English – ETC!Providing Excellence in English… and so much more!

English – ETC! www.English-etc.com

Frank Erdman, Director

Thank you for this opportunity to present to you…

It began with the idea of a new way for teaching and learning English…

•An Ideal Location

•Teaching Excellence

•Business Model

English-ETC!

An Ideal Location:A Chalet in the Catskill Mountains

Franklin, NY:Welcome to Small Town America!

“Our central Training Center is located in Franklin, NY, nestled in the beautiful foothills of the Catskill Mountains. In this enchanting location, our students are able to focus on their English learning without the distractions and stress of everyday city life. Franklin in particular was chosen not only for its unique beauty as a representative small town of America, but also for its central location in the historical Northeastern part of the United States, being roughly 4 hours or less from Boston, Niagara Falls and Philadelphia, and less than 3 hours from Vermont’s ski slopes and New York City.”

A History of Teaching Excellence

http://www.english-etc.com/about-us

A Business Model of Growth

English – ETC!=

English Excellence Training Centers!

purpose of "Providing excellence in English and so much more", our 2 week programs are centered around the extended experiences our students are able to enjoy with their teacher throughout their stay both at our Training Centers and in NY City.

The acronym of “English- ETC! stands for “English Excellence Training Centers". To achieve our

What sets us apart from others? Our Competitive Advantage:

Teaching Approach

Learning Environment

Personal Care

Teaching Approach: 1) Customized Classes

Teaching Approach:2) Integrated Field Trips

Teaching Approach:3) Shared Home Life

All of our programs feature these 3 unique opportunities for personal & ongoing interaction for you with your teacher:

• Engage in classes customized for you with your teacher

• Experience American life on field trips with your teacher

• Enjoy happy hour, meals, & home life with your teacher

Your Teacher & You: The Complete English Experience!

Home Life

Classes

Field Trips

Our Competitive Advantage:What sets us apart from others?

Teaching Approach

Learning Environment

Personal Care

Learning Environment:1) The Stillness of the Country

“I am convinced that one of the main downfalls of most English learning programs is that they are based in cities and large cultural centers. In these settings, it is impossible to devote oneself fully to learning. In a large city, business people and executives are distracted by the stresses of everyday life.” - Frank Erdman

Learning Environment:2) The Stimulation of the City

The Final part of the English – ETC! experience takes place in the heart of America’s unique history and present-day modern culture: New York City.

“I don’t want your English to be as good as the English you hear on the streets. I want it to be better than the English you hear on the streets!”

– Frank Erdman

Our Competitive Advantage:What sets us apart from the others?

Teaching Approach

Learning Environment

Personal Care

Personal Care:What sets English – ETC! apart from our competitors?

We personally take care of

YOU!

Your hosts at English – ETC! Frank & Hsiang Ping Erdman

“Everything we do is designed to make sure your experience learning English in America is as complete, comfortable,

satisfying, enriching and fun as possible!”

Our Programs:

• The Executive Business English Program• The General English Program• The Boston/Niagara Falls Program• The Family Program• The Larger Group Program

The Executive Business English Program:

Participants: 1 – 4, Plan: 60 – 40 – 40

• 60 hours private, semi private, small group instruction • 40 hours field trips with teacher • 40 hours living with the teacher (Happy hour, meals,

activities, etc.)

The General English Program:

Participants: 1 – 4, Plan: 50 – 40 – 40

• 50 hours private, semi private, small group instruction • 40 hours field trips with teacher • 40 hours living with the teacher (Happy hour, meals,

activities, etc.)

The Boston/Niagara Falls Program:

Participants: 1 – 4, Plan: 40 – 50 – 40

• 40 hours private, semi private, small group instruction • 50 hours field trips with teacher, including an

overnight trip to either Boston or Niagara Falls• 40 hours living with the teacher (Happy hour, meals,

activities, etc.)

The Family Program:

Participants: 2 – 4, Plan: 40 – 40 – 40

• 40 hours private, semi private, small group instruction • 40 hours field trips with teacher • 40 hours living with the teacher (Happy hour, meals,

activities, etc.)

The Larger Group Program:

Participants: 7 or more, Plan: 40 – 40 – 40

• 40 hours private, semi private, small group instruction • 40 hours field trips with teacher • 40 hours living with the teacher (Happy hour, meals,

activities, etc.)

English – ETC! A Sample General English Program Schedule Day 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 Day 8 Day 9 Day 10 Day 11 Day 12 Day 13 Day 14 Sun. Mon. Tue. Wed. Thur. Fri. Sat. Sun. Mon. Tue. Wed. Thur. Fri. Sat.

8:00

Register +

Check- in

Coffee Coffee Coffee Coffee Coffee Coffee Coffee Coffee Coffee Coffee Coffee NY City

Shopping on 5th Avenue

Lunch in East Village

Wall Street

Ground Zero

Walk on the High Line

Dinner Cruise on

the Bateaux

NY City

Tour of Elle

Magazine

Statue of Liberty/ Rocke- Feller Center

Lunch at:

MSG/ Yankee Game

Depart for

Airport

8:15 Breakfast Breakfast Breakfast Breakfast Breakfast Breakfast Breakfast Breakfast Breakfast Breakfast Breakfast

8:50 Classes

1+2 FT:

Oneonta *Main St.

*Bookstore

(Lunch out)

*Tour Hartwick College

Hannafords

Classes 1+2

Classes 1+2

Classes 1+2

FT: Cooperstown

*Baseball Hall of Fame

(Lunch out)

*Farmers’ Museum

*Tea at Otesaga Resort

*Fenimore Museum

Classes 1+2

NY times

Classes 1+2 FT:

Binghamton

*IBM

(Lunch out)

*Macy’s

& Malls

(Dinner out)

at *Cracker

Barrel

Classes 1+2

NY City

Check-in

Picnic Lunch in Central

Park

Metropol- itan mus/ Empire State Building

Dinner:

Times Square

Broadway Play/MSG/

Yankees

10:30 Break Break Break Break FT: Fr.

Michael *Bus.

(Brunch)

Break Break

10:45 Classes

3+4 Classes

3+4 Classes

3+4 Classes

3+4 Classes

3+4 Classes

3+4

12:30 Lunch Lunch Lunch Lunch Lunch Lunch

1:30 Classes

5+6 Classes

5+6 1:00 FT: Franklin: Library,

Post,Bank, Rich’s-business & Boy Scouts

Classes 5+6

Classes 3 & 4

Classes 5+6

Classes 5+6

3:10 Tea Tea Tea Tea Tea Tea

3:40 Classes

7+8 Classes

7+8 4:00 Classes

5 & 6 Classes

7+8 Classes

5 & 6 Classes

7+8 Free Time

5:20 Happy Hour!

Happy Hour!

5:40 Happy Hour! (Dinner

Out)& Movie in Oneonta

Happy Hour!

Happy Hour!

Happy Hour!

6:00 Dinner Dinner Dinner Dinner Dinner Dinner Dinner Dinner Dinner

7:00 Activity Activity Activity Activity Activity Activity Activity Activity Activity

Summary: Total:

Classes: 8 8 6 8 6 8 6 50 lessons

Field Trips: 9 3 4 9 3 12 40 hours

Life w Prof: 3 5:30 3:30 5:30 4 2 3:30 4:30 5:30 :30 5:30 40+ hours

English – ETC! A Sample Boston/Niagara Falls Schedule Day 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 Day 8 Day 9 Day 10 Day 11 Day 12 Day 13 Day 14 Sun. Mon. Tue. Wed. Thur. Fri. Sat. Sun. Mon. Tue. Wed. Thur. Fri. Sat.

8:00

Register +

Check- in

Coffee Coffee Coffee Coffee Coffee Coffee Lexington

&

Concord

The Boston Commons

Faneuil Hall

Coffee Coffee Coffee Coffee NY City

Shopping on 5th Avenue

Lunch in East Village

Wall Street

Ground Zero

Walk on the High Line

Dinner Cruise on

the Bateaux

NY City

Tour of Elle

Magazine

Statue of Liberty/ Rocke- Feller Center

Lunch at:

MSG/ Yankee Game

Depart for Airport

8:15 Breakfast Breakfast Breakfast Breakfast Breakfast Breakfast Breakfast Breakfast Breakfast Breakfast

8:50 Classes

1+2 FT: Oneonta *Main St.

*Bookstore

(Lunch out)

*Tour Hartwick College

Hannafords

Classes 1+2

Classes 1+2

Classes 1+2

Boston or Niagara Falls

Harvard

Fenway Park/

Boston Garden

Classes 1+2

FT: Cooperstown

*Baseball Hall of Fame

(Lunch out)

*Farmers’ Museum

*Tea at Otesaga Resort

*Fenimore Museum

Classes 1+2 NY City

Check-in

Picnic Lunch in Central

Park

Metropol- itan mus/ Empire State Building

Dinner:

Times Square

Broadway Play/MSG/

Yankees

10:30 Break Break Break Break Break Break

10:45 Classes

3+4 Classes

3+4 Classes

3+4 Classes

3+4 Classes

3+4 Classes

3+4

12:30 Lunch Lunch Lunch Lunch Lunch Lunch

1:30 Classes

5+6 Classes

5+6 FT:

Franklin: Library,

Post,Bank, Rich’s business & Boy Scouts

Classes 5+6

Classes 5+6

Classes 5+6

3:10 Tea Tea Tea Tea Tea

3:40 Classes

7+8 Classes

7+8 Free Time

Classes 7+8

Free Time

5:20 Happy Hour!

Happy Hour!

Happy Hour!

(Dinner Out)& Movie in Oneonta

Happy Hour!

Happy Hour!

6:00 Dinner Dinner Dinner Dinner Dinner Dinner Dinner Dinner

7:00 Activity Activity Activity Activity Activity Activity Activity Activity

Summary: Training Center Total:

Classes: 8 8 4 8 6 40 lessons

Field Trips: 9 3 4 12 13 9 50 hours

Life w Prof: 3 5:30 3:30 5:30 4 2 3:30 4:30 5:30 :30 5:30 40+ hours

Program Pricing – The Executive Business English Program

Participants: 1 – 4, Plan: 60 – 40 – 40

60 hours private, semi private, small group instruction - $3,00040 hours field trips with teacher - $1,14040 hours living with the teacher (Happy hour, meals, activities, etc.) - $650

Price for 1 executive (private) at English Excellence Training Center: $4,790In NYC with the teacher: $1,500

---------------------------------------------------------------------------------------------------------------------------------Program total for 1 executive (private): $6,290

Each Additional Executive: $1,150

Price per participant with 2 executives: $3,720

Price per participant with 3 or 4 executives: $2,860

Program Pricing – The General English Program

Participants: 1 – 4, Plan: 50 – 40 – 40

50 hours private, semi private, small group instruction - $2,00040 hours field trips with teacher - $95040 hours living with the teacher (Happy hour, meals, activities, etc.) - $540

Price for 1 participant (private) at English Excellence Training Center: $3,490In NYC with the teacher: $1,200

---------------------------------------------------------------------------------------------------------------------------------Program total for 1 participant (private): $4,690

Each Additional Participant: $940

Price per participant with 2 participants: $2,825

Price per participant with 3 or 4 participants: $2,190

Program Pricing – The Boston/Nigara Falls Program

Participants: 1 – 4, Plan: 40 – 50 – 40

40 hours private, semi private, small group instruction - $1,60050 hours field trips with teacher - $1,55040 hours living with the teacher (Happy hour, meals, activities, etc.) - $540

Price for 1 participant (private) at English Excellence Training Center: $3,690In NYC with the teacher: $1,200

---------------------------------------------------------------------------------------------------------------------------------Program total for 1 participant (private): $4,890

Each Additional Participant: $940

Price per participant with 2 participants: $2,915

Price per participant with 3 or 4 participants: $2,225

Program Pricing – The Family Program

Participants: 2 – 4, Plan: 40 – 40 – 40

40 hours private, semi private, small group instruction - $1,60040 hours field trips with teacher - $95040 hours living with the teacher (Happy hour, meals, activities, etc.) - $540

In NYC with the teacher: $900Unit Price: $3,990

---------------------------------------------------------------------------------------------------------------------------------Each Additional participant: $690

Total price for family of two: $4,680

Total price for family of three: $5,370

Total price for family of four: $6,060

Program Pricing – The Larger Group Program

Participants: 7 or more, Plan: 40 – 40 – 40

40 hours classroom instruction - $20040 hours field trips with teacher - $45040 hours living with the teacher (lunch & dinner, activities, etc.) - $300Home-stay with host family including breakfast - $350

Price per participant at English Excellence Training Center: $1,300

In NYC with the teacher: $390

----------------------------------------------------------------------------------------------------------Program total per participant: $1,690

English – ETC!Providing Excellence in English… and so much more!