project Assign topic reporters(1.5 hrs)

Introductory topics:1. Introduction to Entrepreneurshipa. Definition and Nature of Entrepreneurshipb. Entrepreneurship and Developmentc. Why venture into Entrepreneurship? Contributions of Entrepreneurship to the Economy Advantages and Disadvantages of Entrepreneurshipd. Who is the Entrepreneur? Characteristics of Entrepreneurs Self Assessment and Personal Entrepreneurial Competenciese. Diversity and Entrepreneurship

2. Entrepreneurship and Small Businessf. Kinds of Entrepreneurshipa. Small and Medium Enterprisesb. Forms of Business Organizationc. Family Businessesd. Social Entrepreneurshipe. Entrepreneurship and the Internetf. Franchisingg. Domestic and International Entrepreneurshiph. Reasons For Business Failure

3. New Venture Creation: Establishing a Businessa. Requisites of a Business Systemb. Innovation and Entrepreneurshipc. Life Cycles of Entrepreneurial Firmsd. Entrepreneurship and Business Development

4. Growth Strategiesa. Product Life Cycleb. Ethics and Social Responsibilityc. Trends in Modern Business

5. Forms of Ownershipa. Methods of Entryb. Legal Forms of Businessc. Legal Issues in Business

Enabling topics:6. Business Planninga. Business Planb. Importance of a Business Planc. Business Plan Componentsd. Creating an Effective Business Plan

7. Marketinga. Market Segmentationb. Market Researchc. Marketing Pland. The 4 Pse. Branding and Positioningf. Internet/Online Marketing

8. Business Developmenta. Locationb. Space & Designc. Overhead Culminating topics:9. Financing the New Venturea. Raising Capitalb. Financial Reportsc. Accounting

10. Risk Managementa. Business Risksb. Insurance Options

Integration period(4.5 hrs)Class discussionActivity: Guessing Game: 4 Pics 1 WordFilm Viewing of Successful EntrepreneursC1 (Mallo)C2, C4-C9 (UPISSI)C1, C2, C3 (Deakins, Freel)Web sourcesQuiz

(6 hrs)Reading Assignment and graded class discussionC2 (Mallo)C7, C9-C11 (Deakins, Freel)Web sourcesAssignment: Group Activity

(4.5 hrs)Reading Assignment and graded class discussionC6 (Deakins, Freel)Web sources

(4.5 hrs)Reading Assignment and graded class discussionActivity: Heinz Dilemma (Ethics)C4 (Deakins, Freel)C13 (Hisrich, Peter, Shepherd)C3 Schermerhorn)Web sourcesAssignment: Group Activity for Ethics (Debate)

(3 hrs)Reading Assignment and graded class discussionActivity: Topic reportingC11 (Deakins, Freel)C6 ((Hisrich, Peter, Shepherd)Quiz/Practical application

Jan. 15-16, 2015 - MIDTERM EXAMINATION

(3 hrs)Reading Assignment and graded class discussionActivity: Topic reportingC2 (Mallo)C3 (Hisrich, Peter, Shepherd)C13 (Deakins, Freel)Entrepreneur MagazineWeb sourcesQuiz/Practical application

(3 hrs)Reading Assignment and graded class discussionActivity: Topic reportingC4 (Mallo)C8 (Hisrich, Peter, Shepherd)Quiz/Practical application

(4.5 hrs)Reading Assignment and graded class discussionActivity: Topic reportingWeb sourcesQuiz

(3 hrs)Reading Assignment and graded class discussionActivity: Topic reportingC3 (Mallo)C4 (Deakins, Freel)C10-C11 (Hisrich, Peter, Shepherd)Web sourcesQuiz

(3 hrs)Reading Assignment and graded class discussionActivity: Topic reportingC4 (Deakins, Freel)C12 (Hisrich, Peter, Shepherd)Web sourcesQuiz

Final performance task

TEACHING METHOD/CLASS ACTIVITIESPERFORMANCE TASKS

Students should actively engage in the learning process and in putting concepts learnt into practice. There are three major learning modes used in this course: A. Action. Learning Students are encouraged to learn actively and cooperatively in teams. Students in groups of five should undertake an action learning project to pay a visit to a general management person in an organization and conduct an in-depth interview with him/her. After the interview, students have to present to class what they have learnt as effective management skills from the interviewee. Despite business organizations, students are also encouraged to visit social enterprises to broaden their management perspectives in non-profit making organizations. B. Lectures. Class sessions will involve lectures, video shows, case studies, discussions and debates, management games, and presentations of related topics and current issues related to course contents. In addition, practitioners will be invited to share with the students their management experience and techniques. Students are encouraged to make good use of the sharing time to learn the most from the guest speakers. Students should pay attention to the class schedule as lectures may be held in a classroom, TV studio, open area or even in an organization. C. Readings. This is the responsibility of all students. Students should read the relevant chapters of the textbook, materials, and information on indicated websites before class. They should be prepared to raise questions and arguments in class on related topics in the class schedule. All students must respect intellectual property and observe laws on protection of copyrights. 1. Web search of related articles2. White Paper/Article write-up regarding the topics3. Group presentation of caselets4. Film/Powerpoint presentation

VIII. REQUIRED RESOURCES/MATERIALS/READINGS

1. Facilitiesa. Audio Visual Roomb. Virtual Office

2. Equipmenta. Computer, speaker, microphoneb. Multimedia, media presenter, projector, video clipsc. Software: MS Power Point, Windows Media Player/VLC Player

3. AttendanceStudents are expected to attend all class sessions. Students who miss more than five (5) class sessions will receive a 5 points deduction from the final grade for each grading period. Those who miss class encounters MUST make-up for lost time and will have additional requirement to report. You are only allowed a total of six (6) absences for the semester.

4. Reading AssignmentsAssigned readings are indicated in the course schedule. In order to maximize quality of in-class discussion, these readings MUST be completed prior to class meetings. Reports on the readings will be done via email or as per instruction.

5. References1. Mallo, B. 2000. ENTREPRENEURSHIP FOR SMALL BUSINESS. Mindset Publishing, Inc.2. U. P. Institute for Small-Scale Industries. 1998. Introduction to Entrepreneurship. Small Enterprises Research and Development Foundation, Inc.3. Deakins, D., M. Freel. 2010. ENTREPRENEURSHIP AND SMALL FIRMS 5th EDITION. McGraw-Hill Education.4. Hirsh, R., Peters. M., D. Shepherd. 2010. ENTREPRENEURSHIP 8th EDITION. McGraw-Hill Education.5. Schermerhorn, J. 2008. MANAGEMENT 8th EDITION. John Wiley & Sons, Inc.

IX. GRADING CRITERIA

Class Standing60%Attendance 10Outputs:Oral Recitation 8Topic reporting/Performance task/group activity17Written quizzes, journal, essays, assignments25Performance Tasks or Periodic Examinations40%100%*The professor reserved the right to change schedule and learning activities when needed.

Prepared by: PROF. REZLIE T. LAVALLE, MM

Checked by: Miss Mary June G. Mayordomo

EXHIBIT I

Social Entrepreneurship: Creating Financially and Ethically Feasible Businesses with a Heart

Topic: A realistic and comprehensive business proposal of a social entrepreneurial endeavour which provides solutions to societys pressing problems (ideally, a business venture that the students have some interest in putting up or close to their hearts). The business venture should be financially and ethically feasible.

Major Elements of a business proposal: Rationale Problem Statement Proposed Solution Pricing InformationMethodologies:1. Literature review (e.g., news articles, social surveys, etc.)2. Interviews 3. PEST analysis

Classroom Presentation: A ten-minute presentation of the business proposal, preferably using PowerPoint or video presentation software

Note: This research effort can be done as an individual or in a group (maximum of 4 students).Each group member must have evident participation in the presentation, e.g., researcher, interviewer, presenter, narrator, videographer/photographer, etc. and must be noted on the credits.Multimedia proposals are due scheduled for classroom presentation. If students do not present their projects, the final output is due two days before the final examination date (March 19-20) with deductions for late submission and lack of class presentation. The final output must be stored in a CD.