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Golden Star Ganesh is now Godrej Ganesha
Golden star Ganesh is now Godrej Ganesha. Godrej
Appliances, one of the biggest brands in the market, has
entered into an agreement with Cool Sakkath Hot Maga with
the tag line 'Eon-Cool Summer Dreams'. Cool Sakkath Hot
Maga is the first film to be directed by Golden star Ganesh.
Godrej Appliances, India's leading manufacturer of trendy
home appliances, will be teamed up with Ganesh's Cool
Sakkath Hot Maga produced by Shilpa Ganesh. This
marketing tie-up in Karnataka is the first of its kind in a
corporate-Sandalwood tie-up.
Making this announcement in a press meet held recently,
Ramesh Chembath, Senior General Manager, Godrej
Applainces, and Ms. Shilpa Ganesh, producer of Cool Sakkath
Hot Maga, said that the tie-up should prove to have good synergy as both Godrej and Cool Sakkath
Hot Maga connect well with the youth.
We found this move a great fit with our brand and consumers," said Ramesh Chembath.