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Digital Transformation and Skills
in Japan & Germany
Fujitsu Research Institute
Dr. Martin Schulz
2018.06.25
Copyright 2018 FUJITSU RESEARCH INSTITUTE
Digital Transformation and Skills
1 Copyright 2018 FUJITSU RESEARCH INSTITUTE
Digital opportunities vs transformation challenges
Skill development becomes key to digital transformation
From workstyle reforms to a “Learning Economy”
Industry Interconnectivity Reaches “Industry 4.0” Levels
From Factory Automation to Cyber Physical Systems (CPS)
Moxa Ethernet Switches (2009) L’Oreal - ABB Real TPI (2001), Moxa Virtual Machine - Pajic (2012)
Intelligent Automated System: Controlled
Service Platforms Solution: ERP, Humans
Technology: “Inside-Out” Integration “Outside-In”
Semantics Interfaces Standards: Networks
Legacy Systems IoTS Technologies
MES PLM
Copyright 2018 FUJITSU RESEARCH INSTITUTE 2
0
10
20
30
40
50
60
70
80
90
My company has apositive business outlook.
My company is quiteinternational
My company is innovative
My company is fast atdecision making
My company’s IT systems are up-to-date (2-year
updates)
My company is among thedigital leaders in its field
My company’s IT systems are easy to use
Different Challenges for Japanese & German Companies?
Source: Data from FRI Survey of 1200 Japanese & German Employees
Germany
Japan
Note: Percent of employee answers who either ‘agree’ or ‘strongly agree’.
Copyright 2018 FUJITSU RESEARCH INSTITUTE 3
0
50
100
150
200
250
Collaboration withpartners is most
important
Crowdsourcing for digitaltransformation
Business operationtransformation is most
important
Employee upskilling isimplemented
Company-wide skillsharing
Collaboration betweenage groups
Digital shadow projectsfor innovation
Transformation projectsalready delivered results
Transforming customerrelationships is most
impotant
Digital Transformation – Different Corporate Strategies
Source: Data from Fujitsu (2017) – PACT Survey.
Note: Percent of positive replies; Levels in the graph normalized to US=100 because of different question types. Percent numbers show the percent levels for Japan.
For Japan percent of answers “agree”/”strongly agree” or “most relevant”.
Germany Japan
US=100 52%
57%
67%
6% 29%
24%
32%
32%
Copyright 2018 FUJITSU RESEARCH INSTITUTE 4
65%
Business Case: ‘MA-Industrie’ Packaging Transformation
1988
2017
13 Employees; South of Munich;
less than 2 Mill. Euro turnover
Copyright 2018 FUJITSU RESEARCH INSTITUTE 5 Image Source: MA-Industry
Foam
Packaging
‘MA-Industrie’ Packaging -> ‘Foam24’ Eco-System
https://foam24.com/de/
Image Source: MA-Industry; https://viberenthq.com/wp-content/uploads/customer-service-resume.png
?
Customer needs
stapler packaging
Foam24 Online Design Tool Order Processing Automated
Direct Cutter Control Quality/Maintenance Logistic Provider
Copyright 2018 FUJITSU RESEARCH INSTITUTE 6
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
Digitalization has apositive impact on my
company
My company is amongthe digital leaders in its
field
My company supportsfurther (life-long)
learning at all levels
I have high ICT skills atwork
ICT improves mywork/life balance
Digitalization supportscollaboration withexternal partners.
Bridging the Gap to Digital Leaders?
Source: Data from FRI Survey of 1200 Japanese & German Employees
Germany
Japan (all replies)
? ?
Note: Percent of employee answers who either ‘agree’ or ‘strongly agree’.
Copyright 2018 FUJITSU RESEARCH INSTITUTE 7
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
Digitalization has apositive impact on my
company
My company is amongthe digital leaders in its
field
My company supportsfurther (life-long)
learning at all levels
I have high ICT skills atwork
ICT improves mywork/life balance
Digitalization supportscollaboration withexternal partners.
Bridging the Gap can be “Easy” – User-Friendly ICT
Source: Data from FRI Survey of 1200 Japanese & German Employees
Germany
Japanese
Companies with
“Easy to Use”
ICT Systems
Japan (all replies)
! !
Note: Percent of employee answers who either ‘agree’ or ‘strongly agree’.
Copyright 2018 FUJITSU RESEARCH INSTITUTE 8
All Companies in the Employee Survey
What Makes a “Digital Leader” in Japan & Germany?
9
User-Friendly
ICT System
NK R2: 0.61 / 0.40
+8.0
Copyright 2018 FUJITSU RESEARCH INSTITUTE
+2.4
+3.4
+3.8
+2.8
+1.6
Up-to-date
ICT System
External ICT
Collaboration ERP System
E-Learning
System Company-wide
Skill Sharing
Company is “Among the Digital Leaders” in its sector
+X.X increasing of the odds (probability)
to be among “Digital Leader” companies
+2.5 +1.8
+1.9
+2.7 +1.9
+2.1
Source: Data from FRI Survey of 1200 Japanese & German Employees
Japan
Germ
any
Japan “ICT Leaders” build on easy-to-use, up-to-date ICT platforms
External collaboration, e-learning, and internal skill sharing are important
Digital Transformation and Skills
10 Copyright 2018 FUJITSU RESEARCH INSTITUTE
Skill development becomes key to digital transformation
Source: OECD (2013) - Work Skills in technology-rich environments.
Lifelong Skill Development is Key – OECD Survey
Note: Percent of Top-2 proficiency levels.
0
10
20
30
40
50
60
Germany Japan US
16-24
25-34
35-44
45-54
55-64
Employee Problem Solving Skills
1
1.2
1.4
1.6
1.8
2
2.2
2.4
Germany Japan US
16-24 ICT at Work
16-24 ICT at Home
25-54 ICT at Work
25-54 ICT at Home
ICT Use at Work/Home
Japan/Germany
Outdated skills
Life-long use
of technology
Copyright 2018 FUJITSU RESEARCH INSTITUTE 11
0
10
20
30
40
50
60
70
80
90
100
I regularly usesmartphones privately
I use the Internet forlearning and getting new
skills
I am satisfied with mycurrent job.
I regularly use socialmedia, engage in social
networking
I am skilled at using digitaldevices and networks (ICT)
ICT improves my work/lifebalance
I regularly engage in non-digital social life (clubs
etc.)
I privately use e-leraning(English conversation
class, iTunesU, andBenesse Udemy, etc.)
I am using internationalinformation and networks
well outside of work.
Employees - Digital Skills and Engagement Japan/Germany
Source: Data from FRI Survey of 1200 Japanese & German Employees
Germany
Japan (all replies)
Note: Percent of employee answers who either ‘agree’ or ‘strongly agree’.
Copyright 2018 FUJITSU RESEARCH INSTITUTE 12
Management:
Working mother & father (often absent)
Team: Yui (Year-5 kid and IT specialist)
Granny (83 year old technology deconstructor)
Lifelong Learning – Platform Opportunities
Tokyo Household Challenge: Digitalize Granny
Technology: Apple iPhone family account
Solution:
Family photo account with active posting
Regular, short “hackathons”
Copyright 2018 FUJITSU RESEARCH INSTITUTE 13
Learning Economy – AI Leverages Skills
Artificial Intelligence is what humans can do, but computers can’t ... yet
When computers can do it, it’s not AI anymore … it’s what grannies are using
Humans learn context,
machines learn details
Individualization (products,
operations, services, learning)
drives platform complexity
Platform management and
interfaces require AI
Chart Source: Fujitsu Journal (2017).
Note: The “AI Effect”
Copyright 2018 FUJITSU RESEARCH INSTITUTE 14
Digital Transformation and Skills
15 Copyright 2018 FUJITSU RESEARCH INSTITUTE
Work/life transformation – Sharing the gains of digitalization
88%
77% 73%
50% 54%
31%
73% 67%
55%
30%
40%
50%
60%
70%
80%
90%
100%
Mobile Work Flex Work Freelancer
Digital Workstyles - Flexibilization of Work
16 Copyright 2018 FUJITSU RESEARCH INSTITUTE
External Flexibility - Outsourcing / Crowdsourcing
- Tempstaff / Contractors
- Consultants
Internal Flexibility - Worktime Accounts
- HRM (internal sourcing)
- Agile Work Methods
Location Flexibility - Crowdsourcing
- Mobile Work
- Co-Working / Virtual Teams
Digital Work
Flexibilization https://journal.jobspotting.com/wp-
content/uploads/2016/01/7-800x600.jpg
Photo Source: IW 2018
28<->35 hour/week
CoWorking<->Temp. Creative Sector Workstyles Softw.
Average
Architec. Art
Art
Note% company replies and sub-sectors..
Source: ZEW 2017 Survey
Digital Transformation – ZF Automotive Case
17 Copyright 2018 FUJITSU RESEARCH INSTITUTE Source: Graphic from ZF drive Magazine 2015.01
Mobility Trends
Efficiency (electro mobility)
Safety (active systems)
Assistance (autonomous systems)
Digital Transformation
Production digitization
Vehicle digitization
Connected systems
Globalization
Margins - Scale
OEM - Supplier integration
Closed platforms - Open systems
ZF Motion & Mobility
230 locations, 40 countries
29 billion (TRW 9 bill) euro sales
138,000 employees (Germany 50,000; TRW 64,000)
Electric
Drives
Chassis
Components
Electronics Axle Systems
Transmissions
Active Chassis
Systems
Axle Drive
Units
Damping
Systems
Fasteners
Braking
Systems
Body Controls
Steering
Systems
Occupant
Safety
Driver
Assistance
ZF Work and Learning Transformation
18 Copyright 2018 FUJITSU RESEARCH INSTITUTE Image Source: ZF Homepage; Drive Magazine 2015.01.
Education 4.0: Academies, Visualization, Analytics
(Visual Support, Feedback, Benchmarking)
Office 3.0: Skype for Business
(Telephones, Meeting Rooms,
Mobile Workplaces)
Work 4.0: Worker Guidance to Assistance
(PTC Windchill PLM, ThingWorx IoT)
External Integration: Aftermarket, Supplier Services
(Platforms, Academies for Workshops & Partners)
Digital Transformation and Skills
19 Copyright 2018 FUJITSU RESEARCH INSTITUTE
Learning Economy – New ways to connect work, life, and learning
ICT Skills and “Connectivity” Basis for Work Transformation
Source: EuroStat (2017) – DESI, EuroStat (2017) – E-business integration.
Note: Percent of companies.
20
30
40
50
60
70
80
90
1
2
3
4
5
6
7
8
10 12 14 16 18 20 22
EU Connectivity Index (Scale)
EU
Basic
Dig
ital S
kills
(% P
op.)
EU
IC
T S
pecia
lists
(%
Em
p.)
DE
DK
SP
DE
DK
SP
EU Country Connectivity and ICT Skills
Copyright 2018 FUJITSU RESEARCH INSTITUTE 20
Denmark – Government a Digital Forerunner
21 Copyright 2018 FUJITSU RESEARCH INSTITUTE
Digital
Collaboration
Internal
Digitization
-E-invoicing
-Secure e-mail -Digital signature
-Gov. e-mail
Common
Infrastructure
-EasyID
-EasyLogin
-EasySMS
-Mandatory ICT
Infrastructure
Digital
Communication
-Mandatory
Digital Comm.,
Self-Service
-Digital Welfare
-EasySMS
-Data Store
Digital
Transformation
-User-friendliness
-Data for
efficiency, quality
-Cyber security
-Interoperability
-ICT Strategy
Mandatory
Digitalization
2001
2004
2007
2011
2016
E-money
296 Mill. Euro
cost-saving 126 Mill.
Messages (2017)
91% of 6 Mill.
Population (2017)
Integrated
Digitalization
Digital Driver:
MOF
Public Libraries
as ICT Support
Centers
“Burden Hunters” (690 proposals / 505 adopted / 260 implemented)
“Digital Proof Legislation” (Simple, communication focus)
“Agile Legislation” (simple, purpose-based, user-friendly)
Learning Economy – Opportunities throughout the Lifecycle
22 Copyright 2018 FUJITSU RESEARCH INSTITUTE
Chart Source: BIBB (2015) – Toolbox berufliche Weiterbildung in Betrieb; Fraunhofer (2011) - Karrieresysteme
Performance
Time
Study
Training Master
Certificate
Career Change
Part-time
Integration
Parenting
Re-Integration On-the-job
training
Retaining
Employees
Continuous
Qualification
pment Professional Development
College<->Business
Cooperation
Certification
Training Centers
Online MBAs
Vocational Univ.
Telecommuting
Part/Flex Time
Skill
Management
IoTS Learning
Services
Open
Universities
Part-time
Consultants
Training
Individualization
10% Formal 20% Informal 70% Professional Development
Corporate HRM
Learning Platform
Learning Economy – University Transformation
Research Education
Workplace
Problem/Project
Learning
“Third Way” for Universities: Education, Research, and Work
University/Certification Boom USA:
+200% 35+ years old students
38% Students older than 25
Germany:
+630% Private Univ. Students
18,044 Different MAs/BAs
Online Learning Boom USA:
71% colleges have online strategy
+8% yoy e-learning growth rate
Germany:
42% see online advantages
36% use “blended” learning
Photos: www.flickr.com/photos/ufv/17073989196; www.flickr.com/photos/o_0/9335063228
Oracle Taleo (2012), SAP SuccessFactors (2012),
WorkDay Learning (2016)
Copyright 2018 FUJITSU RESEARCH INSTITUTE 23
Universities open up to regional corporate/community integration
Companies integrate more closely with universities and education institutions
Case: ZF University Integration
4,000 Students,
1,200 Partners
Zeppelin University Private University
ZF-DHBW InnoLab (for ZF Students)
ZF-Denkfabrik (Internal Startup)
Mobility Research/Solutions
Source: DHBW, ZU, ZF. Copyright 2018 FUJITSU RESEARCH INSTITUTE 24
Executive Masters
Executive Programs
DHBW Cooperative
State University
Education/Training
FRI Survey – Corporate HRM & Skills Drive ICT Success
Copyright 2018 FUJITSU RESEARCH INSTITUTE
ICT
Impact
25
Skill
Development
E-Learning
ICT
Systems HRM
Platform
Employee
Sentiment
No impact in Japan
Source: Data from FRI Survey of 1200 Japanese & German Employees
Note: Partial Least Square Model. Arrow width proportional to factor impact; independent factor bubble width proportional to R2.
Innovativeness
Business Outlook
Innovativeness
Business Outlook
Innovativeness
Business Outlook
Innovativeness
Business Outlook No impact in Japan
Low impact in Japan No impact in Japan
Low impact in Japan
Low impact in Japan Low impact in Japan
High impact in Japan
Use of E-Leaning
Positive Impact
Individualized
Up-to-date
Easy to Use
Effective
Feedback
Team-building
Prof. Development
Skill Sharing
Older Emp. External Talent
+ Partner int. + Mobility
+ Flexibility
+ Efficiency
Engaged
Satisfied
Want to stay
Events
Digital Learning Economy – Digital Talent Management
Universities
Consultants
Partners
Co-Working
Corporate HRM
Learning Platform
E-Learning
Lifecycle
Intelligence
Copyright 2018 FUJITSU RESEARCH INSTITUTE 26
Digital Transformation and Skills
27 Copyright 2018 FUJITSU RESEARCH INSTITUTE
Digital transformation depends on the USE of new digital platforms
Effective transformation leverages the skills of all employees and
shares the gains from digitalization
A “Learning Economy” integrates government reforms with private
lifelong learning and corporate skill development
Fujitsu Technology & Service Vision “Learning Enterprise”
28 Copyright 2018 FUJITSU RESEARCH INSTITUTE
29 Copyright 2014 FUJITSU RESEARCH INSTITUTE