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An innovative software delivery platform and its usage (for Embedded Systems) Dr. Ralf Ackermann SAP Research, SAP AG

Dr. Ralf Ackermann SAP Research, SAP AG - BICCnet dealing with unreliable resources - Quality of data & information - Fault tolerance and recovery Context-Aware

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An innovative software delivery platform and its usage (for Embedded Systems) Dr. Ralf Ackermann SAP Research, SAP AG

Background and Intro

The SAP Research Business Web Activity

Implications and Use Cases related to Embedded Systems

©  2011 SAP AG. All rights reserved. 3

SAP Research Global Organization

Pretoria

Palo Alto

Vancouver

Bangalore

Sydney

Brisbane

Ra‘anana

Sofia Montréal

Darmstadt

Dresden

St.Gallen

Dublin

Zurich

Belfast

Paris

Sophia Antipolis

Walldorf

Karlsruhe

©  2011 SAP AG. All rights reserved. 4

A Selection of Co-Innovation Partners

©  2011 SAP AG. All rights reserved. 5

SAP Research Practices

BUSINESS NETWORK ORCHESTRATION

INTERNET APPLICATIONS & SERVICES

MOBILE COMPUTING & USER EXPERIENCE

SECURITY & TRUST

SOFTWARE ENGINEERING & TOOLS

TECHNOLOGY INFRASTRUCTURE

BUSINESS INTELLIGENCE

PR

OTO

TYP

ING

GR

OU

P

©  2011 SAP AG. All rights reserved. 6

An invitation to Dresden - Future Factory Living Lab

“Vision without implementation is hallucination.” Benjamin Franklin

 Discrete manufacturing process

  20+ mature scenarios

 SAP ERP, SAP ME, SAP MII, SAP PCo, SAP OER, SAP AII, SAP EWM

Background and Intro

The SAP Research Business Web Activity

Implications and Use Cases related to Embedded Systems

©  2011 SAP AG. All rights reserved. 8

Contributing – Key Concepts from the Internet of Things

Unique Object Identification   Serialization   Life-cycle of Individual Objects

Real-World Visibility   Object Location Tracking   Object Status Monitoring   Object Context Monitoring

Real-World Control   Real-World Actuation   Configuration Changes   Autonomous Objects

©  2011 SAP AG. All rights reserved. 9

Contributing – The rise of Cyber Physical Systems (CPS)

Powerful Systems of Systems with complex interaction between Real World and computers

What is different?   Processes based on sensory

information -  Basis for high-resolution management -  Complex Event Processing (CEP)

  Processes dealing with unreliable resources -  Quality of data & information -  Fault tolerance and recovery

  Context-Aware   Adaptive   Event-based

Additional Challenges   Modeling of highly distributed real-

world processes -  Including on-device services -  One of the big hurdles for massive technology

deployment

  Secure usage of global IoT resources

©  2011 SAP AG. All rights reserved. 10

Promissing business opportunities

Connecting remote devices, … to the Internet offers new ways to compete in any business sector. Those who have not yet considered the positive impact … put themselves at a significant competitive disadvantage.

Data exchange between machines will be 30 times greater than the exchange between people by 2020.

Intelligent device networking will be felt in everything that we touch and do, regardless of your industry, job function ot who you are, this paradigm shift will be inescapable.

…new regulations…require us to provide continuous information about dust emissions… other …oil and raw material consumption, produced quantities, silos levels, truck scales...

Businesses increasingly monitor and control the real world in real time.

Asset & Service Management

Manufacturing Execution

Logistics and Warehousing

EH&S and Sustainability Retail

©  2011 SAP AG. All rights reserved. 11

The IoT as part of the Future Internet and Agile Business Processes

… with specific aspects: •  Real-World Integration •  Heterogeneity of „Devices“

and Networks •  Mobility •  Identity Management •  Managing Scale •  Continuous Sensemaking •  Distributed Intelligence “A world where physical objects are seamlessly integrated into the information network, and where the physical objects can become active participants in business processes. Services are available to interact with these ‘smart objects’ over the Internet, query and change their state and any information associated with them, taking into account security and privacy issues.”

©  2011 SAP AG. All rights reserved. 12

Building the Future Internet – Research activities following a holistic Approach

 See, understand and interact with the real world

Internet of

Things  Discover, compose and orchestrate the right services at the right time

Internet of

Services

 New ways of creating, visualising and sharing of knowledge

Internet of

Contents

 The foundation: Connectivity, mobility, scalability, …

Network of the Future

 Appropriate security mechanisms on all layers

Security and

Trust

©  2011 SAP AG. All rights reserved. 13

Specific recent activity: The SAP Research Business Web

Service Oriented

Architectures

Business Web

Enterprise Applications

Apps and App Stores

Flex

ibili

ty

Ease of Consumption

Public / Private Cloud

Business Web

Client-Server Enterprise Mobility

Virt

ualiz

atio

n

Mobilization

Software Infrastructure

©  2011 SAP AG. All rights reserved. 14

How the Business Web Supports Business Networks

The Provider Side

Service Providers

Business Web Partners

Developer Community

Government

The Consumer Side

Government

Businesses/Enterprises

Connected Consumers

Connected Consumers

One-Stop Shop for Mobile Business

Services

Globally Aggregated Business

Intelligence for Real-Time Trading

Trusted Network of Business

Service Providers

THE BUSINESS WEB

Business Services

End

-to-E

nd

Orc

hest

ratio

n

Applications and Content

Technology and Infrastructure Businesses/

Enterprises

Ent

erpr

ise,

Web

or M

achi

ne D

ata

14 ©  2011 SAP AG. All rights reserved.

©  2011 SAP AG. All rights reserved. 15

What Do We Want to Demonstrate?

New Business Model

  Define a new value network that is profitable for all players   Identify compelling opportunities

Innovation Showcase

  Appropriate Security   Real-time Performance   Ease of On-Boarding   Speed of Development   Ease of Assembly / Orchestration   Exciting Mobile User Experience

15 ©  2011 SAP AG. All rights reserved.

Maximize Attractiveness and Gravity Create Revenue Opportunities

Background and Intro

The SAP Research Business Web Activity

Implications and Use Cases related to Embedded Systems

©  2011 SAP AG. All rights reserved. 17

After-Sales Product Services as interesting scenario

  Offer after-sales value-added services for –  industrial equipments (e.g. machines, components) –  consumer products (e.g. white goods, brown goods)

Example services: –  up-selling (added features), cross-selling (related products)… –  remote monitoring, operation, configuration, calibration, tuning… –  maintenance (condition-based, predictive) –  upgrade (e.g. embedded software)… –  recycling (e.g. pickup, buy-back), remanufacturing… –  master data mgt (e.g. user manuals), contract data (e.g. warranty) –  benchmarking (e.g. asset performance within one industry) –  information exchange, collaboration (e.g. design improvements)…

  SAP will enable seamless collaboration between

manufacturers, service providers, and service users while honoring data privacy concerns of all stakeholders

©  2011 SAP AG. All rights reserved. 18

The Rise of Service as a Strategy Source: Capgemini, Service as a Strategy, 2010

©  2011 SAP AG. All rights reserved. 19

Industrial Equipment Owners/Operators

OEM and Service Providers Business Web

After-Sales Product Services Process Overview

Consumer Consumer Product

5. provide service (e.g. information, repair, new product)

1b. identify product

2. Find service

3. broker to provider and

facilitate collaboration

4. integrate w/ processes

1a. Monitor status of equipment

Industrial Equipment

Service Providers

Business Systems

Consumer

©  2011 SAP AG. All rights reserved. 20

Business Challenges & Opportunities for Manufacturers of Industrial Machinery & Components

Challenges   commoditization of products and components   global, cross-company distribution of manufacturing and

service management   counterfeiting

Opportunities   new revenue stream by providing value-added after-sales

services   stronger differentiation due to integrated product-service offerings   increased customer retention (~18%*) due to long term

relationship   costs savings due to seamless collaboration with customers and

remote service   safeguard against counterfeiting

* Aberdeen Group: The Evolution of Remote Product Service and the Emergence of Smart Services. April 2009

©  2011 SAP AG. All rights reserved. 21

Further envisioned scenarios: Usage in Automotive Environments

Backend

Head Unit Smartphone

Business Web

©  2011 SAP AG. All rights reserved. 22

Application Reach Car-to-Business, Car-to-Infrastructure, Car-to-Car

Business Applications   After Sales Services   Mobility as a Service (Car Sharing)   Pay-as-you-Drive (Leasing, Insurance)   E-Mobility

Infrastructure and Core Functionality   Public / Private Cloud   Management of Embedded Software   Basic Apps and Services

Consumer Applications   Infotainment   Dynamic Content

  Fleet Management   Transport and Traffic Management   Charging & Payment

  Design and Run Time   Data Security Concepts   Identity Management

  Web 2.0   Vehicle as “Content Channel”

©  2011 SAP AG. All rights reserved. 23

Key Take Aways

•  “Networked Embedded Systems” does not only cover internal component networking and interaction between various Embedded Systems

•  but: large potential through the integration in interaction with general business systems

•  Business Web as potential platform that brings players together

•  Please follow up with us on individual aspects !

Thank you!

Contact information: Dr. Ralf Ackermann SAP Research Mobile Computing, Internet of Things and User Experience [email protected]

©  2011 SAP AG. All rights reserved. 26

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