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Economic Analysis Economic Analysis for Business for Business Session XI: The Costs of Session XI: The Costs of Production Production Instructor Instructor Sandeep Basnyat Sandeep Basnyat 9841892281 9841892281 [email protected] [email protected]

Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat [email protected]

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Page 1: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Economic Analysis Economic Analysis for Businessfor Business

Session XI: The Costs of Session XI: The Costs of ProductionProductionInstructorInstructorSandeep BasnyatSandeep [email protected][email protected]

Page 2: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Objectives of the firmsObjectives of the firms

Varieties of objectives:1.Profit maximization2.Sales Revenue maximization3.Utility maximization4.Corporate growth maximization5.Etc…

Page 3: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Most Important economic Most Important economic Objective- Profit Objective- Profit MaximizationMaximization◦The economic goal of the firm is to

maximize profits.

Profit = Total revenue – Total cost

the amount a firm receives from the sale of its output

the market value of the inputs a firm uses in production

Page 4: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Sequence of PresentationSequence of PresentationUnderstanding Costs, Production

functions and their relationshipDerive various cost curvesA concept of RevenueHow firms behave if they are in

different market structures?

Page 5: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Costs: Explicit vs. ImplicitCosts: Explicit vs. ImplicitExplicit costs – require an outlay of

money,e.g. paying wages to workers

Accounting profit =total revenue minus total explicit

costsImplicit costs (Opportunity Costs)

– do not require a cash outlaye.g. the cost of the owner’s time

Economic profit=total revenue minus total costs

(including explicit and implicit costs)

Page 6: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

The Production FunctionThe Production FunctionA production function shows

the relationship between the quantity of inputs used to produce a good, and the quantity of output of that good.

It can be represented by a table, equation, or graph.

Page 7: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

0

500

1,000

1,500

2,000

2,500

3,000

0 1 2 3 4 5

No. of workers

Qu

anti

ty o

f o

utp

ut

Simple Example:Simple Example: Production Function Production Function

30005

28004

24003

18002

10001

00

Q (bushels of wheat)

L(no. of

workers)

Page 8: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Properties of Production Properties of Production Functions: Returns to ScaleFunctions: Returns to Scale Increasing Returns to Scale

When inputs are increased by m, output increases by more than m.

Eg: A 10% increase in labour/capital increases the output by more than 10%

Constant Returns to ScaleWhen inputs are increased by m, output increases by exactly m.

Decreasing Returns to ScaleWhen inputs are increased by m, output increases by less than m.

Note: Assuming that the value of multiplier >1 (positive)

Page 9: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Properties of Production Properties of Production Functions: Returns to ScaleFunctions: Returns to ScaleFind if the followings production functions have increasing, constant or decreasing returns to scale.

(i) Q = 3L (ii) Q = L0.5

(iii) Q = L2

Q = 3L = 3 (mL) = m . 3L = m. Q (Constant)Q = L0.5 = (mL)0.5 = m0.5L0.5 = m0.5Q (Decreasing)Q = L2 = (mL)2 = m2L2 = m2Q (Increasing)

Page 10: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Marginal ProductMarginal ProductThe marginal product of any input is the

increase in output arising from an additional unit of that input, holding all other inputs constant.

Marginal product of labor (MPL) =

∆Q = change in output, ∆L = change in labor

∆Q∆L

Page 11: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

30005

28004

24003

18002

10001

00

Q (bushels of wheat)

L(no. of

workers)

EXAMPLE :EXAMPLE :Marginal ProductMarginal Product

200

400

600

800

1000

MPL

∆Q = 1000∆L = 1

∆Q = 800∆L = 1

∆Q = 600∆L = 1

∆Q = 400∆L = 1

∆Q = 200∆L = 1

Page 12: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

0

500

1,000

1,500

2,000

2,500

3,000

0 1 2 3 4 5No. of workers

Qu

anti

ty o

f o

utp

ut

Relationship between Production Function Relationship between Production Function and MPLand MPL

30005200

28004400

24003600

18002800

100011000

00

MPLQ

(bushels of wheat)

L(no. of

workers)

Diminishing MPL: This property explains why Production Function flatters as output increases.

Page 13: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Why MPL DiminishesWhy MPL DiminishesDiminishing marginal product:

the marginal product of an input declines as the quantity of the input increases (other things equal)E.g.: Output rises by a smaller and smaller amount for each additional worker. Why?

If the number of workers increased but not land,

the average worker has less land to work with, so will be less productive.

In general, MPL diminishes as L rises whether the fixed input is land or capital (equipment, machines, etc.).

Page 14: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Deriving Deriving Costs curvesCosts curves

7

6

5

4

3

2

1

620

480

380

310

260

220

170

$100

520

380

280

210

160

120

70

$0

100

100

100

100

100

100

100

$1000

TCVCFCQ

$0

$100

$200

$300

$400

$500

$600

$700

$800

0 1 2 3 4 5 6 7

Q

Co

sts

FC

VC

TC

Example:FC = Cost of landVC = Wages to labor

Page 15: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Marginal Cost (MC) is the change in total cost from producing one more unit:

Usually, MC rises as Q rises, due to diminishing marginal product.

Sometimes, MC falls before rising.

(In rare cases, MC may be constant.)

Marginal Cost curveMarginal Cost curve

6207

4806

3805

3104

2603

2202

1701

$1000

MCTCQ

140

100

70

50

40

50

$70

∆TC∆Q

MC =

$0

$25

$50

$75

$100

$125

$150

$175

$200

0 1 2 3 4 5 6 7

Q

Co

sts

Page 16: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

EXAMPLE : Rising EXAMPLE : Rising Marginal Cost CurveMarginal Cost Curve

$11,000

$9,000

$7,000

$5,000

$3,000

$1,000

TC

$10.00

$5.00

$3.33

$2.50

$2.00

3000

2800

2400

1800

1000

0

Q(bushels of wheat)

$0

$2

$4

$6

$8

$10

$12

0 1,000 2,000 3,000Q

Mar

gin

al C

ost

($)

MC

Page 17: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Average Fixed Cost curveAverage Fixed Cost curve

1007

1006

1005

1004

1003

1002

1001

14.29

16.67

20

25

33.33

50

$100

n.a.$1000

AFCFCQ Average fixed cost (AFC) is fixed cost divided by the quantity of output:

AFC = FC/Q

$0

$25

$50

$75

$100

$125

$150

$175

$200

0 1 2 3 4 5 6 7

Q

Co

sts

Page 18: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Average Variable Cost curveAverage Variable Cost curve

5207

3806

2805

2104

1603

1202

701

74.29

63.33

56.00

52.50

53.33

60

$70

n.a.$00

AVCVCQ Average variable cost (AVC) is variable cost divided by the quantity of output:

AVC = VC/Q

As Q rises, AVC may fall initially. In most cases, AVC will eventually rise as output rises.

$0

$25

$50

$75

$100

$125

$150

$175

$200

0 1 2 3 4 5 6 7Q

Co

sts

Page 19: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Average Total Cost curveAverage Total Cost curve

88.57

80

76

77.50

86.67

110

$170

n.a.

ATC

6207

4806

3805

3104

2603

2202

1701

$1000

74.2914.29

63.3316.67

56.0020

52.5025

53.3333.33

6050

$70$100

n.a.n.a.

AVCAFCTCQ Average total cost (ATC) equals total cost divided by the quantity of output:

ATC = TC/Q

Also,

ATC = AFC + AVC

Page 20: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Usually, the ATC curve is U-shaped.

$0

$25

$50

$75

$100

$125

$150

$175

$200

0 1 2 3 4 5 6 7

Q

Co

sts

Average Total Cost CurvesAverage Total Cost Curves

88.57

80

76

77.50

86.67

110

$170

n.a.

ATC

6207

4806

3805

3104

2603

2202

1701

$1000

TCQ

Page 21: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

$0

$25

$50

$75

$100

$125

$150

$175

$200

0 1 2 3 4 5 6 7

Q

Co

sts

Why ATC Is Usually U-shapedWhy ATC Is Usually U-shaped

As Q rises:

Initially, falling AFC pulls ATC down.

Eventually, rising AVC pulls ATC up.

Page 22: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

The Various Cost Curves TogetherThe Various Cost Curves Together

AFCAVCATC

MC

$0

$25

$50

$75

$100

$125

$150

$175

$200

0 1 2 3 4 5 6 7

Q

Co

sts

Page 23: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Important Economic Relation: ATC Important Economic Relation: ATC and MCand MC

ATCMC

$0

$25

$50

$75

$100

$125

$150

$175

$200

0 1 2 3 4 5 6 7

Q

Co

sts

When MC < ATC,

ATC is falling.

When MC > ATC,

ATC is rising.

The MC curve crosses the ATC curve at the ATC curve’s minimum.

Page 24: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

AA CC TT II VV E LE L EE AA RR NN II NN G G 33: : CostsCosts

Fill in the blank spaces of this table.

24

210

150

100

30

10

VC

43.33358.332606

305

37.5012.501504

36.672016.673

802

$60.00$101

n.a.n.a.n.a.$500

MCATCAVCAFCTCQ

60

30

$10

Page 25: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

AA CC TT II VV E LE L EE AA RR NN II NN G G 33: : AnswersAnswers

25

210

150

100

60

30

10

$0

VC

43.33358.332606

40.003010.002005

37.502512.501504

36.672016.671103

40.001525.00802

$60.00$10$50.00601

n.a.n.a.n.a.$500

MCATCAVCAFCTCQ

60

50

40

30

20

$10

Page 26: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Numerical Problem on Numerical Problem on CostsCostsGiven the cost function:

TC = 1000 + 10Q - 0.9Q2 + 0.04Q3

Find: 1) MC, TVC, AVC functions2) Discarding the previous TC function,

consider that the existing AVC function became the ATC function for the firm. Find Q when AVC is minimum.

Page 27: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Worked out ProblemWorked out ProblemTC = 1000 + 10Q - 0.9Q2 + 0.04Q3

1) MC = ΔTC / ΔQ = d(TC) / dQ

= 10-1.8Q+ 0.12Q2

2) TVC = TC –TFC

= 1000 + 10Q - 0.9Q2 + 0.04Q3 – 1000

= 10Q - 0.9Q2 + 0.04Q3

3) AVC = TVC / Q =(10Q - 0.9Q2 + 0.04Q3 )/Q

= 10 - 0.9Q + 0.04Q2

4) Since AVC function is the ATC function, Q at Minimum AVC when:

AVC = MC

10 - 0.9Q + 0.04Q2 = 10-1.8Q+ 0.12Q2

Or, - 0.08Q2 + 0.9Q = 0

Or, Q(- 0.08Q+ 0.9) = 0

Or, Q =0 and - 0.08Q+ 0.9 = 0 i.e, Q = 11.25 (Minimum AVC)

Page 28: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Costs in the Short Run & Costs in the Short Run & Long RunLong RunShort run:

Some inputs are fixed (e.g., factories, land). The costs of these inputs are FC.

Long run: All inputs are variable (e.g., firms can build more factories, or sell existing ones)

Page 29: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

LRATC with 3 Factory SizesLRATC with 3 Factory Sizes

ATCSATCM ATCL

Q

AvgTotalCost

Firm can choose from 3 factory sizes: S, M, L.

Each size has its own SRATC curve.

The firm can change to a different factory size in the long run, but not in the short run.

Page 30: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

EXAMPLE 3:EXAMPLE 3: LRATC with 3 Factory Sizes LRATC with 3 Factory Sizes

ATCSATCM ATCL

Q

AvgTotalCost

QA QB

LRATC

To produce less than QA, firm will

choose size S in the long run.

To produce between QA

and QB, firm will

choose size M in the long run.

To produce more than QB, firm will

choose size L in the long run.

Page 31: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

A Typical LRATC CurveA Typical LRATC Curve

Q

ATCIn the real world, factories come in many sizes, each with its own SRATC curve.

So a typical LRATC curve looks like this:

LRATC

Page 32: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

How ATC Changes as the Scale of Production How ATC Changes as the Scale of Production ChangesChanges

Economies of scale: ATC falls as Q increases.

Constant returns to scale: ATC stays the same as Q increases.

Diseconomies of scale: ATC rises as Q increases.

LRATC

Q

ATC

Page 33: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

The Revenue of a Competitive The Revenue of a Competitive FirmFirm

Total revenue (TR)

Average revenue (AR)

Marginal Revenue (MR):The change in TR from selling one more unit.

∆TR∆Q

MR =

TR = P x Q

TRQ

AR = = P

Page 34: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

How do firms behave in How do firms behave in different market structures?different market structures?

1.Perfectly Competitive Market2.Monopoly Market3.Oligopoly Market4.Monopolistically Competitive

Market

Page 35: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Perfectly Competitive MarketPerfectly Competitive Market

1. Many buyers and many sellers

2. The goods offered for sale are largely the same.

3. Firms can freely enter or exit the market.

1. Many buyers and many sellers

2. The goods offered for sale are largely the same.

3. Firms can freely enter or exit the market.

Because of 1 & 2, each buyer and seller is a “price taker” – takes the price as given.

Page 36: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Sample DataSample Data

36

$50$105

$40$104

$103

$10

$10

$10

$10$102

$10$101

n.a.

$30

$20

$10

$0$100

TR = P x QPQ∆TR

∆QMR =

TR

QAR =

$10

$10

$10

$10

$10

Notice that MR = P

Notice that MR = P

Page 37: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

MRMR = = PP for a Competitive for a Competitive FirmFirm

A competitive firm can keep increasing its output without affecting the market price.

So, each one-unit increase in Q causes revenue to rise by P, i.e., MR = P.

MR = P is only true for firms in competitive

markets.

MR = P is only true for firms in competitive

markets.

Page 38: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Profit MaximizationProfit MaximizationWhat Q maximizes the firm’s

profit?If increase Q by one unit,

revenue rises by MR,cost rises by MC.

If MR > MC, then increase Q to raise profit.

If MR < MC, then reduce Q to raise profit.

Page 39: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Profit MaximizationProfit Maximization

505

404

303

202

101

45

33

23

15

9

$5$00

Profit = MR – MC

MCMRProfitTCTRQAt any Q with MR > MC,

increasing Q raises profit.

5

7

7

5

1

–$5

10

10

10

10

–2

0

2

4

$6

12

10

8

6

$4$10

(continued from earlier exercise)

At any Q with MR < MC,reducing Q

raises profit.

Page 40: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

P1 MR

MC and the Firm’s Supply DecisionMC and the Firm’s Supply Decision

At Qa, MC < MR.

So, increase Q to raise profit.

At Qb, MC > MR.

So, reduce Q to raise profit.

At Q1, MC = MR.

Changing Q would lower profit.

Q

Costs

MC

Q1Qa Qb

Rule: MR = MC at the profit-maximizing Q.

Page 41: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

P1 MR

P2 MR2

MC and the Firm’s Supply DecisionMC and the Firm’s Supply Decision

If price rises to P2,

then the profit-maximizing quantity rises to Q2.

The MC curve determines the firm’s Q at any price.

Hence,

Q

Costs

MC

Q1 Q2

the MC curve is the firm’s supply curve.

Page 42: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Market Structure ProblemsMarket Structure Problems

Assume the cost function: TC = 1000 + 2Q + 0.01Q2 and Price is $10 per unit for a firm in the competitive market.Calculate the profit maximizing output (Q) and economic profit.

Page 43: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Market Structure ProblemsMarket Structure Problems Assume the cost function: TC = 1000 + 2Q + 0.01Q2 and Price is $10 per unit for a firm in the competitive market.

Calculate the profit maximizing output (Q) and economic profit.

Solution:

MC = dTC /dQ = 2+0.02Q

In a perfectly competitive market, profit maximizing output is at where MR = P = MC

10 = 2+0.02Q

Therefore, Q = 400

Economic Profit = TR –TC = 10(400) – (1000 + 2(400) + 0.01(4002)) =$600

Page 44: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

When would the firms Shutdown, Exit or When would the firms Shutdown, Exit or Enter?Enter?

Shutdown: A short-run decision not to produce anything because of market conditions.

Exit: A long-run decision to leave the market.

A firm that shuts down temporarily must still pay its fixed costs. A firm that exits the market does not have to pay any costs at all, fixed or variable.

Page 45: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

A Firm’s Short-Run Decision to Shut A Firm’s Short-Run Decision to Shut DownDown

If firm shuts down temporarily,◦revenue falls by TR◦costs fall by VC

So, the firm should shut down if TR < VC.

Divide both sides by Q: TR/Q < VC/QSo we can write the firm’s decision as:

Shut down if P < AVC

Page 46: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

The firm’s SR supply curve is the portion of

its MC curve above AVC.

Q

Costs

A Competitive Firm’s SR Supply CurveA Competitive Firm’s SR Supply Curve

MC

ATC

AVC

If P > AVC, then firm produces Q where P = MC.

If P < AVC, then firm shuts down (produces Q = 0).

Page 47: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

A Firm’s Long-Run Decision to ExitA Firm’s Long-Run Decision to Exit

If firm exits the market,◦revenue falls by TR◦costs fall by TC

So, the firm should exit if TR < TC.Divide both sides by Q to rewrite

the firm’s decision as:

Exit if P < ATC

Page 48: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

A New Firm’s Decision to Enter the A New Firm’s Decision to Enter the MarketMarket

In the long run, a new firm will enter the market if it is profitable to do so: if TR > TC.

Divide both sides by Q to express the firm’s entry decision as:Enter if P > ATC

Page 49: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Identifying a firm’s profit or LossIdentifying a firm’s profit or Loss

Determine if this firm’s

total has profit/Loss?

Identify the area on the graph that represents the firm’s profit or Loss.

49

Q

Costs, P

MC

ATCP = $10 MR

50

$6

A competitive firm

Page 50: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

profit

AnswersAnswers

50

Q

Costs, P

MC

ATCP = $10 MR

50

$6

A competitive firm

profit per unit

= P – ATC= $10 – 6 = $4

Total profit = (P – ATC) x Q = $4 x 50= $200

Page 51: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Identifying a firm’s profit or loss.Identifying a firm’s profit or loss.

Determine if this firm has total profit or loss.

Identify the area on the graph that represents the firm’s profit or loss.

51

Q

Costs, P

MC

ATC

A competitive firm

$5

P = $3 MR

30

Page 52: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

lossMRP = $3

AnswersAnswers

52

Q

Costs, P

MC

ATC

A competitive firm

loss per unit = $2

Total loss = (ATC – P) x Q = $2 x 30= $60

$5

30

Page 53: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Demand Curve for Individual firm’s Demand Curve for Individual firm’s productproductIn a competitive market, the market demand curve slopes downward. but the demand curve for any individual firm’s product is horizontal at the market price. The firm can increase Q without lowering P,

so MR = P for the competitive firm.

D

P

Q

A competitive firm’s demand curve

Price line represents the level of demand for the firm’s product

Page 54: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Consider a firm which has a horizontal demand curve for its products. The firms Total Cost is given by the function: TVC = 150Q – 20Q2 +Q3.

Below what price should the firm shut down operation?

Market Structure ProblemsMarket Structure Problems

Page 55: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

In the competitive market, the firm shut down only when P<AVC.

The firm continue to operate until:

P = AVC

In competitive market, P =MC

MC =dTVC / dQ = 150 -40Q +3Q2

AVC = TVC /Q = (150Q – 20Q2 +Q3) / Q = 150 -20Q +Q2

Equating, both equations:

MC = AVC or 150 -40Q +3Q2 = 150 -20Q +Q2

Or, 2Q2 – 20Q = 0 or 2Q (Q – 10) = 0

Or, Q = 0 and Q = 10

Substituting Q = 10 into marginal cost, P = MC = 150 – 40(10) + 3 (100) = $50

Similarly, substituting Q = 0 in the marginal cost, P = $150

Therefore, if the price falls below $50, the firm shuts down.

Market Structure ProblemsMarket Structure Problems

Page 56: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Firms behaviour in the Long Firms behaviour in the Long Run-Profit ConditionRun-Profit ConditionIn the LR, the number of firms

can change due to entry & exit. If existing firms earn positive

economic profit, ◦New firms enter.◦SR market supply curve shifts right.◦P falls, reducing firms’ profits.◦Entry stops when firms’ economic

profits have been driven to zero.

Page 57: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Firms behaviour in the Long Firms behaviour in the Long Run-Loss ConditionRun-Loss Condition

In the LR, the number of firms can change due to entry & exit.

If existing firms incur losses,

• Some will exit the market.

• SR market supply curve shifts left.

• P rises, reducing remaining firms’ losses.

• Exit stops when firms’ economic losses have been driven to zero.

Page 58: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

S1

Profit

D1

P1

long-runsupply

D2

SR & LR Effects of an Increase in DemandSR & LR Effects of an Increase in Demand

MC

ATC

P1

Market

Q

P

(market)

One firm

Q

P

(firm)

P2P2

Q1 Q2

S2

Q3

A firm begins in long-run eq’m…

…but then an increase in demand raises P,……leading to SR

profits for the firm.Over time, profits induce entry, shifting S to the right, reducing P…

…driving profits to zero and restoring long-run eq’m.

A

B

C

Page 59: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Why Do Firms Stay in Business if Profit = Why Do Firms Stay in Business if Profit = 0?0?

Recall, economic profit is revenue minus all costs – including implicit costs, like the opportunity cost of the owner’s time and money.

In the zero-profit equilibrium, firms earn enough revenue to cover these costs.

Page 60: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Distinction between The SR and LR Market Distinction between The SR and LR Market Supply CurvesSupply Curves

MC

P2

Market

Q

P

(market)

One firm

Q

P

(firm)

SP3

Example: 1000 identical firms.

At each P, market Qs = 1000 x (one firm’s Qs)

AVCP2

P3

30

P1

2010

P1

30,00010,000 20,000

Page 61: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

The LR Market Supply CurveThe LR Market Supply Curve

MCMarket

Q

P

(market)

One firm

Q

P

(firm)

In the long run, the typical firm earns zero profit.

LRATC

long-runsupply

P = min. ATC

The LR market supply curve is horizontal at P = minimum ATC.

Page 62: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

The Zero-Profit ConditionThe Zero-Profit ConditionLong-run equilibrium:

The process of entry or exit is complete – remaining firms earn zero economic profit.

Zero economic profit occurs when P = ATC.

Since firms produce where P = MR = MC, the zero-profit condition is P = MC = ATC.

Recall that MC intersects ATC at minimum ATC.

Hence, in the long run, P = minimum ATC.

Page 63: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

The Irrelevance of Sunk CostsThe Irrelevance of Sunk Costs

Sunk cost: a cost that has already been committed and cannot be recovered

Sunk costs should be irrelevant to decisions; you must pay them regardless of your choice.

FC is a sunk cost: The firm must pay its fixed costs whether it produces or shuts down.

So, FC should not matter in the decision to shut down.

Page 64: Economic Analysis for Business Session XI: The Costs of Production Instructor Sandeep Basnyat 9841892281Sandeep_basnyat@yahoo.com

Thank youThank you