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EFFECTIVE JOB SEARCH STRATEGIES EFFECTIVE JOB SEARCH STRATEGIES How to Plan and Execute How to Plan and Execute a Successful Job Search a Successful Job Search Presented by: Willard C. Morgan III Advisor, Board of Trustees 40 Plus of Central Ohio To: APICS – Columbus OH Chapter May 19, 2009

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EFFECTIVE JOB SEARCH STRATEGIESEFFECTIVE JOB SEARCH STRATEGIESHow to Plan and ExecuteHow to Plan and Executea Successful Job Searcha Successful Job Search

Presented by:Willard C. Morgan IIIAdvisor, Board of Trustees40 Plus of Central Ohio

To:APICS – Columbus OH ChapterMay 19, 2009

Effective Job Search StrategiesEffective Job Search Strategies

What We Will Discuss Tonight

Do We Really Need Job Search Strategies?

What Strategies Are Truly Effective?

Beyond Job Search: How These Strategies Help You Do Better in Your Current Job

An Organization That Helps Jobseekers:40 Plus of Central Ohio (now Career Transition Institute)

Effective Job Search StrategiesEffective Job Search Strategies

Show of hands

– How many know someone who is currently looking for a job?

– How many have been laid off in their own career or know someone who has been?

– How many think that people have only 1 job in the course of their career?

Effective Job Search StrategiesEffective Job Search Strategies

Do We Really Need Strategies?

Yes! Yes, you do!

But why?

– Job searching is difficult. Without effective strategies, most people settle for “a job” rather than finding their “dream job”.

– The marketplace is very competitive. Without effective strategies, you will not stand out in the crowd.

Effective Job Search StrategiesEffective Job Search Strategies

Why is A Job Search Difficult?Why is A Job Search Difficult?

Most people are skilled in DOING their jobs.Most people are skilled in DOING their jobs.

Few people are skilled in FINDING jobs. Few people are skilled in FINDING jobs.

If you had to find a new job, do you know If you had to find a new job, do you know effective strategies for a successful search?effective strategies for a successful search?

Sending rSending réésumsuméés to jobs listed on Monster s to jobs listed on Monster or CareerBuilder is NOT a strategy.or CareerBuilder is NOT a strategy.

Effective Job Search StrategiesEffective Job Search Strategies

How Hard Is It To Find a Job?

Only 20-25% of all positions hired each year are published on the Internet, in newspapers, or listed with recruiters.

The economy is down…unemployment is up…the number of people chasing the same listed jobs is staggering…could be dozens or 100s for one job!

The marketplace is full of talented people…Would YOU stand out in the crowd?

Effective Job Search StrategiesEffective Job Search Strategies

What Strategies Are Truly Effective?

Define Your Dream Job

Know Your Value Proposition

Target Your Opportunities

Conduct a Communication Campaign

Measure Your Progress

Effective Job Search StrategiesEffective Job Search Strategies

Define Your Dream Job

Do you really know “what you want”?

A “dream job” is not a job title…it is a set of characteristics (type of position, salary, company culture, etc.)

Write a detailed description

30-Second Exercise

Effective Job Search StrategiesEffective Job Search Strategies

Know Your Value Proposition

Employers want to know what value you can provide to them

Skills Inventory

Your “Unique Selling Features”

Accomplishment Statements

30-Second Exercise

Effective Job Search StrategiesEffective Job Search Strategies

Target Your Opportunities You know “What you want” and “What you

offer”…what is the next step? Research! Research! Research!

– Libraries; On-line; Book of Lists– Informational interviews– Initial networking

Your goal is a Target List of 75-100 companies on which to focus your job search activity

Time is of the essence…targeting your search focuses you toward your dream job

Effective Job Search StrategiesEffective Job Search Strategies

Conduct a Communication Campaign

The “hidden” job market

What’s hidden? Not the job…you!

Networking

Résumés, Business Cards, Profiles

Social Media: LinkedIn, Twitter, etc.

Goal: Become known to employers

Effective Job Search StrategiesEffective Job Search Strategies

Measure Your Progress What gets measured gets done Search velocity…it’s a numbers game Examples of Measurements

– New network contacts– Telephone calls made– Informational interviews– Résumés submitted– Interviews

Keep yourself accountable…it is easy to get frustrated and isolated.

Effective Job Search StrategiesEffective Job Search Strategies

Beyond Job Search

How are these strategies helpful even if I am not looking for a job?

– Strategic planning

– Your value proposition

– Measuring performance

– Networking

Effective Job Search StrategiesEffective Job Search Strategies

Strategic Planning

Remove the “job search” context and this is strategic planning in action:

• Deming’s “Plan-Do-Check-Act”

• Covey’s “Seven Habits”

• Mission statement=Ideal Job and Value Proposition

• Applying strategic planning concepts in many areas of your life

Effective Job Search StrategiesEffective Job Search Strategies

Your Value Proposition

How does your current employer see your value? Do you know?

Skills inventory and accomplishments

How do you become more valuable to your current employer?

Effective Job Search StrategiesEffective Job Search Strategies

Measuring Performance

Do you measure your own performance at your current job?

Do you have a “targeted list” of results that must be achieved?

Do you focus your efforts on those results that are most valued?

Effective Job Search StrategiesEffective Job Search Strategies

Networking

Networking isn’t just for sales and job searches

You are ALWAYS networking

People who maintain their networks are more likely to be successful

Effective Job Search StrategiesEffective Job Search Strategies

Questions?

Effective Job Search StrategiesEffective Job Search Strategies

40 Plus of Central Ohio40 Plus of Central Ohio

(now Career Transition Institute)(now Career Transition Institute)

The MissionThe Mission

MemberMember--Driven OrganizationDriven Organization

Training ProgramTraining Program

Other ResourcesOther Resources

Effective Job Search StrategiesEffective Job Search Strategies

The Mission

To educate professionals in the To educate professionals in the necessary skills to achieve a successful necessary skills to achieve a successful job search.job search.

To educate the public and the To educate the public and the business community on the value of business community on the value of experience and knowledge in the experience and knowledge in the workplace.workplace.

Effective Job Search StrategiesEffective Job Search Strategies

MemberMember--Driven OrganizationDriven Organization

There are no paid staff. Active Members run the There are no paid staff. Active Members run the dayday--toto--day business of the organization.day business of the organization.

Being memberBeing member--driven:driven:

–– Reduces operating costs which, in turn, allows Forty Plus to Reduces operating costs which, in turn, allows Forty Plus to keep membership dues at a minimumkeep membership dues at a minimum

–– Allows members to demonstrate accomplishments to Allows members to demonstrate accomplishments to employers when asked employers when asked ““What have you been doing since What have you been doing since your last job?your last job?””

The Board of Trustees provides strategic vision, The Board of Trustees provides strategic vision, continuity, and a core group of instructors.continuity, and a core group of instructors.

Effective Job Search StrategiesEffective Job Search Strategies

Training ProgramTraining Program Block I: Defining and Presenting YourselfBlock I: Defining and Presenting Yourself

–– Who You AreWho You Are

–– What You OfferWhat You Offer

–– Knowledge, Skills, Abilities, Experience, Education (KSAEKnowledge, Skills, Abilities, Experience, Education (KSAE22))

–– How to Present How to Present ““Who You AreWho You Are”” and and ““What You OfferWhat You Offer””

Courses:Courses:–– #1: Organizing Your Job Search#1: Organizing Your Job Search

–– #2: Accomplishment Statements (S/TAR Statements)#2: Accomplishment Statements (S/TAR Statements)

–– #3: Oral Communications (30#3: Oral Communications (30--second speech, networking)second speech, networking)

–– #4: Written Communications (R#4: Written Communications (Réésumsuméés, profiles, letters)s, profiles, letters)

Effective Job Search StrategiesEffective Job Search Strategies

Training Program (cont’d)

Block II: Strategy

– What do you want? What is your “ideal job”?

– Need a strategic plan (not just sending résumés on Monster or CareerBuilder)

– Identify requirements: How do I measure?

– Research target companies

– The “hidden job market”

Course: #5 Developing a Job Search Strategy

Effective Job Search StrategiesEffective Job Search Strategies

Training Program (cont’d)

Block III: Focused Job Search Activity– Targeted Networking

– Interviews: Informational and Job

– Negotiating Offers

Courses:– #6: Effective Networking

– #7: Interviewing (including videotaped practice)

– #8: Negotiating Job Offers

Effective Job Search StrategiesEffective Job Search Strategies

Training Program (ContTraining Program (Cont’’d)d)

The The ““Building BlockBuilding Block”” methodology structures your methodology structures your job search.job search.–– Block I Block I –– Identify Identify ““who you arewho you are”” and and ““what you offerwhat you offer”” and and

how to present how to present ““youyou”” in written and oral communications.in written and oral communications.

–– Block II Block II –– Define your Define your ““ideal jobideal job”” and develop your strategy and develop your strategy to identify target companies and penetrate the to identify target companies and penetrate the ““hidden job hidden job marketmarket””..

–– Block III Block III –– Focusing your job search activities: How to Focusing your job search activities: How to effectively network, interview, and negotiate offers.effectively network, interview, and negotiate offers.

The program demonstrates how to plan, implement, The program demonstrates how to plan, implement, and measure a job search from start to finish.and measure a job search from start to finish.

Effective Job Search StrategiesEffective Job Search Strategies

Other Resources

Facilities

Scheduled Events

Profiles & Job Listings

Active members and Alumni

Effective Job Search StrategiesEffective Job Search Strategies

Facilities

Office away from home

Computers: 7 stations, DSL, Wireless access, Office 2007, Laser & Color Printers

Business card software and materials

3 dedicated phone rooms for calling

Fax, copier, and other office equipment

Effective Job Search StrategiesEffective Job Search Strategies

Scheduled Events

Monday networking events

Workshops

Monthly social event

Discounted access to Chamber and Business First events

Effective Job Search StrategiesEffective Job Search Strategies

Profiles and Job Listings

Career Profiles:Member profiles are distributed to 200+ area employers monthly and maintained on our website.

Job Listings:Job postings board is maintained in our office for members to use.

Effective Job Search StrategiesEffective Job Search Strategies

Active Members & Alumni

A “hidden” benefit to membership is access to Active Members and Alumni

Support and sharing of ideas with others in similar situation

Networking

Effective Job Search StrategiesEffective Job Search Strategies

Questions?

Thank You!

Willard C. Morgan III on the Web:www.linkedin.com/in/willardcmorgan3

http://twitter.com/willardcmorgan3

Career Transition Institute:www.careertransitioninstitute.org/

Please tell your friends and colleagues about Forty Plus if they are in transition and need help. Thanks!