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© 2009 E2open, Inc. All rights reserved.
Enabling Visibility and Effective Collaboration Across the End-To-End Demand-Supply NetworkBiotech Supply Chain AcademyOctober 20, 2009Richard McCluney
Agenda
• Introduction
• Current Challenges Facing Life Sciences Supply Chain
• What Capabilities Are Needed
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• Best-Practice Examples
– Hi-tech, Aerospace and Defense, Consumer Electronics
• Conclusions
• Questions
Business and Technical Challenges
Business
• Increased reliance and trust on partner networks
• Demand volatility in the global marketplace
Technical
• Lack of supply chain visibility and control
• Inflexible systems for trading partner and business process marketplace
• Manual internal and external business processes
• Complex regulations
• Varying levels of partner sophistication
partner and business process change management
• Inaccurate, incomplete, outdated information
• Lack of external business process collaboration tools
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Key Life Sciences Supply Chain Challenges
DemandSupply
3PL Hubs3PL Hubs
Contract Contract
ManufacturerManufacturer Test &Test &PackagingPackagingSuppliersSuppliers
CustomersCustomers
HospitalsHospitals
ResellersResellers
DistributorsDistributors
My CompanyMy Company
ContractContract
ResearchResearch
UpstreamUpstream
SuppliersSuppliers
InternalInternal
ManufacturingManufacturing
LogisticsLogisticsPartnersPartners
ClinicsClinics
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Upstream and Downstream Supply Chain Visibility
End-to-End Partner Collaboration
Integrated Business Processes
The Multi-Enterprise Network Model
Information flows linearly. No
business process integration.
Information radiates from hub.
Accessible to all.
Enterprise-Centric Supply Chain Models
Multi-Enterprise Network Value Models
Focus on centralizing information at
the manufacturer.
Information is incomplete.
Focus on optimizing performance
of entire network.
Complete data visibility, control,
and integration.
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From Supply Chain 1.0 to 2.0Differentiation of the two paradigms
Supply Chain 1.0 Supply Chain 2.0
Scope
Direction
Traditional linear chains of
enterprises - silos
Demand signals are passed on
tier by tier
Network of enterprises
– multi-tier (incl. by-passing of tiers)
Demand driven signals are made
available to multiple tiers
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Focus
Value
Drivers
Paradigm
tier by tier
Buy-side operations
Single tier cost containment
Control and comply
available to multiple tiers
Integrated business process
connecting demand & supply
ROI-based specialization /
outsourcing, revenue growth
Orchestrate and monitor
What Is Needed To Overcome These Challenges
DemandSupply
3PL Hubs3PL Hubs
Contract Contract
ManufacturerManufacturer Test &Test &PackagingPackagingSuppliersSuppliers
CustomersCustomers
HospitalsHospitals
ResellersResellers
DistributorsDistributors
My CompanyMy Company
ContractContract
ResearchResearch
UpstreamUpstream
SuppliersSuppliers
InternalInternal
ManufacturingManufacturing
LogisticsLogisticsPartnersPartners
ClinicsClinics
Capability Enablers
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Software Deployment Operations Community
Elements Required for a Demand Value Network Solution
Service-Level
Measurement
Global Support
Operations
Program Management
Business Performance
Definition
Deployment
Event Management
Business Intelligence
Software
Trading Partners
Network
Community
Deliverying a Working Business Solution
Software Computing
Environment
Hardware Computing
Environment
Solution Management
Physical Environment,
Networks & Internet
Definition
Internal and Trading Ptr
Onboarding
Change Management
Solution Definition
and Configuration
Operations Preparation
Business Intelligence
Integration Infrastructure
Operations Management
Process Management
Best Practice
Templates
Practitioners
Community
Domain Expertise
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Business Challenges
ProcurementProcurement
QualityQuality• Part shortages impacting lead times• Poor component pricing visibility driving up product costs
ProcessesProcesses
• Lack of automation with suppliers impacting sourcing strategies• Lack of automation with suppliers impacting sourcing strategies• Lack of visibility to total landed cost across products impacting
procurement decisions
• Manual processes impacting long cycle times• Manual processes impacting long cycle times• Lack of flexibility to adopt better supply chain models impacting
partner relationship complexity
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ProductivityProductivity
InfrastructureInfrastructure
Supply Chain
Policies
Supply Chain
Policies
partner relationship complexity
• Long order cycles impacting planning and execution cycle times• Lack of external collaboration tools impacting productivity
• Legacy systems impacting cost base for IT services• Legacy systems impacting cost base for IT services• Lack systems that support outsourcing and onboarding of new
partners impacting scalability
• Manual policy enforcement impacting cycle times• Manual policy enforcement impacting cycle times• Lack of automated collaboration impacting contract negotiation and
productivity
Supply Chain Visibility & Execution
Strategic Cost Planning & Management
Buy / Sell Execution
Global
Multi-TierSupply Platform
• Multi-tier Forecasting & VMI: planning and replenishment collaboration between Dell and suppliers as well as ODM & T2 supplierssuppliers
• Logistics Visibility: visibility to inventory in transit and accounting for in-transits within site projected inventory
• Asia Global Hub: multi-tier replenishment, SLCs pull from AGH• Part Shortage Management: Supply Chain Command Center
for shortage alerts, expedites, re-routes, SLC transfers• One Cost: multi-tier strategic cost management• Buy/Sell: multi-tier order management between outsourced
manufacturers, Dell Global Procurement and suppliers
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Dell Supply Chain Processes and Data AutomationRapid, Real-time Visibility & Process Automation
Platform for Multi-Enterprise Demand/Supply ProcessesForecasting, VMI, Logistics Visibility, Auto PO Update, Virtual Hubs multi-tier replenishment, Global Procurement
, Buy/Sell Automation, Part Shortage Management, ODM Multi-tier Supply Assurance
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Event Management
Business Intelligence
Integration Infrastructure
Operations Management
Process Management
KEYKEYVMI/JIIT Virtual Hubs CP PSMBuy/Sell
MT SupplyAssuranceMaterial Flow
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Supplier (Parts)Supplier (Parts)
ODMODMProcurementProcurement
Buy/SellBuy/SellIPCIPC
ShortageShortage& WIP& WIP
CentralCentralProcurementProcurement
LSPLSP
Virtual HubsVirtual Hubs(in(in--transit, supplier & hub inventories)transit, supplier & hub inventories)
StrategicStrategicSLCSLC
InternalInternalFactoryFactory
ODMODMSLCSLC
ODMODMFactoryFactory
MergeMergeCenterCenterTransfers &Transfers &
ReRe--RoutesRoutes
Material FlowsMaterial Flows
Dell Business Benefits
• Improved supply assurance
• Reduced obsolescence
• Reduced inventory levels to support only 5 days of inventory
• Decreased transportation costs with reduction in expedites due to • Decreased transportation costs with reduction in expedites due to visibility to both shortages and upside availability
• Lower procurement overhead costs by eliminating 2 day delay in the collaboration process and 40% of buyer time allocated to prior manual process
• Reduced cost of goods sold (COGS) and improved margins
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Boeing Case Study - 787 Global Collaboration Challenges
Mission: Reduce costs while improving customer service
Goals:• Reduce inventory costs,• Reduce late deliveries,• Reduce expedited freight,• Reduce manual processes• Reduce disruptions
Strategy:• Partnered with 135 • Partnered with 135 companies across 12 countries for 1000’s of unique parts• Identified 11 “Volume Partners” to deliver 11 major sub-assemblies to Everett for final assembly• Coordinate events to ensure final assembly and delivery takes place in 9 days
External Collaboration in A&D is absolutely critical as more design, manufacturing and supply chain execution is entrusted to key partners
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Business Challenges and Solution Objectives
Business Challenges:
• How to maintain visibility and control while transitioning from a vertically integrated manufacturing model to a global partner model in a highly regulated environment
• How to maintain contractual relationships with tier-2 suppliers while the day-to-day execution occurs between the tier-1 and tier-2 partner.
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Solution Objectives:
• Eliminate latency in communicating demand /supply changes and change impacts across partner tiers
• Ensure continuity of supply while minimizing supply disruptions
• Improve on-time delivery and ship-to-commit date with end customer
• Provide global visibility to all partners involved in the delivery of the completed assemblies
Boeing Solution Highlights
Central control tower to enable Boeing to integrate with and orchestrate its business processes in a
distributed supply network of 135 partners in 12 countries including 11 major sub-assemblies
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Case Study: Consumer electronics OEMGetting the multi-tier supply chain under control
Material Availability
450,00%
300,00%
150,00%
0,00%
1
1
1
Material Availability
Pre-Implementation Go-Live StabilizationProcess inControl
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Week 917Week 914Week 911Week 909Week 903Week 845Week 840Week 836Week 831Week 828
Customer profile
• Leading Global Consumer Electronics Brand
• High-volume, high-value low-margin product with short product life cycle
• Mix of owned and outsourced manufacturing – multi-tier supply network
Problem
• Component inventory management process out of control
• 3X excess inventory with risk of obsolescence
• Stock outs leading to poor customer service with negative revenue and market share impact
Results
• 4-week reduction in component inventory
• Zero stock-outs
• Eliminated obsolescence
Best Practice
• Multi-enterprise platform as common system of process across multiple tiers of owned and outsourced manufacturing sites and component suppliers
• Collaborative exception management process based on timely and accurate data
Conclusions
• Strategy– Requires an over-arching supply chain strategy to drive priorities
• Bi-directional Visibility– Connecting the multiple tiers of supply and demand is an imperative– Connectivity for all participants – regardless of size (don’t forget “Mom & Pop”)
• Collaboration and Alignment– Clear value proposition for each participant in the Network
• Business Process Innovation • Business Process Innovation – Automating processes and moving to exception based management– Don’t underestimate change management– Incremental steps vs. Big Bang
• Enabling technology– Business should drive technology requirements and pace of deployment – Multi-enterprise solution providing one version of the truth– Leveraging on-demand technology increases flexibility and reduces cost and risk
• It’s a Journey!
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Award Winning: E2open and Its Customers
Customer Excellence• Dell, Cisco, IBM: Top 25 Supply Chains | AMR
Research, 2009
• Celestica: Innovation in Technology Award | Material Handling Management, 2009
• Boeing: Top 50 Company | Progressive Manufacturing, 2008
• Celestica: CIO 100 Award | CIO Magazine, 2008
E2open Excellence• SDC 100 | Supply & Demand Chain Executive, 2009
• Innovative Award Winner | Celestica TCOO Supplier Awards, 2008
• Top 50 Technology for Manufacturing | START-IT Magazine, 2008
• Top 40 Emerging Vendor | MBT, 2007
• 100 Great Supply Chain Partners | Global Logistics and Supply Chain Strategies, 2007
• “Pro to Know” | Supply & Demand Chain Executive, 2006-7
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We appreciate your time!
Thank You
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Richard McCluney
General Manager - International
E2open
Tel: +1 650 645 6630