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Engaging Women and Families in the Future of
Lions
Lions Clubs International Convention
July 7, 2013
Hamburg, Germany
History of Women & Family in Lions
3
History of Women & Family in Lions
• 1917: Lions Clubs International was founded.• 1975: The Lioness Program began.• 1987: Women were approved for Lions membership.
LCI was the first service club organization to admit women.
• 2003: The women’s initiative began. Women made up 14% of members and 9% of DGs. Worldwide Women’s Workshop took place; results:
o Adopted gender neutral language.o Developed the symposium program.o Introduced the women’s membership
development and participation chairperson position.
4
History of Women & Family in Lions
• 2006: LCI added a family focus on family involvement to the women’s chairperson position (renamed family and women’s chairperson).
• 2007: The Family Membership Program dues rate began.
• 2010: Lions Family Cub Program was developed to encourage families to volunteer together.
The Cub Program gives children the opportunity build a lifelong dedication to helping those in need.
Cubs are divided into three age categories:○ Level I: Under age 3○ Level II: Age 4-7 ○ Level III: Age 8-12
5
History of Women & Family in Lions
• 2010-11: Regional Women’s Workshops took place to gain regional ideas for growing women, family and young adult membership in Lions
Europe: May 2010 Japan: November 2010 Latin America: January 2011 Australia: September 2011
• 2011-12: Past International President Tam developed the Women’s & Family Membership Development Task Force.
• 2012-13: International President Madden continued the Task Force.
6
Membership
• Women’s Membership = 335,226 (25%)
• Family Membership = 238,508 (18%)
• Total Membership = 1,371,406
As of June 30, 2013
7
Women's Membership Growth Worldwide
87-8
8
88-8
9
89-9
0
90-9
1
91-9
2
92-9
3
93-9
4
94-9
5
95-9
6
96-9
7
97-9
8
98-9
9
99-0
0
00-0
1
01-0
2
02-0
3
03-0
4
04-0
5
05-0
6
06-0
7
07-0
8
08-0
9
09-1
0
10-1
1
11-1
2
12-1
30%
5%
10%
15%
20%
25%
30%
0
50,000
100,000
150,000
200,000
250,000
300,000
350,000
Members % Women
8
Family Membership Growth Worldwide
Family membership in Lions continues to grow
Jun-07 Jun-08 Jun-09 Jun-10 Jun-11 Jun-12 Jun-130%
2%
4%
6%
8%
10%
12%
14%
16%
18%
20%
9
25%
Percentage of Women/Family Membership by Constitutional Area
CA 1 CA 2 CA 3 CA 4 CA 5 CA 6 CA 70%
5%
10%
15%
20%
25%
30%
35%
40%
45%
27 27
42
20 2124
32
17 18
30
3
8
36
16
Women Family
Constitutional Area
% o
f M
emb
ersh
ip
18%
2011-12 Task Force Recommendations
11
International Initiative Recommendations
1. Service:• Promote service initiatives that interest women
2. Membership• Share membership statistics (“the facts”) and success stories.• Commission areas to hold a women/family symposium• Require DG’s to set women’s membership goals• Develop messaging to encourage Lionesses conversion• Encourage GMT to appoint women’s specialists and
reintroduce as a position tracked by LCI.• Communicate to area leaders the importance of women’s
participation and encourage mentoring women and younger members and giving them a voice.
• Communicate to the GMT/GLT to start new clubs if existing clubs are reluctant to accept women
12
Progress
Service: Revising the I Am a Lion brochure to focus on service projects
that interest women
Membership: Developing a History of Women in Lions Held women’s/family seminars at all area forums At a record high of Family & Women’s Symposiums held the last
two fiscal years Developed the Regional Women’s Workshop Program Developed the Family & Women’s Specialist Guide Focusing on reaching GMT/GLT leaders about the importance
of women and family involvement
Growing Family & Women's Involvement in the ANZI-Pacific
Engaging Lionesses
15
Why Lionesses?
Lionesses have: Experience Commitment A reputation for setting goals A reputation for accomplishing goals
Lionesses embrace: Community service Teamwork Hard work
Lionesses value putting others
first!
16
Bringing Lionesses into the Family Guide
• Inside: Understanding Lionesses Tips:
○ Know your LCI history○ Become familiar with the Lioness
Bridge Program○ Understand your local community○ Promote change as needed
Messaging○ We need you!○ Being a Lion opens new opportunities○ Your commitment is fully recognized○ There are membership options to fit your needs
Family & Women's Specialists
18
GMT StructureGMT Constitutional Area Leader
(7 + Africa)
GMT Area Leader
(43)
Multiple District GMT Coordinator
(133)
District GMT Coordinator
(753)
District Membership &
New Club Growth Team
District Campus Specialist
District Family & Women’s Specialist
District CEP Specialist
District Club Success Team
District Community
Service Specialist
District Member Satisfaction Specialist
District Rebuilding Specialist
MD Club Success Team
MD Specialist
MD Specialist
MD Specialist
MD Membership & New Club Growth
Team
MD Family & Women’s Specialist
MD Specialist
19
Family & Women’s Specialist Responsibilities
• Oversee the recruitment of women and family members• Establish goals & action plans• Take direction & guidance from the district GMT
coordinator and DG• Assist clubs in establishing goals• Develop service projects of interest to
women and families• Plan & conduct a symposium or family
involvement event• Work with GLT to promote leadership
training programs
*Check out the Family & Women’s Specialist Guide (GMT-701)
Growing Family & Women's Involvement in ISAAME
Embracing Women as Leaders
2222
Use the inherent quality of women who are wired differently than men
Why Women Leaders
2322
• They possess the soft skills required to lead in todays world.
Why Women Leaders
2422
• They advocate women’s and family needs and interests.Women are most
moved by programs aimed at improving the lot of women and children
Why Women Leaders
2522
• To inspire other women Lions
Why Women Leaders
2622
• To inspire non-Lion womenPersonal referrals
work best with women
Women attract women
Why Women Leaders
2722
• The ripple effect
Why Women Leaders
2822
Why Women Leaders
Let us make our organization one where women leadership thrives!
Family & Women Symposium & Women's Workshop Programs
30
Family & Women Symposium Program
Symposium purposes:1. Identify new projects
2. Identify new members
3. Promote Lions clubs
4. Charter a new club
Funding:• Up to US$2,000 per symposium
Typically approved for US$500-US$1,000 An area may not receive funding two consecutive years
• Up to US$4,000 per constitutional area per fiscal year
31
Regional Women’s Workshop Grant Program
Workshop Purposes:
1. Explore factors surrounding recruitment and retention
2. Devise local strategies
3. Create action plans
Funding:• Up to US$2,000 per symposium
Typically approved for US$500-US$1,000 An area may not receive funding two consecutive years
• Up to US$4,000 per constitutional area per fiscal year
Germany's 5,000 Women
33
How can we attract women to join Lions?
1. PR for MD, District and Club
2. Networking – Social Media
Germany’s 5.000 Women
34
„More women to Lions!“
Workshop for MD, Districts and Clubs
• Who are they?• Where do we find them?• How can we attract them?• What support is needed?• Do we have to change?
Germany’s 5.000 Women
35
Germany’s 5.000 Women
•Women motivate women ! •Women support women !•Formula for success
Questions