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This is a presentation I gave to the Society of Government Meeting Professionals at the 2012 Southeastern Regional Education Conference.
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Enhancing Meetings Through Food
IMPACT!The aim of any
meeting, conference, or
event is to impact the lives of the
attendees.
IMPACT!Impact during a
meeting translates to
impact beyond the meeting!
IMPACT!
Does the Food & Beverage you
select make an impact?
IMPACT!
YES!
IMPACT!Food & Beverage: • Communicates a
message!
• Sets the Tone!
• Enhances or Detracts!
IMPACT!
What impact are you making as a meeting planner or hotelier?
The RealityIn America today, Two-Thirds of adults and nearly one-third of children and teens are currently obese or overweight.
- Robert Wood Johnson Foundation
The Reality
The Reality
The Reality
• $73,000,000,000.00 – the cost to U.S. employers in lost production due to obesity.
http://www.msnbc.msn.com/id/39571973/ns/health-diet_and_nutrition/#.UFNW8bIS68A
The Reality• Obesity has now been defined by the
U.S. Military as a threat to our national security!
The RealityBetween 1990 – 2010• Alabama – 15.7% to 32.3%.• Tennessee – 16.4% - 32%. • Florida – in 2010, you ranked 29/51
at 26.1%.• Georgia – in 2010, you rank 17/51
at 28.7%.
The RealityBy 2020:
• Obesity-related medical expenses will be $344 Billion!
• Half of Americans will have diabetes or pre-diabetes!
• Obesity will reduce life expectancy by an average of 13 years!
• Half of the people you see will be obese!
Umm . . . I thought this was on enhancing my meetings with food!!!
The Question
How can utilize food to enhance your
meeting and have a positive impact on your attendees?
Food for Thought• Optimal Brain/Body
function.
• Investment
• IMPACT
Food for ThoughtLess of this . . .
Food for ThoughtMORE of this . . .
Food for ThoughtLOCAL = FRESH
Food for ThoughtLess of this . . .
Food for ThoughtMORE of this . . .
Food for ThoughtBite-Sizing
Food for ThoughtFarm to Table Events
Food for ThoughtFood Trucks
Food for ThoughtGo Plated!
Food for ThoughtWhole Fruit Breaks!!!
Food for ThoughtJuicing!!!
Food for ThoughtHealthy Apps!
Food for ThoughtZumba or Yoga Break!
Food for ThoughtThink Lite!
More Healthy Options• Give-Aways:
Pedometers, Water Bottles, Healthy Eating Guides
• Health Screenings• Walking Trails• Fitness Centers or YMCA
Partnerships
Food for ThoughtPlanners: • What are 2 ideas you
can incorporate into your next meeting?
Food for ThoughtSuppliers: • What are 2 ideas we
discussed today that you can offer your next Government Client to win their business?
Food for Thought
“You make a difference!”
Shameless Marketing Plug!
Renaissance Ross Bridge Golf Resort & Spa Marriott Shoals Hotel & Spa