Develop and Implement a Program to Support Behavioural

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  • 7/28/2019 Develop and Implement a Program to Support Behavioural

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    Develop and implement a program to

    support behavioural change and

    sustainable practices in the Global South

    Supporting green initiatives in the Global South to

    make more competitive in the global market

    measuring the productivity level and the economic

    revenue in the long-term.

    Advice about new sources of energy in their

    production process, to be the link between new

    technology and the emergent market.

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    Some one needs to

    Lead the pack into

    the Sustainable

    Revolution - itmay as well

    start with me

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    Barriers Drivers

    Convenience of buying plasticbottles of water at work or whenout

    Plastic bottled water has abetter taste than tap water

    Plastic bottled water hasbetter quality than tap water

    Health benefits from NOT

    drinking plastic bottled water

    Reducing cost and expenses

    Environmental impact

    Verbal behavioral commitment was made

    to eliminate the use of plastic water

    bottles and use stainless steel bottles and

    refill with filtered/tap water.

    Commitment

    Example of Behaviour of Change Bottle Water

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    Education

    Bottled waterIn reality bottled water is a plague on the environment and is wasteful. Ittakes more than three litres of water to produce one litre of bottledwater, and bottled-water production (not counting transportation)

    consumes 17 million barrels of oil a year -- enough to fuel a million cars.

    More than 60% of water bottles end up in landfills or incinerators, andmany of those that don't are actually shipped to India, where they'relargely "down-cycled" or trashed anyway.

    And did you know that while bottled water costs consumers 2,000 timesas much as tap water, one-third of bottled water comes from the tapanyway? So much for the mountain-spring idea.

    http://www.google.com.au/imgres?imgurl=http://www.queensjournal.ca/media/stories/v135/i14/bottled-water.jpg&imgrefurl=http://www.queensjournal.ca/story/2007-10-16/postscript/tapping-bottled-water-concerns/&h=499&w=390&sz=54&tbnid=e_-eLLyebcs1hM:&tbnh=130&tbnw=102&prev=/images?q=photo+%22bottled+water%22&usg=__PM_v8UggASss4kP-R4x1IGzoEW4=&ei=e_zDS52EIYrY7APwpuTxDg&sa=X&oi=image_result&resnum=4&ct=image&ved=0CBcQ9QEwAwhttp://www.google.com.au/imgres?imgurl=http://juiced.files.wordpress.com/2007/10/bottled-water.jpg&imgrefurl=http://adladspad.wordpress.com/&h=500&w=348&sz=26&tbnid=myCAY17k0pmWPM:&tbnh=130&tbnw=90&prev=/images?q=photo+%22bottled+water%22&usg=__PWxwh9g0FJN7i70dU56kwNTrH-M=&ei=e_zDS52EIYrY7APwpuTxDg&sa=X&oi=image_result&resnum=6&ct=image&ved=0CBsQ9QEwBQ
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    Program evaluation and results

    Participant Week1

    Number

    Plastic

    Water

    Bottles

    Week 2

    Number

    Plastic

    Water

    Bottles

    Week3

    Number

    Plastic

    Water

    Bottles

    Week4

    Number

    Plastic

    Water

    Bottles

    Excuse for Buying a Plastic Water

    Bottle

    M (female) 3 2 1 0 1.Have not received my stainlesssteel bottle yet, but reusing my

    plastic bottle

    2.Forgot my new Friend at home

    K (male) 4 2 0 1 1.Have not received my stainless

    steel bottle yet

    2. I was out and could not refill

    L (male) 5 2 0 0 1. Out at night and did not want to

    bring my bottle with me

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    1 Business Drivers

    2 Vision

    3 Objectives

    4 Current Position

    5 Gap Analysis

    6 Strategies

    7 Action Plan

    8 Implementation

    10 Improve

    9 Monitor and Review

    Sustainability Strategy

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    1 Bussines Drivers Dan Murphy's liquor store company believes that sustainable growth and

    maximising shareholder value into the future will be achieved by:

    a) Paying careful attention to customer needs, and providing superior quality and value; (driver

    product quality)b) Establishing strong links with our local community. (driver - reputation management)

    2 Vision to be the first liquor store company that, by its actions, demonstrates what

    sustainability is in all its dimensions - people, process, product, place and profits.

    3 Objectives to achieve our goals by 2015, the Dan Murphy's team has established the

    following,

    Objective 1 - Reduce our consumption of mains water by 80%

    Objective 2 - Source 100% of our energy from renewable sources

    Objective 3 - Generate zero waste to land fill

    Objective 4 - Employ 95% of our staff from the local area, Morley

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    4 Current Position we have been able to establish some benchmarking figures across a range

    of sustainability indicators including water and energy consumption. It helped us understand

    the extent of some of our key impacts, and also helped us identify other sustainability issues

    that we hadnt previously thought of.

    5 Gap Analysis The Water Audit has provided us with a detailed understanding of ourconsumption levels and patterns in the production process. We have been able to identify

    areas that are problematic and we now realise where we need to concentrate our efforts for

    the biggest gain.

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    6 Strategy 1 Water Efficiency Strategy - will explore opportunities for more efficient water

    infrastructure. It will target the water consumption in the office.

    Strategy 2 Energy Consumption This strategy will focus on staff education to encourage all

    employees to play a positive role in working towards the companys energy conservation

    objectives. The strategy will include incentives and awards to promote.

    7 Develop the Action Plan is the key planning document that describes what actions you will

    undertake to achieve your objectives. It identifies aspects required for implementation

    including:

    Cost/benefit calculations and payback periods

    Targets, milestones and target dates

    Other resources, including staff, technical expertise, external agencies Monitoring, evaluation and reporting processes

    8 Implementation Integrate actions into core business processes and regular reporting cycles.

    This is also where you may need to develop or adjust policies and procedures for the various

    aspects of your business to ensure that each staff member understands their role in the

    business.9 Monitoring and Review This is critical to gauge your progress towards your overall objectives.

    Regularly monitor using graphs and diagrams to help with the communication process.

    10 Improvement Incorporate this process into the companys overall continuous improvement

    process.

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    Example of behavioural change

    Making new items from recycled materialsaves energy and water compared to whenusing virgin materials.

    By recycling one ton of paper you save: 13 trees

    2.5 barrels of oil

    4100kWh of electricity 4 cubic metres of landfill

    31,780 litres of water.

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    Bendigo Bank Case Study

    Bendigo Bank had three main priorities in the brief for the new building; toprovide a first class working environment for staff; to enhance the Bath Laneprecinct in Bendigo; and to create a world class building regarding itsenvironmental performance. In turn, this required careful attention toconstruction materials and the design of office areas to maximise natural light,comfort and wellbeing, coupled with an urban design approach ensuring that thenew headquarters complements rather than dominates the cityscape.

    The ESD strategy aims to achieve significant performance improvements on aconventional building, while assisting in long term savings through lower runningcosts. It is predicted that the building will consume half the energy of a typicaloffice building, reduce potable water use by over 50%, and allow for ease ofmaintenance, repair and replacement. The latter will make for a more sustainablebuilding, with a lifespan of 80 years, thus reducing the overall environmentalimpact of the materials.

    In keeping with the Banks focus on regional community and the environment,most of the building materials were sourced from within 200km of the site. Also,they were selected for their low embodied energy, providing an overall 20%reduction in embodied energy compared to conventional construction materials.Embodied energy describes the energy required to manufacture and deliverbuilding materials, from mining through to the construction process, and typicallycomprises 10-30% of the total life-cycle energy requirements of a building.

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    Identify the pressures that are driving your business to become more sustainable. They may

    include:

    Potential to improve the bottom line through increased efficiencies;

    Demonstrating leadership and improving your image and reputation;

    Personal passion and commitment to making a difference.

    A vision statement announces your future goalsit is your compass to show the outside

    world where your organisation is heading. The best vision statements are short, clear and

    concise, realistic and have measurable outcomes.

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    The Big Cheese Pty Ltd is one of Australias major dairy producers. The company strives to

    be environmentally aware and actively supports programmes that minimise negative impacts

    on the environment.

    We are committed to comply with relevant legislation and requirements to prevent pollution.

    We seek to understand the effects our activities have on the environment and to continually

    improve its environmental performance by supporting initiatives such as:

    Waste minimisation

    Recycling of natural resources

    Reduction of material and energy consumption

    Actions to prevent accidental pollution

    The Big Cheese Pty Ltd seeks to ensure that its Environmental plans, objectives and

    progress against these plans are made available to all interested parties and are relevant to

    its activities. We will ensure that this policy and all procedures relating to it are understood,

    implemented and maintained.

    Our belief is that this policy can only be successfully achieved with the support and

    commitment of all employees at The Big Cheese.

    Jack Cheese

    OPERATIONS MANAGER DATE: 01/2/05