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WWW.ACHRNEWS.COM
EDITORIAL CALENDARand Rate Card
2020
EDITORIAL CALENDAR 2020
* EARLY AD CLOSE
01.06 2019 HVACR Directory & Source Guide The HVACR industry's most sought after reference source with print, online, and mobile features!
10.152019*
AHR Expo February 3-5
01.13 Pre-Show Issue Preview of products and events that will be featured at the 2020 AHR Expo in Orlando.
12.172019*
FROSTlines AHR Expo February 3-5
01.27 AHR Show Issue Industry’s best-read and most comprehensive show issue. The “must read” for anyone in the industry.
01.10 Distribution Trends AHR Expo February 3-5
02.10 Residential Ductless Ductless products for the residential market.
01.24 FROSTlinesApp Focus
Apps and Software A look at software and apps that help HVACR contractors.
02.24 CompressorsNew and rebuilt compressors and compressor parts. Also, condenser products will be covered.
02.07
Hydronics and Radiant Heat Product, trends, and new applications in the hydronics and radiant heat market.
03.02 AHR Post Show Issue Coverage focuses on new products introduced at the AHR Expo.
02.14 Product Showcase: Ad Closing Feb. 10
ACCA Expo March 16-19
03.09 ACCA Conference Ensure your ad is seen by America’s best contractors in this issue dedicated to the ACCA show.
02.21 FROSTlines ACCA Expo March 16-19
Humidification and Dehumidification Products to help contractors condition the air and environment inhomes and buildings.
03.23 HVAC: State of the Industry Recap of the key industry sectors, forecasts, projections, and trends.
03.06 Distribution Trends
Geothermal Systems Geothermal products for both the commercial and residentialmarkets.
04.06 Marketing Tools for Contractors SEO, apps, social media, enewsletters, and other items contractors use to market their businesses.
03.20 FROSTlinesApp Focus
Home Automation and ZoningProducts that improve convenience, comfort, energy efficiency, and security in the home.
04.20 Residential Cooling Showcase Roundup of the latest products for the cooling season.
04.03
ISSUE EDITORIAL FOCUS AD CLOSE TOPICSBONUS
DISTRIBUTIONSPECIAL ISSUES
& SECTIONS READ
. STU
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COMMERCIAL HYDRONICS REFRIGERATION
EDITORIAL CALENDAR 2020
* EARLY AD CLOSE
05.04 Portable Temporary heating/cooling products and special cooling applications.
04.17 FROSTlines
Rooftop and Air Handlers New high-efficiency systems for light commercial and commercial applications.
05.18 Commercial Cooling Showcase Roundup of the latest commercial products for the cooling season.
05.01 Distribution Trends
06.01 High-End Air ConditioningTop-of-the-line air conditioning products in efficiency, features, and performance.
05.15 FROSTlines SkillsUSA June 22-26
Chiller Products and Systems Liquid-, air-, and water-cooled products.
06.15 Air Movement and Ventilation Power ventilators, dampers, fans, blowers, and more.
05.29 Product + Lit Focus: Ad Closing May 15
Coils and Condensing Units New products and technologies to ensure efficient system performance.
06.29 Refrigeration, Recovery, and Reclaim Includes leak detection, vacuum pumps, leak monitors, and gauges.
06.12
Commercial DuctlessDuctless products for the commercial market.
07.13 Motors, Drives, Variable SpeedValves, motors, drives, and other products designed to enhance system performance and efficiency.
06.26 FROSTlinesApp Focus
Internet of Things HVAC equipment that harnesses the Internet of Things technology.
07.27 Dealer Design AwardsOur expert contractor panel judges top products based on ease of installation, service, maintenance, and more.
07.10 Distribution Trends FMI September 15-18
Supermarkets, C-store, and RestaurantsRefrigeration products including freezers, refrigerated cases, ice machines, and condensing units.
08.10 Refrigeration Showcase Roundup of the latest products for the refrigeration industry.
07.24 FROSTlines PHCC / RSES TBD
FMI September 15-18
Heat Pumps Heat pump technologies for residential and commercial buildings.
ISSUE EDITORIAL FOCUS AD CLOSE TOPICSBONUS
DISTRIBUTIONSPECIAL ISSUES
& SECTIONS READ
. STU
DY
COMMERCIAL HYDRONICS REFRIGERATION
EDITORIAL CALENDAR 2020
* EARLY AD CLOSE
08.24 Top 40 Under 40 The top HVACR individuals under the age of 40 list.
08.07
High Performance Buildings Most efficient technologies, including modular chillers and boilers, floor and ceiling systems, integrated controls systems, and more.
09.07 Contractor Guide to Green Products Residential and commercial products that save energy, money, and the environment.
08.21 FROSTlines
Tools and Test Instruments Diagnostic tools, meters, and gauges.
09.21 Residential Heating Showcase New forced-air and wet heat products for the residential and light commercial heating season.
09.04 Distribution Trends Service World Expo September 21-24
10.05 Indoor Air Quality Filters, air purifiers and cleaners, duct cleaning equipment, and more.
09.18 FROSTlines
Residential/Commercial Energy Mngmnt.HVAC products that improve comfort and save energy, including thermostats, building integration controls, zoning, and more.
10.19 Commercial Heating Showcase New forced-air and wet heat products for the commercial heating system.
10.02 AHRI Annual Meeting November 15-17
11.02 Thermostats Products and systems to monitor and control heating, cooling, humidification, and more.
10.16 FROSTlines HARDI Annual Meeting December 5-8
High End HVACTop-of-the-line furnaces and air conditioners in efficiency, features, and performance.
11.16 Most Intelligent Products How to take advantage of intelligent products and systems.
10.30 Distribution TrendsApp Focus
VRF Heating and cooling trends in refrigerant flow technology.
12.07 Duct Systems and Sheet Metal Review of the sheet metal, spiral, flexible, and the fiber duct products and duct maintenance.
11.20
Health Care, Hospitality, and InstitutionalHVACR products for the contractor working in these markets.
12.14 Tools and Transportation Making today’s service technician more effective with the right stuff.
11.30 FROSTlines Industry Calendar Ad Closing: 11.04
Smart Homes Connected devices and products that turn a consumer’s house into a smart home.
01.04 2021
2020 HVACR Directory & Source Guide The HVACR industry's most referenced source with print, online and mobile features!
10.15 2020*
ISSUE EDITORIAL FOCUS AD CLOSE TOPICSBONUS
DISTRIBUTIONSPECIAL ISSUES
& SECTIONS READ
. STU
DY
COMMERCIAL HYDRONICS REFRIGERATION
GENERAL ADVERTISING RATESFREQUENCY RATES: Determined by number of insertions used within 12
months from date of first insertion. Minimum rate holder size for earning frequency rate on larger space: 10 column inches. Advertisements are accepted in any size, 2 column inches or more in depth. For advertisements that fall between the standard ad sizes shown above, please contact your sales rep for pricing. Special contract rates are available based on ad size and frequency. Contact your Sales Manager or Production Manager for more information.
COMBINATION RATES & PROGRAMS: Special programs and rates for advertisers running in The NEWS, and other BNP Media publications are available. Contact the Publisher.
PUBLICATION CLOSING DATESPUBLISHED 26 MONDAYS EACH YEAR. Last advertising forms for all
materials close 17 days prior to date of issue except for special issues designated on calendar. Holidays may affect the closing of an issue. (See calendar.) When proof must be submitted for approval, copy must be in the hands of the Publisher two weeks preceding date of insertion. Please note: Closing date is noon on Friday, 17 days prior to date of issue.
CLASSIFIED ADVERTISINGPAYMENT/COMMISSION: Payment with order required. 15% commission
allowed on display ads provided to specifications.CLOSING: Classified advertising closes 10 days before issue date
(Friday). In the event of a Monday holiday, the closing is one day earlier (Thursday).
SHIPPING: Address all classified space orders, artwork, proofs, copy, and digital files to The NEWS’ Classified Ad Manager at the Troy, MI address.
TO RESERVE SPACE: Contact the Classified Ad Manager. Michael O’Connor Phone: 610.354.9552 Fax: 610.354.9390 E-mail: [email protected]
BLACK & WHITE RATES
COLOR RATES
NO. 116 • EFFECTIVE JAN. 1, 2020 • CURRENT ADVERTISERS PROTECTED AT RATE CARD NO. 115 UNTIL DEC. 31, 2019 • GROSS RATES
COST PER COLOR, PER PAGE, OVER SPACE COST
AD SIZE DIMENSIONS COL. IN. 1X 6X 13X 20X 26X 30X+
Tabloid Page (Non-Bleed) 10 .125" x 14" 70 $15,390 $12,535 $12,130 $11,365 $10,810 $10,155
Tabloid Spread (Non-Bleed) 21" x 14" 140 23,615 22,300 21,555 20,545 18,385 17,840
Junior Page 8 .125” x 10" 40 10,040 9,330 8,615 8,375 7,655 7,170
Junior Spread 16 .75" x 10" 80 19,115 16,725 15,775 15,295 14,340 13,860
2⁄3 Vertical 4" x 13 .5" 27 7,270 6,630 6,300 5,970 5,810 5,170
2⁄3 Square 6" x 8" 24 6,465 5,895 5,595 5,315 5,170 4,595
1⁄2 Vertical 4" x 10" 20 5,385 4,905 4,665 4,435 4,315 3,835
1⁄2 Horizontal 8.125" x 5" 20 5,385 4,905 4,665 4,435 4,315 3,835
1⁄3 Vertical 4" x 7.5" 15 4,130 3,770 3,590 3,415 3,325 3,150
1⁄3 Square 6" x 5" 15 4,130 3,770 3,590 3,415 3,325 3,150
1⁄4 Vertical 1.875" x 10" 10 2,760 2,520 2,400 2,280 2,220 2,095
1⁄4 Square 4" x 5" 10 2,760 2,520 2,400 2,280 2,220 2,095
1⁄6 Vertical 1.875" x 5" 5 1,385 1,265 1,200 1,145 1,115 1,055
1⁄6 Horizontal 4" x 2 .5" 5 1,385 1,265 1,200 1,145 1,115 1,055
4-Color Cover Banner 5" x 2" 4,175 (Maximum of 12 cover banner ads may be purchased)
2 COLOR PAGE OR LESS SPREAD
Standard Color $865 $1,200
Matched Color $1,230 $1,770
4 COLOR (PROCESS COLOR) PAGE OR LESS SPREAD
Junior/Tabloid Size $2,405 $3,650
Fractional Page Size $2,035 $3,290
FREQUENCY 1X 4X 6X 13X 20X 26X 30X+
Display ClassifiedPer column inch Minimum Depth: 2"
$270 $260 $245 $230 $205 $190 $180
PRINT RATE CARD 2020
SPECS FOR BLEEDS
Tabloid page trim size: 10.875” x 14.75”
Tabloid page, full bleed: 11.125” x 15”
Tabloid spread, full bleed: 22” x 15”
Tabloid spread, gutter bleed only: 21” x 14”
Junior page trim size: 8.375” x 10.75”
Junior page bleed: 8.75” x 11”
Junior spread, gutter bleed: 17” x 10”
Vital matter must be kept at least .375” from trim edges on bleed pages.
Trim is .125” on top, bottom, and face.
MIKE O’CONNORClassified Advertising [email protected]
FELIPE ARIASEastern Advertising [email protected]
MARY WRAYHVACR Directory [email protected]
LOU ANN MORTONAdvertising Production [email protected]
KATHY JANESCentral Advertising [email protected]
CARRIE CYPERTSouthwest/Western Advertising [email protected]
PRINT RATE CARD 2020
SALES STAFF
INSERTSRATES: Competitive rates for supplied and ROP inserts are quickly available.
Contact a territory representative or The NEWS’ Production Manager. If .375" pick up on high folio or if .125" head trim is omitted, there will be a tipping charge. On inserts of less than four pages, a 4.5" bind-in flap is required for stitching. A 5.5" x 3.5" stitch-in card can be run. A 4.5" bind-in flap is required for stitching. If a card needs to tip, call Production Manager for the minimum tipping size. Cost is $1,970, plus the mechanical costs incurred will be billed. Consult The NEWS’ Production Manager for details.
PRODUCTION REQUIREMENTS: Contact The NEWS’ Production Manager for available issues and specifications.
STOCK: Maximum insert weight 80-pound coated 25" x 38" or equivalent. Send mock-up sample to The NEWS’ Production Manager for approval.
SHIPPING: Consult The NEWS’ Production Manager for addresses. A label must be affixed to each carton indicating: Attention: The NEWS, issue date, name of insert, and individual count per carton. Charges will be billed for unpacking and counting inserts. Inserts must arrive at least two weeks prior to the issue date.
MECHANICAL REQUIREMENTSPUBLICATION TRIM SIZE: 10.875" x 14.75"TYPE OR PAGE SIZE: 10.125" x 14"BINDING: Saddle stitched.DIGITAL FILES: Please call your NEWS Production Manager for specs on
creating and sending digital files.COMPOSITION: All materials requiring alteration or design work must be
received by the Production Department at least one week prior to the ad closing date. Mechanical charges based on Publisher’s prevailing rate will be billed for all production work at gross. Proofs will be sent to the advertiser or agency for approval, provided all deadlines are met.
HEATING: Heat-set, Web-fed offset.SCREEN: 133 lines recommended.PAPER: 40-pound white, machine-coated.
SPECIAL POSITIONSOVER 30 COLUMN INCHES: 10%30 COLUMN INCHES OR UNDER: 20%Back page ad must be 70 column inches, four-color.A maximum of 12 back pages, and/or special positions can be reserved.
REGIONAL AND SPLIT RUNInsertions are made on state basis or by business classification and are accepted in junior or tabloid page ads. Advertisers are not listed in the advertisers’ index. Availability may be limited, consult the Publisher. Rates are proportionate to the percentage of circulation used, with a minimum
fee of 42% of regular advertising rates, plus non-commissionable handling charge for each regional ad:
BLACK AND WHITE ....................$715 FOUR COLOR .........................$1,140TWO COLOR ................................$865 INSERTS .................................$1,295
Consult The NEWS’ Production Manager for additional costs related to demographic splits.
TERMS AND CONDITIONSThe following terms and conditions shall be assumed incorporated in every insertion order or space contract received by The NEWS, unless modified by written agreement signed by the Publisher, and shall supercede any ambiguous or inconsistent statement in said order or contract.RATE PROTECTIVE CLAUSE: As new rates are announced, contract
advertisers will be protected at their contract rates until Dec. 31, 2019. New rate card goes into effect Jan. 1, 2020.
AGENCY COMMISSION: 15% of gross billing allowed to recognized agencies on space, color, and position. Bills are dated on Mondays, the same day as publication. Commission is not allowed on other charges, such as insert handling, special binding or trimming of inserts, reprints, or other mechanical charges.
PAYMENT AND TERMS: Invoices are payable in U.S. funds only, net 30 days. A 1.5% per month service charge thereafter (0.5% in Texas). Advertisements originating outside of the U.S. must be prepaid. Extension of credit is subject to the approval of the credit department. First-time advertisers will be required to provide credit information or prepayment at the start of their advertising program. Publisher reserves the right to hold an advertiser and/or agency jointly responsible and severally liable for money due and payable to the Publisher. Should it become necessary to refer any outstanding balance to an outside agency or attorney for collection, the customer understands and agrees to pay all collection costs, including finance charges, court costs, and attorney fees.
COPY AND CONTRACT: The advertiser and advertising agency assume liability for all content (including text, representation, and illustrations) of advertisements printed, and also assume responsibility for any claims arising therefrom made against the Publisher. Acceptance of advertising copy and art is subject to Publisher’s approval.
SHORT RATES AND REBATES: Advertisers will be short rated if, within a 12-month period from the date of the first insertion, they do not use the amount of space upon which their billings have been based. Advertisers will be rebated if, within a 12-month period from the date of the first insertion, they have used sufficient space to warrant a lower rate than that at which they have been billed.
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