Upload
nn-marketing-inc
View
222
Download
3
Embed Size (px)
DESCRIPTION
Elements for writing a winning proposal.
Citation preview
DOING BUSINESS ONLINE
NANCY NORIEGA Nn MARKETING INC.
Introducing the Project at hand today..
ELEMENTS & COMPONENTS FOR WEBSITE PROPOSAL WRITING
YOUR INFORMATION Background, Company Brief Business Qualifications Technical Skills Achievements Contact Info.
PROJECT OVERVIEW
Business you’re Submitting Proposal To
Their Products/Svcs.
Target Market
Goals for WebSite
Outline of how you will achieve this for them!
PROJECT THEME
Style of Site you’re proposing.
Elements for current Branding
Or new branding elements
Outsourcing Stage!!
SPECIAL CONSIDERATIONS
Language – site or target markets – global?
WEB SITE FLOW CHART A diagram showing the different pages of the site and navigational structure
FLOWCHART DESCRIPTION
A detailed description of each web page, how it fits in with the overall web site theme and the project element it addresses.
Content
For the initial phase of development (the online presence), Web Company will work with the client to create content for the following pages:
Home – This page will be the starting point for most, if not all, users, and so will need to provide the broadest amount of information while maintaining a clean and professional appearance.
About Us – Client will provide information regarding the history of or other appropriate information regarding their company.
Contact Us – Contains contact information for the client along with a link to the Information Request form.
Information Request Form – A form for visitors of the site to fill out and submit, which will send a formatted email to the client.
Instructional Pages – These pages will assist users in choosing their invitations and announcements along with giving helpful hints and checklists for specific occasions.
DEVELOPMENT TIMELINE Description of each stage
Estimated due dates
Milestones
PROJECT COSTING
Domain Names Reg.
Hosting Fees
Outsourcing costs
Travel & Expenses
TERMS & CONDITIONS
Set Guidelines
Consequences
Define clear expectations
MOCK-UPS (SAMPLES)
WEB SITE MAINTENANCE
Ongoing Maintenance Plan
Own Maintenance!
Pricing Web Design Work: What to Charge
CHECK OUT SALARIES FOR YOUR POSITION
DO THE MATH TO DETERMINE HRLY RATE
HRLY RATE X 1.5 = PROJECT RATE
ADD PROFIT % - 15 TO 25%
TIME TRACKING: WHAT TO BILL WHEN WORKING HOURLY
1. BILLABLE TYPES OF WORK 2. PROJECT MANAGEMENT 3. MISCELLANEOUS DEBRIS 4. MEETINGS?