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SCHOOL FOR BUSINESS
EDUCATIONAL EFFECTIVENESS
ASSESSMENT PLAN
Associate of Science in Business Administration
Bachelor of Business Administration
Bachelor of Business Administration in
Healthcare Systems Management
Master of Business Administration in
Financial Services
Master of Business Administration in
General Management
Master of Business Administration in
Health Services and Risk Management
Master of Business Administration in
Media Management
School for Business Faculty Updated: October, 2017
Version 25
School for Business Educational Effectiveness Assessment Plan 2 | P a g e
Table of Contents Updates to Plan ............................................................................................................................................. 3
Mission Statement ......................................................................................................................................... 5
Program Introduction .................................................................................................................................... 5
Introduction to the Assessment Process ........................................................................................................ 8
Business Undergraduate Program Goals: ............................................................................. 10
Healthcare Systems Management Program Goals: ............................................................... 11
School for Business Goals .................................................................................................... 14
Undergraduate Program Goals .............................................................................................. 14
Assessment in the School for Business ....................................................................................................... 19
Table 1: Program Outcomes Assessment Measures and Administration ................................................... 23
Table 2: Association of Assessment Measures to Program Outcomes ....................................................... 29
Assessment Implementation & Analysis for Program Improvement.......................................................... 30
Appendix A Direct Assessment by Peregrine ............................................................................................. 33
Appendix B Distance Learning (Online) Courses Assessment ................................................................... 36
Appendix C Constructive Action Assessment ............................................................................................ 42
Appendix D Business Programs Assessment Rubrics ................................................................................ 44
Appendix E Undergraduate Ability & Competency Map ......................................................................... 110
Appendix F Graduate Ability & Competency Map .................................................................................. 113
Appendix G Quality Matters Rubric Standards 2008-2010 edition with Assigned Point Values ............ 115
Appendix H Dimensional Course Assessment ......................................................................................... 120
Appendix I: Evidence of Assessment…………………………………………………………..126
References ................................................................................................................................................. 142
School for Business Educational Effectiveness Assessment Plan 3 | P a g e
“Assessment is the systematic collection of information about student learning, using the time,
knowledge, expertise, and resources available, in order to inform decisions that affect student learning”
(Walvoord, 2010, p. 2).
Students’ learning outcomes must be assessed in order to determine accomplishment of program
goals as well as effectiveness of delivery methods. However, no such assessments were being performed
for the MCNY’s School for Business. With this perspective, an ongoing assessment plan for the School
for Business was formulated and initiated in August 2010.
In its first phase the plan ran through December 2014 and was reviewed by the faculty and
administrators in its entirety as well as the assessment feedback materials/data that was collected. The
second phase of the assessment plan will begin with version 21 of the document where the updates to the
plan are highlighted for the date of December 9th, 2014.
This document outlines the plan components and schedule of assessment activities to be
implemented within the School for Business.
Updates to Plan
DATE DESCRIPTION PERSON(S)
July 20, 2010 Plan Approved by Business Faculty T. Depoo
August 13, 2010 Included all comments from Faculty T. Depoo
August 23, 2010 Included comments from R. Leal R. Leal
September 29, 2010 Formatted to represent faculty changes D. Kaur
September 30, 2010 Modified instruments T. Depoo
December 22, 2010 Modified to remove specific courses assessment based on
actual progress
M. Bajwa
January 22, 2011 Updated rubric to include dimensions: CA 1 D. Rosner
January 22, 2011 Updated rubric to include dimensions: CA 3 S. Appel
March 02, 2011 Adopted 50 Purpose-Centered Education/CA-specific
questions for assessment exam (MFT)
T. Depoo, R. Yager,
K. Velasco, F. Ran,
M. Bajwa, D.
Rosner,
S. Appel, R. Leal
June 07, 2011 Full-time faculty met and agreed upon assessing Purpose 1
through Purpose 6 for undergrad business courses; also
assessed Purpose 1 of grad courses
T. Depoo, R. Yager,
K. Velasco,
M.Bajwa,
D. Rosner, S. Appel,
R. Leal, F. Ran
June 28, 2011 Removed iCritical (now iSkills) from assessment plan
Updated plan based on recommendations of ACBSP
Mentor
T. Depoo, R. Leal,
D.Kaur, S. Appel
July 29, 2011 Included DL assessment in plan T. Depoo, R. Yager,
D. Kaur
January 19, 2012 Updated Business Programs Objectives in plan T. Depoo, R. Yager,
K. Velasco
February 03, 2012 Included all CAs of undergraduate and graduate courses
being assessed.
D. Kaur
February 09, 2012 Changes made to tables S. Appel
March 01, 2012 BBA career tracks learning objectives added D. Kaur, S. Appel,
T. Depoo
School for Business Educational Effectiveness Assessment Plan 4 | P a g e
September 26, 2012 ACBSP reviewed assessment plan T. Depoo, D. Kaur,
R. Leal
October 23, 2012 Assessment plan updated to reflect updated data and
analysis
D. Kaur
December 11, 2012 Dimensional course assessment with instrument T. Depoo
February 19, 2013 Assessment plan updated with PCE Assessment tool,
revised undergrad CA courses; updated entire assessment
plan document with recent information and findings
D. Kaur
February 25, 2013 Added Healthcare Systems Mgmt. CA assessment plan and
instrument & assessment overview
D. Kaur, M. Bajwa
March 25, 2014 Updates to document M. Bajwa,
P. Jackson-Figueroa
December 9, 2014 After meeting with the faculty and program coordinators,
the Assessment Plan will be updated to include: New
Learning Outcomes Assessment Instrument (Peregrine),
introduction of a new Healthcare assessment instrument
(Peregrine), update of Table 3: Assessment Implementation
Plan for periods covering 2015-2019, inclusion of the
assessment of distance learning courses utilizing the
Quality Matters (QM) Course Peer Review method, and
additional information covering these new assessment tools
and instruments were added to the assessment plan.
T. Depoo, D. Kaur,
R. Yager, K.
Velasco,
M. Bajwa, D.
Rosner,
S. Appel, R. Leal,
V. Kioulaphides
January 12, 2015
February 23, 2015
August 4, 2015
September 9, 2016
The faculty (adjunct and full-time) met at the spring 2015
semester faculty meeting to discuss assessment updates to
the plan, move to use Peregrine exams in place of MFT
exams and the QM Course Peer Review program. These
changes to the exams and the assessment plan were
approved.
Revised assessment plan to include Peregrine
Included program goals
Update with Peregrine testx
T. Depoo, D. Kaur,
R. Yager, M. Bajwa,
K. Velasco, Adjunct
Faculty
D. Kaur
T. Depoo, M.
Bajwa,
C. Coveleski,
R. Yager, K. Velaso
R. Leal
T. Depoo
School for Business Educational Effectiveness Assessment Plan 5 | P a g e
Mission Statement The goal of the Metropolitan College of New York’s School for Business is to provide
access and enhance professional mobility of students traditionally denied access or who might
otherwise find it difficult or impossible for reasons of age, race, national origin, gender, sexual
orientation, or income to obtain an education in keeping with their aspirations and abilities; to
engage them in the development and empowerment of the global business and larger social
community; and, to encourage exemplary individual and corporate moral and ethical behavior,
and provide them with the knowledge necessary for mastery of successful business and
managerial skills and responsibilities.
Program Introduction The centerpiece of these academic programs is the College’s Purpose-Centered Education
model, where students work methodically every semester to increase their understanding of the
business world, by formulating a business plan or undertaking an industry analysis of their
choice. These programs also recognize that business is a dynamic field and, as such, the School
for Business is dedicated to updating its curriculum consistent with changes in the industry and
the mission of MCNY. Through Purpose-Centered Education, both the undergraduate and
graduate programs aim to provide students with the necessary skills to perform in the business
world. Specifically, the MBA program seeks to develop an effective business professional who
can lead in a changing global environment. The undergraduate programs seek to prepare students
for entry-level opportunities in the field of business and for the pursuit of graduate level
education in business. The School for Business has also adopted a set of learning
objectives/outcomes which are part of the learning goals identified for the School for Business.
These learning goals are those qualities that students are expected to achieve upon completion of
the respective programs. The outcomes are those variables that measure the effectiveness of the
program goals and student learning. These learning outcomes are mapped to the College’s
universal 24 Abilities.
School for Business Educational Effectiveness Assessment Plan 6 | P a g e
Assessment Overview The Assessment Plan for the School for Business serves to employ and fulfill the MCNY
Strategic Plan. The School for Business’ assessment plan that covered the first phase of
implementation (2010-2014) sought to satisfy the accrediting bodies of Middle States
Commission on Higher Education and Accreditation Council for Business Schools and Programs
(ACBSP) standards pertaining to assessment of student learning. In November 2012, the School
for Business programs (AS/BBA in Business Administration, MBA in General Management,
MBA in Media Management and MBA in Financial Services) achieved accreditation with
ACBSP. The second phase of the assessment plan covering periods from 2015-2019 will
continue and build upon the efforts to satisfy these accrediting bodies’ criterion.
There are compelling reasons why this plan has been divided into two phases:
The Major Field Test (MFT) was utilized as a measure of direct student learning
outcomes since adoption in 2010. The MFT exam provided several data points, which
were used to inform results that the faculty analyzed for continuous improvement of the
curricula. However, after evaluating the direct student learning outcomes assessment
exams provided by Peregrine, the faculty that these assessments informed results of direct
students learning and are directly aligned to ACBSP’s common professional
competencies (CPC).
In efforts to monitor industry and direct student learning, the faculty concluded that the
Peregrine assessment exams for undergraduate and graduate programs would provide
targeted data to inform specific components of the curricula (i.e., finance, accounting,
marketing, etc.).
In order to increase student responses the Peregrine exam formats will allow for a better
structure of integration with the curricula. That is, students will be able to take the exam
online and off-campus.
Unlike the MFT exam, the Peregrine exams are incentivized for students and they will be
rewarded for participating and demonstrating mastery of materials via certificates of
completion and analysis provided by Peregrine.
The Peregrine feedback and reporting systems will allow for more in-depth analysis and
wider dissemination of direct student learning outcomes.
School for Business Educational Effectiveness Assessment Plan 7 | P a g e
The planning and implementation process will remain the same, that is: The School for
Business has adopted the recommended four-step planning process as highlighted by the Middle
States Commission on Higher Education: (1) define clear goals; (2) implementation of strategies
to achieve stated goals; (3) assessment of the achievement of stated goals; and (4) use of results
and data from assessment to inform curricula updates/revisions (Assessing Student Learning,
2005). The School for Business has approached assessment of programs including AS/BBA
General Business, BBA in Healthcare Systems Management, MBA in Media Management,
MBA in General Management and MBA in Financial Services with a plan to measure both
indirect and direct student learning.
Spectrum of Assessment
Diagram 1 below illustrates the various direct and indirect measures that have been adopted and
are implemented as a part of the assessment cycle.
Diagram 1: Spectrum of Assessment
Curricula Input &
Modifications
DL Satisfaction
Survey
Online Course QM
Review
Feedback Surveys
International Field
Pracitucm (graduate)
CA Analysis
Peregrine
Indirect Assessment
Direct Assessment
Indirect/Direct Assessment
School for Business Educational Effectiveness Assessment Plan 8 | P a g e
Introduction to the Assessment Process This document defines the expected student learning outcomes for both the
undergraduate and graduate business programs and outlines a plan for assessing the achievement
of the stated outcomes. The School for Business’ assessment strategy (as illustrated in Diagram 2
below) is to first assess student learning in the respective dimension courses and then assess if
the course is achieving: (1) purpose goals, (2) program goals and ultimately, and (3) College
goals. The objective is to measure student learning within the Purpose and contribution of
Dimension courses to the Constructive Action.
Diagram 2: Assessment Strategy
The development of the outcomes involved the faculty of the School for Business and the
Office of Institutional Research. In addition, representatives in the School for Business are
members of the College’s Student Learning Assessment Committee (SLAC) (formerly “College
Student Learning Assessment Committee”) where the plan for assessment of student learning was
presented and discussed with peers from other academic programs.
The assessment of student learning entailed the following major steps:
Understanding of faculty of the objectives and scope: achieved;
Identification of methods and frequency of assessment: achieved;
Identification of dimension courses to be assessed: achieved;
Training of faculty and identification of rubric to be used in assessment: achieved;
Assessment of Student Learning
1. Course Assessment
2. Purpsoe Goals
3. Program Goals
4. College Goals
School for Business Educational Effectiveness Assessment Plan 9 | P a g e
Data analysis, and recommendations to make curricular and program goals changes:
achieved and ongoing.
Diagram 3: Mapping of Learning Objectives and Assessment Measures
For each program within the School for Business, the Program Core Competencies sets the high
level standards for each Purpose. These are listed above and illustrated in Diagram 3 as follows:
1. Define the Purpose Learning Objectives (Step 1 in the diagram).
2. Define the requirements for the Constructive Action (CA), such as deliverables and
tasks, for the student achievement of the Purpose Learning Objectives (Step 2). At this
step, the PCE Abilities are further refined to be specific and relevant for the Purpose and
Dimension, and these are developed as a set of CA learning objectives.
3. Courses and course topics (and Dimensional Learning Objectives) are then identified by
taking into account the core professional components and subject matter expertise
required in each Purpose and successful completion of the CA (Step 3).
Note: The faculty met and accepted the learning outcomes and the assessment processes on
July 20, 2010.
Assessment/ Performance
Measures
Quality Assurance
Learning Objectives
Purpose Program
Program
Competencies
Step 1:
Define Purpose Learning Objectives
Purpose Learning Objectives
Guideline for CA Document
CA Document Assessment Rubric
Step 2:
Define CA and its Requirements
Purpose-Centered Education Abilities
Guideline for CA Activities and Deliverables
PCE Exam
Step 3:
Select Courses and Course Topics
Dimension Learning Objectives
Course Development
Quality Review
Learning Objectives Reviews
Course Assessments
Learning Outcomes Assessment Instrument
Dimensional Course Analysis
School for Business Educational Effectiveness Assessment Plan 10 | P a g e
Program Goals
College-Level Goals:
I. Values and Ethics: Graduates of MCNY programs demonstrate knowledge of ethical
systems critical to their ability to make decisions and solve problems germane to their
professional work and individual lives, as local, national and global citizens.
II. Self and Others: Graduates of MCNY demonstrate knowledge of how individuals are
motivated and act within interpersonal contexts. They understand and apply the functions
of greater self-knowledge, self-management, emotional intelligence, empathy, and mutual
benefit in ameliorating social problems.
III. Systems: Graduates of MCNY demonstrate and apply knowledge of complex social
organizations and broad economic, political, cultural, and historical factors that shape the
development of institutions and governments, and the relationship of individuals and
social groups to the natural and built environments.
IV. Skills: Graduates of MCNY demonstrate relevant research, technological, and
interpersonal abilities for professional practice in their chosen area.
Business Undergraduate Program Goals:
1. Demonstrate skills and abilities to set realistic personal and professional goals (College-
level Goals: II, III)
2. Develop clear, effective reading, writing and presentation skills, and use technology to
solve problems (College-level Goals: IV)
3. Demonstrate ability to work in groups to achieve organizational goals (College-level
Goals: I, III)
4. Show proficiency in obtaining, organizing, analyzing, and categorizing information to
draw valid conclusions (College-level Goals: I, II, III)
5. Apply concepts of Purpose-Centered Education in their professional entrepreneurial
and/or intrapreneurial activities and personal lives (College-level Goals: I, II, III, IV)
6. Show the capacity for change within society (College-level Goals: I, II)
7. Develop the skills to manage people in the global environment(College-level Goals: I,
IV)
8. Develop the skills to efficiently manage financial resources (College-level Goals: IV)
9. Develop the ability to integrate the functional areas of business for economic
opportunities (College-level Goals: III)
10. Demonstrate ability to make informed decisions, fulfill professional commitments, and
meet obligations of community (College-level Goals: I, II)
Business Undergrad
Program Goals
College-Level Goal I (Values & Ethics)
College-Level Goal II (Self & Others)
College-Level Goal III (Systems)
College-Level Goal IV (Skills)
1 x x
2 x
3 x x
4 x x x
5 x x x x
6 x x
School for Business Educational Effectiveness Assessment Plan 11 | P a g e
7 x x
8 x
9 x
10 x x
Healthcare Systems Management Program Goals:
1. Perform self-assessment, undertake research and develop career goals in healthcare
(College-level Goals: I, II)
2. Link classroom knowledge with infield healthcare delivery systems (College-level Goals:
II, III)
3. Relate medical terms, and human body functioning in health and disease along with
treatment and management options (College-level Goals: IV)
4. Use software to complete medical insurance claims and submit electronically (College-
level Goals: IV)
5. Ensure quality assurance in healthcare delivery systems (College-level Goals: I, II)
6. Understand legal and ethical aspects of healthcare (College-level Goals: I)
7. Use quantitative concepts and skills essential for healthcare business (College-level
Goals: IV)
8. Become familiar with the diverse cultural, social, political and dimorphic aspects of
healthcare industry (College-level Goals: II, III)
9. Value community health with respect to mental, maternal, elderly, infant, and child
health (College-level Goals: II)
10. Consider psychosocial and behavioral aspects of the healthcare system (College-level
Goals: III)
11. Gain skills in planning, administration, evaluation, quality appraisal and management of
health programs (College-level Goals: IV)
Healthcare Undergrad
Program Goals
College-Level Goal I (Values &
Ethics)
College-Level Goal II (Self &
Others)
College-Level Goal III (Systems)
College-Level Goal IV (Skills)
1 x x
2 x x
3 x
4 x
5 x x
6 x
7 x
8 x x
9 x
10 x
11 x
School for Business Educational Effectiveness Assessment Plan 12 | P a g e
MBA Program Goals (Common to all four MBAs):
1. Master the personal and professional skills necessary to lead and work within teams
effectively (College-level Goals: II, IV)
2. Master the skills to engage all relevant parties in community development (College-level
Goals: II, III, IV)
3. Master the skills to effectively operate in global environment and develop long term
strategies to positively impact environment and organizations (College-level Goals: III,
IV)
4. Make ethical decisions guided by thought, analysis, and compassion (College-level
Goals: I)
General Management:
5. Manage change in a dynamic global environment and across the value chain (College-
level Goals: I, III)
6. Develop new opportunities for self and others through Constructive Action (College-level
Goals: I, II)
7. Apply emerging technologies for business growth (College-level Goals: III, IV)
MBA Program Goals
College-Level Goal I (Values & Ethics)
College-Level Goal II (Self & Others)
College-Level Goal III (Systems)
College-Level Goal IV (Skills)
1 x x
2 x x x
3 x x
4 x
5 x x
6 x x
7 x x
Media Management:
5. Develop models for successful exploitation and utilization of social and mobile media in
the delivery of traditional entertainment industries (College-level Goals: II, III)
6. Manage and develop new successful business models in changing music and publishing
industries in light of digitization and convergence (College-level Goals: IV, III)
7. Be at the forefront of administration of successful business models for developing “new”
media industries (College-level Goals: II, III, IV)
MBA Program Goals
College-Level Goal I (Values & Ethics)
College-Level Goal II (Self & Others)
College-Level Goal III (Systems)
College-Level Goal IV (Skills)
1 x x
2 x x x
3 x x
4 x
5 X x x
6 x x
7 X x x
School for Business Educational Effectiveness Assessment Plan 13 | P a g e
Financial Services:
5. Apply key strategies to reshape the future of financial markets in the 21st century
(College-level Goals: III)
6. Apply management principles with the practical perspective of global finance (College-
level Goals: II, III)
7. Navigate the challenge in wealth generation for individual, business, and society
(College-level Goals: II, III)
MBA Program Goals
College-Level Goal I (Values & Ethics)
College-Level Goal II (Self & Others)
College-Level Goal III (Systems)
College-Level Goal IV (Skills)
1 x x
2 x x x
3 x x
4 x
5 x
6 x x
7 x x
Health Services and Risk Management
5. Perform risk analysis for healthcare quality assurance (College Level Goals: I);
6. Apply business principles to healthcare industry operations (College-level Goals: II)
7. Manage healthcare human resources in collective bargaining environment (College-level
Goals: III)
MBA Program Goals
College-Level Goal I (Values & Ethics)
College-Level Goal II (Self & Others)
College-Level Goal III (Systems)
College-Level Goal IV (Skills)
1 x x
2 x x x
3 x x
4 x
5 x
6 x
7 x
School for Business Educational Effectiveness Assessment Plan 14 | P a g e
School for Business Goals
The goals of the School for Business programs are to enhance students’ professional ability, exhibit
exemplary moral and ethical behavior and engage them within their own communities. Appendices D
and E outline the abilities and professional competencies as they are mapped to the Dimensions within the
undergraduate and graduate curricula. At the completion of this program (undergraduate in 32months and
graduate in 12 months):
Graduates would be satisfied with their educational program;
Employers and industry professionals would be satisfied with the graduates’ professional
competence and performance;
Graduates will apply the concepts of Purpose-Centered Education in their professional endeavors
through entrepreneurial and/or intrapreneurial activities and personal development;
Graduates would complete program within the stated timeframe established by the School for
Business
Undergraduate Program Goals
11. Demonstrate skills and abilities to set realistic personal and professional goals;
12. Develop clear, effective reading, writing and presentation skills, and use technology to
solve problems;
13. Demonstrate ability to work in groups to achieve organizational goals;
14. Show proficiency in obtaining, organizing, analyzing, and categorizing information to
draw valid conclusions;
15. Apply concepts of Purpose-Centered Education in their professional entrepreneurial
and/or intrapreneurial activities and personal lives;
16. Show the capacity for change within society;
17. Develop the skills to manage people in the global environment;
18. Develop the skills to efficiently manage financial resources;
19. Develop the ability to integrate the functional areas of business for economic
opportunities;
20. Demonstrate ability to make informed decisions, fulfill professional commitments, and
meet obligations of community.
The first four learning outcomes (1-4) are specific to the Associate of Business (AS) and all of its
learning outcomes. The complete list of learning outcomes (1-10) applies to the Bachelor of
School for Business Educational Effectiveness Assessment Plan 15 | P a g e
Business Degree (BBA). These learning outcomes are also mapped to the Purpose (semester)
academic work and the Constructive Action carried out by students.
BBA Career Tracks:
Accounting - Accountants help to ensure that the for-profit and not-for-profit firms are run
efficiently, their financial records kept accurately, and their taxes paid properly and on time. This
track will allow BBA students to acquire sufficient skills in the field of accounting to secure
entry level bookkeeping and analyst positions.
Specific Learning Outcomes
1. Demonstrate basic knowledge of accounting standards and principles;
2. proficiency with accounting tools and software;
3. Follow the ethical guidelines and generally accepted principles;
4. Demonstrate knowledge and skills in the FASB and GAAP
Entrepreneurship – A career in entrepreneurship includes developing or acquiring an existing
business. Additionally, entrepreneurial behavior, also referred to as intrapreneurship in the
corporate environment, is encouraged and rewarded. Students will leave the program with a solid
foundation in how to develop and manage a small business and how to identify and manage
risks.
Specific Learning Outcomes
1. Understand the theory of entrepreneurship and the role of small businesses in the
US economy;
2. Identify alternative small business ventures/models, such as franchises;
3. Identify new industries and growth opportunities.
Project Management – Project Management is the discipline of organizing and managing
resources in such a way they provide deliverables required to complete a project within a defined
scope, allotted time, and cost constraints. This field is becoming increasingly popular as
companies appreciate the methodical and systematic approach to managing resources and
projects in a global economy. Careers in project management include program management,
portfolio management, marketing, and sales, to name a few. Students are also eligible to sit for
School for Business Educational Effectiveness Assessment Plan 16 | P a g e
the Associate Project Manager (CAPM) certification exam of the project Management Institute
(PMI) after completion of courses.
Specific Learning Outcomes
1. Integrate Project Management guidelines set forth by the Project Management
Institute (PMI);
2. Identify and manage risk, scope, time, and quality in a projectized environment;
3. Demonstrate critical-thinking and analytical skills to investigate complex business
problems to propose project-based solutions;
4. Exhibit the ability to make reasoned, ethical decisions that are based on
professional standards in project management as well as in the best interest of the
project, the organization, the environment, and society as a whole.
Healthcare Systems Management Program Goals
The students in the healthcare programs will also
12. Perform self-assessment, undertake research and develop career goals in healthcare;
13. Link classroom knowledge with infield healthcare delivery systems;
14. Relate medical terms, and human body functioning in health and disease along with
treatment and management options;
15. Use software to complete medical insurance claims and submit electronically;
16. Ensure quality assurance in healthcare delivery system;
17. Understand legal and ethical aspects of healthcare;
18. Use quantitative concepts and skills essential for healthcare business;
19. Become familiar with the diverse cultural, social, political and dimorphic aspects of
healthcare industry;
20. Value community health with respect to mental, maternal, elderly, infant, and child
health;
21. Consider psychosocial and behavioral aspects of the healthcare system;
22. Gain skills in planning, administration, evaluation, quality appraisal and management of
health programs.
School for Business Educational Effectiveness Assessment Plan 17 | P a g e
Graduate Learning Outcomes
1. Master skills to operate effectively in the global environment and develop long term strategies to
positively impact organizational and global business environment;
2. Master personal and professional skills necessary to lead teams across the value chain;
3. Make ethical decisions guided by thoughtfulness, analysis, and compassion;
4. Apply Purpose-Centered Educational methodology in their professional entrepreneurial and/or
intrapreneurial activities;
5. Master skills to engage all relevant parties for business development.
MBA General Management Program Goals
Identify, assess and develop effective viable businesses opportunities utilizing realistic
business scenarios through Purpose-Centered Educational model.
Integrate theory and practice to critically solve business challenges and do so by
embracing ethical and socially responsible business practices.
Master the interpersonal and leadership skills to effectuate change in society and
organizations and communicate utilizing effective managerial and technological methods.
Demonstrate critical analysis and data analysis to determine the effects of human
behavior on the national and global level.
MBA Media Management Program Goals
Develop models for successful exploitation and utilization of new, social and/or mobile
media in the delivery of traditional media and entertainment industries;
Manage and develop new successful business models in changing media and
entertainment industries in light of new technology, digitization and convergence;
Be at the forefront of the administration of successful business models for developing
“new” media industries, entrepreneurial media ventures or improved service methods
within media businesses with skills acquired through the Dimension classes and the
Constructive Action.
MBA Financial Services Program Goals
Apply key strategies to reshape the future of financial markets in the 21st century.
Apply management principles with the practical perspective of global finance.
Navigate the challenge in wealth generation for individuals, business, and society.
School for Business Educational Effectiveness Assessment Plan 18 | P a g e
MBA Health Services and Risk Management Program Goals
Perform risk analysis for healthcare quality assurance.
Apply business principles to healthcare industry operations.
Manage healthcare human resources in collective bargaining environment.
Acquire and manage healthcare technology.
Implement healthcare projects.
School for Business Educational Effectiveness Assessment Plan 19 | P a g e
Assessment in the School for Business
COURSE TO ASSESS RATIONALE FOR ASSESSMENT RESPONSIBLE FACULTY
UNDERGRADUATE (AS/BBA Business Administration)
FLD 112 PCA Developing Career (Constructive Action);
To effectively measure student application of PCE. This course was redesigned for the new curriculum.
David Rosner Solomon Appeal Cheryl Coveleski Adjunct Faculty
FLD 122 PCA Developing Team Dynamics (Constructive Action);
To effectively measure student application of PCE. This course was redesigned for the new curriculum.
David Rosner Solomon Appel Cheryl Coveleski Adjunct Faculty
FLD 232 PCA Crafting a Marketing Strategy (Constructive Action);
To effectively measure student application of PCE. This course was redesigned for the new curriculum.
David Rosner Solomon Appel Cheryl Coveleski Adjunct Faculty
FLD 242 PCA Identifying Ventures (Constructive Action)
To effectively measure student application of PCE. This course was redesigned for the new curriculum.
David Rosner Solomon Appel Cheryl Coveleski Adjunct Faculty
FLD 352 PCA Developing Implementation and Change Plans (Constructive Action)
To effectively measure student application of PCE. This course was redesigned for the new curriculum.
David Rosner Solomon Appel Cheryl Coveleski Adjunct Faculty
FLD 362 PCA Creating a Human Resource Plan (Constructive Action)
To effectively measure student application of PCE. This course was redesigned for the new curriculum.
David Rosner Solomon Appel Cheryl Coveleski Adjunct Faculty
FLD 472 PCA Creating Financial Plans (Constructive Action)
To effectively measure student application of PCE. This course was redesigned for the new curriculum.
David Rosner Solomon Appel Cheryl Coveleski Adjunct Faculty
FLD 482 PCA Actualization of the Business Plan (Constructive Action)
To effectively measure student application of PCE. This course was redesigned for the new curriculum.
David Rosner Solomon Appel Cheryl Coveleski Adjunct Faculty
UNDERGRADUATE BBA in Healthcare Systems Administration
HSM 111 PCA Self-Assessment & Career Development (Constructive Action);
To effectively measure student application of PCE. This course was redesigned for the new curriculum.
Mohammad Bajwa Cheryl Coveleski Adjunct Faculty
HSM 121 PCA Developing Professional Relationships in the Healthcare Field (Constructive Action);
To effectively measure student application of PCE. This course was redesigned for the new curriculum.
Mohammad Bajwa Cheryl Coveleski Adjunct Faculty
School for Business Educational Effectiveness Assessment Plan 20 | P a g e
HSM 231 PCA Quality Management in the Healthcare Field (Constructive Action);
To effectively measure student application of PCE. This course was redesigned for the new curriculum.
Mohammad Bajwa Cheryl Coveleski Adjunct Faculty
HSM 241 PCA Assessing Community Healthcare Needs (Constructive Action)
To effectively measure student application of PCE. This course was redesigned for the new curriculum.
Mohammad Bajwa Cheryl Coveleski Adjunct Faculty
HSM 351 PCA Marketing Healthcare (Constructive Action)
To effectively measure student application of PCE. This course was redesigned for the new curriculum.
Mohammad Bajwa Cheryl Coveleski Adjunct Faculty
HSM 361 PCA Managing Human Resources in Healthcare (Constructive Action)
To effectively measure student application of PCE. This course was redesigned for the new curriculum.
Mohammad Bajwa Cheryl Coveleski Adjunct Faculty
HSM 471 PCA Managing Fiscal & Economic Resources in Healthcare (Constructive Action)
To effectively measure student application of PCE. This course was redesigned for the new curriculum.
Mohammad Bajwa Cheryl Coveleski Adjunct Faculty
HSM 481 PCA Creating an Innovative Business Plan for Healthcare Services (Constructive Action)
To effectively measure student application of PCE. This course was redesigned for the new curriculum.
Mohammad Bajwa Cheryl Coveleski Adjunct Faculty
GRADUATE
MBA GENERAL MANAGEMENT
GMT 615 PCA Strategic Industry Analysis
To effectively measure student application of PCE. This course was redesigned for the new curriculum.
Tilokie Depoo Adjunct Faculty
MBA FINANCIAL SERVICES
FIN 615 PCA Strategic Industry Analysis
To effectively measure student application of PCE. This course was redesigned for the new curriculum.
Rachel Yager Adjunct Faculty
MBA MEDIA MANAGEMENT
MDM 615 PCA Strategic Industry Analysis: Media
To effectively measure student application of PCE. This course was redesigned for the new curriculum.
Tilokie Depoo Adjunct Faculty
MBA HEALTH SERVICES AND RISK MANAGEMENT
HSM 615 PCA Strategic Industry Analysis: Healthcare
To effectively measure student application of PCE. This course was designed for the new curriculum.
Mohamed Bajwa Adjunct Faculty
School for Business Educational Effectiveness Assessment Plan 21 | P a g e
DIRECT LEARNING OUTCOMES ASSESSMENT
PEREGRINE TESTING RATIONALE FOR ASSESSMENT RESPONSIBLE FACULTY
Undergraduate Business Education
Undergraduate Healthcare Education
Graduate Business Education
Assess student learning in their respective programs using established industry assessment tools recognized by ACBSP, Peregrine Learning Assessments
Dr. T. Depoo Dr. C. Coveleski Dr. M. Bajwa Prof. R. Leal Dr. R. Yager
QUALITY MATTERS (QM) COURSE PEER REVIEW
RATIONALE FOR ASSESSMENT RESPONSIBLE FACULTY
All undergraduate and graduate courses that are offered fully online
Measuring adherence to best practices and standards set by nationally recognized Quality Matters program for online and hybrid courses.
Dr. T. Depoo Dr. C. Coveleski Dr. M. Bajwa Prof. R. Leal Dr. R. Yager Prof. K. Velasco
PURPOSE-CENTERED EDUCATION
RATIONALE FOR ASSESSMENT RESPONSIBLE FACULTY
Undergraduate Business Education
Graduate Business Education
Assess the unique model of the College (Purpose-Centered Education ‘PCE’) via the PCE Exam assessment tool.
Dr. T. Depoo Dr. C. Coveleski Dr. M. Bajwa Prof. R. Leal Dr. R. Yager Prof. K. Velasco
DIMENSIONAL COURSE ASSESSMENT
RATIONALE FOR ASSESSMENT RESPONSIBLE FACULTY
Undergraduate Business Education
Graduate Business Education
Assess Dimensional courses across the curricula to map course and program outcomes to student learning
Dr. T. Depoo Dr. C. Coveleski Dr. M. Bajwa Prof. R. Leal Dr. R. Yager Prof. K. Velasco
School for Business Educational Effectiveness Assessment Plan 22 | P a g e
Status as of December 2014
The Major Field Test (MFT) was administered to graduating undergraduate and graduate
students, each in their last semester of study where student learning across standardized areas are
measured: Accounting, Economics, Management, Quantitative Business Analysis, Finance,
Marketing, Legal & Social Environment, Information Systems, and International Issues.
Students’ Constructive Action projects continued to be assessed utilizing customized rubrics
provided in this document across all programs each semester. For the graduate programs there
are five areas: Marketing, Management, Finance, Accounting, and Strategic Integration. In the
undergraduate program, best performance by students is in the areas of Management, Business
Law, Marketing and International Business. The weaker performance areas are Quantitative
Analysis, Finance, and Accounting. Faculty evaluates the courses that fall within the weaker
areas with a view to strengthening the curriculum and/or the delivery of these materials. In a
repetition of the undergraduate performance, the graduate areas that show strength are
Marketing, Management and Strategic Integration. The areas that show need for improvement
are Finance and Accounting. The faculty is currently working to strengthen the areas that appear
to need support.
The Dimensional Analysis for courses began in the spring 2013 for selected courses in the
undergraduate and graduate programs. Faculty members have begun to review findings and
document areas of concern for improvement.
TABLE 1: ASSESSMENT MEASURES
A description of the measures used for the assessment of the program outcomes and their
implementation are summarized in Table 2. Measures and their relationships to the program
outcomes are listed in Table 1.
<Table 1 on next page>
Table 1: Program Outcomes Assessment Measures and Administration
Measure Description Type of Measure
Frequency/ Start Date
Collection Method
Frequency Administered by
FLD 112 PCA Developing Career Goals undergraduate
Constructive Action – measure student learning in the Purpose and effectiveness of Dimension courses to inform Constructive Action
Indirect On-going Rubric Created by Faculty
Every Semester All Faculty FT & Adjunct teaching CA courses.
FLD 122 PCA Developing Team Dynamics undergraduate
Constructive Action - measure student learning in the Purpose and effectiveness of Dimension courses to inform Constructive Action.
Indirect On-going Rubric Created by Faculty
Every Semester All Faculty FT & Adjunct teaching CA courses.
FLD 232 PCA Crafting a Marketing Strategy undergraduate
Constructive Action - measure student learning in the Purpose and effectiveness of Dimension courses to inform Constructive Action.
Indirect On-going Rubric Created by Faculty
Every Semester All Faculty FT & Adjunct teaching CA courses.
FLD 242 PCA Identifying Ventures undergraduate
Constructive Action - measure student learning in the Purpose and effectiveness of Dimension courses to inform Constructive Action.
Indirect On-going Rubric Created by Faculty
Every Semester All Faculty FT & Adjunct teaching CA courses.
FLD 352 PCA Developing Implementation and Change Plans undergraduate
Constructive Action - measure student learning in the Purpose and effectiveness of Dimension courses to inform Constructive Action.
Indirect On-going Rubric Created by Faculty
Every Semester. All Faculty FT & Adjunct teaching CA courses.
FLD 362 PCA Creating a Human Resource Plan undergraduate
Constructive Action - measure student learning in the Purpose and effectiveness of Dimension courses to inform Constructive Action.
Indirect On-going Rubric Created by Faculty
Every Semester All Faculty FT & Adjunct teaching CA courses.
FLD 472 PCA Creating Financial Plans undergraduate
Constructive Action - measure student learning in the Purpose and effectiveness of Dimension courses to inform Constructive Action.
Indirect On-going Rubric Created by Faculty
Every Semester. All Faculty FT & Adjunct teaching CA courses.
FLD 482 PCA Actualization of the Business Plan
Constructive Action - measure student learning in the Purpose and effectiveness of Dimension courses to inform Constructive
Indirect On-going Rubric Created by Faculty
Every Semester All Faculty FT & Adjunct teaching CA courses.
24 | P a g e
undergraduate Action.
HSM 111 PCA Self-Assessment & Career Development undergraduate
Constructive Action - measure student learning in the Purpose and effectiveness of Dimension courses to inform Constructive Action.
Indirect On-going Rubric Created by Faculty
Every Semester All Faculty FT & Adjunct teaching CA courses.
HSM 121 PCA Developing Professional Relationships in the Healthcare Field undergraduate
Constructive Action - measure student learning in the Purpose and effectiveness of Dimension courses to inform Constructive Action.
Indirect On-going Rubric Created by Faculty
Every Semester All Faculty FT & Adjunct teaching CA courses.
HSM 231 PCA Quality Management in the Healthcare Field undergraduate
Constructive Action - measure student learning in the Purpose and effectiveness of Dimension courses to inform Constructive Action.
Indirect On-going Rubric Created by Faculty
Every Semester All Faculty FT & Adjunct teaching CA courses.
HSM 241 PCA Assessing Community Healthcare Needs undergraduate
Constructive Action - measure student learning in the Purpose and effectiveness of Dimension courses to inform Constructive Action.
Indirect On-going Rubric Created by Faculty
Every Semester All Faculty FT & Adjunct teaching CA courses.
HSM 351 PCA Marketing Healthcare undergraduate
Constructive Action - measure student learning in the Purpose and effectiveness of Dimension courses to inform Constructive Action.
Indirect On-going Rubric Created by Faculty
Every Semester All Faculty FT & Adjunct teaching CA courses.
HSM 361 PCA Managing Human Resources in Healthcare undergraduate
Constructive Action - measure student learning in the Purpose and effectiveness of Dimension courses to inform Constructive Action.
Indirect On-going Rubric Created by Faculty
Every Semester All Faculty FT & Adjunct teaching CA courses.
HSM 471 PCA Managing Fiscal & Economic Resources in Healthcare undergraduate
Constructive Action - measure student learning in the Purpose and effectiveness of Dimension courses to inform Constructive Action.
Indirect On-going Rubric Created by Faculty
Every Semester All Faculty FT & Adjunct teaching CA courses.
HSM 481 PCA Constructive Action - measure student Indirect On-going Rubric Created Every Semester All Faculty FT &
25 | P a g e
Creating a Business Plan for Healthcare Services undergraduate
learning in the Purpose and effectiveness of Dimension courses to inform Constructive Action.
by Faculty Adjunct teaching CA courses.
GMT 615 PCA: Strategic Industry Analysis MBA: Gen. Mgt.
Constructive Action - measure student learning in the Purpose and effectiveness of Dimension courses to inform Constructive Action.
Indirect On-going Rubric Created by Faculty
Every Semester All Faculty FT & Adjunct teaching CA courses.
FIN 615 PCA: Strategic Industry Analysis MBA: Fin. Svrs.
Constructive Action - measure student learning in the Purpose and effectiveness of Dimension courses to inform Constructive Action.
Indirect On-going Rubric Created by Faculty
Every Semester All Faculty FT & Adjunct teaching CA courses.
MDM 615 PCA: Strategic Industry Analysis MBA: Media Mgmt
Constructive Action - measure student learning in the Purpose and effectiveness of Dimension courses to inform Constructive Action.
Indirect On-going Rubric Created by Faculty
Every Semester. All Faculty FT & Adjunct teaching CA courses.
Graduating BBA students - Purpose 8
Major Field Tests (MFT) are used to assess
students’ academic achievement and the
educational outcomes of undergraduate and
graduate business program. This test
provides assessment of student’s
professional level within the program,
business field, and compares their
achievement to national comparative data.
Direct Started Fall 2010
Direct Measure: MFT (Major Field Test) Examination provided by ETS (Education Testing Services)
Every semester D .Kaur Instructors in Systems Purpose 8 courses
Graduating MBA students – Purpose 3
Major Field Tests (MFT) are used to assess
students’ academic achievement and the
educational outcomes of undergraduate and
graduate business program. This test
provides assessment of student’s
professional level within the program,
business field, and compares their
achievement to national comparative data.
Direct Started Fall 2010
Direct Measure: MFT Examination
Every semester M. Bajwa K. Velasco R. Yager D. Kaur Instructors in Capstone Courses
26 | P a g e
Distance Learning Courses
In the spring of 2010, MCNY’s Office of
Institutional Research and Assessment, after
consultation with staff in the business
program, designed a brief Feedback Survey
administered on the Moodle distance
learning class web site. MCNY needs to
evaluate these new DL classes beyond the
ongoing Semester Course Evaluation
Program. The DL Feedback Survey would
provide the initial outcomes assessment for
the new initiative. A short eight question
survey instrument was designed and DL
students were invited to participate. This
survey is administered every semester by
Institutional Research and Assessment
section since spring 2010. Results and
analysis were only published for spring and
summer
Direct Started Spring 2010
Student Satisfaction Survey
Every Semester T. Depoo D. Kaur All DL instructors
Purpose-Centered Education Model
As an added component to the ETS tests
administered to all graduating
undergrad/grad student’s, comprehension
and application of Purpose-Centered
Education (PCE), the College’s unique
education model, is also assessed
Direct Started Spring 2010
PCE Assessment Test
Every Semester T. Depoo D. Kaur R. Yager K. Velasco Instructors
27 | P a g e
Dimensional Course Assessment
Indirect Started Spring 2013
Dimensional Course Assessment
Every Semester for selected courses
T. Depoo D. Kaur R. Yager K. Velasco Instructors
TABLE 2: ASSOCIATION OF ASSESSMENT MEASURES TO PROGRAM OUTCOMES
The table below provides information on various measures used to assess both course objectives and
program goals. Each measure contributes to students’ achievement of a different set of outcomes as
shown in the table. The table also forms the basis of a template for reporting and analyzing data gathered
from these measures shown in the report section.
<Table 2 on next page>
29 | P a g e
Table 2: Association of Assessment Measures to Program Outcomes
0 = Measure not used to measure the associated outcome.
1 = Measure used to measure the associated outcome.
OUTCOMES ASSESSMENT
Lear
nin
g O
bje
ctiv
es
Rev
iew
M
app
ing
Ob
ject
ive
to
Co
urs
e
Top
ics
Map
pin
g A
sses
smen
t
Inst
rum
ents
to
To
pic
s
Maj
or
Fiel
d
Test
Constructive Action – Undergraduate Purposes: 1, 2, 3, 4, 5, 6, 7 <0> <1> <1>
Constructive Action - Graduate Purposes: 1 <0> <1> <1>
Measure students’ knowledge and understanding achieved in the field of business, gauge their ability to analyze and solve problems, and interpret materials using Peregrine Assessment Exams.
<1>
Measure graduate students’ knowledge and understanding achieved in the field of business, gauge their ability to analyze and solve problems, and interpret materials using Peregrine Assessment Exams.
<1>
Evaluate the new DL classes beyond the ongoing Semester Course Evaluation Program. The DL Feedback Survey provides the initial outcomes assessment for the new initiative.
<0>
Conduct Dimensional course assessment each semester. Select dimension courses each semester to provide the critical feedback on student learning against program and course objectives.
<1> <1> <1> <0>
30 | P a g e
Assessment Implementation & Analysis for Program Improvement
General Implementation Strategy
There are four major phases of the learning outcome assessment process:
1. Learning Objectives Review - A review of the learning objectives found in the syllabi will be
conducted to determine the measurability of the objectives and, if not correct, would be
documented to proceed for further action.
2. Assessment/Instruments – A review of the assessment instruments to determine that they are
reflective of program and course goals and provide data for curriculum enhancement.
3. Analysis of Data and Presentation of Findings – Present findings on the effectiveness of the
learning as inferred by an analysis of the assessment instruments.
4. Report on the entire process which includes review and modifications made to learning
objectives, topics, assessment instruments throughout the process and compiled containing
recommendations for course and programs improvements.
5. Reiterates Assessment – Reiterate the entire process of the same course and/or program
objectives to ensure effectiveness of changes.
Table 3 illustrates the general implementation timeframe for assessment of the Constructive Action, MFT
tests, and Dimensional Course Analysis in the School for Business for both undergraduate and graduate
courses from fall 2010 – fall 2015. The matrix outlines the full cycle of assessment for gathering data to
inform changes in curricula.
<Table 3 on next page>
31 | P a g e
Assessment Implementation Plan: 2015 - 2020
2015 2016 2017 2018 2019
Spring Summer Fall Spring Summer Fall Spring Summer Fall Spring Summer Fall Spring Summer Fall
Undergraduate (Business and Healthcare) Constructive Action
Purpose 1 x x x x x x x x x x x x x x x
Purpose 3 x x x x x x x x x x x x x x x
Purpose 2 x x x x x x x x x x x x x x x
Purpose 4 x x x x x x x x x x x x x x x
Purpose 5 x x x x x x x x x x x x x x x
Purpose 6 x x x x x x x x x x x x x x x
Purpose 7 x x x x x x x x x x x x x x x
Purpose 8 x x x x x x x x x x x x x x x
Graduate Constructive Action
Purpose 1 x x x x x x x x x x x x x x x
Purpose 2 x x x x x x x x x x x x x x x
Purpose 3 x x x x x x x x x x x x x x x
Direct Student Learning Assessment
Undergraduate
Purpose 1 (pre-test) x x x x x x x x x x x x x x x
Purpose 8 (post-test) x x x x x x x x x x x x x x x
Graduate
Purpose 1 (pre-test) x x x x x x x x x x x x x x x
Purpose 3 (post-test) x x x x x x x x x x x x x x x
x = assessment
o = assessment not performed
32 | P a g e
Method of Data Analysis and Formulation of Recommendations for Program Improvement
Faculty of the School for Business will meet once per semester to review collected data and completed
analyses to make recommendations. Additionally, there will be an annual “Assessment Day” where data
and findings will be shared with all major stakeholders of the School for Business such as: adjunct
faculty, Advisory Board members, and other College administrators. The purpose of this review is to
recommend changes for the various business degree program offerings. Any recommendation of changes
to course content, scheduling, sequencing, prerequisites, delivery methods, faculty/staff assignments and
advisements will follow a plan for implementation of the recommended changes.
Modification of the Assessment Plan
The faculty, after reviewing the collected data and the processes used to collect may decide to alter the
assessment plan. Changes may be made to any component of the plan, including the outcomes and
assessment measures, or any other aspect(s) of the plan. The changes will be approved by the faculty of
the School for Business. The modified assessment plan will be shared with the Institutional Assessment
office as well the SLAC team.
Status as of December 2014:
The faculty met an as per the updates made to phase 2, version 21 of the assessment plan, have agreed to
move forward with the changes outlined in the table labeled Updates to the Plan.
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Appendix A Direct Assessment by Peregrine The School for Business is utilizing a direct student learning assessment tool specific to business
(undergraduate and graduate) as well as to its healthcare administration program. “The need for
program-level evaluation in higher education includes more than just accreditation, as other stakeholders
also expect greater accountability through learning assessment (Murray, 2009). Although quantifying the
inputs to higher education is important, perhaps even more important is measuring the change that occurs
as a result of the educational experience. Continuous improvement can then be achieved when the results
from the assessment are incorporated into instructional activities” (Peregrine Academic Service, p.1,
2014).
Peregrine exam is a “nationally normed, summative assessment exams in Business Administration used
for internal and external academic program evaluation and benchmarking. The online exam assesses
retained student knowledge related to the degree program’s learning outcomes. The online exam service
is designed to satisfy the AACSB, ACBSP, and IACBE accreditation requirements related to learning
outcomes assessment, quality assurance, and external academic benchmarking” (Peregrine Academic
Service, p.1, 2014).
The exam is administered online with 10 questions per topic for a total of 100-120 questions per exam.
Each exam is unique based upon a random selection of questions from the test bank. Exam questions are
displayed one-at-a-time and ordered by topic:
The topics for the undergraduate business exam are as follows:
Marketing
Business Finance
Accounting
Management
Legal Environment of Business
Economics (Macro & Micro)
Business Ethics
Global Dimensions of Business
Information Management Systems
Quantitative Techniques / Statistics
Business Leadership
Business Integration and Strategic Management
The topics for the undergraduate healthcare exam are as follows:
The topics for the graduate exam are as follows:
Marketing
Business Finance
Accounting
Management
Legal Environment of Business
Economics (Macro & Micro)
Business Ethics
Global Dimensions of Business
Information Management Systems
Quantitative Techniques / Statistics
34 | P a g e
Business Leadership
Business Integration and Strategic Management
The Process:
The process that will be followed and recommend by Peregrine is “the most common assessment
construct is an Inbound/Outbound Exam approach. Students at the start of the academic program
complete the Inbound Exam. The Outbound Exam is administered to the students at the end of the
academic program. All exams are provided online, with or without an exam proctor, using a secure web
service that includes safeguards to ensure exam integrity. The difference in Inbound and Outbound exam
scores, both cumulatively and individually, is the direct measure of learning and the value added by the
academic institution. Program-level and course-level learning outcomes are evaluated, analyzed, and
assessed using the detailed reporting provided with the service. External benchmarking includes the
comparisons of the percent change and the Outbound Exam results to other academic institutions.
Collectively, the assessment construct is designed to satisfy several programmatic and institutional
accreditation needs” (Peregrine Academic Service, p.1, 2014).
Summary of Validity and Reliability:
Peregrine Academic Service reports the following validity and reliability procedures and measures: From
conception of the service, through development and beta-testing, and with ongoing quality assurance
practices in place, the strategic goal of the CPC-based COMP Exam is to provide colleges and
universities with valid and reliable assessment instruments that can be incorporated into the program and
appropriately used to measure learning outcomes in order to fulfill several accreditation and
accountability requirements. The customizable CPC-based COMP Exam is comprehensive for the
academic program as defined by the program’s accreditation organizations. Validity is maintained
through regular and systematic psychometric analysis. Reliability is ensured through the security and
maintenance of the online delivery platform with automated reporting of scores and results” (Peregrine
Academic Service, p.1, 2014).
Measure Description:
“Key education stakeholders including accreditation bodies, government regulators, and local interest
groups are all demanding more accountability in higher education. No longer can academic performance
be based primarily on grades, graduation rates, and perhaps rankings. To close the quality loop, program-
level assessments based on learning outcomes are needed to clearly demonstrate success and drive
continuous improvement.” These exams will:
Measure students’ academic achievement in a multidisciplinary subject matter representative of
business education;
Provide feedback to students regarding their level of achievement;
Provide information to faculty regarding achievement of their students;
Provide information to facilitate development of program goals and accountability of business
programs.
Implementation goals:
Undergraduate:
Short-Term (1 Year)
1. Administer and monitor every spring and fall semester;
2. Increase (2% annually) the number of students taking exam;
3. Show an annual increase in student performance in the 50 MCNY specific questions on
Purpose-Centered Education
Long-Term (3-5 Years)
1. Benchmark to national standards;
35 | P a g e
2. Make changes to programs based on students’ performance and results;
3. Show a progressive increase in student performance from years 1 to 5.
Graduate:
Short-Term (1Year)
1. Administer and monitor every spring and fall semester;
2. Increase (2%) the number of students taking tests on an annual basis.;
3. Show an annual increase in student performance in the 50 MCNY specific questions on Purpose-
Centered Education
Long-Term (3-5 Years)
1. Benchmark to national standards;
2. Make changes to programs based on students’ performance and results;
3. Show a progressive increase in student performance from years 1 to 5.
Factors that affect data collection:
Test-taking is incentivized. While the program coordinators identify the sections and the target students,
the faculty is advised to encourage the students to take the assessment exam as a part of their course work
and towards extra credit points.
How to interpret data:
Data will be analyzed to determine if the instrument measured the imparted concepts and how well
students performed on the assessment measures of direct student learning outcome.
36 | P a g e
Appendix B Distance Learning (Online) Courses Assessment
Assessment Specific to DL Courses
There are currently four methods of assessment that are performed for DL courses to measure student
satisfaction, faculty performance, course evaluation, and design goals.
Student Satisfaction Survey
In the spring of 2010, MCNY’s Office of Institutional Research and Assessment, after consultation with
staff in the School for Business, designed a brief Feedback Survey which was administered on the
Moodle distance learning class web site. The project was an outgrowth of the realization that MCNY
needed to evaluate these new DL classes beyond the ongoing Semester Course Evaluation Program. The
DL Feedback Survey was designed to provide the initial outcomes assessment for the new initiative. A
short eight question survey instrument was implemented and DL students were invited to participate. This
survey has been administered every semester by Institutional Research and Assessment since Spring
2010. Results and analysis were only published for Spring and Summer 2010 by Institutional Research
and Assessment due to staff changes, however the data is available.
Faculty Observation
The School for Business conducts faculty observation of the DL courses every semester as it does with
onsite courses. Faculty is observed using the existing faculty observation form used for the onsite course.
Student Evaluation of Instructors
Every student enrolled in a DL course is invited to participate in the Student Evaluation of Instruction.
This is administered every semester as is done for onsite courses.
Course Structure and Administration Survey
A selected number of courses are evaluated on a semester basis using standards established by Quality
Matters Rubric Standards 2008-2010 edition with Assigned Point Values. These standards were used to
design and administer the courses. (See Appendix G for rubric)
Online Course Peer Assessment
The School for Business will embark on a systematic assessment of online courses to ensure continuous
quality control, based on widely accepted industry standards, as set by Quality Matters (QM)
www.qualitymatters.org. The QM system is a way to ensure standards of online education through a
peer-based approach. The QM Course Peer Assessment program utilized within the School for Business
at MCNY will ensure that the approach continuous improvement in online learning is met in each course
that is developed for online delivery.
Peer Review Process
There are five phases of the peer review process, which are represented in the diagram below. Phase 1
begins with the identification of the course for peer review. The Program Coordinators and Dean will
assist in this process and outline a timeline for review as well as assist in assembling the review team.
Phase 2 involves the course review by the review team. Phase 3 would provide feedback to the course
developer/course representative in the form of recommendations (where applicable). Phase 4 (where
applicable), would allow for course revisions based on the recommendations made by the review team.
Finally, Phase 5 would enable to the final review of the course and certify it as meeting Quality Matters
expectations.
37 | P a g e
Peer Reviewers
The peer reviewers will work in teams consisting of a Master Reviewer who chairs the committee, a
Subject Matter Expert in the field of the course under review, and a Course Representative, the
institutional E-Learning Coordinator; the representative does not review the course, but provides access to
it, completes the Course Worksheet, and consults the review team during the process of assessment.
Within the School for Business, Davinder Kaur and Dr. Mohammad Bajwa hold certifications in the
“Applying the QM Rubric” and “Peer Reviewer Course” from QM.
Methodology
The review committee will indicate clearly which specific QM standards a course under review meets or
does not yet meet. The standards set in the QM Rubric are intended to generate constructive feedback,
which will be used by the Course Representative in the subsequent development of the course.
Criteria
The criteria that will be applied to the assessment process are categorized as follows:
1. Course Overview and Introduction
o Clarity of starting instructions
o Purpose and structure of course
o Etiquette expectations
o Course and institutional policies
o Minimum technology
o Prerequisite knowledge
o Minimum technical skills
o Instructor self-introduction
o Student self-introduction
2. Learning Objectives (Competencies)
o Course learning objectives
o Module/unit learning objectives
o Statement of objectives
o Objectives and activities
o Suitability of objectives
38 | P a g e
3. Assessment and Measurement
o Measurement of stated learning objectives
o Course grading policy
o Specific and descriptive criteria
o Sequenced, varied, and suitable assessment
o Multiple opportunities to track progress
4. Instructional Materials
o Instructional materials contribute to achievement of objectives
o Clear explanation of purpose of instructional materials
o Appropriate citation
o Currency of instructional materials
o Variety of instructional materials
o Distinction between required and optional materials
5. Course Activities and Learner Interaction
o Learning activities promote achievement of objectives
o Learning activities provide opportunities for interaction
o Clearly stated instructor’s plan for classroom response
o Clearly stated requirements for interaction
6. Course Technology
o Course tools support learning objectives and competencies
o Course tools promote learner engagement
o Required technologies are readily available
o Course technologies are current
o Links provided to privacy policies for external tools
7. Learner Support
o Course instructions articulate or link to what support is offered
o Course instructions articulate or link to accessibility policies and services
o Course instructions articulate or link to institutional academic support
o Course instructions articulate or link to student services
8. Accessibility and Usability
o Course navigation facilitates use
o Information provided about accessibility of required technology
o Course provides alternative means of access
o Course design facilitates readability
o Course multimedia facilitate use
Timetable
This assessment will begin in spring 2015, and will sample two (2) undergraduate courses and one (1)
graduate course per term. This review may issue periodic recommendations for further improvement.
39 | P a g e
Course Code
Course Name Fall
2014 Spring 2015
Summer 2015
Fall 2015
Spring 2016
Summer 2016
Fall 2016
Spring 2017
Summer 2017
Fall 2017
Spring 2018
Summer 2018
Fall 2018
Spring 2019
Summer 2019
Fall 2019
MIS CC 130
Computer Applications: For Profit & Non-Profit Management
x o o o o o o o o x o o o o o o
BUS 111 SYS
Principles of Business
o x o o o o o o o x o o o o o o
MIS 121 SYS
Principles of Management
o x o o o o o o o o x o o o o o
SOC 121 SEL
Introduction to Sociology
o o x o o o o o o o x o o o o o
PSC CC 140 Political & Economic Philosophy
o o x o o o o o o o o x o o o o
MKT 231 SEL
Principles of Marketing
o o o x o o o o o o o x o o o
ECO 231 SYS
Macroeconomics o o o x o o o o o o o o x o o o
GOV CC 150
American Government
o o o o x o o o o o o o x o o o
ECO 241 SYS
Microeconomics o o o o x o o o o o o o x o o o
MGT 241 SEL
Entrepreneurship o o o o o x o o o o o o o x o o
ENG 361 VAL
Managerial & Business Writing
o o o o o x o o o o o o o x o o
LAW 351 SYS
Business Law o o o o o o x o o o o o o o x o
MIS 351 SKI
Principles of Project Management
o o o o o o x o o o o o o o x o
MGT 361 SEL
Human Resources Management
o o o o o o o x o o o o o o o x
BUS 472 SEL
International Business & Economies
o o o o o o o x o o o o o o o x
BUS 471 SKI
Operations Management
o o o o o o o o x o o o o o o x
ECO 481 E-Commerce and o o o o o o x o o o o o o x
Schedule of QM Review of Fully Online Courses
40 | P a g e
SEL the Digital Economy
HSM 121 SEL
Health Services Management
o x o o o o x o o o o o o o o o
HSM 241 SKI
Diversity in Healthcare
o x o o o o x o o o o o o o o
HSM 351 SEL
Principles of Psychology
o o o x o o o o x o o o o o o o
HSM 361 SYS
Healthcare HR Management
o o o o x o o o o x o o o o o o
HSM 471 SYS
Healthcare Financing
o o o o o x o o o o x o o o o o
HSM 481 SEL
Introduction to Gerontology
o o o o o o x o o o o x o o o o
HSM 482 VAL
Regulatory Aspects of Healthcare
x o o o o o o x o o o o x o o o
GMT 615 SYS
Intra & Entrepreneurship & Business Management
o x o o o o o o o o o o o o o o
GMT 725 SEL
Marketing in a Flat World
o x o o o o o x o o o o o o o
GMT 735 SYS
Innovation and Knowledge Management
o o o x o o o o o x o o o o o o
GMT 616 VAL
Intra & Entrepreneurship & Business Management
o o o o x o o o o o x o o o o o
GMT 725 VAL
Marketing in a Flat World
o o o o o x o o o o o x o o o o
GMT 735 SEL
Innovation and Knowledge Management
o o o o o o x o o o o o x o o o
Fin 615 SEL Human Focused Technology
o x o o o o o x o o o o o x o o
Fin 725 VAL
Risk Management o o x o o o o x o o o o o o o o
FIN 735 SYS
Investment Analysis
o o o x o o o o x o o o o o o o
FIN 615 Financial Markets o o o o x o o o x o o o o o o
41 | P a g e
SYS
FIN 725 SYS
Corporate Finance o o o o o x o o o o x o o o o o
Fin 735 SEL Contemporary Issues in Financial Services
o o o o o o x o o o o x o o o o
MDM 615 VAL
Entertainment Law o x o o o o o x o o o o o o o
MDM 725 SEL
Media Marketing o o x o o o o x o o o o o o o
MDM 735 SYS
Managing Electronic Broadcast Industries
o o 0 x o o o o x o o o o o o
MDM 615 SEL
New Media o o o o x o o o o o x o o o o o
MDM 725 SYS
Music and Publishing
o o o o o x o o o o o x o o o o
MDM 735 VAL
Media, Culture & Society
o o o o o o x o o o o o x o o o
42 | P a g e
Appendix C Constructive Action Assessment
The information on this page is repeated to provide a detailed description of each measure used in the
assessment process.
Measure Description:
Business degree programs provide students with the opportunity to broaden their knowledge of the field
of business and to develop the necessary skills for successful careers in business. Programs include high-
quality associate, baccalaureate, and master’s degree curricula. These programs are oriented towards a
practitioner-based model where management theories are fully integrated into the curricula and students
are expected to complete their respective programs with tangible outcomes, through Purpose Centered
Education, the hallmark of which is the Constructive Action (CA). At the center of each Metropolitan
College degree program is our Constructive Action learning model, a systematic process that ensures that
student master every level in their chosen area. Specifically, this approach enables students to complete a
series of focused tasks at school and at work – each one designed to give them the critical skills necessary
to develop, implement, and assess comprehensive and realistic implementable action plans. As a result,
students will leave Metropolitan College with an unmatched wealth of practical experience backed by a
body of living case studies they can carry with them throughout their careers. The undergraduate degree
consists of the following Purposes:
Associate of Science in Business
Developing Career Goals
Developing Team Dynamics
Crafting a Marketing Strategy
Identifying Ventures
Bachelor of Business Administration
Developing Career Goals
Developing Team Dynamics
Crafting a Marketing Strategy
Identifying Ventures
Developing Implementation and Change Plans
Creating a Human Resource Plan
Creating Financial Plans
Actualization of the Business
The four purposes in the AS degree are seamlessly integrated into the BBA.
Business Administration in Healthcare Systems Management
Self-Assessment & Career Development
Developing Professional Relationships in the Healthcare Field
Quality Management in the Healthcare Field
Assessing Community Healthcare Needs
Marketing Healthcare
Managing Human Resources in Healthcare
Managing Fiscal & Economic Resources in Healthcare
Creating an Innovative Business Plan for Healthcare Service
43 | P a g e
Master of Business Administration
Industry & Venture
Business Planning
Implementation, Actualization, and Evaluation
Implementation Goals:
Undergraduate:
Short-Term (1.5 Years)
1. Assess Purpose 1 (Design and Assessment) and Purpose 3 (Market Analysis, Planning and
Promotion) every semester;
2. Increase the number of students’ Constructive Actions assessed in the previous semester;
3. Show an increase in performance of student’s Constructive Action document from the previous
year, commencing Spring 2012.
Long-Term (3-5 Years)
1. Expand assessment to all Purposes beginning Fall 2011 (Purposes 1 -6); Spring 2012 (Purpose 7);
Summer 2012 (Purpose 8);
2. Make changes to programs based on students’ academic performance;
3. Show progressive increase in student performance from year 1 to 5.
Graduate:
Short-Term (1 Year)
1. Administer assessment every semester, commencing Fall 2012;
2. Increase the number of assessments that are conducted for the Constructive Action courses;
3. Show an increase in students’ performance in their Constructive Action documents from the
previous year, commencing Fall 2012
Long-Term (3-5 Years)
1. Make changes to programs based on students’ academic achievement;
2. Show a progressive increase in student performance from year 1 to 5.
Factors that affect data collection:
Instructors may not complete rubric and submit data since it is not part of their teaching requirements. To
address this issue the School for Business will include an agenda item in the faculty meetings.
How to interpret data:
Data is prepared as a summary statement on a semester basis. It will be interpreted by the faculty and
presented at semester faculty meetings, as well as the annual planning retreat.
44 | P a g e
Appendix D Business Programs Assessment Rubrics SCHOOL FOR BUSINESS Rubric for Assessment and Grading Criteria for Purpose 1 CA: Self -Assessment & Career Planning
OUTCO
ME DESCRIPTION
EXCEEDS
EXPECTED GOALS
MAXIMUM OF 10
MEETS EXPECTED
GOALS
MAXIMUM OF 9
NEEDS
IMPROVEMENT
MAXIMUM OF 8
MEETS
MINIMUM
REQUIREMENT
MAXIMUM OF 7
DOES NOT MEET
THE MINIMUM
REQUIREMENT
MAXIMUM OF 6.5
AN
AL
YS
I
S
To what extent does the student
provide analytical details of the CA
project?
Detailed analyses
provided in every
category.
Less detailed
analyses provided
in every category.
Moderate analyses
provided in every
category.
Minimally
acceptable
analyses provided
in every category.
Insufficient analysis
provided throughout;
student barely engaged
in the purpose.
CO
MP
LE
TE
NE
SS
To what degree does the completed
CA document contain all the
required chapters? The required
sections of the CA are: Table of
Contents, Topic Statement, Work
Setting, Situation Analysis,
Problem or Needs Analysis, Plan
of Action, Critical Logs,
Background Research, Analysis by
Dimension, Final Assessment, and
Abstract. The parameters of these
categories should be clearly
outlined in the Purpose 1 handbook
and/or in the CA Instructors’
syllabus.
Contains all
required sections,
thorough and
comprehensive.
Contains 5 logs.
Contains all
required sections,
but some less
detailed; Contains 4
logs.
Contains all
sections but some
are brief and vague.
Contains 3 logs.
Some key
sections missing
and others are
brief. Contains 2
logs.
Most sections missing
and those present are
too brief.
PU
RP
OS
E
-
CE
NT
ER
ED
ED
UC
AT
I
ON
INT
EG
RA
TIO
N To what degree has the student
considered integration of Self &
Others dimension into the
Constructive Action process?
Strong integration
of Self & Others
dimension into the
CA.
Very good
integration of Self
& Others
dimension into the
CA.
Moderate
integration of Self
& Others
dimension into the
CA.
Minimal
integration of
Self & Others
dimension into
the CA.
No integration of Self
& Others dimension
into the CA.
45 | P a g e
To what degree has the student
considered the integration of the
Values & Ethics dimension into the
Constructive Action process?
Strong integration
of Values & Ethics
dimension into the
CA.
Very good
integration of
Values & Ethics
dimension into the
CA
Moderate
integration of
Values & Ethics
dimension into the
CA
Minimal
integration of
Values & Ethics
dimension into
the CA
No integration of
Values & Ethics
dimension into the CA.
To what degree has the student
considered the integration of the
Skills dimension into the
Constructive Action process?
Strong integration
of Skills
dimension into the
CA.
Very good
integration of Skills
dimension into the
CA.
Moderate
integration of
Skills dimension
into the CA.
Minimal
integration of
Skills dimension
into the CA.
No integration of
Skills dimension into
the CA.
To what degree has the student
considered integration of the
Systems dimension into the
Constructive Action process?
Strong integration
of the Systems
dimension into the
CA.
Very good
integration of the
Systems dimension
into the CA.
Moderate
integration of the
Systems dimension
into the CA.
Minimal
integration of the
Systems
dimension into
the CA.
No integration of the
Systems dimension into
the CA.
SE
LF
-
AS
SE
SS
ME
NT
To what degree does the CA
document constitute an
introspective and comprehensive
self- assessment on the part of the
student regarding his/her specific
career goals and general value
system?
Thoughtful and
honest self-
assessment.
Concretely and
enthusiastically
addresses CA
project.
A thoughtful and
honest self-
assessment, but
lacking in detail.
Satisfactory
attempt at self-
assessment, but
lacking in insight
and detail.
Vague and brief
self-assessment.
Minimal evidence of
self-assessment.
CO
MM
UN
ICA
TI
ON
To what degree is the CA
document written in clear, coherent
English, free of spelling and
grammatical errors?
Excellent,
effective, clear and
error-free writing
throughout.
Good command of
written English but
some grammatical
and spelling
mistakes still
apparent.
Satisfactory
command of
written English
with several
grammatical and
spelling mistakes.
Minimal
command of
written English
with numerous
grammatical and
spelling mistakes.
CA Document is almost
unintelligible and has
glaring grammatical
and spelling mistakes.
CR
ITIC
AL
TH
INK
ING
To what degree does the student
exhibit critical thinking skills (the
ability to identify a problem, to
devise alternative solutions to the
problem, to enact a reasonable
logical plan of action, and to
monitor/critically evaluate the
Problem clearly
defined. Plan of
action
enthusiastically
enacted and
documented.
Problem relatively
well defined with
sound plan of
action.
Moderately defined
problem with
satisfactory plan of
action.
Vaguely defined
problem with
unclear plan of
action.
No real problem
defined and no clear
plan of action.
46 | P a g e
success or failure of the proposed
plan)?
LO
GIC
/
RE
AS
ON
IN
G
To what extent does the student
provide logical interpretation of
results and draw valid conclusions
supported by evidence?
Logical
interpretation of
results and valid
conclusions fully
supported by
evidence.
Logical
interpretation of
results adequately
supported by
evidence.
Logical
interpretation of
results; results
partially supported
by evidence.
Unclear
interpretation, of
results; with
minimal
evidence.
Illogical or no
interpretation of results.
47 | P a g e
RE
SE
AR
CH
To what degree does the student
exhibit research skills
commensurate with the college
level? This includes following
basic competencies:
1. To successfully obtain
information from a number of
different types of sources;
2. To distinguish relevant from
irrelevant information;
3. To distinguish between
credible vs. questionable
sources;
4. To organize information into a
comprehensive and coherent
presentation, including the
ability to summarize and
critically evaluate source
material;
5. To exhibit proper citation
methodology wherever
appropriate.
Six or more
sources consulted,
critically evaluated
with correct
citations.
Five sources
consulted but less
detailed critical
evaluation, correct
citation provided.
Four sources
consulted, with less
detailed critical
evaluation, correct
citations.
Three sources
consulted and
minimally
evaluated with
some incorrect
citations.
Two or fewer sources
consulted, with vague
evaluation and
incorrect (or no)
citations throughout.
CO
MP
RE
HE
NS
IVE
N
ES
S To what degree is the student’s
work thorough, detailed and
comprehensive?
All sections
completed and
presented in detail.
Student has clearly
documented what
was learned in the
CA.
All sections
completed but with
less detail. Student
has mostly
documented what
was learned in the
CA
All sections
completed but with
moderate detail.
Student has
modestly
documented what
was learned in the
CA.
Some incomplete
sections with
minimal detail
and
documentation
about what was
learned in the CA
Most sections
incomplete with little
to no detail and
documentation of what
was learned in the CA
48 | P a g e
SCHOOL FOR BUSINESS Rubric for Assessment and Grading Criteria for Purpose 2 CA: Working in Groups
IND
US
TR
Y
EX
PO
SU
RE
Degree to which student has
identified a clear career path within
the business context and has
explored the requirements for
success in this career path.
Path clearly
defined; plan
thoroughly
researched and
enacted.
Path less clearly
defined; plan well
reached and mostly
enacted.
Path moderately
defined; plan
moderately
researched and
enacted.
Path minimally
defined; plan
minimally
researched and
enacted.
Undefined path; plan
not logically researched
and enacted.
Total Score for CA
Average of the above ten
categories
Numeric Grade Letter Grade
OUTCO
ME DESCRIPTION
EXCEEDS
EXPECTED GOALS
MAXIMUM OF 10
MEETS EXPECTED
GOALS
MAXIMUM OF 9
NEEDS
IMPROVEMENT
MAXIMUM OF 8
MEETS
MINIMUM
REQUIREMENT
MAXIMUM OF 7
DOES NOT MEET
THE MINIMUM
REQUIREMENT
MAXIMUM OF 6.5
AN
AL
YS
I
S
To what extent does the student
provide analytical details of the CA
project?
Detailed analyses
provided in every
category.
Less detailed
analyses provided
in every category.
Moderate analyses
provided in every
category.
Minimally
acceptable
analyses provided
in every category.
Insufficient analysis
provided throughout;
student barely engaged
in the purpose.
CO
MP
LE
TE
NE
SS
To what degree does the completed
CA document contain all the
required chapters? The required
sections of the CA are: Table of
Contents, Topic Statement, Work
Setting, Situation Analysis,
Problem or Needs Analysis, Plan
of Action, Critical Logs,
Background Research, Analysis by
Dimension, Final Assessment, and
Abstract. The parameters of these
categories should be clearly
outlined in the Purpose 2 handbook
and/or in the CA Instructors’
Contains all
required sections,
thorough and
comprehensive.
Contains 5 logs.
Contains all
required sections,
but some less
detailed; Contains 4
logs.
Contains all
sections but some
are brief and vague.
Contains 3 logs.
Some key
sections missing
and others are
brief. Contains 2
logs.
Most sections missing
and those present are
too brief.
49 | P a g e
syllabus.
PU
RP
OS
E-C
EN
TE
RE
D E
DU
CA
TIO
N
INT
EG
RA
TIO
N
To what degree has the student
considered integration of Self &
Others dimension into the
Constructive Action process?
Strong integration
of Self & Others
dimension into the
CA.
Very good
integration of Self
& Others
dimension into the
CA.
Moderate
integration of Self
& Others
dimension into the
CA.
Minimal
integration of
Self & Others
dimension into
the CA.
No integration of Self
& Others dimension
into the CA.
To what degree has the student
considered the integration of the
Values & Ethics dimension into the
Constructive Action process?
Strong integration
of Values & Ethics
dimension into the
CA.
Very good
integration of
Values & Ethics
dimension into the
CA.
Moderate
integration of
Values & Ethics
dimension into the
CA.
Minimal
integration of
Values & Ethics
dimension into
the CA.
No integration of
Values & Ethics
dimension into the CA.
To what degree has the student
considered the integration of the
Skills dimension into the
Constructive Action process?
Strong integration
of Skills dimension
into the CA.
Very good
integration of Skills
dimension into the
CA.
Moderate
integration of Skills
dimension into the
CA.
Minimal
integration of
Skills dimension
into the CA.
No integration of Skills
dimension into the CA.
To what degree has the student
considered integration of the
Systems dimension into the
Constructive Action process?
Strong integration
of the Systems
dimension into the
CA.
Very good
integration of the
Systems dimension
into the CA.
Moderate
integration of the
Systems dimension
into the CA.
Minimal
integration of the
Systems
dimension into
the CA.
No integration of the
Systems dimension into
the CA.
WO
RK
ING
IN G
RO
UP
S
To what degree does the CA
document effectively address
issues related to group dynamics in
the work place?
CA project directly
and
comprehensively
addresses the
problem of group
dynamics.
A thoughtful
analysis of group
dynamics. All
sections present,
but less detailed.
Satisfactory
attempt at analysis
of group dynamics
and lacking in
detail.
Vague and brief
analysis of the
Purpose.
Minimal evidence of
analysis; little to no
detail.
50 | P a g e
CO
MM
UN
ICA
TI
ON
To what degree is the CA
document written in clear, coherent
English, free of spelling and
grammatical errors?
Excellent,
effective, clear and
error-free writing
throughout.
Good command of
written English but
some grammatical
and spelling
mistakes still
apparent.
Satisfactory
command of
written English
with several
grammatical and
spelling mistakes.
Minimal
command of
written English
with numerous
grammatical and
spelling mistakes.
CA Document is almost
unintelligible and has
glaring grammatical
and spelling mistakes.
CR
ITIC
AL
TH
INK
ING
To what degree does the student
exhibit critical thinking skills (the
ability to identify a problem, to
devise alternative solutions to the
problem, to enact a reasonable
logical plan of action, and to
monitor/critically evaluate the
success or failure of the proposed
plan)?
Problem clearly
defined. Plan of
action
enthusiastically
enacted and
documented.
Problem relatively
well defined with
sound plan of
action.
Moderately defined
Problem with
satisfactory plan of
action.
Vaguely defined
problem with
unclear plan of
action.
No real problem
defined and no clear
plan of action.
LO
GIC
/
RE
AS
ON
IN
G
To what extent the student
provides logical interpretation of
results and draws valid conclusions
supported by evidence?
Logical
interpretation of
results and valid
conclusions fully
supported by
evidence.
Logical
interpretation of
results adequately
supported by
evidence.
Logical
interpretation of
results; results
partially supported
by evidence.
Unclear
interpretation, of
results; with
minimal
evidence.
Illogical or no
interpretation of results.
51 | P a g e
RE
SE
AR
CH
To what degree does the student
exhibit research skills
commensurate with the college
level? This includes following
basic competencies:
1. To successfully obtain
information from a number of
different types of sources;
2. To distinguish relevant from
irrelevant information;
3. To distinguish between
credible vs. questionable
sources;
4. To organize information into a
comprehensive and coherent
presentation, including the
ability to summarize and
critically evaluate source
material;
5. To exhibit proper citation
methodology wherever
appropriate.
Six or more
sources consulted,
critically evaluated
with correct
citations.
Five sources
consulted but less
detailed critical
evaluation, correct
citation provided.
Four sources
consulted, with less
detailed critical
evaluation, correct
citations.
Three sources
consulted and
minimally
evaluated with
some incorrect
citations.
Two or fewer sources
consulted, with vague
evaluation and
incorrect (or no)
citations throughout.
CO
MP
RE
HE
NS
IVE
N
ES
S To what degree is the student’s
work thorough, detailed and
comprehensive?
All sections
completed and
presented in detail.
Student has clearly
documented what
was learned in the
CA.
All sections
completed but with
less details. Student
has mostly
documented what
was learned in the
CA.
All sections
completed but with
moderate detail.
Student has
modestly
documented what
was learned in the
CA.
Some incomplete
sections with
minimal detail
and
documentation
about what was
learned in the
CA.
Most sections
incomplete with little to
no detail and
documentation of what
was learned in the CA.
52 | P a g e
SCHOOL FOR BUSINESS Rubric for Assessment and Grading Criteria for 3 CA: Marketing Analysis, Planning & Promotion
IND
US
TR
Y
EX
PO
SU
RE
Degree to which student has
identified a clear career path within
the business context and has
explored the requirements for
success in this career path.
Path clearly
defined; plan
thoroughly
researched and
enacted.
Path less clearly
defined; plan well
reached and mostly
enacted.
Path moderately
defined; plan
moderately
researched and
enacted.
Path minimally
defined; plan
minimally
researched and
enacted.
Undefined path; plan
not logically researched
and enacted.
Total Score for CA
Average of the above ten
categories
Numeric Grade Letter Grade
OUTCO
ME DESCRIPTION
EXCEEDS
EXPECTED GOALS
MAXIMUM OF 10
MEETS EXPECTED
GOALS
MAXIMUM OF 9
NEEDS
IMPROVEMENT
MAXIMUM OF 8
MEETS
MINIMUM
REQUIREMENT
MAXIMUM OF 7
DOES NOT MEET
THE MINIMUM
REQUIREMENT
MAXIMUM OF 6.5
AN
AL
YS
IS
To what extent does the student
provide analytical details of the CA
project?
Detailed analyses
provided in every
category.
Less detailed
analyses provided
in every category.
Moderate analyses
provided in every
category.
Minimally
acceptable
analyses provided
in every category.
Insufficient analysis
provided throughout;
student barely engaged
in the purpose.
CO
MP
LE
TE
NE
SS
To what degree does the completed
CA document contain all the
required chapters? The required
sections of the CA are: Table of
Contents, Topic Statement, Work
Setting, Situation Analysis,
Problem or Needs Analysis, Plan
of Action, Critical Logs,
Background Research, Analysis by
Dimension, Final Assessment, and
Abstract. The parameters of these
categories should be clearly
outlined in the Purpose 3 handbook
Contains all
required sections,
thorough and
comprehensive.
Contains 5 logs.
Contains all
required sections,
but some less
detailed; Contains 4
logs.
Contains all
sections but some
are brief and vague.
Contains 3 logs.
Some key
sections missing
and others are
brief. Contains 2
logs.
Most sections missing
and those present are
too brief.
53 | P a g e
and/or in the CA Instructors’
syllabus.
PU
RP
OS
E-C
EN
TE
RE
D E
DU
CA
TIO
N
INT
EG
RA
TIO
N
To what degree has the student considered integration of Self & Others dimension into the Constructive Action process?
Strong integration
of Self & Others
dimension into the
CA.
Very good
integration of Self
& Others
dimension into the
CA.
Moderate
integration of Self
& Others
dimension into the
CA.
Minimal
integration of
Self & Others
dimension into
the CA.
No integration of Self
& Others dimension
into the CA.
To what degree has the student considered the integration of the Values & Ethics dimension into the Constructive Action process?
Strong integration
of Values & Ethics
dimension into the
CA.
Very good
integration of
Values & Ethics
dimension into the
CA.
Moderate
integration of
Values & Ethics
dimension into the
CA.
Minimal
integration of
Values & Ethics
dimension into
the CA.
No integration of
Values & Ethics
dimension into the CA.
To what degree has the student considered the integration of the Skills dimension into the Constructive Action process?
Strong integration
of Skills dimension
into the CA.
Very good
integration of Skills
dimension into the
CA.
Moderate
integration of Skills
dimension into the
CA.
Minimal
integration of
Skills dimension
into the CA.
No integration of Skills
dimension into the CA.
To what degree has the student considered integration of the Systems dimension into the Constructive Action process?
Strong integration
of the Systems
dimension into the
CA.
Very good
integration of the
Systems dimension
into the CA.
Moderate
integration of the
Systems dimension
into the CA.
Minimal
integration of the
Systems
dimension into
the CA.
No integration of the
Systems dimension into
the CA.
MA
RK
ET
IN
G
AN
AL
YS
IS/
MA
RK
ET
IN
G P
LA
N
To what degree does the student
demonstrate appreciation of the
marketing environment and its
relationship to marketing problems
and decisions?
Thoughtful and
honest marketing
plan.
All sections
present.
Thoughtful and
honest marketing
plan.
All sections
present; some
Satisfactory
attempt at
marketing plan.
Some sections too
brief.
Deficient attempt
at marketing
plan.
Marketing plan
both vague and
Incomplete marketing
plan.
Some sections missing.
Some sections too
54 | P a g e
Did the student analyze elements
of the marketing mix, their
interrelationships, and how they
are used in the marketing process?
Was the student able to analyze the
characteristics, motivations, and
behaviors of consumers?
CA project
addressed
concretely and
enthusiastically.
lacking in detail. brief. brief.
CO
MM
UN
ICA
TI
ON
To what degree is the CA
document written in clear, coherent
English, free of spelling and
grammatical errors?
Excellent,
effective, clear and
error-free writing
throughout.
Good command of
written English but
some grammatical
errors and spelling
mistakes still
apparent.
Satisfactory
command of
written English
with several
grammatical errors
and spelling
mistakes.
Minimal
command of
written English
with numerous
grammatical
errors and
spelling mistakes.
CA Document is almost
unintelligible and has
glaring grammatical
errors and spelling
mistakes
CR
ITIC
AL
TH
INK
ING
To what degree does the student exhibit critical thinking skills (the ability to identify a problem, to devise alternative solutions to the problem, to enact a reasonable logical plan of action, and to monitor/critically evaluate the success or failure of the proposed plan)?
Problem clearly
defined. Plan of
action
enthusiastically
enacted and
documented.
Problem relatively
well defined with
sound plan of
action.
Moderately defined
problem with
satisfactory plan of
action.
Vaguely defined
problem with
unclear plan of
action.
No real problem
defined and no clear
plan of action.
LO
GIC
/
RE
AS
ON
IN
G
To what extent the student provides logical interpretation of results and draws valid conclusions supported by evidence.
Logical
interpretation of
results and valid
conclusions fully
supported by
evidence.
Logical
interpretation of
results adequately
supported by
evidence.
Logical
interpretation of
results; results
partially supported
by evidence.
Unclear
interpretation of
results; with
minimal
evidence.
Illogical or no
interpretation of results.
55 | P a g e
RE
SE
AR
CH
To what degree does the student exhibit research skills commensurate with the college level? This includes the following basic competencies: 1. To successfully obtain
information from a number of different types of sources;
2. To distinguish relevant from irrelevant information;
3. To distinguish between credible vs. questionable sources;
4. To organize information into a comprehensive and coherent presentation, including the ability to summarize and critically evaluate source material;
5. To exhibit proper citation methodology wherever appropriate.
Six or more
sources consulted,
critically evaluated
with correct
citations.
Five sources
consulted but less
detailed critical
evaluation, correct
citation provided.
Four sources
consulted, with less
detailed critical
evaluation, correct
citations.
Three sources
consulted and
minimally
evaluated, with
some incorrect
citations.
Two or fewer sources
consulted, with vague
evaluation and
incorrect (or no)
citations throughout.
CO
MP
RE
HE
NS
IVE
NE
SS
To what degree is the student’s work thorough, detailed and comprehensive?
All sections
completed and
presented in detail.
Student has clearly
demonstrated what
was learned in the
CA.
All sections
completed but with
less detail. Student
has mostly
documented what
was learned in the
CA.
All sections
completed but with
moderate detail.
Student has
modestly
documented what
was learned in the
CA.
Some incomplete
sections, with
minimal detail
and
documentation,
about what was
learned in the
CA.
Most sections
incomplete, with little
to no detail and
documentation of what
was learned in the CA.
56 | P a g e
IND
US
TR
Y
EX
PO
SU
RE
Degree to which student has identified a clear career path within the business context and has explored the requirements for success in this career path.
Path clearly
defined. Plan
thoroughly
researched and
enacted.
Path less clearly
defined. Plan well
reached and mostly
enacted.
Path moderately
defined. Plan
moderately
researched and
enacted.
Path minimally
defined. Plan
minimally
researched and
enacted.
Undefined path. Plan
not logically researched
and enacted.
Total Score for CA Average of the above ten categories
Numeric Grade Letter Grade
57 | P a g e
SCHOOL FOR BUSINESS Rubric for Assessment and Grading Criteria for Purpose 4 CA: Entrepreneurship & Managing the Small Business
OUTCO
ME DESCRIPTION
EXCEEDS
EXPECTED GOALS
MAXIMUM OF 10
MEETS EXPECTED
GOALS
MAXIMUM OF 9
NEEDS
IMPROVEMENT
MAXIMUM OF 8
MEETS
MINIMUM
REQUIREMENT
MAXIMUM OF 7
DOES NOT MEET
THE MINIMUM
REQUIREMENT
MAXIMUM OF 6.5
AN
AL
YS
I
S
To what extent does the student
provide analytical details of the CA
project?
Detailed analyses
provided in every
category.
Less detailed
analyses provided
in every category.
Moderate analyses
provided in every
category.
Minimally
acceptable
analyses provided
in every category.
Insufficient analysis
provided throughout;
student barely engaged
in the purpose
CO
MP
LE
TE
NE
SS
To what degree does the completed
CA document contain all the
required chapters? The required
sections of the CA are: Table of
Contents, Topic Statement, Work
Setting, Situation Analysis,
Problem or Needs Analysis, Plan
of Action, Critical Logs,
Background Research, Analysis by
Dimension, Final Assessment, and
Abstract. The parameters of these
categories should be clearly
outlined in the Purpose 4 handbook
and/or in the CA Instructors’
syllabus.
Contains all
required sections,
thorough and
comprehensive.
Contains 5 logs
Contains all
required sections,
but some less
detailed; Contains 4
logs.
Contains all
sections but some
are brief and vague.
Contains 3 logs
Some key
sections missing
and others are
brief. Contains 2
logs.
Most sections missing
and those present are
too brief
PU
RP
OS
E-
CE
NT
ER
ED
ED
UC
AT
ION
INT
EG
RA
TIO
N To what degree has the student
considered integration of Self &
Others dimension into the
Constructive Action process?
Strong integration
of Self & Others
dimension into the
CA.
Very good
integration of Self
& Others
dimension into the
CA.
Moderate
integration of Self
& Others
dimension into the
CA.
Minimal
integration of
Self & Others
dimension into
the CA.
No integration of Self
& Others dimension
into the CA.
To what degree has the student
considered the integration of the
Values & Ethics dimension into the
Constructive Action process?
Strong integration
of Values & Ethics
dimension into the
CA.
Very good
integration of
Values & Ethics
dimension into the
Moderate
integration of
Values & Ethics
dimension into the
Minimal
integration of
Values & Ethics
dimension into
No integration of
Values & Ethics
dimension into the CA
58 | P a g e
CA CA the CA
To what degree has the student
considered the integration of the
Skills dimension into the
Constructive Action process?
Strong integration
of Skills dimension
into the CA.
Very good
integration of Skills
dimension into the
CA.
Moderate
integration of
Skills dimension
into the CA.
Minimal
integration of
Skills dimension
into the CA.
No integration of Skills
dimension into the CA.
To what degree has the student
considered integration of the
Systems dimension into the
Constructive Action process?
Strong integration
of the Systems
dimension into the
CA.
Very good
integration of the
Systems dimension
into the CA.
Moderate
integration of the
Systems dimension
into the CA.
Minimal
integration of the
Systems
dimension into
the CA.
No integration of the
Systems dimension into
the CA.
EN
TR
EP
RE
NE
UR
SH
IP To what degree does the CA
document effectively address
issues related to entrepreneurship
and small business management?
CA project directly
and
comprehensively
addresses
entrepreneurship
and small business
management.
A thoughtful
analysis of
entrepreneurship
and small business
management. All
sections present,
but less detailed.
Satisfactory
attempt at analysis
of problems related
to entrepreneurship
and small business
management.
Sections are brief.
Vague and brief
analysis of the
Purpose.
Minimal evidence of
analysis of
entrepreneurship and
small business
management; some
sections are missing
and others too brief.
CO
MM
UN
ICA
TI
ON
To what degree is the CA
document written in clear, coherent
English, free of spelling and
grammatical errors?
Excellent,
effective, clear and
error-free writing
throughout.
Good command of
written English but
some grammatical
and spelling
mistakes still
apparent.
Satisfactory
command of
written English
with several
grammatical and
spelling mistakes.
Minimal
command of
written English
with numerous
grammatical and
spelling mistakes.
CA Document is almost
unintelligible and has
glaring grammatical
and spelling mistakes.
CR
ITIC
AL
TH
INK
ING
To what degree does the student
exhibit Critical Thinking skills (the
ability to identify a problem, to
devise alternative solutions to the
problem, to enact a reasonable
logical plan of action, and to
monitor/critically evaluate the
success or failure of the proposed
Problem clearly
defined. Plan of
action
enthusiastically
enacted and
documented.
Problem relatively
well defined with
sound plan of
action.
Moderately defined
Problem with
satisfactory plan of
action.
Vaguely defined
problem with
unclear plan of
action.
No real problem
defined and no clear
plan of action.
59 | P a g e
plan)?
LO
GIC
/
RE
AS
ON
IN
G
To what extent the student
provides logical interpretation of
results and draws valid conclusions
supported by evidence.
Logical
interpretation of
results and valid
conclusions fully
supported by
evidence.
Logical
interpretation of
results adequately
supported by
evidence.
Logical
interpretation of
results; results
partially supported
by evidence.
Unclear
interpretation, of
results; with
minimal
evidence.
Illogical or no
interpretation of results.
RE
SE
AR
CH
To what degree does the student
exhibit research skills
commensurate with the college
level? This includes following
basic competencies:
1. To successfully obtain
information from a number of
different types of sources;
2. To distinguish relevant from
irrelevant information;
3. To distinguish between
credible vs. questionable
sources;
4. To organize information into a
comprehensive and coherent
presentation, including the
ability to summarize and
critically evaluate source
material;
5. To exhibit proper citation
methodology wherever
appropriate.
Six or more
sources consulted,
critically evaluated
with correct
citations.
Five sources
consulted but less
detailed critical
evaluation, correct
citation provided.
Four sources
consulted, with less
detailed critical
evaluation, correct
citations.
Three sources
consulted and
minimally
evaluated with
some incorrect
citations.
Two or fewer sources
consulted, with vague
evaluation and
incorrect (or no)
citations throughout.
60 | P a g e
CO
MP
RE
HE
NS
IVE
N
ES
S To what degree is the student’s
work thorough, detailed and
comprehensive?
All sections
completed and
presented in detail.
Student has clearly
demonstrated what
was learned in the
CA.
All sections
completed but with
less details. Student
has mostly
documented what
was learned in the
CA.
All sections
completed but with
moderate details.
Student has
modestly
documented what
was learned in the
CA.
Some incomplete
sections with
minimum details
and
documentation
about what was
learned in the
CA.
Most sections
incomplete with hardly
any details and
documentation of what
was learned in the CA.
IND
US
TR
Y
EX
PO
SU
RE
Degree to which student has
identified a clear career path within
the business context and has
explored the requirements for
success in this career path.
Path clearly
defined. Plan
thoroughly
researched and
enacted.
Path less clearly
defined. Plan well
reached and mostly
enacted.
Path moderately
defined. Plan
moderately
researched and
enacted.
Path minimally
defined; plan
minimally
researched and
enacted.
Undefined Path. Plan
not logically researched
and enacted.
Total Score for CA
Average of the above ten
categories
Numeric Grade Letter Grade
61 | P a g e
SCHOOL FOR BUSINESS Rubric for Assessment and Grading Criteria for Purpose 5 CA: Managing Information & Change
OUTCO
ME DESCRIPTION
EXCEEDS
EXPECTED GOALS
MAXIMUM OF 10
MEETS EXPECTED
GOALS
MAXIMUM OF 9
NEEDS
IMPROVEMENT
MAXIMUM OF 8
MEETS
MINIMUM
REQUIREMENT
MAXIMUM OF 7
DOES NOT MEET
THE MINIMUM
REQUIREMENT
MAXIMUM OF 6.5
AN
AL
YS
I
S
To what extent the student
provides analytical details of the
CA project?
Detailed analyses
provided in every
category.
Less detailed
analyses provided
in every category.
Moderate analyses
provided in every
category.
Minimally
acceptable
analyses provided
in every category.
Insufficient analysis
provided throughout;
student barely engaged
in the purpose
CO
MP
LE
TE
NE
SS
To what degree does the completed
CA document contain all the
required chapters? The required
sections of the CA are: Table of
Contents, Topic Statement, Work
Setting, Situation Analysis,
Problem or Needs Analysis, Plan
of Action, Critical Logs,
Background Research, Analysis by
Dimension, Final Assessment, and
Abstract. The parameters of these
categories should be clearly
outlined in the Purpose 5 handbook
and/or in the CA Instructors’
syllabus.
Contains all
required sections,
thorough and
comprehensive.
Contains 5 logs.
Contains all
required sections,
but some less
detailed; Contains 4
logs.
Contains all
sections but some
are brief and vague.
Contains 3 logs.
Some key
sections missing
and others are
brief. Contains 2
logs.
Most sections missing
and those present are
too brief.
PU
RP
OS
E-
CE
NT
ER
ED
ED
UC
AT
ION
INT
EG
RA
TIO
N To what degree has the student
considered integration of Self &
Others dimension into the
Constructive Action process?
Strong integration
of Self & Others
dimension into the
CA.
Very good
integration of Self
& Others
dimension into the
CA.
Moderate
integration of Self
& Others
dimension into the
CA.
Minimal
integration of
Self & Others
dimension into
the CA.
No integration of Self
& Others dimension
into the CA.
To what degree has the student
considered the integration of the
Values & Ethics dimension into the
Constructive Action process?
Strong integration
of Values & Ethics
dimension into the
CA.
Very good
integration of
Values & Ethics
dimension into the
Moderate
integration of
Values & Ethics
dimension into the
Minimal
integration of
Values & Ethics
dimension into
No integration of
Values & Ethics
dimension into the CA.
62 | P a g e
CA. CA. the CA.
To what degree has the student
considered the integration of the
Skills dimension into the
Constructive Action process?
Strong integration
of Skills
dimension into the
CA.
Very good
integration of Skills
dimension into the
CA.
Moderate
integration of Skills
dimension into the
CA.
Minimal
integration of
Skills dimension
into the CA.
No integration of Skills
dimension into the CA.
To what degree has the student
considered integration of the
Systems dimension into the
Constructive Action process?
Strong integration
of the Systems
dimension into the
CA.
Very good
integration of the
Systems dimension
into the CA.
Moderate
integration of the
Systems dimension
into the CA.
Minimal
integration of the
Systems
dimension into
the CA.
No integration of the
Systems dimension into
the CA.
MA
NA
GIN
G
INF
OR
MA
TIO
N
& C
HA
NG
E
To what degree does the CA
document effectively address
issues related to managing
information and change?
CA project directly
and
comprehensively
addresses the
problem of
managing
information and
change.
A thoughtful
analysis of
managing
information and
change in the work
place. All sections
present, but less
detailed.
Satisfactory
attempt at analysis
of problems related
to managing
information and
change. Sections
are brief.
Vague and brief
analysis of the
Purpose.
Minimal evidence of
analysis of managing
information and
change; some sections
are missing and others
too brief.
CO
MM
UN
ICA
TI
ON
To what degree is the CA
document written in clear, coherent
English, free of spelling and
grammatical errors?
Excellent,
effective, clear and
error- free writing
throughout.
Good command of
written English but
some grammatical
and spelling
mistakes still
apparent.
Satisfactory
command of
written English
with several
grammatical and
spelling mistakes.
Minimal
command of
written English
with numerous
grammatical and
spelling mistakes.
CA Document is almost
unintelligible and has
glaring grammatical
and spelling mistakes
CR
ITIC
AL
TH
INK
ING
To what degree does the student
exhibit Critical Thinking skills (the
ability to identify a problem, to
devise alternative solutions to the
problem, to enact a reasonable
logical plan of action, and to
monitor/critically evaluate the
success or failure of the proposed
Problem clearly
defined. Plan of
action
enthusiastically
enacted and
documented.
Problem relatively
well defined with
sound plan of
action
Moderately defined
Problem with
satisfactory plan of
action
Vaguely defined
problem with
unclear plan of
action
No real problem
defined and no clear
plan of action
63 | P a g e
plan)?
LO
GIC
/
RE
AS
ON
IN
G
To what extent the student
provides logical interpretation of
results and draws valid
conclusions supported by evidence
Logical
interpretation of
results and valid
conclusions fully
supported by
evidence
Logical
interpretation of
results adequately
supported by
evidence
logical
interpretation of
results; results
partially supported
by evidence
Unclear
interpretation, of
results; with
minimal
evidence
Illogical or no
interpretation of results
RE
SE
AR
CH
To what degree does the student
exhibit research skills
commensurate with the college
level? This includes following
basic competencies:
1. To successfully obtain
information from a number of
different types of sources;
2. To distinguish relevant from
irrelevant information;
3. To distinguish between
credible vs. questionable
sources;
4. To organize information into a
comprehensive and coherent
presentation, including the
ability to summarize and
critically evaluate source
material;
5. To exhibit proper citation
methodology wherever
appropriate.
Six or more
sources consulted,
critically evaluated
with correct
citations.
Five sources
consulted but less
detailed critical
evaluation, correct
citation provided.
Four sources
consulted, with less
detailed critical
evaluation, correct
citations.
Three sources
consulted and
minimally
evaluated with
some incorrect
citations.
Two or fewer sources
consulted, with vague
evaluation and
incorrect (or no)
citations throughout.
64 | P a g e
CO
MP
RE
HE
NS
IVE
NE
SS
To what degree is the student’s
work thorough, detailed and
comprehensive?
All sections
completed and
presented in detail.
Student has clearly
demonstrated what
was learned in the
CA.
All sections
completed but with
less details. Student
has mostly
documented what
was learned in the
CA.
All sections
completed but with
moderate details.
Student has
modestly
documented what
was learned in the
CA.
Some incomplete
sections with
minimum details
and
documentation
about what was
learned in the
CA.
Most sections
incomplete with hardly
any details and
documentation of what
was learned in the CA.
IND
US
TR
Y
EX
PO
SU
RE
Degree to which student has
identified a clear career path within
the business context and has
explored the requirements for
success in this career path.
Path clearly
defined. Plan
thoroughly
researched and
enacted.
Path less clearly
defined. Plan well
reached and mostly
enacted.
Path moderately
defined. Plan
moderately
researched and
enacted.
Path minimally
defined; plan
minimally
researched and
enacted.
Undefined path. Plan
not logically researched
and enacted.
Total Score for CA
Average of the above ten
categories
Numeric Grade Letter Grade
65 | P a g e
SCHOOL FOR BUSINESS Rubric for Assessment and Grading Criteria for Purpose 6 CA: Human Resource Management
OUTCO
ME DESCRIPTION
EXCEEDS
EXPECTED GOALS
MAXIMUM OF 10
MEETS EXPECTED
GOALS
MAXIMUM OF 9
NEEDS
IMPROVEMENT
MAXIMUM OF 8
MEETS
MINIMUM
REQUIREMENT
MAXIMUM OF 7
DOES NOT MEET
THE MINIMUM
REQUIREMENT
MAXIMUM OF 6.5
AN
AL
YS
I
S
To what extent does the student
provide analytical details of the CA
project?
Detailed analyses
provided in every
category.
Less detailed
analyses provided
in every category.
Moderate analyses
provided in every
category.
Minimally
acceptable
analyses provided
in every category.
Insufficient analysis
provided throughout;
student barely engaged
in the purpose
CO
MP
LE
TE
NE
SS
To what degree does the completed
CA document contain all the
required chapters? The required
sections of the CA are: Table of
Contents, Topic Statement, Work
Setting, Situation Analysis,
Problem or Needs Analysis, Plan
of Action, Critical Logs,
Background Research, Analysis by
Dimension, Final Assessment, and
Abstract. The parameters of these
categories should be clearly
outlined in the Purpose 6 handbook
and/or in the CA Instructors’
syllabus.
Contains all
required sections,
thorough and
comprehensive.
Contains 5 logs
Contains all
required sections,
but some less
detailed; Contains 4
logs.
Contains all
sections but some
are brief and vague.
Contains 3 logs
Some key
sections missing
and others are
brief. Contains 2
logs.
Most sections missing
and those present are
too brief.
PU
RP
OS
E-
CE
NT
ER
ED
ED
UC
AT
ION
INT
EG
RA
TIO
N To what degree has the student
considered integration of Self &
Others dimension into the
Constructive Action process?
Strong integration
of Self & Others
dimension into the
CA.
Very good
integration of Self
& Others
dimension into the
CA.
Moderate
integration of Self
& Others
dimension into the
CA.
Minimal
integration of
Self & Others
dimension into
the CA.
No integration of Self
& Others dimension
into the CA.
To what degree has the student
considered the integration of the
Values & Ethics dimension into the
Constructive Action process?
Strong integration
of Values & Ethics
dimension into the
CA.
Very good
integration of
Values & Ethics
dimension into the
Moderate
integration of
Values & Ethics
dimension into the
Minimal
integration of
Values & Ethics
dimension into
No integration of
Values & Ethics
dimension into the CA.
66 | P a g e
CA CA the CA
To what degree has the student
considered the integration of the
Skills dimension into the
Constructive Action process?
Strong integration
of Skills dimension
into the CA.
Very good
integration of
Skills dimension
into the CA.
Moderate
integration of
Skills dimension
into the CA.
Minimal
integration of
Skills dimension
into the CA.
No integration of Skills
dimension into the CA.
To what degree has the student
considered integration of the
Systems dimension into the
Constructive Action process?
Strong integration
of the Systems
dimension into the
CA.
Very good
integration of the
Systems dimension
into the CA.
Moderate
integration of the
Systems dimension
into the CA.
Minimal
integration of the
Systems
dimension into
the CA.
No integration of the
Systems dimension into
the CA.
INT
ER
NA
TIO
NA
L
HU
MA
N
RE
SO
UR
CE
MA
NA
GE
ME
NT
To what degree does the CA
document effectively address
issues related to management of
international human resource
issues?
CA project directly
and
comprehensively
addresses the
problem of the
management of
international
human resource
issues.
A thoughtful
analysis of
management of
international
human resource
issues. All sections
present, but less
detailed.
Satisfactory
attempt at analysis
of management of
international
human resource
issues. Sections are
brief.
Vague and brief
analysis of the
Purpose.
Minimal evidence of
analysis of
management of
international human
resource issues; some
sections are missing
and others too brief.
CO
MM
UN
ICA
TI
ON
To what degree is the CA
document written in clear, coherent
English, free of spelling and
grammatical errors?
Excellent,
effective, clear and
error-free writing
throughout.
Good command of
written English but
some grammatical
and spelling
mistakes still
apparent.
Satisfactory
command of
written English
with several
grammatical and
spelling mistakes.
Minimal
command of
written English
with numerous
grammatical and
spelling mistakes.
CA Document is almost
unintelligible and has
glaring grammatical
and spelling mistakes.
CR
ITIC
AL
TH
INK
ING
To what degree does the student
exhibit Critical Thinking skills (the
ability to identify a problem, to
devise alternative solutions to the
problem, to enact a reasonable
logical plan of action, and to
monitor/critically evaluate the
Problem clearly
defined. Plan of
action
enthusiastically
enacted and
documented.
Problem relatively
well defined with
sound plan of
action.
Moderately defined
Problem with
satisfactory plan of
action.
Vaguely defined
problem with
unclear plan of
action
No real problem
defined and no clear
plan of action.
67 | P a g e
success or failure of the proposed
plan)?
LO
GIC
/
RE
AS
ON
ING
To what extent does the student
provide logical interpretation of
results and draws valid conclusions
supported by evidence?
Logical
interpretation of
results and valid
conclusions fully
supported by
evidence.
Logical
interpretation of
results adequately
supported by
evidence.
Logical
interpretation of
results; results
partially supported
by evidence.
Unclear
interpretation, of
results; with
minimal
evidence.
Illogical or no
interpretation of results.
RE
SE
AR
CH
To what degree does the student
exhibit research skills
commensurate with the college
level? This includes following
basic competencies:
1. To successfully obtain
information from a number of
different types of sources;
2. To distinguish relevant from
irrelevant information;
3. To distinguish between
credible vs. questionable
sources;
4. To organize information into a
comprehensive and coherent
presentation, including the
ability to summarize and
critically evaluate source
material;
5. To exhibit proper citation
methodology wherever
appropriate.
Six or more
sources consulted,
critically evaluated
with correct
citations.
Five sources
consulted but less
detailed critical
evaluation, correct
citation provided.
Four sources
consulted, with less
detailed critical
evaluation, correct
citations.
Three sources
consulted and
minimally
evaluated with
some incorrect
citations.
Two or fewer sources
consulted, with vague
evaluation and
incorrect (or no)
citations throughout.
68 | P a g e
CO
MP
RE
HE
NS
IVE
N
ES
S To what degree is the student’s
work thorough, detailed and
comprehensive?
All sections
completed and
presented in detail.
Student has clearly
demonstrated what
was learned in the
CA.
All sections
completed but with
less details. Student
has mostly
documented what
was learned in the
CA.
All sections
completed but with
moderate details.
Student has
modestly
documented what
was learned in the
CA.
Some incomplete
sections with
minimum details
and
documentation
about what was
learned in the
CA.
Most sections
incomplete with hardly
any details and
documentation of what
was learned in the CA.
IND
US
TR
Y
EX
PO
SU
RE
Degree to which student has
identified a clear career path within
the business context and has
explored the requirements for
success in this career path.
Path clearly
defined. Plan
thoroughly
researched and
enacted.
Path less clearly
defined. Plan well
reached and mostly
enacted.
Path moderately
defined. Plan
moderately
researched and
enacted.
Path minimally
defined; plan
minimally
researched and
enacted.
Undefined path; plan
not logically researched
and enacted.
Total Score for CA
Average of the above ten
categories
Numeric Grade Letter Grade
69 | P a g e
SCHOOL FOR BUSINESS Rubric for Assessment and Grading Criteria for Purpose 7 CA: Managing Capital Markets
OUTCO
ME DESCRIPTION
EXCEEDS
EXPECTED GOALS
MAXIMUM OF 10
MEETS EXPECTED
GOALS
MAXIMUM OF 9
NEEDS
IMPROVEMENT
MAXIMUM OF 8
MEETS
MINIMUM
REQUIREMENT
MAXIMUM OF 7
DOES NOT MEET
THE MINIMUM
REQUIREMENT
MAXIMUM OF 6.5
AN
AL
YS
I
S
To what extent the student
provides analytical details of the
CA project?
Detailed analyses
provided in every
category.
Less detailed
analyses provided
in every category.
Moderate analyses
provided in every
category.
Minimally
acceptable
analyses provided
in every category.
Insufficient analysis
provided throughout;
student barely engaged
in the purpose
CO
MP
LE
TE
NE
SS
To what degree does the completed
CA document contain all the
required chapters? The required
sections of the CA are: Table of
Contents, Topic Statement, Work
Setting, Situation Analysis,
Problem or Needs Analysis, Plan
of Action, Critical Logs,
Background Research, Analysis by
Dimension, Final Assessment, and
Abstract. The parameters of these
categories should be clearly
outlined in the Purpose 7 handbook
and/or in the CA Instructors’
syllabus.
Contains all
required sections,
thorough and
comprehensive.
Contains 5 logs
Contains all
required sections,
but some less
detailed; Contains 4
logs.
Contains all
sections but some
are brief and vague.
Contains 3 logs
Some key
sections missing
and others are
brief. Contains 2
logs.
Most sections missing
and those present are
too brief.
PU
RP
OS
E-
CE
NT
ER
ED
ED
UC
AT
ION
INT
EG
RA
TIO
N To what degree has the student
considered integration of Self &
Others dimension into the
Constructive Action process?
Strong integration
of Self & Others
dimension into the
CA.
Very good
integration of Self
& Others
dimension into the
CA.
Moderate
integration of Self
& Others
dimension into the
CA.
Minimal
integration of
Self & Others
dimension into
the CA.
No integration of Self
& Others dimension
into the CA.
To what degree has the student
considered the integration of the
Values & Ethics dimension into the
Constructive Action process?
Strong integration
of Values & Ethics
dimension into the
CA.
Very good
integration of
Values & Ethics
dimension into the
Moderate
integration of
Values & Ethics
dimension into the
Minimal
integration of
Values & Ethics
dimension into
No integration of
Values & Ethics
dimension into the CA
70 | P a g e
CA CA the CA
To what degree has the student
considered the integration of the
Skills dimension into the
Constructive Action process?
Strong integration
of Skills dimension
into the CA.
Very good
integration of
Skills dimension
into the CA.
Moderate
integration of
Skills dimension
into the CA.
Minimal
integration of
Skills dimension
into the CA.
No integration of Skills
dimension into the CA.
To what degree has the student
considered integration of the
Systems dimension into the
Constructive Action process?
Strong integration
of the Systems
dimension into the
CA.
Very good
integration of the
Systems dimension
into the CA.
Moderate
integration of the
Systems dimension
into the CA.
Minimal
integration of the
Systems
dimension into
the CA.
No integration of the
Systems dimension into
the CA.
MA
NA
GIN
G
CA
PIT
AL
MA
RK
ET
S
To what degree does the CA
document effectively address
issues related to managing capital
markets in the work place?
CA project directly
and
comprehensively
addresses the
problem of
managing capital
markets.
A thoughtful
analysis of
managing capital
markets. All
sections present,
but less detailed.
Satisfactory
attempt at analysis
of managing capital
markets. Sections
are brief.
Vague and brief
analysis of the
Purpose.
Minimal evidence of
analysis of managing
capital markets; some
sections are missing
and others too brief.
CO
MM
UN
ICA
TI
ON
To what degree is the CA
document written in clear, coherent
English, free of spelling and
grammatical errors?
Excellent,
effective, clear and
error- free writing
throughout.
Good command of
written English but
some grammatical
and spelling
mistakes still
apparent.
Satisfactory
command of
written English
with several
grammatical and
spelling mistakes.
Minimal
command of
written English
with numerous
grammatical and
spelling mistakes.
CA Document is almost
unintelligible and has
glaring grammatical
and spelling mistakes.
CR
ITIC
AL
TH
INK
ING
To what degree does the student
exhibit Critical Thinking skills (the
ability to identify a problem, to
devise alternative solutions to the
problem, to enact a reasonable
logical plan of action, and to
monitor/critically evaluate the
success or failure of the proposed
plan)?
Problem clearly
defined. Plan of
action
enthusiastically
enacted and
documented.
Problem relatively
well defined with
sound plan of
action.
Moderately defined
Problem with
satisfactory plan of
action.
Vaguely defined
problem with
unclear plan of
action.
No real problem
defined and no clear
plan of action.
71 | P a g e
LO
GIC
/
RE
AS
ON
ING
To what extent does the student
provide logical interpretation of
results and draw valid conclusions
supported by evidence?
Logical
interpretation of
results and valid
conclusions fully
supported by
evidence.
Logical
interpretation of
results adequately
supported by
evidence.
Logical
interpretation of
results; results
partially supported
by evidence.
Unclear
interpretation, of
results; with
minimal
evidence.
Illogical or no
interpretation of results.
RE
SE
AR
CH
To what degree does the student
exhibit research skills
commensurate with the college
level? This includes following
basic competencies:
1. To successfully obtain
information from a number of
different types of sources;
2. To distinguish relevant from
irrelevant information;
3. To distinguish between
credible vs. questionable
sources;
4. To organize information into a
comprehensive and coherent
presentation, including the
ability to summarize and
critically evaluate source
material;
5. To exhibit proper citation
methodology wherever
appropriate.
Six or more
sources consulted,
critically evaluated
with correct
citations.
Five sources
consulted but less
detailed critical
evaluation, correct
citation provided.
Four sources
consulted, with less
detailed critical
evaluation, correct
citations.
Three sources
consulted and
minimally
evaluated with
some incorrect
citations.
Two or fewer sources
consulted, with vague
evaluation and
incorrect (or no)
citations throughout.
72 | P a g e
CO
MP
RE
HE
NS
IVE
NE
SS
To what degree is the student’s
work thorough, detailed and
comprehensive?
All sections
completed and
presented in detail.
Student has clearly
documented what
was learned in the
CA.
All sections
completed but with
less details. Student
has mostly
documented what
was learned in the
CA.
All sections
completed but with
moderate detail.
Student has
modestly
documented what
was learned in the
CA.
Some incomplete
sections with
minimal detail
and
documentation
about what was
learned in the
CA.
Most sections
incomplete with hardly
any details and
documentation of what
was learned in the CA.
IND
US
TR
Y
EX
PO
SU
RE
Degree to which student has
identified a clear career path within
the business context and has
explored the requirements for
success in this career path.
Path clearly
defined. Plan
thoroughly
researched and
enacted.
Path less clearly
defined. Plan well
reached and mostly
enacted.
Path moderately
defined. Plan
moderately
researched and
enacted.
Path minimally
defined; plan
minimally
researched and
enacted.
Undefined path; plan
not logically researched
and enacted.
Total Score for CA
Average of the above ten
categories
Numeric Grade Letter Grade
73 | P a g e
SCHOOL FOR BUSINESS Rubric for Assessment and Grading Criteria for Purpose 8 CA: Long-Term Planning
OUTCO
ME DESCRIPTION
EXCEEDS
EXPECTED GOALS
MAXIMUM OF 10
MEETS EXPECTED
GOALS
MAXIMUM OF 9
NEEDS
IMPROVEMENT
MAXIMUM OF 8
MEETS
MINIMUM
REQUIREMENT
MAXIMUM OF 7
DOES NOT MEET
THE MINIMUM
REQUIREMENT
MAXIMUM OF 6.5
AN
AL
YS
IS
To what extent does the student
provide analytical details of the CA
project?
Detailed analyses
provided in every
category.
Less detailed
analyses provided
in every category.
Moderate analyses
provided in every
category.
Minimally
acceptable
analyses provided
in every category.
Insufficient analysis
provided throughout;
student barely engaged
in the purpose
CO
MP
LE
TE
NE
SS
To what degree does the completed
CA document contain all the
required chapters? The required
sections of the CA are: Table of
Contents, Topic Statement, Work
Setting, Situation Analysis,
Problem or Needs Analysis, Plan
of Action, Critical Logs,
Background Research, Analysis by
Dimension, Final Assessment, and
Abstract. The parameters of these
categories should be clearly
outlined in the Purpose 8 handbook
and/or in the CA Instructors’
syllabus.
Contains all
required sections,
thorough and
comprehensive.
Contains 5 logs.
Contains all
required sections,
but some less
detailed. Contains 4
logs.
Contains all
sections but some
are brief and vague.
Contains 3 logs.
Some key
sections missing
and others are
brief. Contains 2
logs.
Most sections missing
and those present are
too brief.
PU
RP
OS
E-
CE
NT
ER
ED
ED
UC
AT
ION
INT
EG
RA
TIO
N To what degree has the student
considered integration of Self &
Others dimension into the
Constructive Action process?
Strong integration
of Self & Others
dimension into the
CA.
Very good
integration of Self
& Others
dimension into the
CA.
Moderate
integration of Self
& Others
dimension into the
CA.
Minimal
integration of
Self & Others
dimension into
the CA.
No integration of Self
& Others dimension
into the CA.
To what degree has the student
considered the integration of the
Values & Ethics dimension into the
Strong integration
of Values & Ethics
dimension into the
Very good
integration of
Values & Ethics
Moderate
integration of
Values & Ethics
Minimal
integration of
Values & Ethics
No integration of
Values & Ethics
dimension into the CA.
74 | P a g e
Constructive Action process? CA. dimension into the
CA.
dimension into the
CA.
dimension into
the CA.
To what degree has the student
considered the integration of the
Skills dimension into the
Constructive Action process?
Strong integration
of Skills dimension
into the CA.
Very good
integration of Skills
dimension into the
CA.
Moderate
integration of Skills
dimension into the
CA.
Minimal
integration of
Skills dimension
into the CA.
No integration of Skills
dimension into the CA.
To what degree has the student
considered integration of the
Systems dimension into the
Constructive Action process?
Strong integration
of the Systems
dimension into the
CA.
Very good
integration of the
Systems dimension
into the CA.
Moderate
integration of the
Systems dimension
into the CA.
Minimal
integration of the
Systems
dimension into
the CA.
No integration of the
Systems dimension into
the CA.
BU
SIN
ES
S
PL
AN
To what degree does the CA
document effectively address
issues related to the business plan
and its components?
CA project directly
and
comprehensively
addresses the
creation and
organization of the
business plan.
A thoughtful
analysis of the
creation and
organization of the
business plan. All
sections present,
but less detailed.
Satisfactory
attempt at analysis
of the business
plan. Sections are
brief.
Vague and brief
analysis of the
Purpose.
Minimal evidence of
analysis of creation and
organization of the
business plan; some
sections are missing
and others too brief.
CO
MM
UN
ICA
TIO
N
To what degree is the CA
document written in clear, coherent
English, free of spelling and
grammatical errors?
Excellent,
effective, clear and
error-free writing
throughout.
Good command of
written English but
some grammatical
and spelling
mistakes still
apparent.
Satisfactory
command of
written English
with several
grammatical and
spelling mistakes.
Minimal
command of
written English
with numerous
grammatical and
spelling mistakes.
CA Document is almost
unintelligible and has
glaring grammatical
and spelling mistakes
CR
ITIC
AL
TH
INK
ING
To what degree does the student
exhibit Critical Thinking skills (the
ability to identify a problem, to
devise alternative solutions to the
problem, to enact a reasonable
logical plan of action, and to
monitor/critically evaluate the
success or failure of the proposed
plan)?
Problem clearly
defined. Plan of
action
enthusiastically
enacted and
documented.
Problem relatively
well defined with
sound plan of
action .
Moderately defined
problem with
satisfactory plan of
action.
Vaguely defined
problem with
unclear plan of
action.
No real problem
defined and no clear
plan of action.
75 | P a g e
LO
GIC
/
RE
AS
ON
ING
To what extent does the student
provide logical interpretation of
results and draw valid conclusions
supported by evidence?
Logical
interpretation of
results and valid
conclusions fully
supported by
evidence.
Logical
interpretation of
results adequately
supported by
evidence.
Logical
interpretation of
results; results
partially supported
by evidence.
Unclear
interpretation, of
results; with
minimal
evidence.
Illogical or no
interpretation of results.
RE
SE
AR
CH
To what degree does the student
exhibit research skills
commensurate with the college
level? This includes following
basic competencies:
1. To successfully obtain
information from a number of
different types of sources;
2. To distinguish relevant from
irrelevant information;
3. To distinguish between
credible vs. questionable
sources;
4. To organize information into a
comprehensive and coherent
presentation, including the
ability to summarize and
critically evaluate source
material;
5. To exhibit proper citation
methodology wherever
appropriate.
Six or more
sources consulted,
critically evaluated
with correct
citations.
Five sources
consulted but less
detailed critical
evaluation, correct
citation provided.
Four sources
consulted, with less
detailed critical
evaluation, correct
citations.
Three sources
consulted and
minimally
evaluated with
some incorrect
citations.
Two or fewer sources
consulted, with vague
evaluation and
incorrect (or no)
citations throughout.
76 | P a g e
CO
MP
RE
HE
NS
IVE
NE
S
S
To what degree is the student’s
work thorough, detailed and
comprehensive?
All sections
completed and
presented in detail.
Student has clearly
demonstrated what
was learned in the
CA.
All sections
completed but with
less details. Student
has mostly
documented what
was learned in the
CA.
All sections
completed but with
moderate details.
Student has
modestly
documented what
was learned in the
CA.
Some incomplete
sections with
minimum details
and
documentation
about what was
learned in the
CA.
Most sections
incomplete with hardly
any details and
documentation of what
was learned in the CA.
IND
US
TR
Y
EX
PO
SU
RE
Degree to which student has
identified a clear career path within
the business context and has
explored the requirements for
success in this career path.
Path clearly
defined. Plan
thoroughly
researched and
enacted.
Path less clearly
defined. Plan well
reached and mostly
enacted
Path moderately
defined. Plan
moderately
researched and
enacted.
Path minimally
defined; plan
minimally
researched and
enacted
Undefined path; plan
not logically researched
and enacted
Total Score for CA
Average of the above ten
categories
Numeric Grade Letter Grade
77 | P a g e
HEALTHCARE SYSTEMS MANAGEMENT – SCHOOL FOR BUSINESS Rubric for Assessment and Grading Criteria for Purpose 1 CA: Self-Assessment & Career Development in Healthcare
OUTCO
ME DESCRIPTION
EXCEEDS
EXPECTED GOALS
MAXIMUM OF 10
MEETS EXPECTED
GOALS
MAXIMUM OF 9
NEEDS
IMPROVEMENT
MAXIMUM OF 8
MEETS
MINIMUM
REQUIREMENT
MAXIMUM OF 7
DOES NOT MEET
THE MINIMUM
REQUIREMENT
MAXIMUM OF 6.5
AN
AL
YS
IS
To what extent does the student
provide analytical details of the CA
project?
Detailed analyses
provided in every
category.
Less detailed
analyses provided
in every category.
Moderate analyses
provided in every
category.
Minimally
acceptable
analyses provided
in every category.
Insufficient analysis
provided throughout;
student barely engaged
in the purpose
CO
MP
LE
TE
NE
SS
To what degree does the completed
CA document contain all the
required chapters? The required
sections of the CA are: Table of
Contents, Topic Statement, Work
Setting, Situation Analysis,
Problem or Needs Analysis, Plan
of Action, Critical Logs,
Background Research, Analysis by
Dimension, Final Assessment, and
Abstract. The parameters of these
categories should be clearly
outlined in the Purpose 1 handbook
and/or in the CA Instructors’
syllabus.
Contains all
required sections,
thorough and
comprehensive.
Contains 5 logs
Contains all
required sections,
but some less
detailed. Contains 4
logs.
Contains all
sections but some
are brief and vague.
Contains 3 logs.
Some key
sections missing
and others are
brief. Contains 2
logs.
Most sections missing
and those present are
too brief.
PU
RP
OS
E-
CE
NT
ER
ED
ED
UC
AT
ION
INT
EG
RA
TIO
N To what degree has the student
considered integration of Self &
Others dimension into the
Constructive Action process?
Strong integration
of Self & Others
dimension into the
CA.
Very good
integration of Self
& Others
dimension into the
CA.
Moderate
integration of Self
& Others
dimension into the
CA.
Minimal
integration of
Self & Others
dimension into
the CA.
No integration of Self
& Others dimension
into the CA.
To what degree has the student
considered the integration of the
Values & Ethics dimension into the
Strong integration
of Values & Ethics
dimension into the
Very good
integration of
Values & Ethics
Moderate
integration of
Values & Ethics
Minimal
integration of
Values & Ethics
No integration of
Values & Ethics
dimension into the CA
78 | P a g e
Constructive Action process? CA. dimension into the
CA.
dimension into the
CA.
dimension into
the CA.
To what degree has the student
considered the integration of the
Skills dimension into the
Constructive Action process?
Strong integration
of Skills
dimension into the
CA.
Very good
integration of Skills
dimension into the
CA.
Moderate
integration of
Skills dimension
into the CA.
Minimal
integration of
Skills dimension
into the CA.
No integration of Skills
dimension into the CA.
To what degree has the student
considered integration of the
Systems dimension into the
Constructive Action process?
Strong integration
of the Systems
dimension into the
CA.
Very good
integration of the
Systems dimension
into the CA.
Moderate
integration of the
Systems dimension
into the CA.
Minimal
integration of the
Systems
dimension into
the CA.
No integration of the
Systems dimension into
the CA.
SE
LF
-
AS
SE
SS
ME
NT
To what degree does the CA
document constitute an
introspective and comprehensive
self- assessment on the part of the
student regarding his/her specific
career goals and general value
system?
Thoughtful and
honest self-
assessment.
Concretely and
enthusiastically
addresses CA
project.
A thoughtful self-
assessment. All
sections present,
but less detailed.
Satisfactory
attempt at self-
assessment and
some sections are
brief.
Vague and brief
self-assessment.
Minimal evidence of
self-assessment ; some
sections are missing
and others too brief.
CO
MM
UN
ICA
TIO
N
To what degree is the CA
document written in clear, coherent
English, free of spelling and
grammatical errors?
Excellent,
effective, clear and
error- free writing
throughout.
Good command of
written English but
some grammatical
and spelling
mistakes still
apparent.
Satisfactory
command of
written English
with several
grammatical and
spelling mistakes.
Minimal
command of
written English
with numerous
grammatical and
spelling mistakes.
CA Document is almost
unintelligible and has
glaring grammatical
and spelling mistakes.
CR
ITIC
AL
TH
INK
ING
To what degree does the student
exhibit Critical Thinking skills (the
ability to identify a problem, to
devise alternative solutions to the
problem, to enact a reasonable
logical plan of action, and to
monitor/critically evaluate the
success or failure of the proposed
plan)?
Problem clearly
defined. Plan of
action
enthusiastically
enacted and
documented.
Problem relatively
well defined with
sound plan of
action.
Moderately defined
problem with
satisfactory plan of
action.
Vaguely defined
problem with
unclear plan of
action.
No real problem
defined and no clear
plan of action.
79 | P a g e
LO
GIC
/
RE
AS
ON
ING
To what extent does the student
provides logical interpretation of
results and draws valid conclusions
supported by evidence?
Logical
interpretation of
results and valid
conclusions fully
supported by
evidence.
Logical
interpretation of
results adequately
supported by
evidence.
Logical
interpretation of
results; results
partially supported
by evidence.
Unclear
interpretation, of
results; with
minimal
evidence.
Illogical or no
interpretation of results.
RE
SE
AR
CH
To what degree does the student
exhibit research skills
commensurate with the college
level? This includes following
basic competencies:
1. To successfully obtain
information from a number of
different types of sources;
2. To distinguish relevant from
irrelevant information;
3. To distinguish between
credible vs. questionable
sources;
4. To organize information into a
comprehensive and coherent
presentation, including the
ability to summarize and
critically evaluate source
material;
5. To exhibit proper citation
methodology wherever
appropriate.
Six or more
sources consulted,
critically evaluated
with correct
citations.
Five sources
consulted but less
detailed critical
evaluation, correct
citation provided.
Four sources
consulted, with less
detailed critical
evaluation, correct
citations.
Three sources
consulted and
minimally
evaluated with
some incorrect
citations.
Two or fewer sources
consulted, with vague
evaluation and
incorrect (or no)
citations throughout.
80 | P a g e
CO
MP
RE
HE
NS
IVE
N
ES
S To what degree is the student’s
work thorough, detailed and
comprehensive?
All sections
completed and
presented in detail.
Student has clearly
demonstrated what
was learned in the
CA.
All sections
completed but with
less details. Student
has mostly
documented what
was learned in the
CA.
All sections
completed but with
moderate details.
Student has
modestly
documented what
was learned in the
CA.
Some incomplete
sections with
minimum details
and
documentation
about what was
learned in the
CA.
Most sections
incomplete with hardly
any details and
documentation of what
was learned in the CA.
IND
US
TR
Y
EX
PO
SU
RE
Degree to which student has
identified a clear career path within
the business context and has
explored the requirements for
success in this career path.
Path clearly
defined. Plan
thoroughly
researched and
enacted.
Path less clearly
defined. Plan well
reached and mostly
enacted.
Path moderately
defined. Plan
moderately
researched and
enacted.
Path minimally
defined; plan
minimally
researched and
enacted.
Undefined Path Plan
not logically researched
and enacted.
Total Score for CA
Average of the above ten
categories
Numeric Grade Letter Grade
81 | P a g e
HEALTHCARE SYSTEMS MANAGEMENT – SCHOOL FOR BUSINESS Rubric for Assessment and Grading Criteria for Purpose 2 CA: Developing Professional Relations in Healthcare Field
OUTCO
ME DESCRIPTION
EXCEEDS
EXPECTED GOALS
MAXIMUM OF 10
MEETS EXPECTED
GOALS
MAXIMUM OF 9
NEEDS
IMPROVEMENT
MAXIMUM OF 8
MEETS
MINIMUM
REQUIREMENT
MAXIMUM OF 7
DOES NOT MEET
THE MINIMUM
REQUIREMENT
MAXIMUM OF 6.5
AN
AL
YS
IS
To what extent does the student
provides analytical details of the
CA project?
Detailed analyses
provided in every
category.
Less detailed
analyses provided
in every category.
Moderate analyses
provided in every
category.
Minimally
acceptable
analyses provided
in every category.
Insufficient analysis
provided throughout;
student barely engaged
in the purpose
CO
MP
LE
TE
NE
SS
To what degree does the completed
CA document contain all the
required chapters? The required
sections of the CA are: Table of
Contents, Topic Statement, Work
Setting, Situation Analysis,
Problem or Needs Analysis, Plan
of Action, Critical Logs,
Background Research, Analysis by
Dimension, Final Assessment, and
Abstract. The parameters of these
categories should be clearly
outlined in the Purpose 2 handbook
and/or in the CA Instructors’
syllabus.
Contains all
required sections,
thorough and
comprehensive.
Contains 5 logs.
Contains all
required sections,
but some less
detailed. Contains 4
logs.
Contains all
sections but some
are brief and vague.
Contains 3 logs.
Some key
sections missing
and others are
brief. Contains 2
logs.
Most sections missing
and those present are
too brief.
PU
RP
OS
E-
CE
NT
ER
ED
ED
UC
AT
ION
INT
EG
RA
TIO
N To what degree has the student
considered integration of Self & Others dimension into the Constructive Action process?
Strong integration
of Self & Others
dimension into the
CA.
Very good
integration of Self
& Others
dimension into the
CA.
Moderate
integration of Self
& Others
dimension into the
CA.
Minimal
integration of
Self & Others
dimension into
the CA.
No integration of Self
& Others dimension
into the CA.
To what degree has the student considered the integration of the Values & Ethics dimension into the
Strong integration
of Values & Ethics
dimension into the
Very good
integration of
Values & Ethics
Moderate
integration of
Values & Ethics
Minimal
integration of
Values & Ethics
No integration of
Values & Ethics
dimension into the CA.
82 | P a g e
Constructive Action process? CA. dimension into the
CA.
dimension into the
CA.
dimension into
the CA.
To what degree has the student considered the integration of the Skills dimension into the Constructive Action process?
Strong integration
of Skills
dimension into the
CA.
Very good
integration of
Skills dimension
into the CA.
Moderate
integration of
Skills dimension
into the CA.
Minimal
integration of
Skills dimension
into the CA.
No integration of
Skills dimension into
the CA.
To what degree has the student considered integration of the Systems dimension into the Constructive Action process?
Strong integration
of the Systems
dimension into the
CA.
Very good
integration of the
Systems dimension
into the CA.
Moderate
integration of the
Systems dimension
into the CA.
Minimal
integration of the
Systems
dimension into
the CA.
No integration of the
Systems dimension into
the CA.
WO
RK
ING
IN G
RO
UP
S
To what degree does the CA
document effectively address
issues related to group dynamics in
the work place?
CA project directly
and
comprehensively
addresses the
problem of group
dynamics.
A thoughtful
analysis of group
dynamics. All
sections present,
but less detailed.
Satisfactory
attempt at analysis
of group dynamics
and some sections
are brief.
Vague and brief
analysis of the
Purpose.
Minimal evidence of
group analysis; some
sections are missing
and others too brief.
CO
MM
UN
ICA
TI
ON
To what degree is the CA
document written in clear, coherent
English, free of spelling and
grammatical errors?
Excellent,
effective, clear and
error- free writing
throughout.
Good command of
written English but
some grammatical
and spelling
mistakes still
apparent.
Satisfactory
command of
written English
with several
grammatical and
spelling mistakes.
Minimal
command of
written English
with numerous
grammatical and
spelling mistakes.
CA Document is almost
unintelligible and has
glaring grammatical
and spelling mistakes.
CR
ITIC
AL
TH
INK
ING
To what degree does the student exhibit Critical Thinking skills (the ability to identify a problem, to devise alternative solutions to the problem, to enact a reasonable logical plan of action, and to monitor/critically evaluate the success or failure of the proposed plan)?
Problem clearly
defined. Plan of
action
enthusiastically
enacted and
documented.
Problem relatively
well defined with
sound plan of
action.
Moderately defined
Problem with
satisfactory plan of
action.
Vaguely defined
problem with
unclear plan of
action.
No real problem
defined and no clear
plan of action.
83 | P a g e
LO
GIC
/
RE
AS
ON
ING
To what extent does the student provide logical interpretation of results and draw valid conclusions supported by evidence
Logical
interpretation of
results and valid
conclusions fully
supported by
evidence.
Logical
interpretation of
results adequately
supported by
evidence.
Logical
interpretation of
results; results
partially supported
by evidence.
Unclear
interpretation, of
results; with
minimal
evidence.
Illogical or no
interpretation of results.
RE
SE
AR
CH
To what degree does the student exhibit research skills commensurate with the college level? This includes following basic competencies: 1. To successfully obtain
information from a number of different types of sources;
2. To distinguish relevant from irrelevant information;
3. To distinguish between credible vs. questionable sources;
4. To organize information into a comprehensive and coherent presentation, including the ability to summarize and critically evaluate source material;
5. To exhibit proper citation methodology wherever appropriate.
Six or more
sources consulted,
critically evaluated
with correct
citations.
Five sources
consulted but less
detailed critical
evaluation, correct
citation provided.
Four sources
consulted, with less
detailed critical
evaluation, correct
citations.
Three sources
consulted and
minimally
evaluated with
some incorrect
citations.
Two or fewer sources
consulted, with vague
evaluation and
incorrect (or no)
citations throughout.
84 | P a g e
CO
MP
RE
HE
NS
IVE
NE
SS
To what degree is the student’s work thorough, detailed and comprehensive?
All sections
completed and
presented in detail.
Student has clearly
demonstrated what
was learned in the
CA.
All sections
completed but with
less details. Student
has mostly
documented what
was learned in the
CA.
All sections
completed but with
moderate details.
Student has
modestly
documented what
was learned in the
CA.
Some incomplete
sections with
minimum details
and
documentation
about what was
learned in the
CA.
Most sections
incomplete with hardly
any details and
documentation of what
was learned in the CA.
IND
US
TR
Y
EX
PO
SU
RE
Degree to which student has identified a clear career path within the business context and has explored the requirements for success in this career path.
Path clearly
defined. Plan
thoroughly
researched and
enacted.
Path less clearly
defined. Plan well
reached and mostly
enacted.
Path moderately
defined. Plan
moderately
researched and
enacted.
Path minimally
defined; plan
minimally
researched and
enacted.
Undefined path; plan
not logically researched
and enacted.
Total Score for CA Average of the above ten categories
Numeric Grade Letter Grade
85 | P a g e
HEALTHCARE SYSTEMS MANAGEMENT – SCHOOL FOR BUSINESS Rubric for Assessment and Grading Criteria for 3 CA: Quality Management in the Healthcare Field
OUTCO
ME DESCRIPTION
EXCEEDS
EXPECTED GOALS
MAXIMUM OF 10
MEETS EXPECTED
GOALS
MAXIMUM OF 9
NEEDS
IMPROVEMENT
MAXIMUM OF 8
MEETS
MINIMUM
REQUIREMENT
MAXIMUM OF 7
DOES NOT MEET
THE MINIMUM
REQUIREMENT
MAXIMUM OF 6.5
AN
AL
YS
IS
To what extent does the student
provides analytical details of the
CA project?
Detailed analyses
provided in every
category.
Less detailed
analyses provided
in every category.
Moderate analyses
provided in every
category.
Minimally
acceptable
analyses provided
in every category.
Insufficient analysis
provided throughout;
student barely engaged
in the purpose
CO
MP
LE
TE
NE
SS
To what degree does the completed
CA document contain all the
required chapters? The required
sections of the CA are: Table of
Contents, Topic Statement, Work
Setting, Situation Analysis,
Problem or Needs Analysis, Plan
of Action, Critical Logs,
Background Research, Analysis by
Dimension, Final Assessment, and
Abstract. The parameters of these
categories should be clearly
outlined in the Purpose 3 handbook
and/or in the CA Instructors’
syllabus.
Contains all
required sections,
thorough and
comprehensive.
Contains 5 logs.
Contains all
required sections,
but some less
detailed. Contains 4
logs.
Contains all
sections but some
are brief and vague.
Contains 3 logs.
Some key
sections missing
and others are
brief. Contains 2
logs.
Most sections missing
and those present are
too brief.
PU
RP
OS
E-
CE
NT
ER
ED
ED
UC
AT
ION
INT
EG
RA
TIO
N To what degree has the student
considered integration of Self & Others dimension into the Constructive Action process?
Strong integration
of Self & Others
dimension into the
CA.
Very good
integration of Self
& Others
dimension into the
CA.
Moderate
integration of Self
& Others
dimension into the
CA.
Minimal
integration of
Self & Others
dimension into
the CA.
No integration of Self
& Others dimension
into the CA.
To what degree has the student considered the integration of the Values & Ethics dimension into the
Strong integration
of Values & Ethics
dimension into the
Very good
integration of
Values & Ethics
Moderate
integration of
Values & Ethics
Minimal
integration of
Values & Ethics
No integration of
Values & Ethics
dimension into the CA.
86 | P a g e
Constructive Action process? CA. dimension into the
CA.
dimension into the
CA.
dimension into
the CA.
To what degree has the student considered the integration of the Skills dimension into the Constructive Action process?
Strong integration
of Skills
dimension into the
CA.
Very good
integration of
Skills dimension
into the CA.
Moderate
integration of Skills
dimension into the
CA.
Minimal
integration of
Skills dimension
into the CA.
No integration of
Skills dimension into
the CA.
To what degree has the student considered integration of the Systems dimension into the Constructive Action process?
Strong integration
of the Systems
dimension into the
CA.
Very good
integration of the
Systems dimension
into the CA.
Moderate
integration of the
Systems dimension
into the CA.
Minimal
integration of the
Systems
dimension into
the CA.
No integration of the
Systems dimension into
the CA.
MA
RK
ET
ING
AN
AL
YS
IS/M
AR
KE
TIN
G P
LA
N To what degree does the student
demonstrate appreciation of the
marketing environment and its
relationship to marketing problems
and decisions?
Did the student analyze elements
of the marketing mix, their
interrelationships, and how they
are used in the marketing process?
Was the student able to analyze the
characteristics, motivations, and
behaviors of consumers?
Thoughtful and
honest marketing
plan.
All sections
present.
CA project
addressed
concretely and
enthusiastically
Thoughtful and
honest marketing
plan.
All sections
present; some
lacking in detail. .
Satisfactory
attempt at
marketing plan.
Some sections too
brief.
Deficient attempt
at marketing
plan.
Marketing plan
both vague and
brief.
Incomplete marketing
plan.
Some sections missing.
Some sections too brief
CO
MM
UN
ICA
TI
ON
To what degree is the CA
document written in clear, coherent
English, free of spelling and
grammatical errors?
Excellent,
effective, clear and
error-free writing
throughout.
Good command of
written English but
some grammatical
errors and spelling
mistakes still
apparent.
Satisfactory
command of
written English
with several
grammatical errors
and spelling
mistakes.
Minimal
command of
written English
with numerous
grammatical
errors and
spelling mistakes.
CA Document is almost
unintelligible and has
glaring grammatical
errors and spelling
mistakes.
87 | P a g e
CR
ITIC
AL
TH
INK
ING
To what degree does the student exhibit critical thinking skills (the ability to identify a problem, to devise alternative solutions to the problem, to enact a reasonable logical plan of action, and to monitor/critically evaluate the success or failure of the proposed plan)?
Problem clearly
defined. Plan of
action
enthusiastically
enacted and
documented.
Problem relatively
well defined with
sound plan of
action.
Moderately defined
problem with
satisfactory plan of
action.
Vaguely defined
problem with
unclear plan of
action.
No real problem
defined and no clear
plan of action.
LO
GIC
/
RE
AS
ON
IN
G
To what extent the student provides logical interpretation of results and draws valid conclusions supported by evidence.
Logical
interpretation of
results and valid
conclusions fully
supported by
evidence.
Logical
interpretation of
results adequately
supported by
evidence.
Logical
interpretation of
results; results
partially supported
by evidence.
Unclear
interpretation of
results; with
minimal
evidence.
Illogical or no
interpretation of results.
RE
SE
AR
CH
To what degree does the student exhibit research skills commensurate with the college level? This includes the following basic competencies: 1. To successfully obtain
information from a number of different types of sources;
2. To distinguish relevant from irrelevant information;
3. To distinguish between credible vs. questionable sources;
4. To organize information into a comprehensive and coherent presentation, including the ability to summarize and critically evaluate source material;
5. To exhibit proper citation
Six or more
sources consulted,
critically evaluated
with correct
citations.
Five sources
consulted but less
detailed critical
evaluation, correct
citation provided.
Four sources
consulted, with less
detailed critical
evaluation, correct
citations.
Three sources
consulted and
minimally
evaluated, with
some incorrect
citations.
Two or fewer sources
consulted, with vague
evaluation and
incorrect (or no)
citations throughout.
88 | P a g e
methodology wherever appropriate.
CO
MP
RE
HE
NS
IVE
NE
SS
To what degree is does the student’s work thorough, detailed and comprehensive?
All sections
completed and
presented in detail.
Student has clearly
demonstrated what
was learned in the
CA.
All sections
completed but with
less details. Student
has mostly
documented what
was learned in the
CA.
All sections
completed but with
moderate details.
Student has
modestly
documented what
was learned in the
CA.
Some incomplete
sections, with
minimum details
and
documentation,
about what was
learned in the
CA.
Most sections
incomplete, with hardly
any details and
documentation of what
was learned in the CA.
IND
US
TR
Y
EX
PO
SU
RE
Degree to which student has identified a clear career path within the business context and has explored the requirements for success in this career path.
Path clearly
defined. Plan
thoroughly
researched and
enacted.
Path less clearly
defined. Plan well
reached and mostly
enacted.
Path moderately
defined. Plan
moderately
researched and
enacted.
Path minimally
defined. Plan
minimally
researched and
enacted.
Undefined path. Plan
not logically researched
and enacted.
Total Score for CA Average of the above ten categories
Numeric Grade Letter Grade
89 | P a g e
HEALTHCARE SYSTEMS MANAGEMENT – SCHOOL FOR BUSINESS Rubric for Assessment and Grading Criteria for Purpose 4 CA: Assessing Community Healthcare Needs
OUTCO
ME DESCRIPTION
EXCEEDS
EXPECTED GOALS
MAXIMUM OF 10
MEETS EXPECTED
GOALS
MAXIMUM OF 9
NEEDS
IMPROVEMENT
MAXIMUM OF 8
MEETS
MINIMUM
REQUIREMENT
MAXIMUM OF 7
DOES NOT MEET
THE MINIMUM
REQUIREMENT
MAXIMUM OF 6.5
AN
AL
YS
IS
To what extent does the student
provides analytical details of the
CA project?
Detailed analyses
provided in every
category.
Less detailed
analyses provided
in every category.
Moderate analyses
provided in every
category.
Minimally
acceptable
analyses provided
in every category.
Insufficient analysis
provided throughout;
student barely engaged
in the purpose
CO
MP
LE
TE
NE
SS
To what degree does the completed
CA document contain all the
required chapters? The required
sections of the CA are: Table of
Contents, Topic Statement, Work
Setting, Situation Analysis,
Problem or Needs Analysis, Plan
of Action, Critical Logs,
Background Research, Analysis by
Dimension, Final Assessment, and
Abstract. The parameters of these
categories should be clearly
outlined in the Purpose 4 handbook
and/or in the CA Instructors’
syllabus.
Contains all
required sections,
thorough and
comprehensive.
Contains 5 logs.
Contains all
required sections,
but some less
detailed; Contains 4
logs.
Contains all
sections but some
are brief and vague.
Contains 3 logs.
Some key
sections missing
and others are
brief. Contains 2
logs.
Most sections missing
and those present are
too brief.
PU
RP
OS
E-
CE
NT
ER
ED
ED
UC
AT
ION
INT
EG
RA
TIO
N To what degree has the student
considered integration of Self & Others dimension into the Constructive Action process?
Strong integration
of Self & Others
dimension into the
CA.
Very good
integration of Self
& Others
dimension into the
CA.
Moderate
integration of Self
& Others
dimension into the
CA.
Minimal
integration of
Self & Others
dimension into
the CA.
No integration of Self
& Others dimension
into the CA.
To what degree has the student considered the integration of the Values & Ethics dimension into the
Strong integration
of Values & Ethics
dimension into the
Very good
integration of
Values & Ethics
Moderate
integration of
Values & Ethics
Minimal
integration of
Values & Ethics
No integration of
Values & Ethics
dimension into the CA.
90 | P a g e
Constructive Action process? CA. dimension into the
CA.
dimension into the
CA.
dimension into
the CA.
To what degree has the student considered the integration of the Skills dimension into the Constructive Action process?
Strong integration
of Skills dimension
into the CA.
Very good
integration of Skills
dimension into the
CA.
Moderate
integration of Skills
dimension into the
CA.
Minimal
integration of
Skills dimension
into the CA.
No integration of
Skills dimension into
the CA.
To what degree has the student considered integration of the Systems dimension into the Constructive Action process?
Strong integration
of the Systems
dimension into the
CA.
Very good
integration of the
Systems dimension
into the CA.
Moderate
integration of the
Systems dimension
into the CA.
Minimal
integration of the
Systems
dimension into
the CA.
No integration of the
Systems dimension into
the CA.
EN
TR
EP
RE
NE
UR
S
HIP
To what degree does the CA
document effectively address
issues related to entrepreneurship
and small business management?
CA project directly
and
comprehensively
addresses
entrepreneurship
and small business
management.
A thoughtful
analysis of
entrepreneurship
and small business
management. All
sections present,
but less detailed.
Satisfactory
attempt at analysis
of problems related
to entrepreneurship
and small business
management.
Sections are brief.
Vague and brief
analysis of the
Purpose.
Minimal evidence of
analysis of
entrepreneurship and
small business
management; some
sections are missing
and others too brief.
CO
MM
UN
ICA
TI
ON
To what degree is the CA
document written in clear, coherent
English, free of spelling and
grammatical errors?
Excellent,
effective, clear and
error-free writing
throughout.
Good command of
written English but
some grammatical
and spelling
mistakes still
apparent.
Satisfactory
command of
written English
with several
grammatical and
spelling mistakes.
Minimal
command of
written English
with numerous
grammatical and
spelling mistakes.
CA Document is almost
unintelligible and has
glaring grammatical
and spelling mistakes.
CR
ITIC
AL
TH
INK
ING
To what degree does the student exhibit Critical Thinking skills (the ability to identify a problem, to devise alternative solutions to the problem, to enact a reasonable logical plan of action, and to monitor/critically evaluate the
Problem clearly
defined. Plan of
action
enthusiastically
enacted and
documented.
Problem relatively
well defined with
sound plan of
action.
Moderately defined
Problem with
satisfactory plan of
action.
Vaguely defined
problem with
unclear plan of
action.
No real problem
defined and no clear
plan of action.
91 | P a g e
success or failure of the proposed plan)?
LO
GIC
/
RE
AS
ON
ING
To what extent the student provides logical interpretation of results and draws valid conclusions supported by evidence
Logical
interpretation of
results and valid
conclusions fully
supported by
evidence.
Logical
interpretation of
results adequately
supported by
evidence.
Logical
interpretation of
results; results
partially supported
by evidence.
Unclear
interpretation, of
results; with
minimal
evidence.
Illogical or no
interpretation of results.
RE
SE
AR
CH
To what degree does the student exhibit research skills commensurate with the college level? This includes following basic competencies: 1. To successfully obtain
information from a number of different types of sources;
2. To distinguish relevant from irrelevant information;
3. To distinguish between credible vs. questionable sources;
4. To organize information into a comprehensive and coherent presentation, including the ability to summarize and critically evaluate source material;
5. To exhibit proper citation methodology wherever appropriate.
Six or more
sources consulted,
critically evaluated
with correct
citations.
Five sources
consulted but less
detailed critical
evaluation, correct
citation provided.
Four sources
consulted, with less
detailed critical
evaluation, correct
citations.
Three sources
consulted and
minimally
evaluated with
some incorrect
citations.
Two or fewer sources
consulted, with vague
evaluation and
incorrect (or no)
citations throughout.
92 | P a g e
CO
MP
RE
HE
NS
IVE
NE
SS
To what degree is the student’s work thorough, detailed and comprehensive?
All sections
completed and
presented in detail.
Student has clearly
demonstrated what
was learned in the
CA.
All sections
completed but with
less details. Student
has mostly
documented what
was learned in the
CA.
All sections
completed but with
moderate details.
Student has
modestly
documented what
was learned in the
CA.
Some incomplete
sections with
minimum details
and
documentation
about what was
learned in the
CA.
Most sections
incomplete with hardly
any details and
documentation of what
was learned in the CA.
IND
US
TR
Y
EX
PO
SU
RE
Degree to which student has identified a clear career path within the business context and has explored the requirements for success in this career path.
Path clearly
defined. Plan
thoroughly
researched and
enacted.
Path less clearly
defined. Plan well
reached and mostly
enacted.
Path moderately
defined. Plan
moderately
researched and
enacted.
Path minimally
defined; plan
minimally
researched and
enacted.
Undefined path. Plan
not logically researched
and enacted.
Total Score for CA Average of the above ten categories
Numeric Grade Letter Grade
93 | P a g e
HEALTHCARE SYSTEMS MANAGEMENT – SCHOOL FOR BUSINESS Rubric for Assessment and Grading Criteria for Purpose 5 CA: Marketing Healthcare
OUTCO
ME DESCRIPTION
EXCEEDS
EXPECTED GOALS
MAXIMUM OF 10
MEETS EXPECTED
GOALS
MAXIMUM OF 9
NEEDS
IMPROVEMENT
MAXIMUM OF 8
MEETS
MINIMUM
REQUIREMENT
MAXIMUM OF 7
DOES NOT MEET
THE MINIMUM
REQUIREMENT
MAXIMUM OF 6.5
AN
AL
YS
IS
To what extent the student
provides analytical details of the
CA project?
Detailed analyses
provided in every
category.
Less detailed
analyses provided
in every category.
Moderate analyses
provided in every
category.
Minimally
acceptable
analyses provided
in every category.
Insufficient analysis
provided throughout;
student barely engaged
in the purpose.
CO
MP
LE
TE
NE
SS
To what degree does the completed
CA document contain all the
required chapters? The required
sections of the CA are: Table of
Contents, Topic Statement, Work
Setting, Situation Analysis,
Problem or Needs Analysis, Plan
of Action, Critical Logs,
Background Research, Analysis by
Dimension, Final Assessment, and
Abstract. The parameters of these
categories should be clearly
outlined in the Purpose 5 handbook
and/or in the CA Instructors’
syllabus.
Contains all
required sections,
thorough and
comprehensive.
Contains 5 logs.
Contains all
required sections,
but some less
detailed; Contains 4
logs.
Contains all
sections but some
are brief and vague.
Contains 3 logs .
Some key
sections missing
and others are
brief. Contains 2
logs.
Most sections missing
and those present are
too brief.
PU
RP
OS
E-
CE
NT
ER
ED
ED
UC
AT
ION
INT
EG
RA
TIO
N To what degree has the student
considered integration of Self & Others dimension into the Constructive Action process?
Strong integration
of Self & Others
dimension into the
CA.
Very good
integration of Self
& Others
dimension into the
CA.
Moderate
integration of Self
& Others
dimension into the
CA.
Minimal
integration of
Self & Others
dimension into
the CA.
No integration of Self
& Others dimension
into the CA.
To what degree has the student considered the integration of the Values & Ethics dimension into the
Strong integration
of Values & Ethics
dimension into the
Very good
integration of
Values & Ethics
Moderate
integration of
Values & Ethics
Minimal
integration of
Values & Ethics
No integration of
Values & Ethics
dimension into the CA.
94 | P a g e
Constructive Action process? CA. dimension into the
CA.
dimension into the
CA.
dimension into
the CA.
To what degree has the student considered the integration of the Skills dimension into the Constructive Action process?
Strong integration
of Skills
dimension into the
CA.
Very good
integration of Skills
dimension into the
CA.
Moderate
integration of Skills
dimension into the
CA.
Minimal
integration of
Skills dimension
into the CA.
No integration of
Skills dimension into
the CA.
To what degree has the student considered integration of the Systems dimension into the Constructive Action process?
Strong integration
of the Systems
dimension into the
CA.
Very good
integration of the
Systems dimension
into the CA.
Moderate
integration of the
Systems dimension
into the CA.
Minimal
integration of the
Systems
dimension into
the CA.
No integration of the
Systems dimension into
the CA.
MA
NA
GIN
G
INF
OR
MA
TIO
N
& C
HA
NG
E
To what degree does the CA
document effectively address
issues related to managing
information and change?
CA project directly
and
comprehensively
addresses the
problem of
managing
information and
change.
A thoughtful
analysis of
managing
information and
change in the work
place. All sections
present, but less
detailed.
Satisfactory
attempt at analysis
of problems related
to managing
information and
change. Sections
are brief.
Vague and brief
analysis of the
Purpose.
Minimal evidence of
analysis of managing
information and
change; some sections
are missing and others
too brief.
CO
MM
UN
ICA
TI
ON
To what degree is the CA
document written in clear, coherent
English, free of spelling and
grammatical errors?
Excellent,
effective, clear and
error-free writing
throughout.
Good command of
written English but
some grammatical
and spelling
mistakes still
apparent.
Satisfactory
command of
written English
with several
grammatical and
spelling mistakes.
Minimal
command of
written English
with numerous
grammatical and
spelling mistakes.
CA Document is almost
unintelligible and has
glaring grammatical
and spelling mistakes.
CR
ITIC
AL
TH
INK
ING
To what degree does the student exhibit Critical Thinking skills (the ability to identify a problem, to devise alternative solutions to the problem, to enact a reasonable logical plan of action, and to monitor/critically evaluate the
Problem clearly
defined. Plan of
action
enthusiastically
enacted and
documented.
Problem relatively
well defined with
sound plan of
action.
Moderately defined
Problem with
satisfactory plan of
action.
Vaguely defined
problem with
unclear plan of
action.
No real problem
defined and no clear
plan of action.
95 | P a g e
success or failure of the proposed plan)?
LO
GIC
/
RE
AS
ON
ING
To what extent the student provides logical interpretation of results and draws valid conclusions supported by evidence
Logical
interpretation of
results and valid
conclusions fully
supported by
evidence.
Logical
interpretation of
results adequately
supported by
evidence.
Logical
interpretation of
results; results
partially supported
by evidence.
Unclear
interpretation, of
results; with
minimal
evidence.
Illogical or no
interpretation of results.
RE
SE
AR
CH
To what degree does the student exhibit research skills commensurate with the college level? This includes following basic competencies: 1. To successfully obtain
information from a number of different types of sources;
2. To distinguish relevant from irrelevant information;
3. To distinguish between credible vs. questionable sources;
4. To organize information into a comprehensive and coherent presentation, including the ability to summarize and critically evaluate source material;
5. To exhibit proper citation methodology wherever appropriate.
Six or more
sources consulted,
critically evaluated
with correct
citations.
Five sources
consulted but less
detailed critical
evaluation, correct
citation provided.
Four sources
consulted, with less
detailed critical
evaluation, correct
citations.
Three sources
consulted and
minimally
evaluated with
some incorrect
citations.
Two or fewer sources
consulted, with vague
evaluation and
incorrect (or no)
citations throughout.
96 | P a g e
CO
MP
RE
HE
NS
IVE
NE
SS
To what degree is the student’s work thorough, detailed and comprehensive?
All sections
completed and
presented in detail.
Student has clearly
demonstrated what
was learned in the
CA.
All sections
completed but with
less details. Student
has mostly
documented what
was learned in the
CA.
All sections
completed but with
moderate details.
Student has
modestly
documented what
was learned in the
CA.
Some incomplete
sections with
minimum details
and
documentation
about what was
learned in the
CA.
Most sections
incomplete with hardly
any details and
documentation of what
was learned in the CA.
IND
US
TR
Y
EX
PO
SU
RE
Degree to which student has identified a clear career path within the business context and has explored the requirements for success in this career path.
Path clearly
defined. Plan
thoroughly
researched and
enacted.
Path less clearly
defined. Plan well
reached and mostly
enacted.
Path moderately
defined. Plan
moderately
researched and
enacted.
Path minimally
defined; plan
minimally
researched and
enacted.
Undefined path. Plan
not logically
researched and enacted.
Total Score for CA Average of the above ten categories
Numeric Grade Letter Grade
97 | P a g e
HEALTHCARE SYSTEMS MANAGEMENT – SCHOOL FOR BUSINESS Rubric for Assessment and Grading Criteria for Purpose 6 CA: Managing Human Resources in Healthcare
OUTCO
ME DESCRIPTION
EXCEEDS
EXPECTED GOALS
MAXIMUM OF 10
MEETS EXPECTED
GOALS
MAXIMUM OF 9
NEEDS
IMPROVEMENT
MAXIMUM OF 8
MEETS
MINIMUM
REQUIREMENT
MAXIMUM OF 7
DOES NOT MEET
THE MINIMUM
REQUIREMENT
MAXIMUM OF 6.5
AN
AL
YS
IS
To what extent does the student
provide analytical details of the CA
project?
Detailed analyses
provided in every
category.
Less detailed
analyses provided
in every category.
Moderate analyses
provided in every
category.
Minimally
acceptable
analyses provided
in every category.
Insufficient analysis
provided throughout;
student barely engaged
in the purpose.
CO
MP
LE
TE
NE
SS
To what degree does the completed
CA document contain all the
required chapters? The required
sections of the CA are: Table of
Contents, Topic Statement, Work
Setting, Situation Analysis,
Problem or Needs Analysis, Plan
of Action, Critical Logs,
Background Research, Analysis by
Dimension, Final Assessment, and
Abstract. The parameters of these
categories should be clearly
outlined in the Purpose 6 handbook
and/or in the CA Instructors’
syllabus.
Contains all
required sections,
thorough and
comprehensive.
Contains 5 logs
Contains all
required sections,
but some less
detailed; Contains 4
logs.
Contains all
sections but some
are brief and vague.
Contains 3 logs.
Some key
sections missing
and others are
brief. Contains 2
logs.
Most sections missing
and those present are
too brief.
PU
RP
OS
E-
CE
NT
ER
ED
ED
UC
AT
ION
INT
EG
RA
TIO
N To what degree has the student
considered integration of Self & Others dimension into the Constructive Action process?
Strong integration
of Self & Others
dimension into the
CA.
Very good
integration of Self
& Others
dimension into the
CA.
Moderate
integration of Self
& Others
dimension into the
CA.
Minimal
integration of
Self & Others
dimension into
the CA.
No integration of Self
& Others dimension
into the CA.
To what degree has the student considered the integration of the Values & Ethics dimension into the
Strong integration
of Values & Ethics
dimension into the
Very good
integration of
Values & Ethics
Moderate
integration of
Values & Ethics
Minimal
integration of
Values & Ethics
No integration of
Values & Ethics
dimension into the CA.
98 | P a g e
Constructive Action process? CA. dimension into the
CA.
dimension into the
CA.
dimension into
the CA.
To what degree has the student considered the integration of the Skills dimension into the Constructive Action process?
Strong integration
of Skills
dimension into the
CA.
Very good
integration of Skills
dimension into the
CA.
Moderate
integration of
Skills dimension
into the CA.
Minimal
integration of
Skills dimension
into the CA.
No integration of Skills
dimension into the CA.
To what degree has the student considered integration of the Systems dimension into the Constructive Action process?
Strong integration
of the Systems
dimension into the
CA.
Very good
integration of the
Systems dimension
into the CA.
Moderate
integration of the
Systems dimension
into the CA.
Minimal
integration of the
Systems
dimension into
the CA.
No integration of the
Systems dimension into
the CA.
INT
ER
NA
TIO
NA
L
HU
MA
N
RE
SO
UR
CE
MA
NA
GE
ME
NT
To what degree does the CA
document effectively address
issues related to management of
international human resource
issues?
CA project directly
and
comprehensively
addresses the
problem of the
management of
international
human resource
issues.
A thoughtful
analysis of
management of
international
human resource
issues. All sections
present, but less
detailed.
Satisfactory
attempt at analysis
of management of
international
human resource
issues. Sections are
brief.
Vague and brief
analysis of the
Purpose.
Minimal evidence of
analysis of
management of
international human
resource issues; some
sections are missing
and others too brief.
CO
MM
UN
ICA
TIO
N
To what degree is the CA
document written in clear, coherent
English, free of spelling and
grammatical errors?
Excellent,
effective, clear and
error-free writing
throughout.
Good command of
written English but
some grammatical
and spelling
mistakes still
apparent.
Satisfactory
command of
written English
with several
grammatical and
spelling mistakes.
Minimal
command of
written English
with numerous
grammatical and
spelling mistakes.
CA Document is almost
unintelligible and has
glaring grammatical
and spelling mistakes.
CR
ITIC
AL
TH
INK
ING
To what degree does the student exhibit Critical Thinking skills (the ability to identify a problem, to devise alternative solutions to the problem, to enact a reasonable logical plan of action, and to
Problem clearly
defined. Plan of
action
enthusiastically
enacted and
documented.
Problem relatively
well defined with
sound plan of
action.
Moderately defined
Problem with
satisfactory plan of
action.
Vaguely defined
problem with
unclear plan of
action.
No real problem
defined and no clear
plan of action.
99 | P a g e
monitor/critically evaluate the success or failure of the proposed plan)?
LO
GIC
/
RE
AS
ON
ING
To what extent does the student provide logical interpretation of results and draw valid conclusions supported by evidence
Logical
interpretation of
results and valid
conclusions fully
supported by
evidence.
Logical
interpretation of
results adequately
supported by
evidence.
Logical
interpretation of
results; results
partially supported
by evidence.
Unclear
interpretation, of
results; with
minimal
evidence.
Illogical or no
interpretation of results.
RE
SE
AR
CH
To what degree does the student exhibit research skills commensurate with the college level? This includes following basic competencies: 1. To successfully obtain
information from a number of different types of sources;
2. To distinguish relevant from irrelevant information;
3. To distinguish between credible vs. questionable sources;
4. To organize information into a comprehensive and coherent presentation, including the ability to summarize and critically evaluate source material;
5. To exhibit proper citation methodology wherever appropriate.
Six or more
sources consulted,
critically evaluated
with correct
citations.
Five sources
consulted but less
detailed critical
evaluation, correct
citation provided.
Four sources
consulted, with less
detailed critical
evaluation, correct
citations.
Three sources
consulted and
minimally
evaluated with
some incorrect
citations.
Two or fewer sources
consulted, with vague
evaluation and
incorrect (or no)
citations throughout.
100 | P a g e
CO
MP
RE
HE
NS
IVE
N
ES
S To what degree is the student’s
work thorough, detailed and comprehensive?
All sections
completed and
presented in detail.
Student has clearly
demonstrated what
was learned in the
CA.
All sections
completed but with
less details. Student
has mostly
documented what
was learned in the
CA.
All sections
completed but with
moderate details.
Student has
modestly
documented what
was learned in the
CA.
Some incomplete
sections with
minimum details
and
documentation
about what was
learned in the
CA.
Most sections
incomplete with hardly
any details and
documentation of what
was learned in the CA.
IND
US
TR
Y
EX
PO
SU
RE
Degree to which student has identified a clear career path within the business context and has explored the requirements for success in this career path.
Path clearly
defined. Plan
thoroughly
researched and
enacted.
Path less clearly
defined. Plan well
reached and mostly
enacted.
Path moderately
defined. Plan
moderately
researched and
enacted.
Path minimally
defined; plan
minimally
researched and
enacted.
Undefined path. Plan
not logically researched
and enacted.
Total Score for CA Average of the above ten categories
Numeric Grade Letter Grade
101 | P a g e
HEALTHCARE SYSTEMS MANAGEMENT – SCHOOL FOR BUSINESS Rubric for Assessment and Grading Criteria for Purpose 7 CA: Managing Fiscal & Economic Resources in Healthcare
OUTCO
ME DESCRIPTION
EXCEEDS
EXPECTED GOALS
MAXIMUM OF 10
MEETS EXPECTED
GOALS
MAXIMUM OF 9
NEEDS
IMPROVEMENT
MAXIMUM OF 8
MEETS
MINIMUM
REQUIREMENT
MAXIMUM OF 7
DOES NOT MEET
THE MINIMUM
REQUIREMENT
MAXIMUM OF 6.5
AN
AL
YS
I
S
To what extent does the student
provides analytical details of the
CA project?
Detailed analyses
provided in every
category.
Less detailed
analyses provided
in every category.
Moderate analyses
provided in every
category.
Minimally
acceptable
analyses provided
in every category.
Insufficient analysis
provided throughout;
student barely engaged
in the purpose
CO
MP
LE
TE
NE
SS
To what degree does the completed
CA document contain all the
required chapters? The required
sections of the CA are: Table of
Contents, Topic Statement, Work
Setting, Situation Analysis,
Problem or Needs Analysis, Plan
of Action, Critical Logs,
Background Research, Analysis by
Dimension, Final Assessment, and
Abstract. The parameters of these
categories should be clearly
outlined in the Purpose 7 handbook
and/or in the CA Instructors’
syllabus.
Contains all
required sections,
thorough and
comprehensive.
Contains 5 logs.
Contains all
required sections,
but some less
detailed; Contains 4
logs.
Contains all
sections but some
are brief and vague.
Contains 3 logs.
Some key
sections missing
and others are
brief. Contains 2
logs.
Most sections missing
and those present are
too brief.
PU
RP
OS
E-
CE
NT
ER
ED
ED
UC
AT
ION
INT
EG
RA
TIO
N To what degree has the student
considered integration of Self & Others dimension into the Constructive Action process?
Strong integration
of Self & Others
dimension into the
CA.
Very good
integration of Self
& Others
dimension into the
CA.
Moderate
integration of Self
& Others
dimension into the
CA.
Minimal
integration of
Self & Others
dimension into
the CA.
No integration of Self
& Others dimension
into the CA.
To what degree has the student considered the integration of the Values & Ethics dimension into the
Strong integration
of Values & Ethics
dimension into the
CA.
Very good
integration of
Values & Ethics
dimension into the
Moderate
integration of
Values & Ethics
dimension into the
Minimal
integration of
Values & Ethics
dimension into
No integration of
Values & Ethics
dimension into the CA.
102 | P a g e
Constructive Action process? CA CA the CA.
To what degree has the student considered the integration of the Skills dimension into the Constructive Action process?
Strong integration
of Skills
dimension into the
CA.
Very good
integration of
Skills dimension
into the CA.
Moderate
integration of
Skills dimension
into the CA.
Minimal
integration of
Skills dimension
into the CA.
No integration of Skills
dimension into the CA.
To what degree has the student considered integration of the Systems dimension into the Constructive Action process?
Strong integration
of the Systems
dimension into the
CA.
Very good
integration of the
Systems dimension
into the CA.
Moderate
integration of the
Systems dimension
into the CA.
Minimal
integration of the
Systems
dimension into
the CA.
No integration of the
Systems dimension into
the CA.
MA
NA
GIN
G
CA
PIT
AL
MA
RK
ET
S
To what degree does the CA
document effectively address
issues related to managing capital
markets in the work place?
CA project directly
and
comprehensively
addresses the
problem of
managing capital
markets.
A thoughtful
analysis of
managing capital
markets. All
sections present,
but less detailed.
Satisfactory
attempt at analysis
of managing capital
markets. Sections
are brief.
Vague and brief
analysis of the
Purpose.
Minimal evidence of
analysis of managing
capital markets; some
sections are missing
and others too brief.
CO
MM
UN
ICA
TI
ON
To what degree is the CA
document written in clear, coherent
English, free of spelling and
grammatical errors?
Excellent,
effective, clear and
error-free writing
throughout.
Good command of
written English but
some grammatical
and spelling
mistakes still
apparent.
Satisfactory
command of
written English
with several
grammatical and
spelling mistakes.
Minimal
command of
written English
with numerous
grammatical and
spelling mistakes.
CA Document is almost
unintelligible and has
glaring grammatical
and spelling mistakes.
CR
ITIC
AL
TH
INK
ING
To what degree does the student exhibit Critical Thinking skills (the ability to identify a problem, to devise alternative solutions to the problem, to enact a reasonable logical plan of action, and to monitor/critically evaluate the success or failure of the proposed
Problem clearly
defined. Plan of
action
enthusiastically
enacted and
documented.
Problem relatively
well defined with
sound plan of
action.
Moderately defined
Problem with
satisfactory plan of
action.
Vaguely defined
problem with
unclear plan of
action.
No real problem
defined and no clear
plan of action.
103 | P a g e
plan)?
LO
GIC
/
RE
AS
ON
ING
To what extent does the student provide logical interpretation of results and draw valid conclusions supported by evidence?
Logical
interpretation of
results and valid
conclusions fully
supported by
evidence.
Logical
interpretation of
results adequately
supported by
evidence.
Logical
interpretation of
results; results
partially supported
by evidence.
Unclear
interpretation, of
results; with
minimal
evidence.
Illogical or no
interpretation of results.
RE
SE
AR
CH
To what degree does the student exhibit research skills commensurate with the college level? This includes following basic competencies: 1. To successfully obtain
information from a number of different types of sources;
2. To distinguish relevant from irrelevant information;
3. To distinguish between credible vs. questionable sources;
4. To organize information into a comprehensive and coherent presentation, including the ability to summarize and critically evaluate source material;
5. To exhibit proper citation methodology wherever appropriate.
Six or more
sources consulted,
critically evaluated
with correct
citations.
Five sources
consulted but less
detailed critical
evaluation, correct
citation provided.
Four sources
consulted, with less
detailed critical
evaluation, correct
citations.
Three sources
consulted and
minimally
evaluated with
some incorrect
citations.
Two or fewer sources
consulted, with vague
evaluation and
incorrect (or no)
citations throughout.
104 | P a g e
CO
MP
RE
HE
NS
IVE
NE
SS
To what degree is the student’s work thorough, detailed and comprehensive?
All sections
completed and
presented in detail.
Student has clearly
demonstrated what
was learned in the
CA.
All sections
completed but with
less details. Student
has mostly
documented what
was learned in the
CA.
All sections
completed but with
moderate details.
Student has
modestly
documented what
was learned in the
CA.
Some incomplete
sections with
minimum details
and
documentation
about what was
learned in the
CA.
Most sections
incomplete with hardly
any details and
documentation of what
was learned in the CA.
IND
US
TR
Y
EX
PO
SU
RE
Degree to which student has identified a clear career path within the business context and has explored the requirements for success in this career path.
Path clearly
defined. Plan
thoroughly
researched and
enacted.
Path less clearly
defined. Plan well
reached and mostly
enacted.
Path moderately
defined. Plan
moderately
researched and
enacted.
Path minimally
defined; plan
minimally
researched and
enacted.
Undefined path. Plan
not logically researched
and enacted.
Total Score for CA Average of the above ten categories
Numeric Grade Letter Grade
105 | P a g e
HEALTHCARE SYSTEMS MANAGEMENT – SCHOOL FOR BUSINESS Rubric for Assessment and Grading Criteria for Purpose 8 CA: Creating a Plan for Innovative Healthcare Services
OUTCO
ME DESCRIPTION
EXCEEDS
EXPECTED GOALS
MAXIMUM OF 10
MEETS EXPECTED
GOALS
MAXIMUM OF 9
NEEDS
IMPROVEMENT
MAXIMUM OF 8
MEETS
MINIMUM
REQUIREMENT
MAXIMUM OF 7
DOES NOT MEET
THE MINIMUM
REQUIREMENT
MAXIMUM OF 6.5
AN
AL
YS
IS
To what extent does the student
provides analytical details of the
CA project?
Detailed analyses
provided in every
category.
Less detailed
analyses provided
in every category.
Moderate analyses
provided in every
category.
Minimally
acceptable
analyses provided
in every category.
Insufficient analysis
provided throughout;
student barely engaged
in the purpose.
CO
MP
LE
TE
NE
SS
To what degree does the completed
CA document contain all the
required chapters? The required
sections of the CA are: Table of
Contents, Topic Statement, Work
Setting, Situation Analysis,
Problem or Needs Analysis, Plan
of Action, Critical Logs,
Background Research, Analysis by
Dimension, Final Assessment, and
Abstract. The parameters of these
categories should be clearly
outlined in the Purpose 8 handbook
and/or in the CA Instructors’
syllabus.
Contains all
required sections,
thorough and
comprehensive.
Contains 5 logs.
Contains all
required sections,
but some less
detailed; Contains 4
logs.
Contains all
sections but some
are brief and vague.
Contains 3 logs.
Some key
sections missing
and others are
brief. Contains 2
logs.
Most sections missing
and those present are
too brief.
PU
RP
OS
E-
CE
NT
ER
ED
ED
UC
AT
ION
INT
EG
RA
TIO
N To what degree has the student
considered integration of Self & Others dimension into the Constructive Action process?
Strong integration
of Self & Others
dimension into the
CA.
Very good
integration of Self
& Others
dimension into the
CA.
Moderate
integration of Self
& Others
dimension into the
CA.
Minimal
integration of
Self & Others
dimension into
the CA.
No integration of Self
& Others dimension
into the CA.
To what degree has the student considered the integration of the Values & Ethics dimension into the
Strong integration
of Values & Ethics
dimension into the
Very good
integration of
Values & Ethics
Moderate
integration of
Values & Ethics
Minimal
integration of
Values & Ethics
No integration of
Values & Ethics
dimension into the CA.
106 | P a g e
Constructive Action process? CA. dimension into the
CA.
dimension into the
CA.
dimension into
the CA.
To what degree has the student considered the integration of the Skills dimension into the Constructive Action process?
Strong integration
of Skills
dimension into the
CA.
Very good
integration of Skills
dimension into the
CA.
Moderate
integration of
Skills dimension
into the CA.
Minimal
integration of
Skills dimension
into the CA.
No integration of Skills
dimension into the CA.
To what degree has the student considered integration of the Systems dimension into the Constructive Action process?
Strong integration
of the Systems
dimension into the
CA.
Very good
integration of the
Systems dimension
into the CA.
Moderate
integration of the
Systems dimension
into the CA.
Minimal
integration of the
Systems
dimension into
the CA.
No integration of the
Systems dimension into
the CA.
BU
SIN
ES
S
PL
AN
To what degree does the CA
document effectively address
issues related to the business plan
and its components?
CA project directly
and
comprehensively
addresses the
creation and
organization of the
business plan.
A thoughtful
analysis of the
creation and
organization of the
business plan. All
sections present,
but less detailed.
Satisfactory
attempt at analysis
of the business
plan. Sections are
brief.
Vague and brief
analysis of the
Purpose.
Minimal evidence of
analysis of creation and
organization of the
business plan; some
sections are missing
and others too brief.
CO
MM
UN
ICA
TI
ON
To what degree is the CA
document written in clear, coherent
English, free of spelling and
grammatical errors?
Excellent,
effective, clear and
error-free writing
throughout.
Good command of
written English but
some grammatical
and spelling
mistakes still
apparent.
Satisfactory
command of
written English
with several
grammatical and
spelling mistakes.
Minimal
command of
written English
with numerous
grammatical and
spelling mistakes.
CA Document is almost
unintelligible and has
glaring grammatical
and spelling mistakes.
CR
ITIC
AL
TH
INK
ING
To what degree does the student exhibit Critical Thinking skills (the ability to identify a problem, to devise alternative solutions to the problem, to enact a reasonable logical plan of action, and to monitor/critically evaluate the success or failure of the proposed
Problem clearly
defined. Plan of
action
enthusiastically
enacted and
documented.
Problem relatively
well defined with
sound plan of
action.
Moderately defined
Problem with
satisfactory plan of
action.
Vaguely defined
problem with
unclear plan of
action.
No real problem
defined and no clear
plan of action.
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plan)?
LO
GIC
/
RE
AS
ON
IN
G
To what extent the student provides logical interpretation of results and draws valid conclusions supported by evidence
Logical
interpretation of
results and valid
conclusions fully
supported by
evidence.
Logical
interpretation of
results adequately
supported by
evidence.
Logical
interpretation of
results; results
partially supported
by evidence.
Unclear
interpretation, of
results; with
minimal
evidence.
Illogical or no
interpretation of results.
RE
SE
AR
CH
To what degree does the student exhibit research skills commensurate with the college level? This includes following basic competencies: 1. To successfully obtain
information from a number of different types of sources;
2. To distinguish relevant from irrelevant information;
3. To distinguish between credible vs. questionable sources;
4. To organize information into a comprehensive and coherent presentation, including the ability to summarize and critically evaluate source material;
5. To exhibit proper citation methodology wherever appropriate.
Six or more
sources consulted,
critically evaluated
with correct
citations.
Five sources
consulted but less
detailed critical
evaluation, correct
citation provided.
Four sources
consulted, with less
detailed critical
evaluation, correct
citations.
Three sources
consulted and
minimally
evaluated with
some incorrect
citations.
Two or fewer sources
consulted, with vague
evaluation and
incorrect (or no)
citations throughout.
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CO
MP
RE
HE
NS
IVE
N
ES
S To what degree is the student’s
work thorough, detailed and comprehensive?
All sections
completed and
presented in detail.
Student has clearly
demonstrated what
was learned in the
CA.
All sections
completed but with
less details. Student
has mostly
documented what
was learned in the
CA.
All sections
completed but with
moderate details.
Student has
modestly
documented what
was learned in the
CA.
Some incomplete
sections with
minimum details
and
documentation
about what was
learned in the
CA.
Most sections
incomplete with hardly
any details and
documentation of what
was learned in the CA.
IND
US
TR
Y
EX
PO
SU
RE
Degree to which student has identified a clear career path within the business context and has explored the requirements for success in this career path.
Path clearly
defined. Plan
thoroughly
researched and
enacted.
Path less clearly
defined. Plan well
reached and mostly
enacted.
Path moderately
defined. Plan
moderately
researched and
enacted.
Path minimally
defined; plan
minimally
researched and
enacted.
Undefined Path. Plan
not logically
researched and enacted.
Total Score for CA Average of the above ten categories
Numeric Grade Letter Grade
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EVALUATION STANDARDS
Please refer to the standards below to assess and assign CA rating
GRADE/RATING STANDARDS
A
90-100
CA document constitutes a thoughtful, introspective, and honest self-assessment of self and career goals. Student
has identified interest in a clear,” actionable” career path, has enacted a specific plan of action to start movement
along this path, and has shown the ability to document this process clearly and comprehensively. Paper has an
adequate number of Critical Logs (e.g., 5). Student has exhibited excellent research skills and has consulted (and
shown evidence of having digested and learned something from) at least 7 credible information sources. Student
has thoughtfully considered the relation of the specific dimension courses to key aspects of the Constructive
Action. The student has written a document in clear and coherent English, free of spelling and grammatical
errors. The student has effectively communicated what he/she learned through this process.
B
80-89
CA document is complete and contains all required sections but in less detail. Fewer than optimal critical logs
(less than 4) are presented. Ditto for number of sources for background research. Writing is less clear, with some
spelling and grammatical errors.
C
70-79
CA document has obvious writing deficiencies. The document is less comprehensive and less detailed with fewer
Critical Logs (e.g., less than 3). Ditto for Background Research sources consulted. The student consulted some
less reputable source (e.g., questionable websites, etc.). The student has discussed the Dimension classes in
relation to the CA, but in a perfunctory manner.
D
65-69
The CA document shows minimal effort, being brief and vague; exhibits clear writing and/or organizational
problems. It lacks some basic sections. Though the student has tried to present adequate citation in Background
Research section, technical errors are apparent.
F
Below 60
CA document does not reflect an entire semester’s work. Key elements of the document are either completely
absent or minimally presented. Paper contains plagiarized material in the Background Research section, with little
or no citation. Student did not engage in the purpose.
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Appendix E Undergraduate Ability & Competency Map ABILITIES UNDERGRADUATE PROGRAM OBJECTIVES
Purpose Dimension Abilities
a. Explore opportunities to improve the world
3a. Self – Develop knowledge, skills and abilities to set realistic personal and professional goals.
4a. Marketing – Understand how to apply customer-oriented strategies to analyze impact on individuals, businesses, and society.
4g. Entrepreneurship – Describe the unique qualities of entrepreneurs and determine if one has those qualities.
b. Choose the best goal. 4b. Economics –Describe opportunity costs in the allocation of resources and determine the best use
of these scarce resources.
c. Agree on a plan. 4d. Finance - Demonstrate how financial information is used to make organization decisions and manage financial resources.
d. Carry out the plan. Monitor progress and use of knowledge. Change plan as needed.
4c. Accounting – Understand the procedures and process to accurately report and interpret financial data consistent with accounting standards and ethical practices.
4e. Management – Demonstrate an understanding of how to lead change and innovation in an organizational setting.
e. Assess the results and plan the next steps. 4f. Global Management – Demonstrate and understand of how to deal with social, cultural, political,
legal and economic factors that influence international business.
Skills Dimension Abilities
a. Identify and use appropriate critical thinking skills. 3a. Self – Develop knowledge, skills and abilities to set realistic personal and professional goals.
b. Identify and use appropriate mathematical skills.
4b. Economics –Describe opportunity costs in the allocation of resources and determine the best use of these scarce resources.
4c. Accounting – Understand the procedures and process to accurately report and interpret financial data consistent with accounting standards and ethical practices.
4d. Finance - Demonstrate how financial information is used to make organization decisions and manage financial resources.
6a. Computing – Demonstrate skill-sets to effectively use technology and software tools to solve problems and become more efficient.
c. Identify and use specialized skills required by the Purpose. 2c. Computation – Achieve skills to examine, quantify and interpret mathematical data
Self and Others Dimension Abilities
a. Describe self in relation to the Purpose 3b. Diversity – Develop awareness and interface effectively with people from a variety of
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backgrounds.
b. Appreciate experience and views of others. 2a. Research/Analyze –Understanding of how to obtain information, organize process and categorize industry terminology.
3c. Cultural Beliefs – Achieve understanding of different cultural beliefs and behaviors to obtain a
global perspective of community.
3d. Social & Civics - Achieve ability to view self and industry in a larger context within the community,
its policies, and its processes.
c. Build good relationships. 1b. Listening/Speaking – Acquire effective skills to receive, attend to, interpret and respond to verbal
and non-verbal messages.
d. Communicate through reading, writing, speaking, and other modes of expression.
1a. Reading/Writing -Demonstrate clear and effective reading and writing skills.
1c. Presentation – Demonstrate the skills to prepare and present business documents.
4d. Finance - Demonstrate how financial information is used to make organization decisions and manage financial resources.
e. Promote growth in self and others. 2b. Analyze – Understand of cause-and-effect relationships and use logic to draw conclusions.
Values and Ethics Dimension Abilities
a. Clarify own values in relation to the Purpose. 5a. Behavior – Exhibit the skills to assess ethical behavior in an organization to determine right from wrong.
b. Describe individual and group values in past and present. 5b. Judgment – Develop ability to make decisions and judgments with respect to ethical values.
c. Identify value issues as they arise. 5c. Decisions – Make decisions that are informed by an understanding of professional commitments
and obligations to community.
d. Use ethical reasoning. 5b. Judgment – Develop ability to make decisions and judgments with respect to ethical values.
e. Act on ethical principles. 5c. Decisions – Make decisions that are informed by an understanding of professional commitments
and obligations to community.
f. Respect capacity of others to make the world better.
5c. Decisions – Make decisions that are informed by an understanding of professional commitments and obligations to community.
Systems Dimension Abilities
a. Describe natural, social, and technological systems related to the Purpose.
6a. Computing – Demonstrate skill-sets to effectively use technology and software tools to solve problems and become more efficient.
b. Develop conceptual modes of systems. 6b. Processing – Achieve the capacity to analyze, present and communicate large amounts of information.
c. Identify strengths of systems. 4b. Economics –Describe opportunity costs in the allocation of resources and determine the best use
of these scarce resources.
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d. Identify weaknesses of systems. 4d. Finance - Demonstrate how financial information is used to make organization decisions and manage financial resources.
e. Make systems better.
4a. Marketing – Understand how to apply customer-oriented strategies to analyze impact on individuals, businesses, and society.
4e. Management – Demonstrate an understanding of how to lead change and innovation in an organizational setting.
4f. Global Management – Demonstrate and understand of how to deal with social, cultural, political, legal and economic factors that influence international business.
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Appendix F Graduate Ability & Competency Map ABILITIES GRADUATE PROGRAM OBJECTIVES
Purpose Dimension Abilities
a. Explore opportunities to improve the world 1c. Creativity – Develop products, services and organizations to respond to changing market conditions
and growth opportunities.
b. Choose the best goal. 3c. Leadership - Develop organizational goals to identify growth opportunities in the global economy.
c. Agree on a plan. 4b. Planning – Apply strategic methodologies to all corporate initiatives and consider long term implications.
d. Carry out the plan. Monitor progress and use of knowledge. Change plan as needed. 1a. Teamwork – Effectively lead teams across cultures and communities to achieve organizational goals.
e. Assess the results and plan the next steps. 6b. Project Management – Apply methodology to manage organization-wide revenue cycle processes.
Skills Dimension Abilities
a. Identify and use appropriate critical thinking skills.
6a. Innovation – Transform organizations, products and services to keep ahead of changing times and conditions.
b. Identify and use appropriate mathematical skills. 7. FUNCTIONAL AREAS KNOWLEDGE
c. Identify and use specialized skills required by the Purpose.
3a. Management - Employ resources across cultures and countries in a changing global economy to maximize stakeholders’ value.
Self and Others Dimension Abilities
a. Describe self in relation to the Purpose 1b. Learning – Become a life-learner and encourage others to learn.
b. Appreciate experience and views of others. 2b. Engagement – Secure the input of relevant stakeholders including community leaders and
constituents in the decision making process.
c. Build good relationships. 1a. Teamwork – Effectively lead teams across cultures and communities to achieve organizational goals.
d. Communicate through reading, writing, speaking, and other modes of expression. 3c. Leadership - Develop organizational goals to identify growth opportunities in the global economy.
e. Promote growth in self and others. 3a. Management - Employ resources across cultures and countries in a changing global economy to
maximize stakeholders’ value.
Values and Ethics Dimension Abilities
a. Clarify own values in relation to the Purpose. 1b. Learning – Become a life-learner and encourage others to learn.
b. Describe individual and group values in past and present. 5c. Full Disclosure – Provide accurate, timely, and relevant information to all stakeholders.
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c. Identify value issues as they arise. 7. FUNCTIONAL AREAS KNOWLEDGE
d. Use ethical reasoning. 5a. Practice – Develop and apply organization-wide ethical standards for all stakeholders.
e. Act on ethical principles. 5b. Responsibility – Promote fairness, justice and equality.
f. Respect capacity of others to make the world better.
2a. Development – Apply knowledge to building vibrant, diverse and active communities to improve peoples’ lives.
Systems Dimension Abilities
a. Describe natural, social, and technological systems related to the Purpose. 3b. Organization - Recognize the scarcity of resources and the challenges of its sustainability.
b. Develop conceptual modes of systems. 4a. Creativity – Create innovative techniques to ensure long-term viability of organizations and appropriate outcomes.
c. Identify strengths of systems. 7. FUNCTIONAL AREAS KNOWLEDGE
d. Identify weaknesses of systems. 7. FUNCTIONAL AREAS KNOWLEDGE
e. Make systems better. 1d. Technology - Adoption of contemporary technologies for business competitive edge
6a. Innovation – Transform organizations, products and services to keep ahead of changing times and conditions.
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Appendix G Quality Matters Rubric Standards 2008-2010 edition with
Assigned Point Values To meet Quality Matters review expectations a course must: Answer ‘Yes’ to all 3-point Essential Standards AND Earn 72 or more points. MarylandOnline, Inc. ©2009. All rights reserved. Please contact MarylandOnline, Inc. (www.qualitymatters.org) for information or reprint permission.
Standard Points
Course Overview and Introduction 1.1 Instructions make clear how to get started and where to find various course components; 1.2 A statement introduces the student to the purpose of the course and to its components; in the case of a hybrid course, the statement clarifies the relationship between the face-to-face and online components; 1.3 Etiquette expectations (sometimes called “netiquette” for online discussions, email, and other forms of communication are stated clearly; 1.4 The self-introduction by the instructor is appropriate and available online; 1.5 Students are asked to introduce themselves to the class; 1.6 Minimum student preparation, and, if applicable, prerequisite knowledge in the discipline are clearly stated; 1.7 Minimum technical skills expected of the student are clearly stated.
3 3 1 1 1 1 1
Learning Objectives 2.1 The course learning objectives describe outcomes that are measurable; 2.2 The module/unit learning objectives describe outcomes that are measurable and consistent with the course-level objectives; 2.3 All learning objectives are stated clearly and written from the students’ perspective; 2.4 Instructions to students on how to meet the learning objectives are adequate and stated clearly;
3 3 3 3 2
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2.5 The learning objectives are appropriately designed for the level of the course.
Assessment and Measurement 3.1 The types of assessments selected measure the stated learning objectives and are consistent with course activities and resources; 3.2 The course grading policy is stated clearly; 3.3 Specific and descriptive criteria are provided for the evaluation of students’ work and participation; 3.4 The assessment instruments selected are sequenced, varied, and appropriate to the content being assessed; 3.5 “Self-check” or practice assignments are provided, with timely feedback to students.
3 3 3 2 2
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Resources and Materials 4.1 The instructional materials contribute to the achievement of the stated course and module/unit learning objectives; 4.2 The relationship between the instructional materials and the learning activities is clearly explained to the student; 4.3 The instructional materials have sufficient breadth, depth, and currency for the student to learn the subject; 4.4. All resources and materials used in the course are appropriately cited.
3 3 2 1
Learner Engagement 5.1 The learning activities promote the achievement of the stated learning objectives; 5.2 Learning activities foster instructor-student, content-student, and if appropriate to the course, student-student interaction; 5.3 Clear standards are set for instructor responsiveness and availability (turn-around time for email, grade posting, etc.); 5.4 The requirements for student interaction are clearly articulated.
3 3 2 2
Course Technology 6.1 The tools and media support the learning objectives, and are appropriately chosen to deliver the content of the course; 6.2 The tools and media support student engagement and guide the student to become an active learner; 6.3 Navigation throughout the online components of the course is logical, consistent, and efficient; 6.4 Students have ready access to the technologies required in the course; 6.5 The course components are compatible with current standards for delivery modes; 6.6 Instructions on how to access resources at a distance are sufficient and easy to understand; 6.7 The course design takes full advantage of available tools and media.
3 3 3 2 1 1 1
Learner Support 7.1 The course instructions articulate or link to clear description of the technical support offered;
2 2 1 1
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7.2 Course instructions articulate or link to an explanation of how the institution’s academic support system can assist the student in effectively using the resources provided; 7.3 Course instructions articulate or link to an explanation of how the institution’s student support services can help students reach their educational goals; 7.4 Course instructions answer basic questions related to research, writing, technology, etc., or link to tutorials or other resources that provide the information.
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Accessibility 8.1 The course incorporates ADA standards and reflect conformance with institutional policy regarding accessibility in online and hybrid courses; 8.2 Course pages and course materials provide equivalent alternatives to auditory and visual content; 8.3 Course pages have links that are self-describing and meaningful. 8.4 The course ensures screen readability.
3 2 2 1
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Appendix H Dimensional Course Assessment
Dimensional (courses) Assessment
The School for Business has implemented a process to assess direct student learning in the dimensional
courses. This assessment will include the following process:
Review of learning outcomes listed in each course syllabi to ensure that they reflect the nature of
the course and measurable;
Map the learning outcomes to instruction for the course;
Map the assessment of student learning as measured by exams, quizzes, projects, papers, etc., to
the stated leaning outcomes.
Analyze results of student learning based on results of the mapping and publish results to faculty.
Recommend changes to faculty, Academic Council on changes to increase student learning.
Repeat the process to assess if changes did in fact increase student learning.
Data to be gathered:
Student performance by stated learning objectives;
Cohort performance based on stated learning objectives by course;
Student performance of specific courses;
Effectiveness of assessment tools used;
Relevance of specific assessment questions and projects;
Relevance of course and ability to inform students’ Constructive Action project.
Implementation Strategy:
The goal is to methodically assess each of the dimensional courses begging with Purpose 1. On an
academic yearly basis, three purposes or 12 courses will be assessed. Courses that are offered by other
departments, will also share the same assessment strategy. The entire dimensional curriculum (32
courses) is expected to be assessed over a period of 2.5 years.
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Dimensional (courses) Assessment Tool
Metropolitan College of New York - School for Business
Dimensional Assessment Course: Principles of Business - BUS 111 SYS
Academic Term and Year: Spring 2013
Faculty member: T. Depoo
Course Objective Where/how it aligns with curriculum?
How objective will be assessed?
Summary of Findings
Explain the similarities and differences between public and private sectors, goods and service organizations, and other major business sub-categories
Week 1: Chapter 1 Week 3: Chapter 3 Week 9: Chapter 8 Week 13: Chapter 14
Exams Final Exams Term Project
TBA
Explain the role of entrepreneurs in the economy
Week 4: Chapter 4 Week 5: Chapter 5
Exams Final Exams Term Project
TBA
Describe the role of employees, customers and partners in the organizational setting
Week 3: Chapter 3 Week 6: Chapter 6 Week 7: Chapter 7 Week 9: Chapter 8 Week 11: Chapter 10
Exams Final Exams Term Project
TBA
Describe and interpret basic business and financial information in newspapers and periodicals
Week 5: Chapter 5 Week 14: Chapter 17
Describe how organizations can act in a socially responsible manner in the production and delivery of their goods and services.
Week 1: Chapter 1 Week 2: Chapter 2 Week 3: Chapter 3
Exams Final Exams Term Project
TBA
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Summary Report
Answer all questions below:
1. What student outcomes data was collected?
(What kind of data? When was it collected? etc.)
2. What are the conclusions?
(How was data analyzed? What did the data reveal? etc.)
3. What recommendations, if any, are made?(What changes in curriculum, testing, or program
should be made given these results?)
Please append to this report any description of projects, exams and/or any other assessment used to
measure student learning.
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BUS 111 SYS – Principles of Business
At the conclusion of this dimensional course, students should be able to:
1. Explain the similarities and differences between public and private sectors, goods and service
organizations, and other major business sub-categories;
2. Explain the role of entrepreneurs in the economy;
3. Describe the role of employees, customers and partners in the organizational setting;
4. Describe and interpret basic business and financial information in newspapers and periodicals;
5. Describe how organizations can act in a socially responsible manner in the production and
delivery of their goods and services.
Course Topics:
1. Exploring the World of Business and Economics
2. Being Ethical and Socially Responsible
3. Exploring Global Business
4. Choosing a Form of Business Ownership
5. Small Business, Entrepreneurship, and Franchises
6. Understanding the Management Process
7. Creating a Flexible Organization
8. Producing Quality Goods and Services
9. Attracting and Retaining the Best Employees
10. Motivating and Satisfying Employees and Teams
11. Building Customer Relationships Through Effective Marketing
12. Creating and Price Products That Satisfy Customers
13. Wholesaling, Retailing, and Physical Distribution
14. Understanding Information and E-Business
15. Using Accounting Information
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Map of Topics to Objectives
Learning Objectives Course Topics 1 2 3 4 5
1 X X
2 X
3 X X X
4 X
5 X X
6 X
7 X
8
9 X X
10
11 X
12
13 X
14 X
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Mapping of Final Exam to Course Topics
Course Topics
Questions 1 2 3 4 5 6 7 8 9 10 11
1 X 2 X
3 X 4 X 5 X 6 X
7 X 8 X 9 X
10 X
11 X 12 X 13 X 14 X
15 X 16 X 17 X 18 X
19 X 20 X 21 X 22 X
23 X 24 X 25 X 26 X
27 X 28 X 29 X 30 X
31 X 32 X 33 X 34 X
35 X 37 X 38 X 39 X 40 X 41 X X 42 X
1 4 3 6 5 8 5 6 2 2 0
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Assessment Results A student learning outcome is one that measures a specific competency attainment.
Examples of a direct assessment (evidence) of student learning attainment that might be used
include: capstone performance, third-party examination, faculty-designed examination,
professional performance, licensure examination).
Various assessment measures used for the School for Business are:
Direct - Assessing student performance by examining samples of student work.
Indirect - Assessing indicators other than student work such as getting feedback from the
students or other persons who may provide relevant information.
Formative – An assessment conducted during the student’s education.
Summative – An assessment conducted at the end of the student’s education.
Internal – An assessment instrument that was developed within the business unit.
External – An assessment instrument that was developed outside the business unit.
Comparative – Compare results between classes, between online and on ground classes,
Between professors, between programs, between campuses, or compare to external results such as results from the U.S. Department of Education Research and Statistics, or results from a vendor providing comparable data. The results of these assessment tools are summarized below in two sections: 2010-2014 and 2014-2017 and as well as depicted graphically.
Assessments Results
2010-2014
Utilizing information and performance data gathered from the administration of the MFT and our
PCE program specific MFT questions, we have begun to identify a number of trends that have
suggested areas in need of improvement regarding delivery of the core competency and industry
specific material.
For example, in the Media Management MBA Program, based on identified student deficiencies
in applying theoretical concepts to real world situations in the industry specific classes, the
decision was made to incorporate a minimum of two professionally prepared case studies as part
of the required course work. The response in class has been positive and we anticipate an
increase in the performance by our students in the PCE MFT industry specific assessment
questions in future administrations of the exam. Similarly, a trend was recognized where
international students with limited English Proficiency who had demonstrated a mastery of the
material during in class presentations and discussions of the materials, demonstrated deficiencies
in the application of the concepts during the PCE section of the MFT. As a result, asynchronous
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discussion forums of real world applications of the concepts were added to the class as
“homework” to give these students exposure to reading and writing about real world applications
of the business theories being learned in class.
Furthermore, under the supervision of the Dean, and with the assistance of the Coordinator of the
Undergraduate Business Programs, members of the full time faculty of the School for Business
undertook the task of identifying areas for revision in the undergraduate Purpose Handbooks that
outline the course objectives and each Purpose’s Constructive Action for all eight semesters of
the students study.
In addition, again under the supervision of the Dean, members of the faculty worked with the
MBA Program Coordinators on the revision of the course objectives, reading materials and
weekly assignments in the three graduate Skills Dimension Classes (Managerial Accounting,
Managerial Economics and Managerial Finance.) This was the first step in the process of
strengthening the integration of these skills Dimensions into the Constructive Action.
Major specific revisions to our MBA curricula and modification of course material has been
undertaken in our teaching of International Business as a result of assessment of presentations by
our MBA students during and upon returning from our intensive International Field Practicum.
As part of our Purpose Centered International Field Experiential learning, students were asked to
collaborate across MBA specializations in developing and presenting the “internationalization”
of their CA business venture, it was expected that students would be able to demonstrate mastery
and competency in the following fields:
a. Management - Employ resources across cultures and countries in a changing global
economy to maximize stakeholders’ value.
b. Organization - Recognize the scarcity of resources and the challenges of its sustainability.
c. Leadership - Develop organizational goals to identify growth opportunities in the global
economy.
Through interviews with the international business CEOs and leaders who participate in our field
practicum and interact with the students during our scheduled CEO and business seminars, and
the feedback and assessment of the student’s presentations by members of our faculty upon their
return from Europe, it became evident that a number of our MBA students had weaknesses and
were deficient in meeting our identified goals for their competencies in Global Management.
Since mastery of these competencies did not follow any predictable trends, it was decided to
develop one universal graduate Global Business course that all of the MBA students would take
together to ensure that all students received a standardized presentation of the information to be
learned. In the General Management and Financial Services MBA programs this only required
an adjustment to the existing International Business class that was being offered, but in the
Media Management MBA Program effectuating this change required discontinuing the Arts
Administration and Cultural Heritage class and replacing it with a Global Business course as part
of the degree requirements.
The full time faculty of the School for Business determined that inclusion of online discussion
forums and homework assignments to supplement in class learning would be integral in allowing
students to more fully explore the various business and management topics that arise in
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international or global applications of business concepts. The online component would also
facilitate students navigating different program schedules and enable them to more easily
collaborate across programs. In addition, since each of our Dimension classes informs each
semester’s Purpose in our educational model, a cross disciplinary assignment representing 20%
of their final CA grade was created whereby all students would be expected to develop and
present a plan to “launch” or expand their Constructive Action business venture into London or
Frankfurt, one of the global cities students visit and study during the International Field
Practicum.
We have seen significant improvements in the integration of Dimension courses covering
technology, marketing, ethics, management, legal, globalization and the specialized industry
fields, as well as modest improvements in the integration of the Dimension addressing
Economics into the Media CAs since the pilot began. However, continued deficiencies are
evident in accounting and finance.
Seven Semester Summary: Major Field Tests
Educational Testing Service: Fall 2010 Semester through Spring 2013 Semester
The Major Field Tests of Educational Testing Service have been administered to School of
Business Undergraduates since the fall 2010 semester. We now have seven data points from
which to draw inferences about undergraduate achievements in the areas covered by the MFT in
Business. The combined average of all the tests taken through the spring 2013 semester is 133
out of a maximum of 200. The performance has been consistent throughout the period under
discussion, ranging from a low of 127 to a high of 137. The average places our students in the
50th
percentile, with about 15% of those taking the exam ranking in the 90th
percentile, another
10% ranking in the 80th
percentile, and the remaining students ranking at or below the 50th
percentile. Of particular concern is the fact that about 40% of the students taking the test rank in
the lowest 20% of the distribution.
Although it is difficult to establish a trend given the limited number of data points. It is clear that
student performance in the tests has been steadily improving, from an average low of 127 in the
spring 2011 semester to an average high of 137 in the spring 2013 semester. The 10 percentage
point difference between the two data points implies an eight percent gain in average grades for
our undergraduate students.
The MFT for undergraduates tests their proficiency in nine areas. These areas are in the fields
generally covered in the undergraduate business curriculum and include Accounting, Economics,
Management, Marketing, International Business, Business Law, Management Information
Systems, Finance, and Quantitative Analysis.
For the seven data points available for analysis, average percentage of correct answers for our
undergraduates is about one-third, with a range between a high of 51% (Business Law) and a low
of 11% (Finance).
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When we average student performance over the seven semester period, we find a clear difference
between those areas in which our students do reasonably well and those in which further work
needs to be done.
The two areas in which students perform best are Business Law and Management, in which
correct responses average about forty percent. The next four areas, with correct responses
averaging between thirty-two and thirty-seven percent, are: International Business, Marketing,
Management Information Systems, and Economics.
There are three areas grouped around the need to understand and perform mathematical
calculations: Accounting, Quantitative Analysis, and Finance, in which average responses were
below thirty percent.
There are a number of positive steps that the School for Business is taking to improve student
performance in the quantitative areas. First, two senior professors, Appel and Leal, have been
concentrating in the areas of Accounting and Finance, in order to bolster student performance
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Graduate Skills Courses Dimensional Analysis
Managerial Accounting Spring 2014
Faculty Member: J. Fawundu Course Objective Where/How It
Aligns with
Curriculum
How Objective will
be assessed
Summary of
Findings
1. Define Accounting System within the
context of the business world and identify
the users of accounting information and
how to prepare financial statements for
decision making. The Service and the
Merchandising organizations are
illustrated as examples. Topics for
individual Term Projects with relevance
to Constructive Action and Group Case
Projects are discussed.
Week1, Chapter
1, Week2,
Chapter 3 and
Week 3,
Chapter 5.
Quiz is given, two
major problems and
10 multiple-choice
questions based on
accounting theories
in those three
chapters
47 students took
the in-class Quiz,
91% passed it and
9% failed it
2. Examine the Stockholders’ Equity
Section of the Corporate Balance Sheet,
accounting for dividends and preparation
of the Statement of Retained Earnings,
the Classified Balance Sheet and the
Multi-Step Income Statement, Treasury
stocks and effect on Retained earnings,
and Restrictions on Retained Earnings.
Week 4,
Chapter 12,
Week 5,
Chapter 13
Quiz 1 is given in
class, Excel
Assignments, Self-
Study exercises and
problems are
reviewed and further
analyzed.
46 students took
Quiz 2 and 46
passed with a grade
range from 70% to
100%. One student
did not take this
Quiz
3. Discussion of the Statement of Cash
Flows as a major decision making tool
with problem illustrations of the Direct
and Indirect Methods; financial statement
analyses and computations of financial
ratios.
Week 6
Chapter 14,
Week 7,
Chapter 15.
Self-Study Quizzes
and Excel
Assignments
Performance was
excellent
4. Accounting for Manufacturing
Organizations, preparing the Schedule of
the Cost of Goods Manufactured and
determining the Unit Cost for decision
making.
5. Preparation of the Cash Budget as a
major decision making tool.
6. Review Cash Flow Analyses, Financial
Statement Analyses, Accounting for
Manufacturing Organizations and Cash
Budgets in preparation for the Final
Take-Home Exam.
7. Oral Group Presentations on Group Case
Project
Week 8,
Chapter 16
Weeks 9.
Weeks 10, 11
and 12.
Weeks 13 and
14.
Self-study Quizzes
and Excel
Assignments.
Self-Study end Excel
Assignments.
Performance was
excellent.
Performance was
excellent.
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Dimensional Assessment Course: Managerial Finance - MBA 735 SKI
Academic Term and Year: Spring 2014
Faculty member: Pooya Farahvash
Course Objective Where/how it aligns
with curriculum?
How objective
will be assessed? Summary of Findings
1. Develop and interpret financial
statements, including balance sheet and
income statement, and manage to extract
important information, such as operating
cash flow and working capital, out of
data provided through such statements.
Week 1: Ch 1, 2, 3
Assignments
Exams
Term Project
Report
Materials that were
presented to students as
part of this objective built
the ground work of
knowledge for the rest of
the course
2. Analyze cash flows utilizing tools
in valuation of financial securities such
as common stocks and fixed-rate bonds.
Week 2, 3: Ch 4, 5, 6,
7
Assignments
Exams
Term Project
Report
Compare to previous
semester larger
percentage of students
showed the need for some
background knowledge
especially in the area of
mathematics to be able to
master the materials
presented here
3. Assess project viability and the
merit of undertaking a project from a
financial point of view.
Week 4, 5: Ch 8, 9
Assignments
Exams
Term Project
Report
This course objective is
closely related to other
purpose-centered
curriculum of school of
management and material
learned here can be
utilized practically in
other area. Student
showed great interest in
learning the material
associated with this object
as they realized the
applied aspect of the
topics
4. Calculate return on investments
and discusses type of risks associated
with different investments.
Week 7, 8: Ch 10, 11
Assignments
Exams
Term Project
Report
The mathematical
background weakness of
major body of students
was more dominant in this
area as the material is
more analytical
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5. Synthesize elements of a company
capital structure, importance of leverage
and its risks and limitations to inform
sound financial decisions.
Week 9, 10: Ch 12, 13
Assignments
Exams
Term Project
Report
6. Demonstrate how a firm finances
its operation, how capital market
provides funding services and what
private and public funding resources are
available to the company.
Week 11: Ch 14, 15
Assignments
Exams
Term Project
Report
7. Develop and apply financial
analyses specific to CA project.
Case Studies, Term
Project
Case Study
Reports
Term Project
Report
While students were
enthusiastic about these
assignments the heavy
workload seemed to be
affecting the quality of the
work
2014 Spring Semester Finding 1:
Managerial Finance Performance for Learning Objectives is weakest in:
• LO 4. Calculate return on investments and discusses type of risks associated with
different investments.
• LO 2. Analyze cash flows utilizing tools in valuation of financial securities such as
common stocks and fixed-rate bonds.
• LO 7. Develop and apply financial analyses specific to CA project.
• LO 3. Assess project viability and the merit of undertaking a project from a financial
point of view.
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2014 Spring Semester Finding 2:
Managerial Finance Performance for Course Topics is weakest in:
Valuing Stocks and Bonds
Risk and Return
Understanding Financial Statements and Cash Flow
Valuation of Future Cash Flows
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MFT Trend Analysis 2013:
Observations:
There is an upward trend observed in the MBA MFT Scores during the period of 2010 – 2013
with 5 data points (and cohorts); in particularly, we can see a significant improvement that
started in summer 2012. The following pages provide detail analysis of the 5 Assessment
Indicators (Marketing,
Management, Finance, Accounting, Strategic Integration).
In summary, we observe the following trends in the period of 2010-2013:
Accounting Assessment Indicator is the weakest and showing gradual improvements.
Both Finance and Strategic Integration Assessment Indicators are also weak, but they are
showing significant improvement over time.
MBA program shows stable and relatively stronger performance in the following areas:
0
20
40
60
80
100
120
140
160
180
200
12/15/2011 6/1/2012 8/1/2012 12/11/2012 4/15/2013
Marketing 31.4 41.63636364 38.95652174 37.76923077 37.08695652
Management 26.2 47 36.73913043 35.5 33.52173913
Strategic Integration 15 39.09090909 31.30434783 32.80769231 34.82608696
Finance 20.6 28.90909091 28.43478261 34.23076923 37.91304348
Accounting 20 33.81818182 29.13043478 30 31.82608696
MBA MFT Score Trend Analysis (2010 - 2013)
Accounting Finance Strategic Integration Management Marketing
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o Marketing
o Management
From the chart above, we can observe the following:
The weakest Asessment Indicators are:
Accounting
Finance
Strategic Integration
The strongest Asessment Indicators are:
Marketing
Management
0 20 40 60 80 100 120 140 160 180 200
Accounting
Finance
Strategic Integration
Management
Marketing
MBA Assessment Indicators (2010-2013)
12/15/2011 6/1/2012 8/1/2012 12/11/2012 4/15/2013
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The following charts show the overall trend observed in each of the Assessment
Indicators during the period of 2010 – 2013.
From the chart above, we can observe the following:
The weakest Asessment Indicators are:
Finance
Quantitative Business Analysis
Accounting
Economics
The strongest Asessment Indicators are:
Legal and Social Environment
Management
International Issues
Marketing
Information Systems
0 50 100 150 200 250 300
Finance
Quantitative Business Analysis
Accounting
Economics
Information Systems
Marketing
International Issues
Management
Legal and Social Environment
Assessment Indicators (2010-2013)
12/20/2010 4/11/2011 12/13/2011 6/1/2012 8/1/2012 11/1/2012 4/15/2013
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2015-2017
Performance Measure
What is your measurement instrument or process?
Current Results
Analysis of Results
Action Taken or Improvement made
Direct, Summative Assessment:
Graduate students will improve by two percentage points annually in competency areas that demonstrate knowledge of the following areas: Accounting, Business Ethics, Business Finance, Business Integration and Strategic Management, Business Leadership, Economics, Economics: Macroeconomics, Economics: Microeconomics, Global Dimensions of Business, Information Management Systems, Legal Environment of Business Management, Management: Human Resource Management, Management: Operations/Production Management, Management: Organizational Behavior, Marketing, PCE, Quantitative Research Techniques and Statistics.
Summative, External, Comparative data derived from Peregrine Assessments.
There is an stable trend observed in the MBA Peregrine Scores during the period of 2015 – 2017 with 7 data points (and cohorts). In summary, we observe the following trends in the period of 2015-2017: (1) Business Finance and Economics remain the weakest performance areas. (2) MBA program shows stable and relatively stronger performance in the following areas: o Marketing o Management o Global Dimensions of Management These result are consistent with the observations we made in period of 2010-13. (3) Accounting topical performance has improved significantly compared to previous period 2010-13.
Evaluation of all courses in areas of low performance for more consistency including group assignments, case studies and oral presentations. The Managerial Accounting and Finance Instructors have both performed in Spring 2014 detailed dimension analysis (see enclosed docs). This analysis has helped to improve both courses. The Finance instructor recommended a general mathematics refresher course as a prerequisite. The Accounting Instructor recommended and implemented a general quiz in early weeks of the semester to harness key accounting concepts.
The action taken by the Accounting Instructor in 2014 spring has improved student performance in accounting. The accounting performance result has been stable. Future Actions: (1) Actions need to be taken to follow Finance Instructor's recommendation of math refresher course, and examine other methods to improve the quantitative skills of the students. (2) For Economics course, a dimension analysis will take place in the summer semester to make changes for the fall semester.
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Direct, Summative Assessment:
Undergraduate students will improve by two percentage points annually in competency areas that demonstrate knowledge of the following areas: Accounting, Business Ethics, Business Finance, Business Integration and Strategic Managemen,t Business Leadership, Economics, Economics: Macroeconomics, Economics: Microeconomics, Global Dimensions of Business, Information Management Systems, Legal Environment of Business Management, Management: Human Resource Management, Marketing, Quantitative Research Techniques and Statistics.
Summative, External, Comparative data derived from Peregrine Assessments.
Student performance in the period of 2015 spring to 2016 fall has been stabilized. The areas of lowest performance are: o Marketing o Quantitative Research Techniques o Global Dimensions of Management
Practical understanding of Global Management and marketing need to be enforced in the PCE (Purpose-Centered Education) and Constructive Action.
Revision in the undergraduate textbooks and course curriculum for all eight semesters of the students study have been done in each semester. Future Actions: (1) Actions need to be taken for instituting a math refresher course, and examine other methods to improve the quantitative skills of the students. (2) Constructive Action needs to be put in place to implement specific marketing and global management aspects, so as to cultivate student's understanding of the subject matters.
Dimensional Course Assessment Tool:
The goal is to methodically assess the dimension course, Global Business MBA 735 INT (graduate) on an academic yearly basis.
Indirect, Summative, Internal.
This assessment is to measure students’ perceived intrinsic value of the international immersion program utilizing a self-reporting study methodology.
Students reported that the immersion broadened their global management perspective and exposure to global business, which were one of the intended goals of the immersion with 95 percent in both 2016 and 2015 reporting “happy” with the entire experience of the Study Abroad Program.
Students continued to be required to work in teams and focus on developing a case study and presentation as a part of the final project. The high degree of unhappiness (24%) with the business component in 2015 was analyzed and structural changes were introduced which resulted in the major improvement (and lowered the unhappy rating to to 8%) in the ratings in 2016.
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PCE and Constructive Action Assessments: The goal is to use course rubric for a consistent evaluation of the Constructive Actions (CA) performed by students, and to assess student's understanding of Purpose-Centered Education (PCE) pedagogy.
Direct, Summative, both Internal (via course rubric) and External (via Peregrine Assessment).
This assessment is to measure students’ application of PCE in the Constructive Action, and to develop life-long knowledge of PCE in learning. The PCE assessments as measured in 2015 spring - 2017 spring have shown a stable trend of students understanding of the PCE pedagogy. Individual CA rubrics are being assessed by course instructor (see example of Media Management MBA CA 1 - Fall 2013 v. Spring 2014).
PCE knowledge is generally the strongest performance area as evidenced in the Peregrine Assessment results. From the analysis of the benefit of using Moodle Course Shell, the MBA program has started using a consistent online course shell to conducting CA course activities.
Student Handbooks that provide PCE descriptions were provided to students at the beginning of semester. CA Rubric analysis continue to be conducted by each instructor at the end of each semester.
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0
50
100
150
200
250
300
350
400
450
500
MBABusinessTopicalAssessements(in2015Spring- 2017Spring)
2015Spring 2015Summer 2015Fall 2016Spring
2016Summer 2016Fall 2017Spring
0
500
1000
2015Spring 2015Summer 2015Fall 2016Spring 2016Summer 2016Fall 2017Spring
MBATrendonAssessmentIndicators
(in2015Spring- 2017Spring)
Accounting BusinessEthics
BusinessFinance BusinessIntegrationandStrategicManagement
BusinessLeadership Economics
Economics:Macroeconomics Economics:Microeconomics
GlobalDimensionsofBusiness InformationManagementSystems
LegalEnvironmentofBusiness Management
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0
500
1000
1500
2015 Spring 2015 Fall 2016 Summer 2016 Fall
BBA Trend on Assessment Indicators (2015 Spring - 2016 Fall)
Quantitative Research Techniques and StatisticsMarketingManagement: Organizational BehaviorManagement: Operations/Production ManagementManagement: Human Resource ManagementManagementLegal Environment of BusinessInformation Management SystemsGlobal Dimensions of BusinessEconomics: MicroeconomicsEconomics: MacroeconomicsEconomicsBusiness LeadershipBusiness Integration and Strategic Management
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0
10
20
30
40
50
60
70
80
90
2015Spring 2015Summer
2015Fall 2016Spring 2016Summer
2016Fall 2017Spring
PCE(PeregrineAssessments)
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Rferences
Middles States Commission on Higher Education. (2005). Assessing Student Learning and
Institutional Effectiveness: Understanding Middle States Expectations. (p. 3).
Philadelphia, PA: Middles States Commission on Higher Education.
Murray, F. (2009). An accreditation dilemma: The tension between program accountability and
program improvement in programmatic accreditation. New Directions for Higher
Education, 145, 59-68.
Peregrine Academic Services. (2014). The CPC-based COMP Exam: Development, validity, and
reliability (Report No. 2014-1). Gillette, WY: Author.
Walvoord, E. B. (2010). Assessment Clear & Simple. (2nd ed.). San Francisco, CA: John Wiley
& Sons, Inc.