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TEAM 5 CHRIS MILLER, OPERATIONAL MANAGER STEFANIE SINGLETON, MUSIC PRODUCER KATIE WEISMILLER, MARKETING & PR DAVID BURKE, WEB APPLICATION DEVELOPER MATTHEW LANE, WEBSITE DEVELOPER Down to the Wire Final Presentation

Down To The Wire Final Presentation

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This is the powerpoint for a final business plan presentation in my Entrepreneurship class.

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Page 1: Down To The Wire Final Presentation

TEAM 5CHRIS MILLER, OPERATIONAL MANAGERSTEFANIE SINGLETON, MUSIC PRODUCER

KATIE WEISMILLER, MARKETING & PRDAVID BURKE, WEB APPLICATION

DEVELOPERMATTHEW LANE, WEBSITE DEVELOPER

Down to the Wire Final Presentation

Page 2: Down To The Wire Final Presentation

Business Description

Established musicians rely on the InternetWhat about new bands?New bands struggle with recording &

marketing

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Target Market

Recording studio & web marketing consulting

Studio in West Lafayette, INMarketing services reach nationwide

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Competition

No direct competitorsSome indirect competition

Recording Marketing

Protecting our market

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Marketing Plan

Local Marketing Media kits for newspapers, TV stations Flyering

Web Marketing Social Media

Down to the Wire blog AdMob, Google CPC

Word of MouthEvent Hosting

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Sales Strategy – Marketing and Recording

Recording $25 per hour of recording Additionally, $20 per song for 1st 6 songs recorded $10 per song after that

Marketing Package deals Customizable Refer to chart

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Marketing Chart

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Required Funds

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Products

PackagesRecording/TrackingWebhosting/Marketing

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3 Year Profit/Loss and Break Even

Break Even: $7,758

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Tangible Assets

Few tangible assetsMay purchase equipment from owners

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Intangible Assets

Wireboard biggest intangible assetCompany sellable

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Recovering Initial Investment

Initial investment of $9,050.00Outside investment of $6,550.00Recovery of initial investment for outside

investors highest priority

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Exit Strategy

Liquidation of tangible assetsSale or licensing of wireboardSale of LLC businessFirst year’s projected sales will cover entire

initial investment

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Questions?