DSNA: A DATABASE FOR NETWORK ANALYSISDOTT.SSA BARBARA LIVIERI (BARBARA.LIVIERI@UNISALENTO.IT)

STEPS

Objectives and progress report Understand what networks are and what KPIs are used; Define the Goal – stakeholders’ diagram and elicitate requirements E/R Diagram Relational Model Access and queries; Assignments

Objectives and progress

report

Networksand KPIs

Goal- stakeholders diagram

and requireme

nts

E/RDiagram

RM

Access and

queries

Assignments

Objectives and progress

report

Networksand KPIs Goal-

stakeholders

diagram and

requirements

E/RDiagram

RM

Access and

queries

Assignments

OBJECTIVE

The aim is to develop a new tool, called DsNA (Database for Strategic Network Analysis), which enables KPIs monitoring and benchmarking. Why is this important?

At the moment 50% of alliance fails, often due to the lack of a comprehensive analysis that combines strategic goals and KPIs.;

Performance measurement and management have a key role in the assessment of the achievement of alliance goalsand of how the strategic partnership is affecting firms.

How do we do this? We need: a database, in which store all useful information on firms, financial statements, KPIs and so on; a web interface to allow access from stakeholders

PROGRESS REPORT

Work done Information Model; Requirement Analysis; Research Plan; System prototype.

Results 2 published scientific contributions; 2 “works in progress” Call for partnership:

Commerce Chambers (CCIAA); Retimpresa; Confindustria.

Objectives and progress

report

Networksand KPIs Goal-

stakeholders

diagram and

requirements

E/RDiagram

RM

Access and

queries

Assignments

NETWORKS AND THEIR RATIONALES

Which are the rationales that justify cooperation between firms?

• Cost minimization

Transaction cost theory

•Result enhancement: firms cooperate in order to obtain resources or to retain them

Resource based theory

NETWORKS AND THEIR RATIONALESWorldwide

GlobalizationCooperatio

n and networks

SMEs SBA (2008)

Network agreement

s

New competencies

Exploit synergy

Quickly develop of

new strategies for changing

markets

Europe Italy

WHY A FIRM SHOULD DRAW A NETWORK AGREEMENT?

WHY A FIRM SHOULD DRAW A NETWORK AGREEMENT?

IlSole24OrePmi.it

HOW FIRMS ARE REACTING

march '1

0

sept. '

10

dec. '

10

march '1

1

sept. '

11

dec. '

11

march '1

2

sept. '

12

dec. '

12

march '1

30

100200300400500600700800

Number of network agreements (2010-2013)

Number of networks and involved firms

Link

WHAT INFORMATION CAN YOU GET FROM THE AGREEMENT

Firms involved; Contractual boundaries; Goals; Steps to achieve them; Network related tasks; Rights and obligations for firms; Economic and governance aspects; Time interval.

Repertorio n.11211 Raccolta n.4989

CONTRATTO DI RETE

REPUBBLICA ITALIANA

L'anno duemilaundici il giorno ventisette del mese di

settembre in Bari alla via Camillo Rosalba n.53, in una sala

del Dipartimento di Studi Aziendali e Giusprivatistici presso

la Facoltà di Economia della Università di Bari, ove

richiesto.

Innanzi a me dottoressa Emanuela Brunetti, Notaio in Bitetto,

iscritta al Collegio Notarile di Bari, senza la presenza dei

testimoni per avervi i costituiti infrascritti i requisiti

richiesti dalla legge,

si costituiscono i signori:

- Prof. SANTAMATO VITO, nato a Bari il 26 luglio 1953, il

quale interviene al presente atto in qualità di Presidente del

Consiglio di Amministrazione e legale rappresentante della

società "EXITEAM S.R.L. - SPIN OFF DELL'UNIVERSITA' DI BARI"

con sede legale in Taranto alla via Renato Dario Lupo n.65

presso Confindustria, ove il costituito domicilia per la

carica, società iscritta nel Registro delle Imprese di Taranto

al numero/codice fiscale numero: 02819390739, R.E.A. numero:

172038, capitale sociale di euro 20.000,00 (ventimila virgola

KPIS

We can use predefined KPIs, among which:

and some more, defined in order to satisfy stakeholders’ goals Several others KPIs could be defined, but they are difficult to track when you don’t work in

the organization you’re analyzing

Economic ratios

ROE ROI ROS ROA EBIDTA

Financial ratios

NFS Debt/Equity

Current ratio

Quick ratio

KPIS – SOME EXAMPLES

The easiest way is to look at the financial statements, which are generally restructured or presented in a different way from what Italian law requires.

Objectives and progress

report

Networksand KPIs Goal-

stakeholders

diagram and

requirements

E/RDiagram

RM

Access and

queries

Assignments

STAKEHOLDERSNetwork’s

directorFirm’s director

Firm’s managers

Employee

Researchers; Consultants; Network’s Associations (such as

Retimpresa); Policy makers External subjects (e.g., banks)

FIRMS’ GOALS AND REQUIREMENTS ELICITATION

GoalsFirms (managers and

directors)Pre-

alliance phase

G.1 Evaluating network

suitability for specific business

goals

Alliance-phase

G.2 Firm assessment

G.2.1 Financial analysis

G.2.2 Benchmarking

G.3 Share information

(costs, suppliers, performance, …)

RequirementsG.1 Evaluating network suitability for specific business goals (competitivity, fiscal benefits, lower interest rate, improvement and increase of advertisement, growth of R&D) R1 (DL). Information objects: firms, network agreements,

financial statements, items. (Stored data) R2 (BRL). KPIs calculation rules, privacy anonimizazion,

(derived data) R3 (BRL). Visibility - managers and directors can see (DD):

their own analytic data; Information on other firms of the network, depending on each

firm choice; synthetic data of other firms and networks;

R4 (PL). Reports and dashboards on R3 objects R5 (PL). Filtering, search, ordering and comparison on R1

objects R6 (PL). Overall navigation

NETWORK’S MANAGER’S GOALS AND REQUIREMENTS ELICITATION

Goals

Network’s managers

G.2 Firm assessment

G.2.1 Financial analysis

G.2.2 Benchmark

ing

G.3 Share

information

G.4 Network evaluation

G.4.1 Projects

assessment

G.4.2 homogenei

ty

G.4.3 distribution of benefits

G.5 View statistics (synthetic data)

RequirementsG.5 View statistics (synthetic data) R1 (DL). Required info: network size, firm size, industrial

sectors, firms and networks age, performance trend, … R2 (DL) Information objects: Firms, network

agreements, financial statements, items, sector. R3 (BRL). KPIs calculation rules, trend analysis and

comparison, descriptive and inference statistics indicators, privacy anonimizazion,

R4 (BRL). Visibility: synthetic data of other firms and networks;

R5 (PL). Statistical reports on R3 objects; R6 (PL). Filtering, search, ordering and comparison on

R1 information and R2 objects; R7 (PL). Overall navigation

OTHER STAKEHOLDERS’ GOALS AND REQUIREMENTS

Goals Researchers and consultants are interests

in all NM’s goals, plus the possibility do define new KPIs (G.6);

Network’s Associations and policy makers are interested in synthetic data (G.5)

Requirements Which requirements?

Objectives and progress

report

Networksand KPIs Goal-

stakeholders

diagram and

requirements

E/RDiagram

RM

Access and

queries

Assignments

E/R DIAGRAM

Network Firm SectorIncludes Belongs to

Network nameCreation date

FromTo

Company nameStart date

Sector nameCode

Financial stateme

nt

Accounting period

FromTo

Year

n m 1n

n

mn

Has m Item

Valuem n

Made by

Refers to 1n

Il presente diagramma può essere migliorato. Cosa modifichereste?

Objectives and progress

report

Networksand KPIs Goal-

stakeholders

diagram and

requirements

E/RDiagram

RM

Access and

queries

Assignments

POSSIBLE ASSIGNMENTS

Build a part of the website; Queries; Db.

APPLICATION STRUCTURE: THREE-LAYER ARCHITECTURE

Presentation layer (interface and interaction);

Business rule layer: rules of access to data and of data transformation (who has access to certain data and how data is transformed)

Data layer

• Data Entry • Data Visualization

e.g., forms, web pages, maps, other UI objects

Presentation Layer

• Data queries/updates• Data validation & processing

Business Rules Layer

• Relational DB• Lists & Feeds

Data Layer