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EMERGING OPPORTUNITIES IN INTELLECTUAL PROPERTY Uwa Ohiku; Partner Jackson, E7 and Edu 1

EMERGINGOPPORTUNITIESIN INTELLECTUALPROPERTY’ · • InhouseCounsel: 0 forBroadcasngagencies,theatreandfilmhouses 0 TechnologyandResearchCorporaons 0 Brandowningcorporaons(UAC,AIRTEL,CHILIMITED,MTN,APPLE,GLO,!

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Page 1: EMERGINGOPPORTUNITIESIN INTELLECTUALPROPERTY’ · • InhouseCounsel: 0 forBroadcasngagencies,theatreandfilmhouses 0 TechnologyandResearchCorporaons 0 Brandowningcorporaons(UAC,AIRTEL,CHILIMITED,MTN,APPLE,GLO,!

EMERGING  OPPORTUNITIES  IN  INTELLECTUAL  PROPERTY    

 

Uwa  Ohiku;  Partner-­‐  Jackson,  E7  and  Edu    

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Page 2: EMERGINGOPPORTUNITIESIN INTELLECTUALPROPERTY’ · • InhouseCounsel: 0 forBroadcasngagencies,theatreandfilmhouses 0 TechnologyandResearchCorporaons 0 Brandowningcorporaons(UAC,AIRTEL,CHILIMITED,MTN,APPLE,GLO,!

INTRODUCTION  •  The  Nigerian  legal  landscape  is  responding  to  global  trends  in  contemporary  pracBces  resulBng  in  dynamic  specialisaBons    

 •  LiBgaBon  is  no  longer  the  core  of  legal  pracBce.      •  Intellectual  Property  (IP)  is  one  of  these  specialised  areas  of  law  that  have  emerged  over  the  years  and  are  gaining  increasing  importance  and  visibility.  

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Page 3: EMERGINGOPPORTUNITIESIN INTELLECTUALPROPERTY’ · • InhouseCounsel: 0 forBroadcasngagencies,theatreandfilmhouses 0 TechnologyandResearchCorporaons 0 Brandowningcorporaons(UAC,AIRTEL,CHILIMITED,MTN,APPLE,GLO,!

INTRODUCTION  TO  IP  

 •  Intellectual  Property  has  been  historically  categorized  into  two:  Copyright  and  Industrial  Property.  Copyright  covers  the  protecBon  of  literary  and  arBsBc  works  whilst  Industrial  Property  covers  industrial-­‐applicable  IP  rights  such  as  trademarks,  Patents  and  Designs.    

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Page 4: EMERGINGOPPORTUNITIESIN INTELLECTUALPROPERTY’ · • InhouseCounsel: 0 forBroadcasngagencies,theatreandfilmhouses 0 TechnologyandResearchCorporaons 0 Brandowningcorporaons(UAC,AIRTEL,CHILIMITED,MTN,APPLE,GLO,!

COPYRIGHT  •  The  area  of  intellectual  property  that  regulates  the  

creaBon  and  use  of  a  range  of  cultural  goods  such  as  books,  songs,  films  and  computer  programs.    

 •  Subject-­‐maSer  includes  producBon  in  the  literary,  

scienBfic,  arBsBc  domain  or  any  other  form  of  expression.  E.g.:  Musical  works,  Literal  works,  ArBsBc  works,  Photographic  works,  MoBon  pictures,  Phonographs  &  Sound  recordings  and  Computer  Programs    

 •  Rights  enjoyed  by  a  copyright  holder  are  right  to  

reproducCon,  right  to  performance,  adaptaCon  and  translaCon  rights,  broadcasCng  rights  and  moral  rights.    

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Page 5: EMERGINGOPPORTUNITIESIN INTELLECTUALPROPERTY’ · • InhouseCounsel: 0 forBroadcasngagencies,theatreandfilmhouses 0 TechnologyandResearchCorporaons 0 Brandowningcorporaons(UAC,AIRTEL,CHILIMITED,MTN,APPLE,GLO,!

COPYRIGHT    Vested  upon  creaBon;  no  formal  registraBon  process  .  

   However,  the  Nigerian  Copyright  Commission  encourages  copyright  owners  to  deposit  copies  of  their  works  with  the  NCC   under   its   ‘Copyright   NoCficaCon/Depository  Scheme’.   This   scheme   is   not   mandatory   and   does   not  confer   any   legal   right   on   the   owner   of   the  work.   It  may  however   serve   as   evidenBal   value   of   the   authorship/ownership  of  a  work  in  the  event  of  a  dispute.  

•   Term  of  ProtecCon     70   years   from   the   end   of   the   year   of   the   death   of   the  creator  or  author  of  the  work      

•  Laws    Copyright  Act  of  1970  

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COPYRIGHT  

AdministraCve  Bodies  &  Other  support  organisaCons:  •  Nigerian  Copyright  Commission  (NCC)  •  Economic  and  Financial  Crimes  Commission  (EFCC)    •  Nigerian  Custom  Service  (NCS)  

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Page 7: EMERGINGOPPORTUNITIESIN INTELLECTUALPROPERTY’ · • InhouseCounsel: 0 forBroadcasngagencies,theatreandfilmhouses 0 TechnologyandResearchCorporaons 0 Brandowningcorporaons(UAC,AIRTEL,CHILIMITED,MTN,APPLE,GLO,!

PATENTS    •  A  document  issued  by  the  registry  which  describes  an  invenBon  and  creates  a  legal  situaBon  in  which  the  patent  invenBon  can  normally  only  be  exploited  with  the  authorisaBon  of  the  owner  of  the  patent.  

 •  The  effect  of  the  grant  of  a  patent  right  is  that  the  patented  invenBon  may  not  be  exploited  by  persons  other  than  the  owner  of  the  patent  unless  the  owner  agrees  to  such  exploitaBon.  

 •  For  an  invenBon  to  be  registrable,  it  must  consist  of  patentable  subject  maSer,  be  industrially  applicable,  novel  and  exhibit  a  sufficient  invenCve  step  

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Page 8: EMERGINGOPPORTUNITIESIN INTELLECTUALPROPERTY’ · • InhouseCounsel: 0 forBroadcasngagencies,theatreandfilmhouses 0 TechnologyandResearchCorporaons 0 Brandowningcorporaons(UAC,AIRTEL,CHILIMITED,MTN,APPLE,GLO,!

PATENTS    ApplicaBons  for  patent  are  filed  and  processed  at  the  Trademark  and  Patent  registry.    

•  Term  of  ProtecCon    20  years,  with  renewals  paid  yearly.  •  Laws    Patent  and  Designs  Act  of  1970  •  AdministraCve  Bodies  

Patents  Registry  NaBonal  office  for  Technology  AcquisiBon  and  ProtecBon  (NOTAP)-­‐  Registers  all  agreement  (Patent  Licence  and  Assignment)  relaBng  to  transfer  of  technology  in  Nigeria.    

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Page 9: EMERGINGOPPORTUNITIESIN INTELLECTUALPROPERTY’ · • InhouseCounsel: 0 forBroadcasngagencies,theatreandfilmhouses 0 TechnologyandResearchCorporaons 0 Brandowningcorporaons(UAC,AIRTEL,CHILIMITED,MTN,APPLE,GLO,!

TRADEMARKS  •  A  trademark  may  be  defined  as  any  sign  that  individualises  

the  goods  of  a  given  enterprise  and  disBnguishes  them  from  the  goods  of  others.    

•  Trademarks  encourage  their  owners  to  maintain  and  improve  the  quality  of  the  products  sold  under  the  trademark  in  order  to  meet  consumer  expectaBons.    

•  For  signs  to  serve  as  a  trademark  they  must  meet  with  these  requirements:  

-­‐  FuncCon:  the  sign  in  quesBon  must  possess  the  ability  to  disBnguish  the  products  of  one  enterprise  from  others  

-­‐  Non-­‐misleading  trademarks:  if  a  trademark  has  a  misleading  character  or  if  it  violates  public  order  or  morality  or  is  a  trademark  that  is  likely  to  deceive  the  public  as  to  its  nature,  quality  or  any  other  characterisBc  of  the  goods,  in  the  interest  of  the  public  does  not  qualify  for  registraBon.  

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Page 10: EMERGINGOPPORTUNITIESIN INTELLECTUALPROPERTY’ · • InhouseCounsel: 0 forBroadcasngagencies,theatreandfilmhouses 0 TechnologyandResearchCorporaons 0 Brandowningcorporaons(UAC,AIRTEL,CHILIMITED,MTN,APPLE,GLO,!

 Trademark  applicaBons  are  filed  and  processed  at  the  Trademark  Registry.  

•  Laws  Trademarks  Act  of  1967;  Trademark  RegulaBons  1970  •  AdministraCve  Bodies  &  Other  support  organisaCons:  

-­‐  Trademarks  and  Patent  Registry  -­‐    NaBonal  Agency  for  Food  and  Drug  AdministraBon  and  Control  (NAFDAC)    

-­‐  Nigerian  Customs  Service  (NCS)  -­‐  Standard  OrganisaBon  of  Nigeria  (SON)    -­‐  Consumer  ProtecBon  Commission  (CPC)  

-­‐  Enforcement    -­‐  Court  AcBon:    

-­‐  InjuncBons  and  Anton  Pillar  Orders    -­‐  Passing  off  and  Infringement      

-­‐  Seizure  of  counterfeit  products  &  raids    

TRADEMARKS    

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Page 11: EMERGINGOPPORTUNITIESIN INTELLECTUALPROPERTY’ · • InhouseCounsel: 0 forBroadcasngagencies,theatreandfilmhouses 0 TechnologyandResearchCorporaons 0 Brandowningcorporaons(UAC,AIRTEL,CHILIMITED,MTN,APPLE,GLO,!

INDUSTRIAL  DESIGN  •  Industrial  design  protects  the  original  ornamental  and  non-­‐

funcBonal  features  of  an  industrial  arBcle  or  product  that  result  from  design  acBvity  

•  The  protecBon  of  industrial  designs  covers  the  design  applied  to  the  manufacture  of  a  product  and  not  the  product  itself.    

•  Exclusive  rights  enjoyed  from  industrial  designs:  -­‐  To  make  arBcles  to  which  the  design  is  applied  or  in  which  

the  design  is  embodied.  -­‐  Import  arBcles  to  which  the  design  is  applied.  -­‐  To  sell,  hire  or  offer  for  sale  such  arBcles.  -­‐  PrevenBng  another  from  stocking  any  arBcles  to  which  the  

design  has  been  applied  or  in  which  it  is  embodied  

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Page 12: EMERGINGOPPORTUNITIESIN INTELLECTUALPROPERTY’ · • InhouseCounsel: 0 forBroadcasngagencies,theatreandfilmhouses 0 TechnologyandResearchCorporaons 0 Brandowningcorporaons(UAC,AIRTEL,CHILIMITED,MTN,APPLE,GLO,!

 ApplicaBons  for  design  are  filed  and  processed  at  the  Trademark  and  Patent  registry.      

 •  Term  of  ProtecCon    15  years  in  total  with  2  renewal  periods  of  5  years  each.  

•  Laws    Patents  and  Designs  Act  of  1970  

 •  AdministraCve  Bodies    Patent    &  Designs  Registry  

INDUSTRIAL  DESIGNS    

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Page 13: EMERGINGOPPORTUNITIESIN INTELLECTUALPROPERTY’ · • InhouseCounsel: 0 forBroadcasngagencies,theatreandfilmhouses 0 TechnologyandResearchCorporaons 0 Brandowningcorporaons(UAC,AIRTEL,CHILIMITED,MTN,APPLE,GLO,!

•  With  the  awareness  of  Intellectual  Property  in  Nigeria  in  Nigeria  relaBvely  low,  there  are  a  number  of  misconcepBons  even  among  legal  pracBBoners    

MYTHS  &  MISCONCEPTIONS  ABOUT  IP    

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Page 14: EMERGINGOPPORTUNITIESIN INTELLECTUALPROPERTY’ · • InhouseCounsel: 0 forBroadcasngagencies,theatreandfilmhouses 0 TechnologyandResearchCorporaons 0 Brandowningcorporaons(UAC,AIRTEL,CHILIMITED,MTN,APPLE,GLO,!

MYTH  That  business  registraCon  guarantees  protecCon  of  a  mark  

 REALITY  •  RegistraBon  of  a  business  does  not  provide  protecBon  for  the  name  itself.  

•  A  registered  trademark  provides  statutory  rights  that  can  be  used  against  an  infringing  compeBtor  using  the  same  or  similar  mark  

MYTH  1:  BUSINESS  REGISTRATION  =PROTECTION  OF  A  MARK  

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Page 15: EMERGINGOPPORTUNITIESIN INTELLECTUALPROPERTY’ · • InhouseCounsel: 0 forBroadcasngagencies,theatreandfilmhouses 0 TechnologyandResearchCorporaons 0 Brandowningcorporaons(UAC,AIRTEL,CHILIMITED,MTN,APPLE,GLO,!

MYTH    That  IPR  registraCon  in  one  region  secures  recogniCon  and  

protecCon  worldwide    REALITY    •  IPRs  are  NOT  recognized  worldwide  but  purely    territorial  

in  nature  •  RegistraBon/use  in  one  country  of  a  parBcular  mark  does  

not  automaBcally  mean  recogniBon  globally.  •  Formal  procedures  for  registraBon  need  to  be  conducted  

accordingly  in  every  jurisdicBon.    •  InternaBonal  registraBon  and  recogniBon  of  a  right  can  

however,  assist  in  proving  true  proprietorship  

MYTH  2-­‐  IP  RIGHTS  IN  ONE  REGION  =  WORLDWIDE  RECOGNITION  

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REALITY  •  A  trademark  is  designed  to  disBnguish  the  source  of  a  product  or  service.  

•  It  does  not  maSer  whether  it  is  a  mulBbillion  dollar  company  who  is  infringing  on  the  other  party’s  trademark  or  a  nine  year  old  child.  

•  The  trademark  holder  must  enforce  his  right  or  risk  losing  the  mark  

 

MYTH  3:  “BIG  COMPANIES  SHOULD  NOT  BE  BOTHERED  IF  SMALLER  COMPANIES  TRY  TO  

INFRINGE”  

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Page 17: EMERGINGOPPORTUNITIESIN INTELLECTUALPROPERTY’ · • InhouseCounsel: 0 forBroadcasngagencies,theatreandfilmhouses 0 TechnologyandResearchCorporaons 0 Brandowningcorporaons(UAC,AIRTEL,CHILIMITED,MTN,APPLE,GLO,!

•  An  enBty  can  reserve  trademark  rights  for  itself  even  before  beginning  to  make  any  use  of  it  

 •  A  registraBon  can  only  be  contested  if  the  trademark  has  not  been  used  for  five  consecuBve  years  following  the  registraBon  date  

•  It  is  not  advisable  to  rely  solely  on  products  and  services  already  in  the  market;  but  run  searches/conduct  availability  exercises  to  determine  what  is  available  for  use/registraBon  

 

MYTH  4:    “I  KNOW  ALL  MY  COMPETITORS’  TRADEMARKS,  WHAT  I  INTEND  TO  USE  IS  

STILL  AVAILABLE”  

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•  Note  that  where  an  invenBon  is  made  in  the  course  of  employment,  the  right  to  a  patent  in  the  invenBon  is  vested  in  the  employer-­‐  unless  a  contrary  arrangement  exists  to  that  effect.  

 •  The  employee  is  however  enBtled  to  fair  remuneraBon  where  the  contract  of  employment  does  not  require  the  exercise  of  an  invenBve  acBvity  or  the  invenBon  is  of  excepBonal  importance  

MYTH  5:  “ANYTHING  I  ‘INVENT’  AT  WORK  IS  MINE!”  

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•  “Expensive”  is  relaBve,  and  may  depend  on  what  value  you  place  on  your  IP  and  what  you  hope  to  make  out  of  it.  Note  that  it  is  always  more  expensive  to  contest  IP  infringements  and  violaBons.  They  can  run  into  several  millions.  

 •  You  are  more  likely  to  make  more  than  what  you  spent  on  registraBon  

MYTH  6:    “IT  IS  TOO  EXPENSIVE  TO  REGISTER  INTELLECTUAL  PROPERTY”  

 

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REALITY    •  IP  requires  care  and  skill  in  order  to  provide  the  required  services  to  clients    

•  The  skill  in  IP  can  only  be  groomed  from  years  of  experience  (on  the  job  training  and  specialist  training  programs,  seminars)  networking  opportuniBes  etc.  

•  IP  (especially  in  Nigeria)  is  a  grey  area  that  requires  a  lot  of  devoBon  and  open-­‐mindedness  to  understand    

MYTH  7:  THAT  INTELLECTUAL  PROPERTY  LAW  PRACTICE  IS  NOT  REAL  LAW!      

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 IP  PRACTITIONER    Job  DescripBon:    •   Client  Pormolio  Management-­‐  processing  applicaBons  at  the  

respecBve  Registries    •  Providing  legal  advice  on  IP-­‐related  maSers  •  Enforcement  and  prosecuBon  of  IP  rights    •  Engaging  in  brand  protecBon  and  anB-­‐counterfeiBng  acBviBes    •  Draning  franchising,  licensing  and  assignment  agreements.  •  Advising  on  IP  policies  &  strategies  for  clients    •  ConducBng  due  diligence  exercises  in  respect  of  IP  for  Mergers,  

AcquisiBons,  etc.    

OPPORTUNITIES  IN  IP  

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•  In-­‐house  Counsel:  -­‐  for  BroadcasBng  agencies,  theatre  and  film  houses  -­‐  Technology  and  Research  CorporaBons    -­‐   Brand-­‐owning  corporaBons    (  UAC,  AIRTEL,  CHI  LIMITED,  MTN,  APPLE,  GLO,  

DANGOTE)  etc    •  Counsel  at  Intellectual  Property  Regulatory  Bodies  

–  CUSTOMS  –  NOTAP  –  NAFDAC  –  Trademark  Registry  

 •  Entertainment  Law      •  Consultants:  WIPO,  ARIPO,  OAPI,      •  Adviser  to  federal  Government  on  IPR  issues;  helping  to  formulate  the  country’s  IP  

policy  etc.  

OPPORTUNITIES  IN  IP  (2)  

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COUNSEL  AT  INTELLECTUAL  PROPERTY  REGULATORY  BODIES  &  SUPPORT  

AGENCIES  Such  as:  -­‐  Trademark,  Patent  and  Designs  Registry  -­‐  NIRA  -­‐  NOTAP  -­‐  NCC  (Nigeria  CommunicaBons  Commission)    Job  DescripBon    Processing  IP-­‐related  applicaBons  -­‐  ConducBng  examinaBon  of  applicaBons  and  ensuring  compliance  with  the  related  Laws  

-­‐    Providing  legal  advice  on  IP  related  issues  

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IN-­‐HOUSE  LEGAL  COUNSEL:  BROADCASTING,  PUBLISHING,  THEATRE  AND  FILM  HOUSES  

 Job  DescripBon:  •   Processing  Copyright  AcquisiBon  •  Managing  legal  relaBons  between  parBes  and  ensuring  that  the  terms  and  condiBons  of  contracts  are  met  

•   Preparing  and  enforcing  (where  applicable)  non-­‐disclosure  and  secrecy  agreements    

•  Working  with  publishing  houses  on  acquisiBon  and  management  of  publishing  rights  

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IN-­‐HOUSE  COUNSEL:  TECHNOLOGY  AND  RESEARCH  CORPORATIONS    

Job  DescripBon  •   Preparing  Knowledge  Transfer  Agreements  •   Preparing  non-­‐disclosure  Agreements  •   Handling  Franchising,  licensing  and  Distributorship  Agreements,  etc  

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Page 26: EMERGINGOPPORTUNITIESIN INTELLECTUALPROPERTY’ · • InhouseCounsel: 0 forBroadcasngagencies,theatreandfilmhouses 0 TechnologyandResearchCorporaons 0 Brandowningcorporaons(UAC,AIRTEL,CHILIMITED,MTN,APPLE,GLO,!

IN-­‐HOUSE  COUNSEL:  BRAND-­‐OWNING  CORPORATIONS    

•  Brand  Management  •  Legal  advisory  roles  with  respect  to  Trademark  prosecuBon,  maintenance  and  enforcement  

•  Legal  advice  on  adverBsement  strategies  and  compliance  with  laws    

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ENTERTAINMENT  &  COPYRIGHT  LAWYER  

Job  DescripBon:  •   managing  clients’  copyright  pormolio  and  contracts  

•  Preparing  copyright  (and  other  related)  agreements    

•  ExecuBon  and  enforcement  of  client’s  copyright  and  related  maSers    

 

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Page 28: EMERGINGOPPORTUNITIESIN INTELLECTUALPROPERTY’ · • InhouseCounsel: 0 forBroadcasngagencies,theatreandfilmhouses 0 TechnologyandResearchCorporaons 0 Brandowningcorporaons(UAC,AIRTEL,CHILIMITED,MTN,APPLE,GLO,!

IP  CONSULTANT  

•  Intellectual  property  experts  can  play  advisory  roles  in  internaBonal  governmental  organizaBons  such  as  WIPO,  ARIPO,  OAPI  and  parastatal  on  related  maSers    

•  They  can  also  act  as  external  consultants  to  private  companies;  helping  top  structure  and  direct  the  IP  policies  of  the  companies.  

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SKILLS  REQUIRED    •  Interest  and  passion  for  art,  invenBon,  business  and  other  creaBve  acBviBes    

•  MeBculous    •  Sharp  •  ASenBon-­‐to-­‐detail  •  Open-­‐minded;  ability  to  think  Outside  The  Box;  Think  beSer.  

•  Vast  knowledge  base  and  exposure  (comes  with  experience)  

•  Willingness  to  learn;  conBnually  Improving      

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POSITIONING  YOURSELF  a)  Gain  an  understanding  of  the  Economic  Importance  of  Intellectual  Property  (read  up  on  IP  and  how  it  impacts  the  economy;  e.g.  Apple  is  the  most  profitable  company  in  the  world.  Why?  

b)  Apply  for  IP-­‐related  jobs  to  gain  specialized  on-­‐the-­‐job  training  in  IP  

c)  Take  IP  courses  for  more  technical  depth.  d)  Determine  which  field  of  IP  your  interest  lies  and  pursue  it.  e.g.  in-­‐house  Counsel;  Academia;  Consultancy;  Research  Work/R&D;  Private  PracBBoner;  Government;  InternaBonal  organisaBons  etc.  

 

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SOME  SUGGESTIONS  ON  THE  FUTURE  FOR  IP    

•  Deeper  Government  ParBcipaBon  and  awareness  of  its  importance  in  the  economy.  

•  Provision  of  incenBves  for  innovaBve  acBviBes    •  Compulsory  inclusion  into  Academic  curricular  for  law.  

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