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presentation at the 3° International Forum of Design as a Process
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FromTransdisciplinarytoUndisciplinedDesignLearning:Educatingthrough/toDisruption
FlavianoCelaschi,ElenaFormia,EleonoraLupoPolitecnicodiMilano,PolitecnicodiTorino
3rdInternationalForumofDesignasaProcess
3‐5November2011,Torino
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1 Interdisciplinarityindesignteaching:historicalapproaches
Fromtransdisciplinaritytoundisciplineddesignteaching:existingapproaches
Aproposal:disruptionasundisciplinedattitudeineducation
Hypothesis
Whicharethechallengesofthenewlearningindesign?
Isitpossibletoinnovatethedesignteachingprocessesinordertotraindesignermoreandmoreabletoinnovate?
Westartfromahistoricalpointofview…
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011
Interdisciplinarityindesignteaching:historicalapproaches
Thehistoryofdesigncoursesandschools,andofrelatedapproaches,demonstrateshowdesignoccupiedthemiddleofan“ideal”convergenceofknowledge,followingaprocessofstudyandassimilationofinterpretativemodels,theoreticalandmethodologicalapparatus,researchtools.
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011
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Interdisciplinarityindesignteaching:historicalapproaches
TheliteratureaboutthistopicagreesindeIiningadualism:
WecanalsoreadthisconIlictasadoublelineofapproachestodesignteaching:
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011
1ThetraditionoftheArts&Crafts,whichdatesbacktothecritictotheindustrialisationemergedintheXIXCentury,andmoreingeneralthetraditionoftheartisticdisciplines(i.e.creativeartandappliedart)
Theresearchforthelegitimisationofdesignasascience(i.e.whichproducesproductsandtechniccontents),whichemergedinarelevantmannerfromthehalfofXXCentury
Thecultivationofthe“artistic”dimensionofthedesigner(thecreativityofthesubject)
Theresearchforinnovativemethodsfordesigning(thecreativityoftheprocesses)
<< >>subjectivity objectivity
Interdisciplinarityindesignteaching:historicalapproaches
Thepioneercontestsinwhichdesigneducationwasbornshowthisambivalentnature,bothinsidetheevolutionofthebasiccoursesdevelopedduringtheirlife,bothinageneraloverviewofthehistoricalcontinuityoftheexperiences.
TheBauhausSchool(19191933) theHochschulefurGestaltung ofUlm(19531968)
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011
1<< >>subjectivity objectivity
ANewWorldBauhausGropius
1919‐1928Weimar‐Dessau
ANew“Man”NewBauhausMoholy‐Nagy1937‐1955Chicago
ANewCultureUfG
Maldonado,Aicher,Ohl,Rittel,etc.1958‐1968
Ulm
Interdisciplinarityindesignteaching:historicalapproaches
ArchetypeofDesignCurriculum(A.Findeli,RethinkingDesignEducationforthe21stCentury:Theoretical,Methodological,andEthicalDiscussion,“DesignIssues”,v.17,n.1,2001)
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011
Purpose/Project
Technology
Art Science
A T
S
SA
T
T
A
S
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Interdisciplinarityindesignteaching:historicalapproaches
ApracticalexempliVication:theItaliancase
WheninthehalfofXXCenturythedebatesontheneedofindustrialdesigninsideuniversitiesdisciplinesemerged(Lamemoriaeilfuturo.ICongressoInternazionaledell’IndustrialDesign.TriennalediMilano1954),thecountrycountsofanempiricalinheritance:
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011
1
TheschoolsofEngineering,inparticularthetwoPolytechnics(TorinoandMilano)
TheschoolsofArt(academiesofart,schoolsofappliedartsandartsandcrafts)
<< >>subjectivity objectivity
Interdisciplinarityindesignteaching:historicalapproaches
Inthemeantime,otherinitiativesdemonstratetheincreasingdebateandtheneedofnewtrainingcoursesforthedesigner:manyothersdesigncoursesandschoolswerefounded,mostlyofthemwereprivate.
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011
1TheschoolsArchitecture(insidePolytechnicsorindependent:‐ Industrialdesigncourses(1955,Firenze;1958,Napoli;1969.Torino)
‐ FoundationoftheVirstDesignFaculty,Milano(1995)
ISIA,IstitutiSuperioriIndustrieArtistiche(1974,Roma)
IndustrialDesignCourseatAcademiaLigusticadiBelleArti(1970,Genova)
ScuolaPolitecnicadelDesign(Milano,1970)DomusAcademy(Milano,1980)Futurarium(Milano,1995)
<< >>subjectivity objectivity
Transdisciplinaryapproach
M.Cometa(StudiCulturali)Latransdisciplinaritàèlacapacitàditraghettaredaunadisciplinaall’altraframmentidisapere.Dunquesitratta(…)delrealespostamentodimetodiesoggettidaunambitoall’altro.(…)Trans‐richiamailcarattereperformativodiquestetransizioni.
JohnMarshall(Perimeters,BoundariesandBorders)A‘transdisciplinary’approachrecognisestheboundariesoftheproblembeingaddressed,nottheartiVicialboundariesofdisciplines
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011
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fromasubjectivetoanobjectiveeducationalapproach
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011
subjectivity objectivity
2
1
fromtransdisciplinarytoundisciplinary/indisciplinedapproach
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011
Transdisciplinary
undisciplined
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Theblurringofdesignboundaries
“Weareinapostdisciplinaryage”Rodgers,Smyth,Digitalblur.Creativepracticesattheboundariesofarchitecture,design,art,2010
designersnolongerIitintoorderlycategoriesanddesignisbeingdescribedasmultidisciplinary,crossdisciplinary,interdisciplinaryandtransdisciplinary(Brownetal.,2010;TurnbullHocking,2010)
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011
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Theblurringofdesignboundaries
Newdesignerhybrids
TonyDunne,HeadofInteractionDesignattheRCA,states:“Newhybridsofdesignareemerging.Peopledon’tQitinneatcategories;they’reamixtureofartists,engineers,designers,thinkers.They’reinthatfuzzyspaceandmightbeQindingitquitetough,buttheresultsarereallyexciting.”(West,2007)
RichardSeymour(2006)hasclaimedthatdesignissplittingintotwoseparatedisciplines.Heproposedthattheworldneedsadifferentbreedofdesignerinthismodern,dynamicandhighlycompetitiveenvironment–the“hybrid”designer:‐ the“polymathinterpolator”useshisorherexperienceand“broadbandwidth”todeIinetheareawherethesolutionmightlieand‐ the“specialistexecutor”thenimplementsitspeciIicallywithintheformatthatisneeded
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011
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Intermultitransactions
onedaysymposiumwithanumberofleadingpractitionersfromtheIieldsofart,architectureanddesignwhoeachshareacommondesiretoexploittheircreativepractice.
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011
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Theblurringofdesignboundaries
Implicationineducation(Rodgers,2007)
‐DesignstudentsshouldnotattempttodevelopdeepexpertiseinanyoneIield,but,rather,takeininformationfrommanysources.Farfrombeingaweaknessthisrepresentsrealgeneraliststrength;‐Designingisnolongeralocalisedactivity.Everyindividualdesigneranddesignpracticecompetesandhasaccesstoeverylevelofpracticeandexpertise;‐DesignersneedevergreaterIlexibilityandnetworkingskills;‐Designersmustbecomfortableworkingwithothers,andbeingskilledinmanagingthedynamicsofgroupactivityasitisrarenowfordesignprojectstobecompletedbyanindividual;‐Designingisincreasinglyaboutintellectualcapitalandlessaboutdeliveringatradeorcraftability;‐Designersmustbeskilledincreatingtherightenvironmenttopromotecreativethinkinganddesignactivitythatdevelopsvitalintellectualcapital;
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011
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undisciplinarity
Theepistemologicalshifttowardsundisciplinarity(Bauwens,2009)
It'snot"interdisciplinary”,neitherisittransdisciplinary.It’sanevolutionfromdisciplinarity,tointerdisciplinarity,viatransdisciplinarity,toundisciplinarity;forgettingaboutdisciplinesaltogetherbeingamoreradicalstepthanmerely‘transcending’thedisciplines.
It'sanepistemologicalshift.
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011
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undisciplinarity
"undisciplinarityisasmuchawayofdoingworkasitisadeparturefromwaysofdoingwork.”(JohnMarshall&JulianBleeckerinDigitalblur,2010)
newknowledgeiscreatedratherthanincrementalcontributionstoabodyofexistingknowledge.
itisawayofworkingandanapproachtocreatingandcirculatingculturethatcangoitsownway,withoutworryingaboutworkingoutsideofwhathistories‐of‐disciplinessayis“proper”work.Inotherwords,itis“undisciplined”
Wedon’tsaydesignasadisciplinedoesn’texist;neitherwesaydesignhasnothematicspeciVicity!
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011
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Undisciplined!DRS2008Conference
OnbeingUndisciplinedAlanBlackwell,2008
Cruciblenetworkforresearchininterdisciplinarydesign(Blackwell&Good2008)
Academicdisciplinesaddresswell‐formulatedproblems,theymustagreeonwhatkindofaproblemtheyareaddressing(i.e.whichdisciplineitbelongsto),thatthereareagreedmethodsforaddressingtheproblem,andagreedcriteriaforwhatconstitutesananswer.Alloftheseattributesareatthecentreofacademicrigour,andoftheintellectual‘discipline’thatconstitutesanacademicdiscipline.Yetthesequalitiesofrigouranddisciplinearemostlyindirectoppositiontothepracticesandvaluesofdesign
DesignresearchIieldsareeverlikelytobecomeengagedinproblemsthatdefyconventionalconceptsofacademicrigour.
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011
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fromasubjectivetoanobjectiveeducationalapproach
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011
subjectivity objectivity
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fromasubjectivetoanobjectiveeducationalapproachfromtransdisciplinarytoundisciplinedapproach
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011
subjectivity objectivity
Transdisciplinary
undisciplined
2
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Fromtransdisciplinaritytoundisciplineddesignlearning:existingapproaches
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011
TRANSDISCIPLINARITY
UNDISCIPLINED
OBJECTIVITYSUBJECTIVITY
Self‐taughtdesigner Designerasmediator
DisruptivedesignerSituationistdesigner 2
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aproposal:fromundisciplinaritytodisruptive
Towardsdisruptivedesignerthroughundisciplinededucation?
Isitpossibletouseanundisciplineddesignteachingprocessesinordertotraindesignermoreandmoreabletobedisruptive?
‐Canweleadstudents,stimulatinganundisciplinedattitude,tobecomedisruptive?
‐Innotinnate,canacodiIied(thereforetransmissible)undisciplinedattitudeinthedesigneducationprocessesbeinducedinthestudents?
‐ Canwe,disruptingtheteachingprocessitself,educatestudentstobedisruptive?
‐ Canwecodifyanundisciplinedapproach?It’snotaparadox?
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011 3
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Disruption
Theconceptofdisruptionisstilldisputedwithinthedesigncommunity:itcomesfrombusiness(“openinnovation”,Chesbrough,2003)andtechnologyliterature(fromChristensen,1997toWilliams,2011)
“Aninnovationthatcreatesanewmarketbyapplyingadifferentsetofvalues,whichultimately(andunexpectedly)overtakesanexistingmarket”
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011 3
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time
perform
ance
Mediumqualityinuse
Sustaininginnovation(improvements)
disruptiveinnovation
disruptionasundisciplinedattitudeineducation
theparadigmof“disruption”becomes,atthesametime,content(howtomanagea“disruptive”process)andobjective(howtoobtaina“disruptive”result)ofthedidacticofdesign.
Ourhypothesis:asetofpossible“triggeringactions”oftheeducationalprocess,alreadyexperimentedandborrowedfromotherdesigndomains(product,production,enterprises,market…)
underthestatementof“rulesdisobeyingordischarging”:‐ Technical‐functionalrules;‐ Socio‐economicalrules;‐ Aestheticrules
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011 3
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possiblerulesdisobeyinganddischargingtobeappliedindesignlearning
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011 3
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UNDISCIPLINEDPROCESS
UNDISCIPLINEDRESULT
howtomanageadisruptiveprocess
howtoobtainadisruptiveresult
designoutofcontexttransgressionoftecniques
transgressionoftheuseofmaterials
transgressionoftheaestheticrules
technicalfunctional socioeconomical aestheticrules
transgressionoftheunicityofthework
transgressionoftheauthorialityofthework(design2.0,postproduction)invertthe
linearityoftheprocess(“startwiththeend”)
fragmenttheprocess
transgressionoftheergonomicrules
Shapethemeaningtothenotexistent(Reys,2011)
discharganyprocess
possiblerulesdisobeyinganddischargingtobeappliedindesignlearning
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011 3
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UNDISCIPLINEDPROCESS
howtomanageadisruptiveprocess
technicalfunctional socioeconomical aestheticrules
CadavreexquisPic.byManRay,JoanMiró,MaxMoriseandYvesTanguy
ConSequenzehttp://www.youtube.com/watch?v=x2AFSNaNEwU
transgressionoftheauthorialityofthework(design2.0,postproduction)invertthe
linearityoftheprocess(“startwiththeend”)
fragmenttheprocess
Shapethemeaningtothenotexistent(Reys,2011)
discharganyprocess
possiblerulesdisobeyinganddischargingtobeappliedindesignlearning
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011 3
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UNDISCIPLINEDRESULT
howtoobtainadisruptiveresult
todesignoutofcontexttransgressionoftecniques
transgressionoftheuseofmaterials
transgressionoftheaestheticrules
technicalfunctional socioeconomical aestheticrules
transgressionoftheunicityofthework
transgressionoftheergonomicrules
possiblerulesdisobeyinganddischargingtobeappliedindesignlearning
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011 3
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UNDISCIPLINEDRESULT
howtoobtainadisruptiveresult
todesignoutofcontexttransgressionoftecniques
transgressionoftheuseofmaterials
transgressionoftheaestheticrules
technicalfunctional socioeconomical aestheticrules
transgressionoftheunicityofthework
transgressionoftheergonomicrules
FinalSynthesisdesignstudioinProductdesign
Againstgravityrules
Againstperfectionrules
conclusions
“Triggeringactions”fordusruptingthelearningdesignprocess
Providingasetof“undisciplinedrulesdisobeying”thatcantriggerthedisruptionofthelearningprocess,inordertoeducatemoredisruptivedesigners
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011 33
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conclusions
“Triggeringactions”fordusruptingthelearningdesignprocess
Providingasetof“undisciplinedrulesdisobeying”thatcantriggerthedisruptionofthelearningprocess,inordertoeducatemoredisruptivedesigners…
Infact:puttinginquestiontherulesofdesigning,whiledoingandteachingdesign.
Educatingthrough/toDisruption|Celaschi,Formia,Lupo|4november2011 33
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“Personally,Iamlessconcernedabouthowwe,asindividualfacultymember,willfareinthefuturethaninhowwewillprepareanewgenerationofstudentswhowillunderstandthelegacyofdesignandrisetothechallengeofthenewlearning”RichardBuchanan,1999
Thanks
FlavianoCelaschi,ElenaFormia,EleonoraLupoPolitecnicodiMilano,PolitecnicodiTorino
3rdInternationalForumofDesignasaProcess
3‐5November2011,Torino