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EDUC 616 CURRICULUM DESIGN AND INSTRUCTION. Week 6. MEDIA LITERACY. Unless otherwise cited the content from this section is referenced from: Hayes Jacobs, H. (2010). Curriculum 21 Essential Education for a Changing World . Alexandria: ASCD. . Digital Disconnect. - PowerPoint PPT Presentation
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ClassroomSession 7
MEDIA LITERACY
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Unless otherwise cited the content from this section is referenced from: • Hayes Jacobs, H. (2010). Curriculum 21 Essential Education for a Changing World. Alexandria: ASCD.
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Digital disconnect refers to the research supporting the fact that K-12 students demonstrate media proficiency that their teachers do not possess!
‘Digital Natives’ is a term used to describe individuals who were born in the age of technology
Most teachers are not ‘digital natives’ thereby resulting in ‘digital disconnect’
Digital Disconnect
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Digital Natives demonstrate literacy in one or more of the following: Upload, download, and remix music, photos, videos and
movies Text and instant message using mobile phones and other
handheld devices Connect and communicate via social networking and websites Operate digital still and video cameras Edit and post online videos Create blogs, podcasts, video games, digital
productions, and graphic novels Participate in virtual reality games and forums
Digital Native Skills
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MEDIA HISTORY
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Unless otherwise cited the content from this section is referenced from: • Hayes Jacobs, H. (2010). Curriculum 21 Essential Education for a Changing World. Alexandria: ASCD.
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- 1960 – T.V. is used as a learning tool in classrooms 1970-80 – PBS introduces shows such as Sesame Street and
Mr. Rogers’ Neighborhood to teach pre-schoolers 1970- NCTE issues a statement encouraging teachers to use
‘non-print’ texts in instruction 1990- Partnership for Media Education became the Alliance
for a Media Literate America – designed to raise awareness of media literacy in U.S. schools
1993- New Mexico literacy project becomes the first statewide initiative to take media literacy education to both teachers and students
A Brief History of Media Literacy
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The Center for Media Literacy (www.medialit.org) suggests five core concepts of media literacy:
1) All media messages are constructed2) Media messages are constructed using a
creative language with its own rules3) Different people experience the same media
message differently4) Media have imbedded values and points of view5) Most media messages are organized to gain
profit and/or power
Five Core Concepts of Media Literacy
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MEDIA LITERACY
What Does It Mean?
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Unless otherwise cited the content from this section is referenced from: • Hayes Jacobs, H. (2010). Curriculum 21 Essential Education for a Changing World. Alexandria: ASCD.
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Media Literacy is a way to teach young people the rules regarding proper behavior on the internet
Definitions of ‘Media Literacy’
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Media Literacy is searching for and locating accurate, reliable information on the internet
Media Literacy is analysis of media messages and the creation of media productions
Media Literacy is the development of an informed and critical understanding of the nature of mass media, the techniques used by them, and the impact of these techniques
Media Literacy is the skillful application of literacy skills to media and technology messages
Media Literacy is both the analysis of and the creation of media products
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All media messages are constructed using a creative language with its own rules
Students need to consider:◦Who is the author of the media message? ◦Is the author a reliable source? ◦Is their message backed by credible
research?◦Why was it created?
To relay information in an expository format To offer differing opinions For personal gain, etc.
Media Rules
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On Student Learning: Research indicates that incorporating lessons
on media literacy into the classroom can HELP:◦ Reduce potentially harmful effects on young viewers of T.V.
violence◦ At-risk youth make more responsible decisions◦ Enhance self-esteem and reduce
adolescent eating disorders and steroid use
◦ Reduce the use of alcohol, tobacco and drugs
Benefits of Media Literacy
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On Educators: Education in media literacy can HELP:
◦Educators meet state teaching standards◦Allow teachers to bring youth-media culture
into the classroom and engage youth in discussions
◦Teach inquiry based learning◦Foster cooperative learning◦Connect the curriculum of
the classroom to the home◦Foster interdisciplinary instruction
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Benefits of Media Literacy
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Different People Experience the Same Media Message Differently:How do these questions impact a message? Who is the target audience? Is the message designed to reach others besides the
target audience? How does the message get the attention of its
intended target audience? How might different people understand the message
differently? How could different interpretations of a media
message cause problems?
Different Media Messages
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Media imbeds values and ‘points of view’ into all messages Students must be taught to critically examine the
values and determine the points of view of media in order to evaluate the source
Reflective questions to help filter the message are: What values, lifestyles, and/or points of view are
included or excluded and why? What degree of bias exists? Where can I find more information, different
perspectives or verify the information? What can I do with this information?
Values and Points of View
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DIGITAL PORTFOLIOS AND
CURRICULUM MAPSHayes Jacobs, H. (2010). Curriculum 21 Essential Education for a Changing World. Alexandria: ASCD. [Chapter 9]
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A ‘digital portfolio’ is a multimedia collection of student work that provides evidence of a student’s skills and knowledge
They represent a powerful way to collect student work
Digital portfolios can:◦ Show that a student has met standards◦ Show a student’s growth as an
individual learner
What is a Digital Portfolio?
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According to the Coalition of Essential Schools there are several essential questions that should govern the use of digital portfolios:1. Vision: What should a student know and be able to do?2. Purpose: Why do we collect student work?3. Audience: What audiences are important to us?4. Assessment: How can students demonstrate the
school vision? How do we know what is good?5. Technology: What hardware, software, and networking
will we need? Who will support the system?6. Logistics: When will information be digitalized?
Who will do it?7. Culture: Is the school used to discussing student work?
Essential Questions: Digital Portfolio
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For optimal effectiveness, a digital portfolio should: Contain a table of contents clearly defining the
expectations of the state and the school district regarding student growth and performance
Be content based as well as interdisciplinary ie. Portfolios should also address universal concepts such as problem solving, communication and research techniques
Include student reflection and/or self-evaluation Include an action plan mutually agreed upon by both
teacher and student to address areas of improvement and set goals that will be assessed on the student’s next entry
Components of an Effective Digital Portfolio
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For Students:In using digital portfolios to assess student growth and set goals for future performance assessments, the following benefits are realized: Students are able to set short-term goals to
realize long-term goals (graduation; higher ACT/SAT scores; career choices)
Overall student performance improves by allowing students to engage in purposeful feedback
Optimal Use of Digital Portfolios
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For Instructor:By implementing digital portfolios to assess student growth teachers: Can clearly assess areas of strength and weakness in
the curriculum Provide documentation of alignment of curriculum to
state standards Are challenged to reexamine the quality of methods and
assessments and change them accordingly Provide an ongoing dialogue between stakeholders in
the educational process Can use online rubrics to assess student
work and, thereby, improve their own media literacy
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Optimal Use of Digital Portfolios
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STEP 1: The teacher creates a curriculum map outlining content, skills and assessments
STEP 2: Student is assessed on content and skillsSTEP 3: Student responds to the assessment
(reflects) and enters it into his/her digital portfolio
STEP 4: Teacher analyzes the results of the assessment and student feedback and makes revisions to the map
The Feedback Loop: How Does it Work?
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Feedback Loop
Step 1
Step 2
Step 3
Step 4
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“The data in the curriculum maps, when taken into account with assessment data, can be the basis for informed decisions to improve student learning.” – Kallick and Colosimo (2009) – Jacobs, p. 161 Data should be both quantitative and qualitative
(dialogue with students and teacher observations) Data should be used as a valuable tool for
differentiation:◦ What areas need more attention?◦ How can the instruction/assessments be differentiated
to meet student needs?
Curriculum Mapping and The Feedback Loop
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Provide students with an electronic copy of the curriculum map
Prior to teaching the unit, assess student’s comfort with the essential questions and skills as defined on the curriculum map (see suggested method of gathering this information in text, p. 163)
Teacher plans accordingly after assessing student prior knowledge of the unit
Students reflect, at the end of the unit, on their education journey and end result
The Value of Combining Curriculum Maps with Digital Portfolios
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Students and teachers dialogue and determine which student work best documents the objectives of the map and student growth
Students document their journey in their digital portfolio
Students create a narrative to describe what the work represents
Students are afforded the opportunity to present their work to an audience of peers, parents and teachers
The Value of Combining Curriculum Maps with Digital Portfolios [Cont.]
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Let us look at all maps with the focus on media literacy: Keep in mind that, like all good instruction, media literacy
needs to be progressive That is, as the child moves from grade to grade, media
literacy must take on a degree of sophistication commensurate with the child’s cognitive growth
This means that a student should not be solely instructed/limited to one media medium to demonstrate meeting content and/or literacy objectives – going beyond PowerPoint to blogs, Photo-stories, web quest, etc.
Do the maps address a level of sophistication of media literacy?
Vertical and Horizontal Scaffolding of Media Literacy
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